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SoBrief

Företagande Boksammanfattningar

First, Break All the Rules
av Marcus Buckingham • 1998
Stop fixing weaknesses. Select for inborn talent, define clear outcomes, and get out of the way.
3.94
41 000+
First, Break All the Rules Sammanfattning
First, Break All the Rules
Stop fixing weaknesses. Select for inborn talent, define clear outcomes, and get out of the way.
av Marcus Buckingham 1998 271 sidor
3.94
41 000+ betyg
HBR Guide to Coaching Employees
av Harvard Business Publishing • 2014
Stop giving advice. The manager's framework for asking questions that fuel real growth.
3.91
382
HBR Guide to Coaching Employees Sammanfattning
HBR Guide to Coaching Employees
Stop giving advice. The manager's framework for asking questions that fuel real growth.
av Harvard Business Publishing 2014 192 sidor
3.91
382 betyg
The Sweaty Startup
av Nick Huber • 2025
The roadmap for getting rich in the boring businesses your town actually needs.
4.09
499
The Sweaty Startup Sammanfattning
The Sweaty Startup
The roadmap for getting rich in the boring businesses your town actually needs.
av Nick Huber 2025 240 sidor
4.09
499 betyg
Clockwork
av Mike Michalowicz • 2018
Delegate everything but one role. Design the rest to run itself. Prove it with a month off.
4.26
1 000+
Clockwork Sammanfattning
Clockwork
Delegate everything but one role. Design the rest to run itself. Prove it with a month off.
av Mike Michalowicz 2018 272 sidor
4.26
1 000+ betyg
The 22 Immutable Laws Of Branding
av Al Ries • 1998
Own one word. Publicity over ads. Focus over expansion. The 22 laws that build brands that last.
3.88
3 000+
The 22 Immutable Laws Of Branding Sammanfattning
The 22 Immutable Laws Of Branding
Own one word. Publicity over ads. Focus over expansion. The 22 laws that build brands that last.
av Al Ries 1998 178 sidor
3.88
3 000+ betyg
HBR's 10 Must Reads on Managing People
av Harvard Business Publishing • 2010
The ten management articles that move you from accidental boss to deliberate leader.
4.00
1 000+
HBR's 10 Must Reads on Managing People Sammanfattning
HBR's 10 Must Reads on Managing People
The ten management articles that move you from accidental boss to deliberate leader.
av Harvard Business Publishing 2010 240 sidor
4.00
1 000+ betyg
Hey Whipple, Squeeze This
av Luke Sullivan • 1998
Why a simple visual beats a clever headline every time, and how to sell it.
4.21
5 000+
Hey Whipple, Squeeze This Sammanfattning
Hey Whipple, Squeeze This
Why a simple visual beats a clever headline every time, and how to sell it.
av Luke Sullivan 1998 304 sidor
4.21
5 000+ betyg
The Wolf of Investing
av Jordan Belfort • 2023
A reformed Wolf of Wall Street reveals the one investment strategy Wall Street will never recommend.
4.03
406
The Wolf of Investing Sammanfattning
The Wolf of Investing
A reformed Wolf of Wall Street reveals the one investment strategy Wall Street will never recommend.
av Jordan Belfort 2023 256 sidor
4.03
406 betyg
The Sales Bible
av Jeffrey Gitomer • 1994
How to prospect without dread, ask without scripts, and follow up without being annoying.
3.98
4 000+
The Sales Bible Sammanfattning
The Sales Bible
How to prospect without dread, ask without scripts, and follow up without being annoying.
av Jeffrey Gitomer 1994 336 sidor
3.98
4 000+ betyg
The Ultimate Marketing Plan
av Dan S. Kennedy • 1991
Stop shouting at strangers: the direct-response system for finding your buyers and multiplying them.
4.12
500+
The Ultimate Marketing Plan Sammanfattning
The Ultimate Marketing Plan
Stop shouting at strangers: the direct-response system for finding your buyers and multiplying them.
av Dan S. Kennedy 1991 240 sidor
4.12
500+ betyg
How The Mighty Fall
av Jim Collins • 2009
Success plants the seeds of collapse: five stages from arrogance to bankruptcy.
3.99
10 000+
How The Mighty Fall Sammanfattning
How The Mighty Fall
Success plants the seeds of collapse: five stages from arrogance to bankruptcy.
av Jim Collins 2009 240 sidor
3.99
10 000+ betyg
Accounting Made Simple
av Mike Piper • 2013
The principles that keep a company's books balanced, with no jargon and no wasted pages.
3.94
5 000+
Accounting Made Simple Sammanfattning
Accounting Made Simple
The principles that keep a company's books balanced, with no jargon and no wasted pages.
av Mike Piper 2013 114 sidor
3.94
5 000+ betyg
Traction
av Gabriel Weinberg • 2015
Nineteen possible growth channels. Most startups bet on the wrong one. A system to stop guessing.
3.81
171
Traction Sammanfattning
Traction
Nineteen possible growth channels. Most startups bet on the wrong one. A system to stop guessing.
av Gabriel Weinberg 2015 240 sidor
3.81
171 betyg
Using Behavioral Science in Marketing
av Nancy Harhut • 2022
Seventeen cognitive biases that make customers click and buy, and the words to trigger each.
4.38
177
Using Behavioral Science in Marketing Sammanfattning
Using Behavioral Science in Marketing
Seventeen cognitive biases that make customers click and buy, and the words to trigger each.
av Nancy Harhut 2022 288 sidor
4.38
177 betyg
People Buy You
av Jeb Blount • 2010
Features are equal. The sale isn't. The edge is the person across the table.
3.92
500+
People Buy You Sammanfattning
People Buy You
Features are equal. The sale isn't. The edge is the person across the table.
av Jeb Blount 2010 208 sidor
3.92
500+ betyg
The Sales Development Playbook
av Trish Bertuzzi • 2016
A blueprint for an inside sales team that fills your reps' calendars with qualified meetings.
4.18
500+
The Sales Development Playbook Sammanfattning
The Sales Development Playbook
A blueprint for an inside sales team that fills your reps' calendars with qualified meetings.
av Trish Bertuzzi 2016 264 sidor
4.18
500+ betyg
Pricing Creativity
av Blair Enns
Stop billing time. Price the client's outcome instead. A playbook for creative agencies.
4.60
197
Pricing Creativity Sammanfattning
Pricing Creativity
Stop billing time. Price the client's outcome instead. A playbook for creative agencies.
av Blair Enns
4.60
197 betyg
Confessions of the Pricing Man
av Hermann Simon • 2015
Price is the strongest profit driver you neglect. A 2% increase lifts profits over 10%.
4.23
500+
Confessions of the Pricing Man Sammanfattning
Confessions of the Pricing Man
Price is the strongest profit driver you neglect. A 2% increase lifts profits over 10%.
av Hermann Simon 2015 236 sidor
4.23
500+ betyg
The Business of Expertise
av David C. Baker • 2017
Narrow your expertise until clients cannot replace you. That scarcity commands the fee.
4.31
500+
The Business of Expertise Sammanfattning
The Business of Expertise
Narrow your expertise until clients cannot replace you. That scarcity commands the fee.
av David C. Baker 2017 266 sidor
4.31
500+ betyg
What Would the Rockefellers Do?
av Garrett B. Gunderson • 2018
Turn whole life insurance into your personal bank for tax-free growth and a lasting legacy.
4.06
500+
What Would the Rockefellers Do? Sammanfattning
What Would the Rockefellers Do?
Turn whole life insurance into your personal bank for tax-free growth and a lasting legacy.
av Garrett B. Gunderson 2018 130 sidor
4.06
500+ betyg
Secrets of Question Based Selling
av Thomas A. Freese • 1999
Stop pitching, start diagnosing: a questioning method that dismantles resistance and doubles sales.
4.11
500+
Secrets of Question Based Selling Sammanfattning
Secrets of Question Based Selling
Stop pitching, start diagnosing: a questioning method that dismantles resistance and doubles sales.
av Thomas A. Freese 1999 270 sidor
4.11
500+ betyg
From Impossible To Inevitable
av Aaron Ross • 2016
One niche, four sales roles, three lead engines: the growth formula that makes revenue predictable.
4.19
1 000+
From Impossible To Inevitable Sammanfattning
From Impossible To Inevitable
One niche, four sales roles, three lead engines: the growth formula that makes revenue predictable.
av Aaron Ross 2016 320 sidor
4.19
1 000+ betyg
The 100 Best Business Books of All Time
av Jack Covert • 2009
Eleven thousand business books a year. Only these 100 earned their place.
4.05
1 000+
The 100 Best Business Books of All Time Sammanfattning
The 100 Best Business Books of All Time
Eleven thousand business books a year. Only these 100 earned their place.
av Jack Covert 2009 335 sidor
4.05
1 000+ betyg
Buyer Personas
av Adele Revella • 2015
Most marketers guess why customers buy. The answer is in a handful of interviews, done right.
3.84
436
Buyer Personas Sammanfattning
Buyer Personas
Most marketers guess why customers buy. The answer is in a handful of interviews, done right.
av Adele Revella 2015 240 sidor
3.84
436 betyg
King of Capital
av David Carey • 2010
How borrowed money turned $400,000 into a $33 billion private equity firm, and nearly destroyed it.
4.04
5 000+
King of Capital Sammanfattning
King of Capital
How borrowed money turned $400,000 into a $33 billion private equity firm, and nearly destroyed it.
av David Carey 2010 400 sidor
4.04
5 000+ betyg
Content Design
av Sarah Richards • 2017
Stop writing, start designing: a research-first way to make content that users actually need.
4.31
500+
Content Design Sammanfattning
Content Design
Stop writing, start designing: a research-first way to make content that users actually need.
av Sarah Richards 2017 224 sidor
4.31
500+ betyg
The Bezos Blueprint
av Carmine Gallo • 2022
Amazon banned PowerPoint. The memo that replaced it trains a skill slide decks actively erode.
4.14
500+
The Bezos Blueprint Sammanfattning
The Bezos Blueprint
Amazon banned PowerPoint. The memo that replaced it trains a skill slide decks actively erode.
av Carmine Gallo 2022 261 sidor
4.14
500+ betyg
The Design Thinking Playbook
av Michael Lewrick • 2018
A playbook for applying design thinking beyond products: ecosystems, digital transformation, and AI.
3.89
482
The Design Thinking Playbook Sammanfattning
The Design Thinking Playbook
A playbook for applying design thinking beyond products: ecosystems, digital transformation, and AI.
av Michael Lewrick 2018 352 sidor
3.89
482 betyg
Unlocking the Customer Value Chain
av Thales S. Teixeira • 2019
Giants fall not from worse tech, but when a startup removes the pain from a single purchase step.
4.44
434
Unlocking the Customer Value Chain Sammanfattning
Unlocking the Customer Value Chain
Giants fall not from worse tech, but when a startup removes the pain from a single purchase step.
av Thales S. Teixeira 2019 345 sidor
4.44
434 betyg
Cold Calling Techniques {That Really Work!}
av Stephan Schiffman • 1987
Track your ratios, flip every objection with one question, and set 50 more appointments this year.
3.90
500+
Cold Calling Techniques {That Really Work!} Sammanfattning
Cold Calling Techniques {That Really Work!}
Track your ratios, flip every objection with one question, and set 50 more appointments this year.
av Stephan Schiffman 1987 148 sidor
3.90
500+ betyg
The Four Obsessions of an Extraordinary Executive
av Patrick Lencioni • 2000
Four disciplines of leadership that outperform strategy, and why most executives never learn them.
4.12
7 000+
The Four Obsessions of an Extraordinary Executive Sammanfattning
The Four Obsessions of an Extraordinary Executive
Four disciplines of leadership that outperform strategy, and why most executives never learn them.
av Patrick Lencioni 2000 208 sidor
4.12
7 000+ betyg
The Alliance
av Reid Hoffman • 2014
Companies and workers need a new pact: finite missions that build value for both sides.
3.80
2 000+
The Alliance Sammanfattning
The Alliance
Companies and workers need a new pact: finite missions that build value for both sides.
av Reid Hoffman 2014 224 sidor
3.80
2 000+ betyg
Hur kunder tänker
av Gerald Zaltman • 2003
Ninety-five percent of buying is unconscious. Your surveys only interview the other five.
4.00
443
Hur kunder tänker Sammanfattning
Hur kunder tänker
Ninety-five percent of buying is unconscious. Your surveys only interview the other five.
av Gerald Zaltman 2003 323 sidor
4.00
443 betyg
The Brand Flip
av Marty Neumeier • 2015
The internet handed customers the controls. Most companies still haven't noticed who's driving.
4.30
500+
The Brand Flip Sammanfattning
The Brand Flip
The internet handed customers the controls. Most companies still haven't noticed who's driving.
av Marty Neumeier 2015 9998 sidor
4.30
500+ betyg
The Pumpkin Plan
av Mike Michalowicz • 2012
Fire your worst clients, spoil your best, and build systems so you don't have to run the show.
4.10
3 000+
The Pumpkin Plan Sammanfattning
The Pumpkin Plan
Fire your worst clients, spoil your best, and build systems so you don't have to run the show.
av Mike Michalowicz 2012 240 sidor
4.10
3 000+ betyg
One Piece of Paper
av Mike Figliuolo • 2011
One page, 15 rules: leadership clarity that replaces jargon with stories your team actually follows.
3.77
187
One Piece of Paper Sammanfattning
One Piece of Paper
One page, 15 rules: leadership clarity that replaces jargon with stories your team actually follows.
av Mike Figliuolo 2011 256 sidor
3.77
187 betyg
Never Lose a Customer Again
av Joey Coleman • 2018
After the sale, keep the customer: a hundred-day playbook to turn one-time buyers into advocates.
4.18
1 000+
Never Lose a Customer Again Sammanfattning
Never Lose a Customer Again
After the sale, keep the customer: a hundred-day playbook to turn one-time buyers into advocates.
av Joey Coleman 2018 368 sidor
4.18
1 000+ betyg
Business Adventures
av John Brooks • 1969
A $350 million flop, a market panic, and ten other disasters Wall Street keeps repeating.
3.81
24 000+
Business Adventures Sammanfattning
Business Adventures
A $350 million flop, a market panic, and ten other disasters Wall Street keeps repeating.
av John Brooks 1969 466 sidor
3.81
24 000+ betyg
Silos, Politics and Turf Wars
av Patrick Lencioni • 2006
Bankrupt and bitter, a football coach learns from sports icons that mindset determines success.
4.05
4 000+
Silos, Politics and Turf Wars Sammanfattning
Silos, Politics and Turf Wars
Bankrupt and bitter, a football coach learns from sports icons that mindset determines success.
av Patrick Lencioni 2006 224 sidor
4.05
4 000+ betyg
Inside the Tornado
av Geoffrey A. Moore • 1995
Reaching the mainstream is hard. Surviving the explosion is harder, and the rules change completely.
3.98
1 000+
Inside the Tornado Sammanfattning
Inside the Tornado
Reaching the mainstream is hard. Surviving the explosion is harder, and the rules change completely.
av Geoffrey A. Moore 1995 272 sidor
3.98
1 000+ betyg
The Nordstrom Way
av Robert Spector • 1995
How a Seattle shoe store became a retail empire by making employees think like owners.
3.90
500+
The Nordstrom Way Sammanfattning
The Nordstrom Way
How a Seattle shoe store became a retail empire by making employees think like owners.
av Robert Spector 1995 240 sidor
3.90
500+ betyg
The Heart of Business
av Hubert Joly • 2021
Purpose beats profit as strategy. A CEO's playbook for winning by serving every stakeholder first.
4.23
1 000+
The Heart of Business Sammanfattning
The Heart of Business
Purpose beats profit as strategy. A CEO's playbook for winning by serving every stakeholder first.
av Hubert Joly 2021 256 sidor
4.23
1 000+ betyg
The New Rules of Marketing and PR
av David Meerman Scott • 2007
Stop pitching journalists. Start publishing directly for your customers: the complete playbook.
3.85
6 000+
The New Rules of Marketing and PR Sammanfattning
The New Rules of Marketing and PR
Stop pitching journalists. Start publishing directly for your customers: the complete playbook.
av David Meerman Scott 2007 304 sidor
3.85
6 000+ betyg
New Business Road Test
av John W. Mullins • 2003
Most business plans should never be written. The pre-plan gauntlet that proves an idea first.
3.97
5 000+
New Business Road Test Sammanfattning
New Business Road Test
Most business plans should never be written. The pre-plan gauntlet that proves an idea first.
av John W. Mullins 2003 284 sidor
3.97
5 000+ betyg
The Secrets of Economic Indicators
av Bernard Baumohl • 2004
Which economic reports swing markets, and how to trade them before the crowd catches on.
3.87
429
The Secrets of Economic Indicators Sammanfattning
The Secrets of Economic Indicators
Which economic reports swing markets, and how to trade them before the crowd catches on.
av Bernard Baumohl 2004 401 sidor
3.87
429 betyg
The Millionaire Messenger
av Brendon Burchard • 2012
The no-credentials playbook for turning life experience into a speaking and coaching empire.
4.11
2 000+
The Millionaire Messenger Sammanfattning
The Millionaire Messenger
The no-credentials playbook for turning life experience into a speaking and coaching empire.
av Brendon Burchard 2012 178 sidor
4.11
2 000+ betyg
Ecommerce Evolved
av Tanner Larsson • 2016
Ditch your online store. Funnels, not catalogs, turn ad spend into recurring ecommerce profit.
4.42
401
Ecommerce Evolved Sammanfattning
Ecommerce Evolved
Ditch your online store. Funnels, not catalogs, turn ad spend into recurring ecommerce profit.
av Tanner Larsson 2016 374 sidor
4.42
401 betyg
Managing Corporate Lifecycles
av Ichak Kalderon Adizes • 1998
Every company follows a lifecycle. Four roles, developed together, keep an organization at its peak.
4.27
250
Managing Corporate Lifecycles Sammanfattning
Managing Corporate Lifecycles
Every company follows a lifecycle. Four roles, developed together, keep an organization at its peak.
av Ichak Kalderon Adizes 1998 460 sidor
4.27
250 betyg
Winning the Loser's Game, Seventh Edition
av Charles D. Ellis • 1985
The pros took over the market. Their collective skill made beating them a losing bet.
3.94
1 000+
Winning the Loser's Game, Seventh Edition Sammanfattning
Winning the Loser's Game, Seventh Edition
The pros took over the market. Their collective skill made beating them a losing bet.
av Charles D. Ellis 1985 304 sidor
3.94
1 000+ betyg
StoryBranding 2.0
av Jim Signorelli • 2011
Customers already hold their beliefs. The brands that win simply agree, clearly and consistently.
3.95
216
StoryBranding 2.0 Sammanfattning
StoryBranding 2.0
Customers already hold their beliefs. The brands that win simply agree, clearly and consistently.
av Jim Signorelli 2011 296 sidor
3.95
216 betyg
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