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SoBrief

Marketing Rezumate de cărți

Professional Services Marketing
de Mike Schultz • 2009
Attract clients and command premium fees. The marketing playbook for professional services firms.
3.82
177
Professional Services Marketing Rezumat
Professional Services Marketing
Attract clients and command premium fees. The marketing playbook for professional services firms.
de Mike Schultz 2009 320 pagini
3.82
177 evaluări
The Ultimate Guide to Selling on Etsy
de Noelle Ihli • 2021
Crack Etsy's algorithm, make your products pop, and turn a craft hobby into real income.
4.27
162
The Ultimate Guide to Selling on Etsy Rezumat
The Ultimate Guide to Selling on Etsy
Crack Etsy's algorithm, make your products pop, and turn a craft hobby into real income.
de Noelle Ihli 2021 326 pagini
4.27
162 evaluări
Write. Publish. Repeat. The No-Luck-Required Guide to Self-Publishing Success
de Sean Platt • 2013
Self-publishing without luck: the business systems and reader funnels that make a backlist earn.
4.28
2.000+
Write. Publish. Repeat. The No-Luck-Required Guide to Self-Publishing Success Rezumat
Write. Publish. Repeat. The No-Luck-Required Guide to Self-Publishing Success
Self-publishing without luck: the business systems and reader funnels that make a backlist earn.
de Sean Platt 2013 523 pagini
4.28
2.000+ evaluări
Be Your Own Brand
de David McNally • 2002
Your brand already exists in the minds of others. A system for shaping it deliberately.
3.46
112
Be Your Own Brand Rezumat
Be Your Own Brand
Your brand already exists in the minds of others. A system for shaping it deliberately.
de David McNally 2002 168 pagini
3.46
112 evaluări
Social Networking for Career Success
de Miriam Salpeter • 2011
Turn LinkedIn, Twitter, and a blog into a career magnet that pulls opportunities toward you.
3.53
40
Social Networking for Career Success Rezumat
Social Networking for Career Success
Turn LinkedIn, Twitter, and a blog into a career magnet that pulls opportunities toward you.
de Miriam Salpeter 2011 368 pagini
3.53
40 evaluări
The Product-Led Playbook
de Wes Bush • 2024
Your product can close deals. The system for unlocking self-serve revenue with a tiny team.
4.42
55
The Product-Led Playbook Rezumat
The Product-Led Playbook
Your product can close deals. The system for unlocking self-serve revenue with a tiny team.
de Wes Bush 2024 347 pagini
4.42
55 evaluări
Stories Sell
de Matthew Dicks • 2024
Stop pitching with slides. The storytelling method that builds trust and wins deals.
4.33
215
Stories Sell Rezumat
Stories Sell
Stop pitching with slides. The storytelling method that builds trust and wins deals.
de Matthew Dicks 2024 328 pagini
4.33
215 evaluări
No B.S. Guide to Powerful Presentations
de Dan S. Kennedy • 2017
One presentation that sells in person, online, and on autopilot: the direct-response formula.
3.47
75
No B.S. Guide to Powerful Presentations Rezumat
No B.S. Guide to Powerful Presentations
One presentation that sells in person, online, and on autopilot: the direct-response formula.
de Dan S. Kennedy 2017 168 pagini
3.47
75 evaluări
The Business Coach
de Bradley J. Sugars • 2006
Build a business that runs without you: the systems, team, and profit formula.
3.86
139
The Business Coach Rezumat
The Business Coach
Build a business that runs without you: the systems, team, and profit formula.
de Bradley J. Sugars 2006 272 pagini
3.86
139 evaluări
How to Write Letters that Sell
de Christian H. Godefroy • 2016
Your headline wins or loses half your audience. The playbook for everything that follows.
4.05
21
How to Write Letters that Sell Rezumat
How to Write Letters that Sell
Your headline wins or loses half your audience. The playbook for everything that follows.
de Christian H. Godefroy 2016 241 pagini
4.05
21 evaluări
Public Speaking for Authors, Creatives and Other Introverts
de Joanna Penn • 2014
Turn your writing into a speaking career without draining your introvert battery.
4.13
181
Public Speaking for Authors, Creatives and Other Introverts Rezumat
Public Speaking for Authors, Creatives and Other Introverts
Turn your writing into a speaking career without draining your introvert battery.
de Joanna Penn 2014 192 pagini
4.13
181 evaluări
Supermaker
de Jaime Schmidt • 2020
Natural deodorant at farmers markets: the scrappy playbook behind the brand Unilever bought.
4.21
255
Supermaker Rezumat
Supermaker
Natural deodorant at farmers markets: the scrappy playbook behind the brand Unilever bought.
de Jaime Schmidt 2020 309 pagini
4.21
255 evaluări
MBA in a Book
de Joel Kurtzman • 2009
The MBA condensed: why your people, not your capital, determine whether a business lasts.
3.40
87
MBA in a Book Rezumat
MBA in a Book
The MBA condensed: why your people, not your capital, determine whether a business lasts.
de Joel Kurtzman 2009 298 pagini
3.40
87 evaluări
Double Double
de Cameron Herold • 2011
Double your revenue in three years using a single vivid vision, not a business plan.
3.92
383
Double Double Rezumat
Double Double
Double your revenue in three years using a single vivid vision, not a business plan.
de Cameron Herold 2011 222 pagini
3.92
383 evaluări
The Edupreneur's Side Hustle Handbook
de Lisa Dunnigan • 2020
How ten educators turned classroom skills into side businesses, and the playbook they used.
3.78
23
The Edupreneur's Side Hustle Handbook Rezumat
The Edupreneur's Side Hustle Handbook
How ten educators turned classroom skills into side businesses, and the playbook they used.
de Lisa Dunnigan 2020 122 pagini
3.78
23 evaluări
The Sandler Rules
de David H. Mattson • 2009
A sales method that treats 'no' as a win and closes deals by asking, not telling.
4.02
334
The Sandler Rules Rezumat
The Sandler Rules
A sales method that treats 'no' as a win and closes deals by asking, not telling.
de David H. Mattson 2009 208 pagini
4.02
334 evaluări
Customer Obsessed
de Eric Berridge • 2016
Customer experience fails in a silo. The fix spans design, data, diversity, and employee engagement.
3.21
48
Customer Obsessed Rezumat
Customer Obsessed
Customer experience fails in a silo. The fix spans design, data, diversity, and employee engagement.
de Eric Berridge 2016 272 pagini
3.21
48 evaluări
The Complete Guide to Self-Publishing
de Marilyn Ross • 1989
From rough draft to royalties: the complete guide to writing, publishing, and selling your own book.
3.91
268
The Complete Guide to Self-Publishing Rezumat
The Complete Guide to Self-Publishing
From rough draft to royalties: the complete guide to writing, publishing, and selling your own book.
de Marilyn Ross 1989 576 pagini
3.91
268 evaluări
Fundraising for Dummies
de John Mutz • 2000
From case statement to major gift: the complete system for turning passion into sustainable funding.
3.59
106
Fundraising for Dummies Rezumat
Fundraising for Dummies
From case statement to major gift: the complete system for turning passion into sustainable funding.
de John Mutz 2000 384 pagini
3.59
106 evaluări
How Not to Make a Short Film
de Roberta Marie Munroe • 2009
The Sundance programmer's playbook for making a short film that festivals actually want to see.
3.67
492
How Not to Make a Short Film Rezumat
How Not to Make a Short Film
The Sundance programmer's playbook for making a short film that festivals actually want to see.
de Roberta Marie Munroe 2009 288 pagini
3.67
492 evaluări
The Business of Belief
de Tom Asacker • 2013
Your beliefs run on desire and stories, not logic. The hidden structure behind every choice.
3.92
500+
The Business of Belief Rezumat
The Business of Belief
Your beliefs run on desire and stories, not logic. The hidden structure behind every choice.
de Tom Asacker 2013 138 pagini
3.92
500+ evaluări
The Side Hustle Bible
de Jacob Wallace • 2019
Skills you already have, monetized: 150 side hustles with the schedule and tax plan to collect.
3.45
33
The Side Hustle Bible Rezumat
The Side Hustle Bible
Skills you already have, monetized: 150 side hustles with the schedule and tax plan to collect.
de Jacob Wallace 2019 208 pagini
3.45
33 evaluări
All Consuming
de Ruby Tandoh • 2025
Supermarket design, viral queues, and ice cream science: the hidden forces behind modern appetite.
3.59
2.000+
All Consuming Rezumat
All Consuming
Supermarket design, viral queues, and ice cream science: the hidden forces behind modern appetite.
de Ruby Tandoh 2025 304 pagini
3.59
2.000+ evaluări
The Art of Closing Any Deal
de James W. Pickens • 1985
Psychological closing: how to read, steer, and land any customer when most salespeople just talk.
4.02
87
The Art of Closing Any Deal Rezumat
The Art of Closing Any Deal
Psychological closing: how to read, steer, and land any customer when most salespeople just talk.
de James W. Pickens 1985 336 pagini
4.02
87 evaluări
Active Listening 2.0
de Steve Trang • 2021
Extract what prospects mean, not what they say: moves for cold calls, objections, and the close.
4.16
25
Active Listening 2.0 Rezumat
Active Listening 2.0
Extract what prospects mean, not what they say: moves for cold calls, objections, and the close.
de Steve Trang 2021 90 pagini
4.16
25 evaluări
Fire Your Boss
de Jonathan Green • 2018
Untether your income from the clock: sixteen models that pay while you sleep and fund the exit.
4.03
232
Fire Your Boss Rezumat
Fire Your Boss
Untether your income from the clock: sixteen models that pay while you sleep and fund the exit.
de Jonathan Green 2018 122 pagini
4.03
232 evaluări
Brandscaping
de Andrew M. Davis • 2012
Fund content from creators with the audience: build demand without the publishing overhead.
4.09
103
Brandscaping Rezumat
Brandscaping
Fund content from creators with the audience: build demand without the publishing overhead.
de Andrew M. Davis 2012 276 pagini
4.09
103 evaluări
Writing Movies for Fun and Profit
de Robert Ben Garant • 2011
Screenwriting is a blue-collar job: relocate, pitch constantly, and never turn down a rewrite.
3.95
2.000+
Writing Movies for Fun and Profit Rezumat
Writing Movies for Fun and Profit
Screenwriting is a blue-collar job: relocate, pitch constantly, and never turn down a rewrite.
de Robert Ben Garant 2011 338 pagini
3.95
2.000+ evaluări
The Digital Transformation Playbook
de Project Management Institute PMI • 2023
Digital transformation fails on culture, not code. The playbook that starts with human behavior.
The Digital Transformation Playbook Rezumat
The Digital Transformation Playbook
Digital transformation fails on culture, not code. The playbook that starts with human behavior.
de Project Management Institute PMI 2023 189 pagini
Cannabis Jobs
de Andrew Ward • 2020
Six-figure jobs hide in cannabis compliance, extraction, and marketing. No plant experience needed.
3.82
11
Cannabis Jobs Rezumat
Cannabis Jobs
Six-figure jobs hide in cannabis compliance, extraction, and marketing. No plant experience needed.
de Andrew Ward 2020 156 pagini
3.82
11 evaluări
How to AI
de Christopher Mims • 2026
How to delegate the boring parts to AI without ever trusting the output.
3.77
129
How to AI Rezumat
How to AI
How to delegate the boring parts to AI without ever trusting the output.
de Christopher Mims 2026 256 pagini
3.77
129 evaluări
Customer-Led Growth
de David Jackson • 2021
Retention, not acquisition, drives SaaS valuations. The playbook for customer-led growth.
4.31
13
Customer-Led Growth Rezumat
Customer-Led Growth
Retention, not acquisition, drives SaaS valuations. The playbook for customer-led growth.
de David Jackson 2021 147 pagini
4.31
13 evaluări
33 Million People in the Room
de Juliette Powell • 2008
Turn your social network into a distribution channel, a talent pool, and a growth engine.
3.36
109
33 Million People in the Room Rezumat
33 Million People in the Room
Turn your social network into a distribution channel, a talent pool, and a growth engine.
de Juliette Powell 2008 154 pagini
3.36
109 evaluări
Customer Relationship Management
de 50Minutes • 2017
How to segment, personalize, and measure your way to lower churn and higher customer lifetime value.
3.50
2
Customer Relationship Management Rezumat
Customer Relationship Management
How to segment, personalize, and measure your way to lower churn and higher customer lifetime value.
de 50Minutes 2017 46 pagini
3.50
2 evaluări
Find Your Clear Vision
de Lisa Guillot • 2023
A personal brand that sticks begins inside: clear the beliefs that keep your vision small.
4.00
11
Find Your Clear Vision Rezumat
Find Your Clear Vision
A personal brand that sticks begins inside: clear the beliefs that keep your vision small.
de Lisa Guillot 2023 277 pagini
4.00
11 evaluări
Rocket
de Michael J. Silverstein • 2015
Customer surveys do not create breakthroughs. Winning brands build advocates who sell for them.
3.37
54
Rocket Rezumat
Rocket
Customer surveys do not create breakthroughs. Winning brands build advocates who sell for them.
de Michael J. Silverstein 2015 320 pagini
3.37
54 evaluări
You Need PR
de Jenna Guarneri • 2022
Brand identity first, coverage second: a PR system for startups that don't have an agency budget.
4.28
18
You Need PR Rezumat
You Need PR
Brand identity first, coverage second: a PR system for startups that don't have an agency budget.
de Jenna Guarneri 2022 248 pagini
4.28
18 evaluări
How To
de Steve Harrison • 2016
Five steps from attention to action, and the headline principle that earns the first sentence.
4.20
176
How To Rezumat
How To
Five steps from attention to action, and the headline principle that earns the first sentence.
de Steve Harrison 2016 187 pagini
4.20
176 evaluări
Generating Business Referrals Without Asking
de Stacey Brown Randall • 2018
Stop asking for referrals. A relationship-first system that turns clients into your sales engine.
3.78
102
Generating Business Referrals Without Asking Rezumat
Generating Business Referrals Without Asking
Stop asking for referrals. A relationship-first system that turns clients into your sales engine.
de Stacey Brown Randall 2018 163 pagini
3.78
102 evaluări
Crowdsourcing for Filmmakers
de Richard Botto • 2017
Money isn't the first ask. Build a crowd, earn their trust, then launch your campaign.
4.40
15
Crowdsourcing for Filmmakers Rezumat
Crowdsourcing for Filmmakers
Money isn't the first ask. Build a crowd, earn their trust, then launch your campaign.
de Richard Botto 2017 300 pagini
4.40
15 evaluări
The Event Planning Toolkit
de Linda Joyce Jones • 2020
Events run on project management, not magic. The practical toolkit for smooth execution.
4.33
12
The Event Planning Toolkit Rezumat
The Event Planning Toolkit
Events run on project management, not magic. The practical toolkit for smooth execution.
de Linda Joyce Jones 2020 323 pagini
4.33
12 evaluări
Start Freelancing Today
de Kelly Vaughn • 2020
Pick a niche, price for premium, and build systems that free you from doing it all.
4.39
51
Start Freelancing Today Rezumat
Start Freelancing Today
Pick a niche, price for premium, and build systems that free you from doing it all.
de Kelly Vaughn 2020 84 pagini
4.39
51 evaluări
Your Ecommerce Store
de David Brock • 2019
Build an online store that sells: a non-techie's guide to platforms, pricing, and getting found.
Your Ecommerce Store Rezumat
Your Ecommerce Store
Build an online store that sells: a non-techie's guide to platforms, pricing, and getting found.
de David Brock 2019 43 pagini
Zconomy
de Jason Dorsey • 2020
Gen Z expects speed, values, and constant feedback from both employers and brands. Old rules break.
3.55
332
Zconomy Rezumat
Zconomy
Gen Z expects speed, values, and constant feedback from both employers and brands. Old rules break.
de Jason Dorsey 2020 281 pagini
3.55
332 evaluări
Midjourney Professional Design Ebook - Master the Art of AI Design
de Ai Mastery Books • 2023
Turn your Midjourney art into income: the marketplaces, products, and niches that sell.
Midjourney Professional Design Ebook - Master the Art of AI Design Rezumat
Midjourney Professional Design Ebook - Master the Art of AI Design
Turn your Midjourney art into income: the marketplaces, products, and niches that sell.
de Ai Mastery Books 2023 13 pagini
The Jobs To Be Done Playbook
de Jim Kalbach • 2020
Products get hired, not bought. The playbook for discovering the job your customers need done.
4.06
419
The Jobs To Be Done Playbook Rezumat
The Jobs To Be Done Playbook
Products get hired, not bought. The playbook for discovering the job your customers need done.
de Jim Kalbach 2020 323 pagini
4.06
419 evaluări
Smart Prospecting That Works Every Time!
de Michael D. Krause • 2013
Volume can't fix a bad pitch. Read the prospect's type, sharpen your value, close with process.
3.53
19
Smart Prospecting That Works Every Time! Rezumat
Smart Prospecting That Works Every Time!
Volume can't fix a bad pitch. Read the prospect's type, sharpen your value, close with process.
de Michael D. Krause 2013 308 pagini
3.53
19 evaluări
Shopify For Dummies
de Paul Waddy • 2022
Launch a profitable Shopify store: the full roadmap from product research to repeat customers.
4.00
19
Shopify For Dummies Rezumat
Shopify For Dummies
Launch a profitable Shopify store: the full roadmap from product research to repeat customers.
de Paul Waddy 2022 413 pagini
4.00
19 evaluări
Instant Networking
de Stefan Thomas • 2016
Six months to a business network that delivers clients, not just contacts.
3.47
19
Instant Networking Rezumat
Instant Networking
Six months to a business network that delivers clients, not just contacts.
de Stefan Thomas 2016 160 pagini
3.47
19 evaluări
Captains Of Consciousness
de Stuart Ewen • 1977
Your desires were not your own. They were manufactured to pacify a restless industrial workforce.
4.10
229
Captains Of Consciousness Rezumat
Captains Of Consciousness
Your desires were not your own. They were manufactured to pacify a restless industrial workforce.
de Stuart Ewen 1977 272 pagini
4.10
229 evaluări
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