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SoBrief

마케팅 도서 요약

Professional Services Marketing
저자: Mike Schultz • 2009
Attract clients and command premium fees. The marketing playbook for professional services firms.
3.82
177
Professional Services Marketing 요약
Professional Services Marketing
Attract clients and command premium fees. The marketing playbook for professional services firms.
저자: Mike Schultz 2009 320 페이지
3.82
177 개의 평점
The Ultimate Guide to Selling on Etsy
저자: Noelle Ihli • 2021
Crack Etsy's algorithm, make your products pop, and turn a craft hobby into real income.
4.27
162
The Ultimate Guide to Selling on Etsy 요약
The Ultimate Guide to Selling on Etsy
Crack Etsy's algorithm, make your products pop, and turn a craft hobby into real income.
저자: Noelle Ihli 2021 326 페이지
4.27
162 개의 평점
Write. Publish. Repeat. The No-Luck-Required Guide to Self-Publishing Success
저자: Sean Platt • 2013
Self-publishing without luck: the business systems and reader funnels that make a backlist earn.
4.28
2,000+
Write. Publish. Repeat. The No-Luck-Required Guide to Self-Publishing Success 요약
Write. Publish. Repeat. The No-Luck-Required Guide to Self-Publishing Success
Self-publishing without luck: the business systems and reader funnels that make a backlist earn.
저자: Sean Platt 2013 523 페이지
4.28
2,000+ 개의 평점
Be Your Own Brand
저자: David McNally • 2002
Your brand already exists in the minds of others. A system for shaping it deliberately.
3.46
112
Be Your Own Brand 요약
Be Your Own Brand
Your brand already exists in the minds of others. A system for shaping it deliberately.
저자: David McNally 2002 168 페이지
3.46
112 개의 평점
Social Networking for Career Success
저자: Miriam Salpeter • 2011
Turn LinkedIn, Twitter, and a blog into a career magnet that pulls opportunities toward you.
3.53
40
Social Networking for Career Success 요약
Social Networking for Career Success
Turn LinkedIn, Twitter, and a blog into a career magnet that pulls opportunities toward you.
저자: Miriam Salpeter 2011 368 페이지
3.53
40 개의 평점
The Product-Led Playbook
저자: Wes Bush • 2024
Your product can close deals. The system for unlocking self-serve revenue with a tiny team.
4.42
55
The Product-Led Playbook 요약
The Product-Led Playbook
Your product can close deals. The system for unlocking self-serve revenue with a tiny team.
저자: Wes Bush 2024 347 페이지
4.42
55 개의 평점
Stories Sell
저자: Matthew Dicks • 2024
Stop pitching with slides. The storytelling method that builds trust and wins deals.
4.33
215
Stories Sell 요약
Stories Sell
Stop pitching with slides. The storytelling method that builds trust and wins deals.
저자: Matthew Dicks 2024 328 페이지
4.33
215 개의 평점
No B.S. Guide to Powerful Presentations
저자: Dan S. Kennedy • 2017
One presentation that sells in person, online, and on autopilot: the direct-response formula.
3.47
75
No B.S. Guide to Powerful Presentations 요약
No B.S. Guide to Powerful Presentations
One presentation that sells in person, online, and on autopilot: the direct-response formula.
저자: Dan S. Kennedy 2017 168 페이지
3.47
75 개의 평점
The Business Coach
저자: Bradley J. Sugars • 2006
Build a business that runs without you: the systems, team, and profit formula.
3.86
139
The Business Coach 요약
The Business Coach
Build a business that runs without you: the systems, team, and profit formula.
저자: Bradley J. Sugars 2006 272 페이지
3.86
139 개의 평점
How to Write Letters that Sell
저자: Christian H. Godefroy • 2016
Your headline wins or loses half your audience. The playbook for everything that follows.
4.05
21
How to Write Letters that Sell 요약
How to Write Letters that Sell
Your headline wins or loses half your audience. The playbook for everything that follows.
저자: Christian H. Godefroy 2016 241 페이지
4.05
21 개의 평점
Public Speaking for Authors, Creatives and Other Introverts
저자: Joanna Penn • 2014
Turn your writing into a speaking career without draining your introvert battery.
4.13
181
Public Speaking for Authors, Creatives and Other Introverts 요약
Public Speaking for Authors, Creatives and Other Introverts
Turn your writing into a speaking career without draining your introvert battery.
저자: Joanna Penn 2014 192 페이지
4.13
181 개의 평점
Supermaker
저자: Jaime Schmidt • 2020
Natural deodorant at farmers markets: the scrappy playbook behind the brand Unilever bought.
4.21
255
Supermaker 요약
Supermaker
Natural deodorant at farmers markets: the scrappy playbook behind the brand Unilever bought.
저자: Jaime Schmidt 2020 309 페이지
4.21
255 개의 평점
MBA in a Book
저자: Joel Kurtzman • 2009
The MBA condensed: why your people, not your capital, determine whether a business lasts.
3.40
87
MBA in a Book 요약
MBA in a Book
The MBA condensed: why your people, not your capital, determine whether a business lasts.
저자: Joel Kurtzman 2009 298 페이지
3.40
87 개의 평점
Double Double
저자: Cameron Herold • 2011
Double your revenue in three years using a single vivid vision, not a business plan.
3.92
383
Double Double 요약
Double Double
Double your revenue in three years using a single vivid vision, not a business plan.
저자: Cameron Herold 2011 222 페이지
3.92
383 개의 평점
The Edupreneur's Side Hustle Handbook
저자: Lisa Dunnigan • 2020
How ten educators turned classroom skills into side businesses, and the playbook they used.
3.78
23
The Edupreneur's Side Hustle Handbook 요약
The Edupreneur's Side Hustle Handbook
How ten educators turned classroom skills into side businesses, and the playbook they used.
저자: Lisa Dunnigan 2020 122 페이지
3.78
23 개의 평점
The Sandler Rules
저자: David H. Mattson • 2009
A sales method that treats 'no' as a win and closes deals by asking, not telling.
4.02
334
The Sandler Rules 요약
The Sandler Rules
A sales method that treats 'no' as a win and closes deals by asking, not telling.
저자: David H. Mattson 2009 208 페이지
4.02
334 개의 평점
Customer Obsessed
저자: Eric Berridge • 2016
Customer experience fails in a silo. The fix spans design, data, diversity, and employee engagement.
3.21
48
Customer Obsessed 요약
Customer Obsessed
Customer experience fails in a silo. The fix spans design, data, diversity, and employee engagement.
저자: Eric Berridge 2016 272 페이지
3.21
48 개의 평점
The Complete Guide to Self-Publishing
저자: Marilyn Ross • 1989
From rough draft to royalties: the complete guide to writing, publishing, and selling your own book.
3.91
268
The Complete Guide to Self-Publishing 요약
The Complete Guide to Self-Publishing
From rough draft to royalties: the complete guide to writing, publishing, and selling your own book.
저자: Marilyn Ross 1989 576 페이지
3.91
268 개의 평점
Fundraising for Dummies
저자: John Mutz • 2000
From case statement to major gift: the complete system for turning passion into sustainable funding.
3.59
106
Fundraising for Dummies 요약
Fundraising for Dummies
From case statement to major gift: the complete system for turning passion into sustainable funding.
저자: John Mutz 2000 384 페이지
3.59
106 개의 평점
How Not to Make a Short Film
저자: Roberta Marie Munroe • 2009
The Sundance programmer's playbook for making a short film that festivals actually want to see.
3.67
492
How Not to Make a Short Film 요약
How Not to Make a Short Film
The Sundance programmer's playbook for making a short film that festivals actually want to see.
저자: Roberta Marie Munroe 2009 288 페이지
3.67
492 개의 평점
The Business of Belief
저자: Tom Asacker • 2013
Your beliefs run on desire and stories, not logic. The hidden structure behind every choice.
3.92
500+
The Business of Belief 요약
The Business of Belief
Your beliefs run on desire and stories, not logic. The hidden structure behind every choice.
저자: Tom Asacker 2013 138 페이지
3.92
500+ 개의 평점
The Side Hustle Bible
저자: Jacob Wallace • 2019
Skills you already have, monetized: 150 side hustles with the schedule and tax plan to collect.
3.45
33
The Side Hustle Bible 요약
The Side Hustle Bible
Skills you already have, monetized: 150 side hustles with the schedule and tax plan to collect.
저자: Jacob Wallace 2019 208 페이지
3.45
33 개의 평점
All Consuming
저자: Ruby Tandoh • 2025
Supermarket design, viral queues, and ice cream science: the hidden forces behind modern appetite.
3.59
2,000+
All Consuming 요약
All Consuming
Supermarket design, viral queues, and ice cream science: the hidden forces behind modern appetite.
저자: Ruby Tandoh 2025 304 페이지
3.59
2,000+ 개의 평점
The Art of Closing Any Deal
저자: James W. Pickens • 1985
Psychological closing: how to read, steer, and land any customer when most salespeople just talk.
4.02
87
The Art of Closing Any Deal 요약
The Art of Closing Any Deal
Psychological closing: how to read, steer, and land any customer when most salespeople just talk.
저자: James W. Pickens 1985 336 페이지
4.02
87 개의 평점
Active Listening 2.0
저자: Steve Trang • 2021
Extract what prospects mean, not what they say: moves for cold calls, objections, and the close.
4.16
25
Active Listening 2.0 요약
Active Listening 2.0
Extract what prospects mean, not what they say: moves for cold calls, objections, and the close.
저자: Steve Trang 2021 90 페이지
4.16
25 개의 평점
Fire Your Boss
저자: Jonathan Green • 2018
Untether your income from the clock: sixteen models that pay while you sleep and fund the exit.
4.03
232
Fire Your Boss 요약
Fire Your Boss
Untether your income from the clock: sixteen models that pay while you sleep and fund the exit.
저자: Jonathan Green 2018 122 페이지
4.03
232 개의 평점
Brandscaping
저자: Andrew M. Davis • 2012
Fund content from creators with the audience: build demand without the publishing overhead.
4.09
103
Brandscaping 요약
Brandscaping
Fund content from creators with the audience: build demand without the publishing overhead.
저자: Andrew M. Davis 2012 276 페이지
4.09
103 개의 평점
Writing Movies for Fun and Profit
저자: Robert Ben Garant • 2011
Screenwriting is a blue-collar job: relocate, pitch constantly, and never turn down a rewrite.
3.95
2,000+
Writing Movies for Fun and Profit 요약
Writing Movies for Fun and Profit
Screenwriting is a blue-collar job: relocate, pitch constantly, and never turn down a rewrite.
저자: Robert Ben Garant 2011 338 페이지
3.95
2,000+ 개의 평점
The Digital Transformation Playbook
저자: Project Management Institute PMI • 2023
Digital transformation fails on culture, not code. The playbook that starts with human behavior.
The Digital Transformation Playbook 요약
The Digital Transformation Playbook
Digital transformation fails on culture, not code. The playbook that starts with human behavior.
저자: Project Management Institute PMI 2023 189 페이지
Cannabis Jobs
저자: Andrew Ward • 2020
Six-figure jobs hide in cannabis compliance, extraction, and marketing. No plant experience needed.
3.82
11
Cannabis Jobs 요약
Cannabis Jobs
Six-figure jobs hide in cannabis compliance, extraction, and marketing. No plant experience needed.
저자: Andrew Ward 2020 156 페이지
3.82
11 개의 평점
How to AI
저자: Christopher Mims • 2026
How to delegate the boring parts to AI without ever trusting the output.
3.77
129
How to AI 요약
How to AI
How to delegate the boring parts to AI without ever trusting the output.
저자: Christopher Mims 2026 256 페이지
3.77
129 개의 평점
Customer-Led Growth
저자: David Jackson • 2021
Retention, not acquisition, drives SaaS valuations. The playbook for customer-led growth.
4.31
13
Customer-Led Growth 요약
Customer-Led Growth
Retention, not acquisition, drives SaaS valuations. The playbook for customer-led growth.
저자: David Jackson 2021 147 페이지
4.31
13 개의 평점
33 Million People in the Room
저자: Juliette Powell • 2008
Turn your social network into a distribution channel, a talent pool, and a growth engine.
3.36
109
33 Million People in the Room 요약
33 Million People in the Room
Turn your social network into a distribution channel, a talent pool, and a growth engine.
저자: Juliette Powell 2008 154 페이지
3.36
109 개의 평점
Customer Relationship Management
저자: 50Minutes • 2017
How to segment, personalize, and measure your way to lower churn and higher customer lifetime value.
3.50
2
Customer Relationship Management 요약
Customer Relationship Management
How to segment, personalize, and measure your way to lower churn and higher customer lifetime value.
저자: 50Minutes 2017 46 페이지
3.50
2 개의 평점
Find Your Clear Vision
저자: Lisa Guillot • 2023
A personal brand that sticks begins inside: clear the beliefs that keep your vision small.
4.00
11
Find Your Clear Vision 요약
Find Your Clear Vision
A personal brand that sticks begins inside: clear the beliefs that keep your vision small.
저자: Lisa Guillot 2023 277 페이지
4.00
11 개의 평점
Rocket
저자: Michael J. Silverstein • 2015
Customer surveys do not create breakthroughs. Winning brands build advocates who sell for them.
3.37
54
Rocket 요약
Rocket
Customer surveys do not create breakthroughs. Winning brands build advocates who sell for them.
저자: Michael J. Silverstein 2015 320 페이지
3.37
54 개의 평점
You Need PR
저자: Jenna Guarneri • 2022
Brand identity first, coverage second: a PR system for startups that don't have an agency budget.
4.28
18
You Need PR 요약
You Need PR
Brand identity first, coverage second: a PR system for startups that don't have an agency budget.
저자: Jenna Guarneri 2022 248 페이지
4.28
18 개의 평점
How To
저자: Steve Harrison • 2016
Five steps from attention to action, and the headline principle that earns the first sentence.
4.20
176
How To 요약
How To
Five steps from attention to action, and the headline principle that earns the first sentence.
저자: Steve Harrison 2016 187 페이지
4.20
176 개의 평점
Generating Business Referrals Without Asking
저자: Stacey Brown Randall • 2018
Stop asking for referrals. A relationship-first system that turns clients into your sales engine.
3.78
102
Generating Business Referrals Without Asking 요약
Generating Business Referrals Without Asking
Stop asking for referrals. A relationship-first system that turns clients into your sales engine.
저자: Stacey Brown Randall 2018 163 페이지
3.78
102 개의 평점
Crowdsourcing for Filmmakers
저자: Richard Botto • 2017
Money isn't the first ask. Build a crowd, earn their trust, then launch your campaign.
4.40
15
Crowdsourcing for Filmmakers 요약
Crowdsourcing for Filmmakers
Money isn't the first ask. Build a crowd, earn their trust, then launch your campaign.
저자: Richard Botto 2017 300 페이지
4.40
15 개의 평점
The Event Planning Toolkit
저자: Linda Joyce Jones • 2020
Events run on project management, not magic. The practical toolkit for smooth execution.
4.33
12
The Event Planning Toolkit 요약
The Event Planning Toolkit
Events run on project management, not magic. The practical toolkit for smooth execution.
저자: Linda Joyce Jones 2020 323 페이지
4.33
12 개의 평점
Start Freelancing Today
저자: Kelly Vaughn • 2020
Pick a niche, price for premium, and build systems that free you from doing it all.
4.39
51
Start Freelancing Today 요약
Start Freelancing Today
Pick a niche, price for premium, and build systems that free you from doing it all.
저자: Kelly Vaughn 2020 84 페이지
4.39
51 개의 평점
Your Ecommerce Store
저자: David Brock • 2019
Build an online store that sells: a non-techie's guide to platforms, pricing, and getting found.
Your Ecommerce Store 요약
Your Ecommerce Store
Build an online store that sells: a non-techie's guide to platforms, pricing, and getting found.
저자: David Brock 2019 43 페이지
Zconomy
저자: Jason Dorsey • 2020
Gen Z expects speed, values, and constant feedback from both employers and brands. Old rules break.
3.55
332
Zconomy 요약
Zconomy
Gen Z expects speed, values, and constant feedback from both employers and brands. Old rules break.
저자: Jason Dorsey 2020 281 페이지
3.55
332 개의 평점
Midjourney Professional Design Ebook - Master the Art of AI Design
저자: Ai Mastery Books • 2023
Turn your Midjourney art into income: the marketplaces, products, and niches that sell.
Midjourney Professional Design Ebook - Master the Art of AI Design 요약
Midjourney Professional Design Ebook - Master the Art of AI Design
Turn your Midjourney art into income: the marketplaces, products, and niches that sell.
저자: Ai Mastery Books 2023 13 페이지
The Jobs To Be Done Playbook
저자: Jim Kalbach • 2020
Products get hired, not bought. The playbook for discovering the job your customers need done.
4.06
419
The Jobs To Be Done Playbook 요약
The Jobs To Be Done Playbook
Products get hired, not bought. The playbook for discovering the job your customers need done.
저자: Jim Kalbach 2020 323 페이지
4.06
419 개의 평점
Smart Prospecting That Works Every Time!
저자: Michael D. Krause • 2013
Volume can't fix a bad pitch. Read the prospect's type, sharpen your value, close with process.
3.53
19
Smart Prospecting That Works Every Time! 요약
Smart Prospecting That Works Every Time!
Volume can't fix a bad pitch. Read the prospect's type, sharpen your value, close with process.
저자: Michael D. Krause 2013 308 페이지
3.53
19 개의 평점
Shopify For Dummies
저자: Paul Waddy • 2022
Launch a profitable Shopify store: the full roadmap from product research to repeat customers.
4.00
19
Shopify For Dummies 요약
Shopify For Dummies
Launch a profitable Shopify store: the full roadmap from product research to repeat customers.
저자: Paul Waddy 2022 413 페이지
4.00
19 개의 평점
Instant Networking
저자: Stefan Thomas • 2016
Six months to a business network that delivers clients, not just contacts.
3.47
19
Instant Networking 요약
Instant Networking
Six months to a business network that delivers clients, not just contacts.
저자: Stefan Thomas 2016 160 페이지
3.47
19 개의 평점
Captains Of Consciousness
저자: Stuart Ewen • 1977
Your desires were not your own. They were manufactured to pacify a restless industrial workforce.
4.10
229
Captains Of Consciousness 요약
Captains Of Consciousness
Your desires were not your own. They were manufactured to pacify a restless industrial workforce.
저자: Stuart Ewen 1977 272 페이지
4.10
229 개의 평점
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