Предпринимательство

Кипучий мир предпринимательства наполнен визионерами, которые превратили смелые идеи в процветающие предприятия — от гаражных стартапов до глобальных империй. На этих страницах собрана их с трудом добытая мудрость об инновациях, стратегии и тонком искусстве создания чего-то выдающегося из одной лишь мечты.

Предпринимательство Саммари книг

The Business Model Navigator

— Oliver Gassmann • 2013

Nearly every breakthrough business model remixes the same 55 patterns. A method for finding yours.

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🏗️ Business Model Innovation 🏢 Corporate Innovation 🔧 Innovation Frameworks 🧩 Business Patterns 🧪 Business Prototyping

The Business Model Navigator

Nearly every breakthrough business model remixes the same 55 patterns. A method for finding yours.

— Oliver Gassmann 2013 400 стр.

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455 оценок

🏗️ Business Model Innovation 🏢 Corporate Innovation 🔧 Innovation Frameworks 🧩 Business Patterns 🧪 Business Prototyping

Trading Psychology 2.0

— Brett N. Steenbarger • 2015

Your edge expires. Your process doesn't have to. Build one around your actual strengths.

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164

📈 Trading Psychology 😊 Positive Psychology 🧠 Behavioral Economics 💪 Strength-Based Development 🔧 Process Design

Trading Psychology 2.0

Your edge expires. Your process doesn't have to. Build one around your actual strengths.

— Brett N. Steenbarger 2015 448 стр.

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164 оценок

📈 Trading Psychology 😊 Positive Psychology 🧠 Behavioral Economics 💪 Strength-Based Development 🔧 Process Design

Abundance

— Peter H. Diamandis • 2012

Your brain scans for disasters. Technology improves exponentially. One of these is winning.

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🔭 Technological Optimism 📈 Exponential Technology 🧠 Cognitive Biases 🌍 Global Development 💡 Innovation Models

Abundance

Your brain scans for disasters. Technology improves exponentially. One of these is winning.

— Peter H. Diamandis 2012 400 стр.

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11 000+ оценок

🔭 Technological Optimism 📈 Exponential Technology 🧠 Cognitive Biases 🌍 Global Development 💡 Innovation Models

The New New Thing

— Michael Lewis • 1999

The dot-com boom had a human fuse: a man addicted not to money, but to the next disruption.

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💻 Silicon Valley History 🚀 Tech Entrepreneurship 💰 Venture Capital 🌐 Internet History ⚡ Disruption

The New New Thing

The dot-com boom had a human fuse: a man addicted not to money, but to the next disruption.

— Michael Lewis 1999 349 стр.

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💻 Silicon Valley History 🚀 Tech Entrepreneurship 💰 Venture Capital 🌐 Internet History ⚡ Disruption

Key Person of Influence

— Daniel Priestley • 2010

Your expertise isn't enough. Five deliberate moves make you the person your industry calls first.

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🧱 Personal Branding 🧠 Thought Leadership 🎤 Pitch Craft 🤝 Strategic Partnerships 📦 Product Creation

Key Person of Influence

Your expertise isn't enough. Five deliberate moves make you the person your industry calls first.

— Daniel Priestley 2010 208 стр.

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1 000+ оценок

🧱 Personal Branding 🧠 Thought Leadership 🎤 Pitch Craft 🤝 Strategic Partnerships 📦 Product Creation

Escaping the Build Trap

— Мелисса Перри • 2018

Feature factories ship output. Products need outcomes. The framework for making the switch.

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🧭 Product Management 🎯 Outcome-Driven Development 🗺️ Product Strategy 🔍 Product Discovery 🧪 Experimentation Culture

Escaping the Build Trap

Feature factories ship output. Products need outcomes. The framework for making the switch.

— Мелисса Перри 2018 199 стр.

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4 000+ оценок

🧭 Product Management 🎯 Outcome-Driven Development 🗺️ Product Strategy 🔍 Product Discovery 🧪 Experimentation Culture

Build

— Tony Fadell • 2022

Designing the iPod taught him how to build what matters: products, teams, and a career that lasts.

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🛠️ Product Design 🌉 Silicon Valley 🚀 Startup Building 📉 Learning From Failure 👥 Team Leadership

Build

Designing the iPod taught him how to build what matters: products, teams, and a career that lasts.

— Tony Fadell 2022 416 стр.

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🛠️ Product Design 🌉 Silicon Valley 🚀 Startup Building 📉 Learning From Failure 👥 Team Leadership

Becoming Steve Jobs

— Brent Schlender • 2015

Steve Jobs was not born a visionary. His twelve years outside Apple made him one.

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📚 Founder Biographies 🔄 Corporate Turnarounds 💻 Silicon Valley History 🌱 Leadership Evolution ✨ Product Design Philosophy

Becoming Steve Jobs

Steve Jobs was not born a visionary. His twelve years outside Apple made him one.

— Brent Schlender 2015 482 стр.

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17 000+ оценок

📚 Founder Biographies 🔄 Corporate Turnarounds 💻 Silicon Valley History 🌱 Leadership Evolution ✨ Product Design Philosophy

The Toyota Way

— Jeffrey K. Liker • 2003

Manufacturers copied Toyota's tools for decades. Without its philosophy, the tools never worked.

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🏭 Lean Manufacturing 🔧 Process Improvement 🔄 Continuous Improvement ✅ Quality Systems 🔗 Supply Chain

The Toyota Way

Manufacturers copied Toyota's tools for decades. Without its philosophy, the tools never worked.

— Jeffrey K. Liker 2003 350 стр.

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11 000+ оценок

🏭 Lean Manufacturing 🔧 Process Improvement 🔄 Continuous Improvement ✅ Quality Systems 🔗 Supply Chain

The Entrepreneurial State

— Mariana Mazzucato • 2011

The state funded the tech inside every iPhone. The private sector took the credit.

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🏛️ Innovation Policy 🧬 Technology History 💰 Public Funding 🌱 Green Industrial Policy 🩺 Patient Capital

The Entrepreneurial State

The state funded the tech inside every iPhone. The private sector took the credit.

— Mariana Mazzucato 2011 266 стр.

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3 000+ оценок

🏛️ Innovation Policy 🧬 Technology History 💰 Public Funding 🌱 Green Industrial Policy 🩺 Patient Capital

Everybody Writes

— Ann Handley • 2014

Show up. Write badly. Revise. The practical habits that turn anyone into a better content writer.

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🎯 Content Marketing 💼 Business Writing ✍️ Writing Craft 🗣️ Plain Language ⏰ Writing Habits

Everybody Writes

Show up. Write badly. Revise. The practical habits that turn anyone into a better content writer.

— Ann Handley 2014 320 стр.

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🎯 Content Marketing 💼 Business Writing ✍️ Writing Craft 🗣️ Plain Language ⏰ Writing Habits

Competitive Strategy

— Michael E. Porter • 1980

Strategy is not about beating rivals; it is about reading the economic terrain before you move.

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📊 Strategic Management 🔍 Industry Analysis 🏆 Competitive Advantage 🕵️ Competitor Intelligence 🗺️ Strategic Positioning

Competitive Strategy

Strategy is not about beating rivals; it is about reading the economic terrain before you move.

— Michael E. Porter 1980 397 стр.

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17 000+ оценок

📊 Strategic Management 🔍 Industry Analysis 🏆 Competitive Advantage 🕵️ Competitor Intelligence 🗺️ Strategic Positioning

Стив Джобс

— Уолтер Айзексон • 2011

Ousted from Apple at 30, he returned to save it, then reinvented music, phones, and computing.

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🖥️ Silicon Valley 📱 Tech Industry History 🎯 Product Obsession 👁️ Design Philosophy 🔄 Corporate Turnarounds

Стив Джобс

Ousted from Apple at 30, he returned to save it, then reinvented music, phones, and computing.

— Уолтер Айзексон 2011 630 стр.

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1 000 000+ оценок

🖥️ Silicon Valley 📱 Tech Industry History 🎯 Product Obsession 👁️ Design Philosophy 🔄 Corporate Turnarounds

Thou Shall Prosper

— Daniel Lapin • 2002

Unlearn the beliefs that make money feel dirty; build wealth through connection, not greed.

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⚖️ Business Ethics 🌱 Value Creation 🤝 Relationship Capital 🪞 Self-Awareness 🔭 Foresight In Business

Thou Shall Prosper

Unlearn the beliefs that make money feel dirty; build wealth through connection, not greed.

— Daniel Lapin 2002 384 стр.

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4 000+ оценок

⚖️ Business Ethics 🌱 Value Creation 🤝 Relationship Capital 🪞 Self-Awareness 🔭 Foresight In Business

The Motive

— Patrick Lencioni • 2020

Strategies fail and teams check out because most leaders never wanted the job, just the title.

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🏢 Executive Leadership 👥 Team Management 🧭 Leadership Motivation 🗣️ Difficult Conversations 📋 Meeting Culture

The Motive

Strategies fail and teams check out because most leaders never wanted the job, just the title.

— Patrick Lencioni 2020 192 стр.

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🏢 Executive Leadership 👥 Team Management 🧭 Leadership Motivation 🗣️ Difficult Conversations 📋 Meeting Culture

Play Bigger

— Al Ramadan • 2016

76% of a market's value goes to whoever defines it. This is the manual.

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🗂️ Category Strategy 🎯 Brand Positioning 🌐 Market Shaping 📣 Business Narrative 🏆 Winner-Take-All Markets

Play Bigger

76% of a market's value goes to whoever defines it. This is the manual.

— Al Ramadan 2016 272 стр.

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2 000+ оценок

🗂️ Category Strategy 🎯 Brand Positioning 🌐 Market Shaping 📣 Business Narrative 🏆 Winner-Take-All Markets

From The Trash Man To The Cash Man

— Myron Golden • 2013

Four ways to make money, and why only two of them will ever make you wealthy.

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💸 Passive Income Systems 🏗️ Small Business Startup 🔄 Multiple Income Streams 🧠 Entrepreneurial Mindset 💭 Wealth Psychology

From The Trash Man To The Cash Man

Four ways to make money, and why only two of them will ever make you wealthy.

— Myron Golden 2013 140 стр.

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500+ оценок

💸 Passive Income Systems 🏗️ Small Business Startup 🔄 Multiple Income Streams 🧠 Entrepreneurial Mindset 💭 Wealth Psychology

One Million Followers

— Brendan Kane • 2018

A million followers in 30 days: the hands-on playbook of testing, partnerships, and emotional hooks.

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📱 Social Media Marketing 👤 Personal Branding 🚀 Growth Hacking 🦠 Viral Content 📊 Data-Driven Marketing

One Million Followers

A million followers in 30 days: the hands-on playbook of testing, partnerships, and emotional hooks.

— Brendan Kane 2018

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1 000+ оценок

📱 Social Media Marketing 👤 Personal Branding 🚀 Growth Hacking 🦠 Viral Content 📊 Data-Driven Marketing

Как почти во всём потерпеть неудачу и всё равно выиграть по-крупному

— Скотт Адамс • 2013

The Dilbert cartoonist failed at nearly everything. Then he quit goals and built systems instead.

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🔄 Systems Thinking 🧱 Habit Design ⚡ Energy Management 🧗 Embracing Failure 🗣️ Persuasion Techniques

Как почти во всём потерпеть неудачу и всё равно выиграть по-крупному

The Dilbert cartoonist failed at nearly everything. Then he quit goals and built systems instead.

— Скотт Адамс 2013 248 стр.

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🔄 Systems Thinking 🧱 Habit Design ⚡ Energy Management 🧗 Embracing Failure 🗣️ Persuasion Techniques

Strategy Safari

— Henry Mintzberg • 1998

Ten schools of strategic thought, each partly right, each dangerously incomplete on its own.

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🧭 Strategic Management 📚 Management Theory 🗺️ Strategy Frameworks 🏢 Organizational Theory 🔄 Contingency Theory

Strategy Safari

Ten schools of strategic thought, each partly right, each dangerously incomplete on its own.

— Henry Mintzberg 1998 461 стр.

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1 000+ оценок

🧭 Strategic Management 📚 Management Theory 🗺️ Strategy Frameworks 🏢 Organizational Theory 🔄 Contingency Theory

Hatching Twitter

— Nick Bilton • 2013

Four friends created Twitter. Then they systematically destroyed each other.

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🚀 Tech Startups 🌉 Silicon Valley 📱 Social Media ⚔️ Founder Feuds 🕵️ Corporate Intrigue

Hatching Twitter

Four friends created Twitter. Then they systematically destroyed each other.

— Nick Bilton 2013 321 стр.

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19 000+ оценок

🚀 Tech Startups 🌉 Silicon Valley 📱 Social Media ⚔️ Founder Feuds 🕵️ Corporate Intrigue

Who Not How

— Dan Sullivan • 2020

Delegation isn't outsourcing busywork. It's breaking through ceilings you couldn't crack alone.

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🎯 Strategic Delegation 🔑 Leverage 🤝 Strategic Partnerships 👥 Hiring Strategy 📈 Scaling A Business

Who Not How

Delegation isn't outsourcing busywork. It's breaking through ceilings you couldn't crack alone.

— Dan Sullivan 2020 193 стр.

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🎯 Strategic Delegation 🔑 Leverage 🤝 Strategic Partnerships 👥 Hiring Strategy 📈 Scaling A Business

New Sales. Simplified.

— Mike Weinberg • 2012

New business is not complicated: a focused list, a customer story, and disciplined phone time.

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🎯 Sales Prospecting 🏢 B2b Sales 📖 Sales Storytelling 📞 Cold Calling 🔄 Sales Process

New Sales. Simplified.

New business is not complicated: a focused list, a customer story, and disciplined phone time.

— Mike Weinberg 2012 240 стр.

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2 000+ оценок

🎯 Sales Prospecting 🏢 B2b Sales 📖 Sales Storytelling 📞 Cold Calling 🔄 Sales Process

Acres of Diamonds

— Russell H. Conwell • 1915

The richest opportunities surround you. The most delivered American lecture shows how to see them.

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🧐 Opportunity Recognition 💰 Wealth Principles 🏋️ Perseverance 🤝 Servant Leadership 🌱 Self-Reliance

Acres of Diamonds

The richest opportunities surround you. The most delivered American lecture shows how to see them.

— Russell H. Conwell 1915 68 стр.

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10 000+ оценок

🧐 Opportunity Recognition 💰 Wealth Principles 🏋️ Perseverance 🤝 Servant Leadership 🌱 Self-Reliance

Ultimate Guide to Facebook Advertising

— Perry Marshall • 2011

Precision targeting, not scale, wins on Facebook. The rules for finding your exact customer.

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394

🎯 Facebook Advertising 📱 Digital Advertising 👥 Ad Targeting 🎨 Ad Creative 🖥️ Landing Page Optimization

Ultimate Guide to Facebook Advertising

Precision targeting, not scale, wins on Facebook. The rules for finding your exact customer.

— Perry Marshall 2011 268 стр.

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394 оценок

🎯 Facebook Advertising 📱 Digital Advertising 👥 Ad Targeting 🎨 Ad Creative 🖥️ Landing Page Optimization

Influence is Your Superpower

— Zoe Chance • 2021

Your fast, emotional brain decides before you even notice. Influence it ethically, starting with no.

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🧠 Behavioral Economics 🗣️ Persuasion Skills 🤝 Negotiation Tactics 🧩 Cognitive Biases 🚧 Boundary Setting

Influence is Your Superpower

Your fast, emotional brain decides before you even notice. Influence it ethically, starting with no.

— Zoe Chance 2021 288 стр.

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2 000+ оценок

🧠 Behavioral Economics 🗣️ Persuasion Skills 🤝 Negotiation Tactics 🧩 Cognitive Biases 🚧 Boundary Setting

Competitive Advantage

— Michael E. Porter • 1985

Your industry does not determine your profits. The way you arrange your activities does.

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📊 Strategic Management 🔍 Industry Analysis 🗺️ Competitive Positioning 🏰 Sustainable Advantage 🏢 Corporate Strategy

Competitive Advantage

Your industry does not determine your profits. The way you arrange your activities does.

— Michael E. Porter 1985 592 стр.

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4 000+ оценок

📊 Strategic Management 🔍 Industry Analysis 🗺️ Competitive Positioning 🏰 Sustainable Advantage 🏢 Corporate Strategy

Source Code

— Bill Gates • 2025

How card games, a high school mainframe, and a friend's death forged Microsoft's co-founder.

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🚀 Tech Entrepreneurship 💻 Personal Computing Origins 🎯 Obsession And Mastery 🧑‍💻 Young Programmers 🌅 Techno-Optimism

Source Code

How card games, a high school mainframe, and a friend's death forged Microsoft's co-founder.

— Bill Gates 2025 336 стр.

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14 000+ оценок

🚀 Tech Entrepreneurship 💻 Personal Computing Origins 🎯 Obsession And Mastery 🧑‍💻 Young Programmers 🌅 Techno-Optimism

HBR's 10 Must Reads Boxed Set (6 Books)

— Harvard Business Publishing • 2011

HBR's six-volume leadership curriculum: strategy, tough feedback, and the daily practice of leading.

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353

🏢 Executive Leadership 🎯 Business Strategy 🌱 Leadership Development ⏰ Time Management 💬 Feedback And Coaching

HBR's 10 Must Reads Boxed Set (6 Books)

HBR's six-volume leadership curriculum: strategy, tough feedback, and the daily practice of leading.

— Harvard Business Publishing 2011 1200 стр.

4.39

353 оценок

🏢 Executive Leadership 🎯 Business Strategy 🌱 Leadership Development ⏰ Time Management 💬 Feedback And Coaching

The Lean Product Playbook

— Dan Olsen • 2015

Test cheaply, validate early, build what customers pay for: a product manager's lean playbook.

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🧭 Product Management 🔄 Lean Startup 🔍 Customer Discovery 🎯 Product-Market Fit ⚡ Rapid Prototyping

The Lean Product Playbook

Test cheaply, validate early, build what customers pay for: a product manager's lean playbook.

— Dan Olsen 2015 307 стр.

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🧭 Product Management 🔄 Lean Startup 🔍 Customer Discovery 🎯 Product-Market Fit ⚡ Rapid Prototyping

Bank 4.0

— Brett King • 2018

Banking is leaving the building. The companies winning never had branches to begin with.

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💳 Fintech 🔄 Digital Transformation 🔗 Platform Ecosystems 📊 Data-Driven Strategy 🎯 Customer Experience

Bank 4.0

Banking is leaving the building. The companies winning never had branches to begin with.

— Brett King 2018 352 стр.

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500+ оценок

💳 Fintech 🔄 Digital Transformation 🔗 Platform Ecosystems 📊 Data-Driven Strategy 🎯 Customer Experience

Дизайн-мышление в бизнесе

— Тим Браун • 2009

What if innovation started with empathy, not a spreadsheet? The design thinking playbook.

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🧠 Design Thinking 🔧 Prototyping ✏️ Visual Thinking 👥 Collaborative Innovation ⛓️ Creative Constraints

Дизайн-мышление в бизнесе

What if innovation started with empathy, not a spreadsheet? The design thinking playbook.

— Тим Браун 2009 272 стр.

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11 000+ оценок

🧠 Design Thinking 🔧 Prototyping ✏️ Visual Thinking 👥 Collaborative Innovation ⛓️ Creative Constraints

500 Social Media Marketing Tips

— Andrew Macarthy • 2012

Turn social media into a growth engine: platform-specific tactics from profile tweaks to $5 ads.

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📱 Social Media Strategy 🏪 Small Business Marketing 📝 Content Strategy 🫂 Community Management 📢 Social Advertising

500 Social Media Marketing Tips

Turn social media into a growth engine: platform-specific tactics from profile tweaks to $5 ads.

— Andrew Macarthy 2012 197 стр.

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500+ оценок

📱 Social Media Strategy 🏪 Small Business Marketing 📝 Content Strategy 🫂 Community Management 📢 Social Advertising

The JOLT Effect

— Matthew Dixon • 2022

Most deals aren't lost to competitors. They're lost to the customer's fear of choosing wrong.

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🛠️ Sales Methodology 🧊 Decision Paralysis 🧠 Behavioral Economics 💼 Sales Professionals 🔍 Psychology Of Selling

The JOLT Effect

Most deals aren't lost to competitors. They're lost to the customer's fear of choosing wrong.

— Matthew Dixon 2022 254 стр.

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500+ оценок

🛠️ Sales Methodology 🧊 Decision Paralysis 🧠 Behavioral Economics 💼 Sales Professionals 🔍 Psychology Of Selling

All You Need To Know About the Music Business

— Donald S. Passman • 2013

How a record deal really works: the fine print that decides whether you get rich.

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⚖️ Entertainment Law 🏷️ Record Label Business 📄 Music Publishing 📡 Streaming Economics ©️ Music Copyright

All You Need To Know About the Music Business

How a record deal really works: the fine print that decides whether you get rich.

— Donald S. Passman 2013 464 стр.

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⚖️ Entertainment Law 🏷️ Record Label Business 📄 Music Publishing 📡 Streaming Economics ©️ Music Copyright

Do Epic Shit

— Ankur Warikoo • 2021

Fail early, save young, be yourself: a founder's unpolished guide to outrunning your twenties.

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🧠 Entrepreneurship Mindset 💥 Embracing Failure 🧱 Habit Design 🪞 Self-Awareness 💰 Financial Literacy

Do Epic Shit

Fail early, save young, be yourself: a founder's unpolished guide to outrunning your twenties.

— Ankur Warikoo 2021 312 стр.

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9 000+ оценок

🧠 Entrepreneurship Mindset 💥 Embracing Failure 🧱 Habit Design 🪞 Self-Awareness 💰 Financial Literacy

Стратегия голубого океана. Расширенное издание

— В. Чан Ким • 2005

Markets are not fixed. The tools for redrawing their boundaries so you compete on empty terrain.

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🌊 Market Creation 🏢 Corporate Strategy 🧰 Strategic Frameworks 💡 Innovation Strategy 🧱 Business Model Design

Стратегия голубого океана. Расширенное издание

Markets are not fixed. The tools for redrawing their boundaries so you compete on empty terrain.

— В. Чан Ким 2005 287 стр.

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88 000+ оценок

🌊 Market Creation 🏢 Corporate Strategy 🧰 Strategic Frameworks 💡 Innovation Strategy 🧱 Business Model Design

Money Making Skills by Warren Buffet

— Prabhat Prakashan • 2020

How Buffett picks businesses: the durable traits, the cold screen, the hands-off leadership.

4.04

183

📈 Value Investing 🏰 Competitive Advantage 💰 Capital Allocation ⏳ Long Term Investing 📊 Financial Analysis

Money Making Skills by Warren Buffet

How Buffett picks businesses: the durable traits, the cold screen, the hands-off leadership.

— Prabhat Prakashan 2020 143 стр.

4.04

183 оценок

📈 Value Investing 🏰 Competitive Advantage 💰 Capital Allocation ⏳ Long Term Investing 📊 Financial Analysis

Эксперимент по сдаче

— Майкл А. Сингер • 2015

Into the woods to meditate. Out as CEO of a billion-dollar company, facing federal charges.

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📖 Spiritual Memoirs 🧘 Meditation Practice 🍃 Letting Go 💼 Spiritual Business 🔄 Reframing Adversity

Эксперимент по сдаче

Into the woods to meditate. Out as CEO of a billion-dollar company, facing federal charges.

— Майкл А. Сингер 2015 252 стр.

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📖 Spiritual Memoirs 🧘 Meditation Practice 🍃 Letting Go 💼 Spiritual Business 🔄 Reframing Adversity

The Millionaire Mind

— Thomas J. Stanley • 2006

Millionaires told a researcher what built their wealth. Not intelligence. Not inheritance.

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🧠 Wealth Psychology 🧹 Frugality ⚖️ Calculated Risk 🏔️ Grit 🗣️ Social Intelligence

The Millionaire Mind

Millionaires told a researcher what built their wealth. Not intelligence. Not inheritance.

— Thomas J. Stanley 2006 416 стр.

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28 000+ оценок

🧠 Wealth Psychology 🧹 Frugality ⚖️ Calculated Risk 🏔️ Grit 🗣️ Social Intelligence

The Great CEO Within

— Matt Mochary • 2019

A CEO coach's tactical playbook: inbox to org chart, the systems that build a real company.

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🏭 Startup Operations ⚡ Founder Productivity 🏗️ Organizational Design 👥 Startup Hiring 🔄 Feedback Culture

The Great CEO Within

A CEO coach's tactical playbook: inbox to org chart, the systems that build a real company.

— Matt Mochary 2019 200 стр.

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2 000+ оценок

🏭 Startup Operations ⚡ Founder Productivity 🏗️ Organizational Design 👥 Startup Hiring 🔄 Feedback Culture

The Sales Acceleration Formula

— Mark Roberge • 2015

Treat sales like engineering: hire on data, train with structure, coach by the numbers.

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🏢 B2b Sales 📊 Sales Management 📈 Demand Generation 🔍 Data-Driven Hiring 📋 Metrics And Coaching

The Sales Acceleration Formula

Treat sales like engineering: hire on data, train with structure, coach by the numbers.

— Mark Roberge 2015 224 стр.

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2 000+ оценок

🏢 B2b Sales 📊 Sales Management 📈 Demand Generation 🔍 Data-Driven Hiring 📋 Metrics And Coaching

The Consulting Bible

— Alan Weiss • 2011

Why billing by the hour caps your income, and the value-based model that unlocks seven figures.

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💼 Consulting Business 💰 Value Pricing 📄 Proposal Writing 🎯 Client Acquisition 💡 Thought Leadership

The Consulting Bible

Why billing by the hour caps your income, and the value-based model that unlocks seven figures.

— Alan Weiss 2011 260 стр.

4.05

500+ оценок

💼 Consulting Business 💰 Value Pricing 📄 Proposal Writing 🎯 Client Acquisition 💡 Thought Leadership

Permission Marketing

— Seth Godin • 2014

Interruption is broken. Earn consent, build trust, and turn one-time buyers into lifetime revenue.

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📉 Attention Economics ✉️ Direct Marketing 📧 Email Marketing 🧠 Consumer Psychology 🎯 Customer Acquisition

Permission Marketing

Interruption is broken. Earn consent, build trust, and turn one-time buyers into lifetime revenue.

— Seth Godin 2014 256 стр.

3.91

14 000+ оценок

📉 Attention Economics ✉️ Direct Marketing 📧 Email Marketing 🧠 Consumer Psychology 🎯 Customer Acquisition

Hackers

— Steven Levy • 1984

Before the garage, a creed of open access and hands-on tinkering drove the computer revolution.

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🖥️ Computer History 💻 Personal Computing ☮️ Tech Counterculture 📖 Open Source Philosophy ⌨️ Software History

Hackers

Before the garage, a creed of open access and hands-on tinkering drove the computer revolution.

— Steven Levy 1984 520 стр.

4.16

8 000+ оценок

🖥️ Computer History 💻 Personal Computing ☮️ Tech Counterculture 📖 Open Source Philosophy ⌨️ Software History

The Business School For People Who Like Helping People

— Robert T. Kiyosaki

For under $500, this business school trains you to build wealth by training others.

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🔗 Network Marketing 🏠 Home-Based Business 💰 Financial Literacy 💸 Passive Income 🧠 Entrepreneurial Mindset

The Business School For People Who Like Helping People

For under $500, this business school trains you to build wealth by training others.

— Robert T. Kiyosaki 136 стр.

4.18

5 000+ оценок

🔗 Network Marketing 🏠 Home-Based Business 💰 Financial Literacy 💸 Passive Income 🧠 Entrepreneurial Mindset

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