Предпринимательство

Кипучий мир предпринимательства наполнен визионерами, которые превратили смелые идеи в процветающие предприятия — от гаражных стартапов до глобальных империй. На этих страницах собрана их с трудом добытая мудрость об инновациях, стратегии и тонком искусстве создания чего-то выдающегося из одной лишь мечты.

Предпринимательство Саммари книг

Read Books All Day and Get Paid For It

— Jennie Nash • 2019

Turn editorial skills into a thriving coaching business, from niche selection to real paydays.

4.48

145

💼 Coaching Business ✍️ Writing Mentorship 🎯 Niche Marketing 💰 Value-Based Pricing 🤝 Client Attraction

Read Books All Day and Get Paid For It

Turn editorial skills into a thriving coaching business, from niche selection to real paydays.

— Jennie Nash 2019 152 стр.

4.48

145 оценок

💼 Coaching Business ✍️ Writing Mentorship 🎯 Niche Marketing 💰 Value-Based Pricing 🤝 Client Attraction

The Business Model Canvas

— Magali Marbaise • 2015

Nine boxes on one page. A workshop. Your business model, stress-tested and rebuilt before Monday.

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124

🧬 Business Model Innovation 🧩 Canvas Tools 👁️ Visual Thinking 🧑‍🏫 Workshop Facilitation 🎨 Design Thinking

The Business Model Canvas

Nine boxes on one page. A workshop. Your business model, stress-tested and rebuilt before Monday.

— Magali Marbaise 2015 36 стр.

3.63

124 оценок

🧬 Business Model Innovation 🧩 Canvas Tools 👁️ Visual Thinking 🧑‍🏫 Workshop Facilitation 🎨 Design Thinking

The Real Mad Men

— Andrew Cracknell • 2011

Why you never saw a VW ad with tail fins: the revolt that birthed modern advertising.

3.56

302

📰 Advertising History 🎨 Creative Industries 📋 Advertising Cases 💬 Soft Sell Advertising 💼 Advertising Professionals

The Real Mad Men

Why you never saw a VW ad with tail fins: the revolt that birthed modern advertising.

— Andrew Cracknell 2011 224 стр.

3.56

302 оценок

📰 Advertising History 🎨 Creative Industries 📋 Advertising Cases 💬 Soft Sell Advertising 💼 Advertising Professionals

OKRs, From Mission to Metrics

— Francisco S. Homem De Mello • 2016

A one-objective, three-metric start: how to introduce OKRs without the usual rollout chaos.

3.61

130

🎯 Goal-Setting Systems 🔗 Strategic Alignment 📊 Outcome-Focused 📅 Quarterly Planning 📏 Measurable Goals

OKRs, From Mission to Metrics

A one-objective, three-metric start: how to introduce OKRs without the usual rollout chaos.

— Francisco S. Homem De Mello 2016 141 стр.

3.61

130 оценок

🎯 Goal-Setting Systems 🔗 Strategic Alignment 📊 Outcome-Focused 📅 Quarterly Planning 📏 Measurable Goals

The Burger King

— Jim McLamore • 1998

Betting on a bigger burger: how one Miami partnership built a fast-food giant.

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249

🏢 Founder Memoirs 🍔 Fast Food Industry 🏪 Franchise Management 📢 Brand Building 🤝 Business Partnerships

The Burger King

Betting on a bigger burger: how one Miami partnership built a fast-food giant.

— Jim McLamore 1998 286 стр.

3.82

249 оценок

🏢 Founder Memoirs 🍔 Fast Food Industry 🏪 Franchise Management 📢 Brand Building 🤝 Business Partnerships

Negotiating for Success

— George J. Siedel • 2014

Calculate your walk-away, anchor their mind, and write contracts that actually work.

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500+

🗣️ Negotiation Skills 🤝 Deal Making ⚖️ Conflict Resolution 🧠 Persuasion Tactics 🌍 Global Negotiation

Negotiating for Success

Calculate your walk-away, anchor their mind, and write contracts that actually work.

— George J. Siedel 2014 160 стр.

4.04

500+ оценок

🗣️ Negotiation Skills 🤝 Deal Making ⚖️ Conflict Resolution 🧠 Persuasion Tactics 🌍 Global Negotiation

The Investors Guide to Growing Wealth in Self Storage

— A.J. Osborne • 2020

How to buy underperforming self-storage facilities, fix the leaks, and double the revenue.

4.33

126

🏠 Real Estate Investing 💼 Alternative Investments 🔧 Value-Add Investing 💰 Cash Flow Investing 📊 Revenue Management

The Investors Guide to Growing Wealth in Self Storage

How to buy underperforming self-storage facilities, fix the leaks, and double the revenue.

— A.J. Osborne 2020 184 стр.

4.33

126 оценок

🏠 Real Estate Investing 💼 Alternative Investments 🔧 Value-Add Investing 💰 Cash Flow Investing 📊 Revenue Management

Generation AI

— Matt Britton • 2025

Generation Alpha breathes AI like oxygen. Their $5.5 trillion will rewrite every rule by 2030.

3.60

🤖 Ai Transformation 🧒 Generational Change 💼 Future Of Work ⚖️ Ai Ethics 👨‍👩‍👧 Digital Parenting

Generation AI

Generation Alpha breathes AI like oxygen. Their $5.5 trillion will rewrite every rule by 2030.

— Matt Britton 2025 256 стр.

3.60

72 оценок

🤖 Ai Transformation 🧒 Generational Change 💼 Future Of Work ⚖️ Ai Ethics 👨‍👩‍👧 Digital Parenting

IoT Inc

— Bruce Sinclair • 2017

Sensors turn products into services. Here's how to sell outcomes, not hardware.

3.92

144

🌐 IoT Strategy 🔄 Business Model Innovation 💰 Data Monetization 🔁 As-A-Service Models 🏭 Industry 4.0

IoT Inc

Sensors turn products into services. Here's how to sell outcomes, not hardware.

— Bruce Sinclair 2017 305 стр.

3.92

144 оценок

🌐 IoT Strategy 🔄 Business Model Innovation 💰 Data Monetization 🔁 As-A-Service Models 🏭 Industry 4.0

The Customer Centricity Playbook

— Peter Fader • 2018

The average customer is a dangerous myth. Your real profits come from a tiny, identifiable fraction.

3.76

319

📊 Customer Analytics 💻 CRM Strategy 🔄 Retention Marketing 📈 Data-Driven Strategy 🎯 Customer Segmentation

The Customer Centricity Playbook

The average customer is a dangerous myth. Your real profits come from a tiny, identifiable fraction.

— Peter Fader 2018 136 стр.

3.76

319 оценок

📊 Customer Analytics 💻 CRM Strategy 🔄 Retention Marketing 📈 Data-Driven Strategy 🎯 Customer Segmentation

How to Understand Business Finance

— Bob Cinnamon • 2006

Finance for the non-accountant: balance sheets, cash flow, and the ratios that matter.

3.36

🏢 Corporate Finance 📖 Financial Literacy 📊 Financial Statements 💸 Cash Flow Management 📐 Ratio Analysis

How to Understand Business Finance

Finance for the non-accountant: balance sheets, cash flow, and the ratios that matter.

— Bob Cinnamon 2006 176 стр.

3.36

44 оценок

🏢 Corporate Finance 📖 Financial Literacy 📊 Financial Statements 💸 Cash Flow Management 📐 Ratio Analysis

Cold Email Manifesto

— Robert Indries • 2023

Three-sentence email that lands meetings, slow warmup to dodge spam, and the commission-only team.

3.77

🧊 Cold Email Outreach 📈 Scaling Strategies ✍️ Email Copywriting 🎯 Lead Generation 👥 Sales Team Management

Cold Email Manifesto

Three-sentence email that lands meetings, slow warmup to dodge spam, and the commission-only team.

— Robert Indries 2023 198 стр.

3.77

13 оценок

🧊 Cold Email Outreach 📈 Scaling Strategies ✍️ Email Copywriting 🎯 Lead Generation 👥 Sales Team Management

Financial Freedom with Real Estate Investing

— Michael Blank • 2018

Multifamily real estate replaces your salary in three years, with no money or experience needed.

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472

🏢 Multifamily Investing 🤝 Real Estate Syndication 💰 Raising Capital 💸 Passive Income 🏖️ Financial Independence

Financial Freedom with Real Estate Investing

Multifamily real estate replaces your salary in three years, with no money or experience needed.

— Michael Blank 2018 259 стр.

4.17

472 оценок

🏢 Multifamily Investing 🤝 Real Estate Syndication 💰 Raising Capital 💸 Passive Income 🏖️ Financial Independence

The Tao of the Side Hustle

— Don Hyun Kiolbassa • 2022

Most side hustle advice says work harder. This one says think like a strategist.

4.24

💼 Side Hustle Guides 🌱 New Entrepreneurs 👢 Bootstrapping ⏳ Time Management 💰 Financial Discipline

The Tao of the Side Hustle

Most side hustle advice says work harder. This one says think like a strategist.

— Don Hyun Kiolbassa 2022 240 стр.

4.24

17 оценок

💼 Side Hustle Guides 🌱 New Entrepreneurs 👢 Bootstrapping ⏳ Time Management 💰 Financial Discipline

Overcrowded

— Roberto Verganti • 2016

Ideas are everywhere; meaning is scarce. Winning requires love, not just better answers.

3.83

122

💡 Innovation Strategy 🎨 Design Thinking 🧭 Purpose-Driven Business ✨ Meaning-Making 🔧 Jobs To Be Done

Overcrowded

Ideas are everywhere; meaning is scarce. Winning requires love, not just better answers.

— Roberto Verganti 2016 264 стр.

3.83

122 оценок

💡 Innovation Strategy 🎨 Design Thinking 🧭 Purpose-Driven Business ✨ Meaning-Making 🔧 Jobs To Be Done

Killing the Sale

— Todd Duncan • 2004

The ten ways your sales approach pushes buyers away. Stop performing, start connecting.

4.01

🛠️ Sales Methodology 🧠 Sales Mindset 🤝 Authentic Selling 💼 Relationship Selling 🎯 Sales Prospecting

Killing the Sale

The ten ways your sales approach pushes buyers away. Stop performing, start connecting.

— Todd Duncan 2004 242 стр.

4.01

80 оценок

🛠️ Sales Methodology 🧠 Sales Mindset 🤝 Authentic Selling 💼 Relationship Selling 🎯 Sales Prospecting

Barnum

— Robert Wilson • 2019

He sold Americans a mermaid made from a monkey. Queen Victoria still invited him to tea.

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500+

🎟️ Show Business History 💰 Gilded Age 🎩 Showmanship 🎭 Self-Invention 📢 Marketing Pioneers

Barnum

He sold Americans a mermaid made from a monkey. Queen Victoria still invited him to tea.

— Robert Wilson 2019

3.70

500+ оценок

🎟️ Show Business History 💰 Gilded Age 🎩 Showmanship 🎭 Self-Invention 📢 Marketing Pioneers

Play Nice

— Jason Schreier • 2024

$80 million and seven years for a game that never shipped: the unraveling of Blizzard Entertainment.

4.16

7 000+

🎮 Video Game Industry 🏢 Corporate Culture 💻 Tech Company Histories ⏰ Crunch Culture ⚠️ Workplace Misconduct

Play Nice

$80 million and seven years for a game that never shipped: the unraveling of Blizzard Entertainment.

— Jason Schreier 2024 384 стр.

4.16

7 000+ оценок

🎮 Video Game Industry 🏢 Corporate Culture 💻 Tech Company Histories ⏰ Crunch Culture ⚠️ Workplace Misconduct

Two O'Clock on a Tuesday at Trevi Fountain

— Helene Sula • 2024

An Oxford comma got her fired. A shattered ankle got her blogging. Then Germany happened.

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500+

🧳 Expat Life 🇺🇸 American Abroad 💻 Digital Nomads 🔄 Career Reinvention 🎨 Lifestyle Design

Two O'Clock on a Tuesday at Trevi Fountain

An Oxford comma got her fired. A shattered ankle got her blogging. Then Germany happened.

— Helene Sula 2024 224 стр.

3.85

500+ оценок

🧳 Expat Life 🇺🇸 American Abroad 💻 Digital Nomads 🔄 Career Reinvention 🎨 Lifestyle Design

The Profitable Hobby Farm

— Sarah Beth Aubrey • 2010

Your hobby farm can earn real money. The business blueprint for making local food pay.

3.71

157

🚜 Small Farm Business 🥕 Local Food Movement 🌱 Sustainable Agriculture 📋 Farm Marketing 🤝 Cooperative Models

The Profitable Hobby Farm

Your hobby farm can earn real money. The business blueprint for making local food pay.

— Sarah Beth Aubrey 2010 288 стр.

3.71

157 оценок

🚜 Small Farm Business 🥕 Local Food Movement 🌱 Sustainable Agriculture 📋 Farm Marketing 🤝 Cooperative Models

Fire Your Boss

— Stephen M. Pollan • 2004

Depose your boss mentally, follow the money, and always fish for your next job from day one.

3.67

150

📋 Career Advice 💼 Managing Upward 🤝 Personal Networking 🧠 Workplace Pragmatism 💰 Financial Independence

Fire Your Boss

Depose your boss mentally, follow the money, and always fish for your next job from day one.

— Stephen M. Pollan 2004 288 стр.

3.67

150 оценок

📋 Career Advice 💼 Managing Upward 🤝 Personal Networking 🧠 Workplace Pragmatism 💰 Financial Independence

Craft, Inc.

— Meg Mateo Ilasco • 2007

The business playbook for makers: permits, pricing, branding, and getting into stores.

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1 000+

🧵 Craft Business 🎨 Creative Entrepreneurship 🏷️ Brand Identity Design 📢 Craft Marketing 💪 Creative Confidence

Craft, Inc.

The business playbook for makers: permits, pricing, branding, and getting into stores.

— Meg Mateo Ilasco 2007 160 стр.

3.86

1 000+ оценок

🧵 Craft Business 🎨 Creative Entrepreneurship 🏷️ Brand Identity Design 📢 Craft Marketing 💪 Creative Confidence

Invent It, Sell It, Bank It!

— Lori Greiner • 2014

From idea to retail: how to prototype, patent, pitch, and sell your product on live TV.

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500+

🛠️ Product Invention ✏️ Product Design ⚖️ Patent Strategy 📈 Investor Pitching 💰 Bootstrapping

Invent It, Sell It, Bank It!

From idea to retail: how to prototype, patent, pitch, and sell your product on live TV.

— Lori Greiner 2014 288 стр.

3.97

500+ оценок

🛠️ Product Invention ✏️ Product Design ⚖️ Patent Strategy 📈 Investor Pitching 💰 Bootstrapping

The Lean Marketplace

— Juho Makkonen • 2018

The lean playbook for launching a marketplace without dying on the chicken-and-egg problem.

4.30

243

🛒 Online Marketplaces 🔗 Network Effects 🧪 Lean Startup 📈 Growth Hacking 🏗️ Platform Economy

The Lean Marketplace

The lean playbook for launching a marketplace without dying on the chicken-and-egg problem.

— Juho Makkonen 2018 212 стр.

4.30

243 оценок

🛒 Online Marketplaces 🔗 Network Effects 🧪 Lean Startup 📈 Growth Hacking 🏗️ Platform Economy

The Successful Speaker

— Grant Baldwin • 2020

Most speakers have a message but no business model. This book provides the missing half.

4.18

187

🎤 Professional Speaking 🏷️ Personal Branding 📨 Client Acquisition 🧑‍💼 Solopreneurship ✉️ Sales Outreach

The Successful Speaker

Most speakers have a message but no business model. This book provides the missing half.

— Grant Baldwin 2020 288 стр.

4.18

187 оценок

🎤 Professional Speaking 🏷️ Personal Branding 📨 Client Acquisition 🧑‍💼 Solopreneurship ✉️ Sales Outreach

Vendes o vendes. Cómo salirte con la tuya en los negocios y en la vida

— Grant Cardone • 2013

Most success comes down to one skill nobody teaches. Here is the playbook.

4.11

330

📊 Sales Techniques 🧠 Selling Mindset 🤝 Relationship Selling 🔥 High-Intensity Mindset 💪 Self-Belief Systems

Vendes o vendes. Cómo salirte con la tuya en los negocios y en la vida

Most success comes down to one skill nobody teaches. Here is the playbook.

— Grant Cardone 2013

4.11

330 оценок

📊 Sales Techniques 🧠 Selling Mindset 🤝 Relationship Selling 🔥 High-Intensity Mindset 💪 Self-Belief Systems

Red Thread Thinking

— Debra Kaye • 2013

Innovation isn't genius. It's connecting what you already have to what consumers won't say.

3.74

201

🔄 Innovation Strategy 🧠 Design Thinking 🔍 Consumer Research 📱 Product Design 🎨 Visual Communication

Red Thread Thinking

Innovation isn't genius. It's connecting what you already have to what consumers won't say.

— Debra Kaye 2013 273 стр.

3.74

201 оценок

🔄 Innovation Strategy 🧠 Design Thinking 🔍 Consumer Research 📱 Product Design 🎨 Visual Communication

Stop Asking Questions

— Andrew Warner • 2021

A therapist's secret tools for getting anyone to open up, from first hello to final reveal.

4.13

187

🎙️ Interviewing 👂 Active Listening ❓ Strategic Questioning 🤝 Trust Building 📖 Storytelling Frameworks

Stop Asking Questions

A therapist's secret tools for getting anyone to open up, from first hello to final reveal.

— Andrew Warner 2021 209 стр.

4.13

187 оценок

🎙️ Interviewing 👂 Active Listening ❓ Strategic Questioning 🤝 Trust Building 📖 Storytelling Frameworks

Strangers To Superfans

— David Gaughran • 2018

Five hidden stages decide every reader sale; most authors misdiagnose which one is broken.

4.40

500+

📚 Indie Publishing 📣 Book Marketing 🔍 Book Discoverability 🏗️ Platform Building 🎨 Author Branding

Strangers To Superfans

Five hidden stages decide every reader sale; most authors misdiagnose which one is broken.

— David Gaughran 2018 166 стр.

4.40

500+ оценок

📚 Indie Publishing 📣 Book Marketing 🔍 Book Discoverability 🏗️ Platform Building 🎨 Author Branding

Conversations For Action and Collected Essays

— Fernando Flores • 2013

Your company runs on promises, not org charts. Conversational moves that make commitments stick.

4.40

112

💬 Speech Act Theory 🔍 Phenomenology 📋 Commitment Management 🗣️ Conversational Leadership 🔒 Trust Building

Conversations For Action and Collected Essays

Your company runs on promises, not org charts. Conversational moves that make commitments stick.

— Fernando Flores 2013 158 стр.

4.40

112 оценок

💬 Speech Act Theory 🔍 Phenomenology 📋 Commitment Management 🗣️ Conversational Leadership 🔒 Trust Building

Go Mobile

— Jeanne Hopkins • 2011

Mobile marketing without a big budget: how to adapt Fortune 500 tactics to your business.

3.55

📱 Mobile Marketing 📊 Digital Strategy 🧠 Consumer Behavior 🏗️ Brand Building 💼 Small Business

Go Mobile

Mobile marketing without a big budget: how to adapt Fortune 500 tactics to your business.

— Jeanne Hopkins 2011 256 стр.

3.55

60 оценок

📱 Mobile Marketing 📊 Digital Strategy 🧠 Consumer Behavior 🏗️ Brand Building 💼 Small Business

Seducing Strangers

— Josh Weltman • 2015

Advertising's real job isn't selling. It's making people happy. A Mad Man shows you how.

3.84

317

🎯 Advertising Strategy 🧠 Consumer Psychology ✍️ Copywriting 🏗️ Brand Building 💎 Authentic Marketing

Seducing Strangers

Advertising's real job isn't selling. It's making people happy. A Mad Man shows you how.

— Josh Weltman 2015 179 стр.

3.84

317 оценок

🎯 Advertising Strategy 🧠 Consumer Psychology ✍️ Copywriting 🏗️ Brand Building 💎 Authentic Marketing

Decoded

— Jay-Z • 2009

His annotated lyrics reveal how the corner became a boardroom and rhyme became high poetry.

3.86

8 000+

🎤 Hip Hop Memoirs 🎵 Lyricism 💼 Street Entrepreneurship 🎶 Rap Poetics ✊ Conscious Hip Hop

Decoded

His annotated lyrics reveal how the corner became a boardroom and rhyme became high poetry.

— Jay-Z 2009 317 стр.

3.86

8 000+ оценок

🎤 Hip Hop Memoirs 🎵 Lyricism 💼 Street Entrepreneurship 🎶 Rap Poetics ✊ Conscious Hip Hop

We Are All Weird

— Seth Godin • 2011

The bell curve is stretching: normal is vanishing, and the edges now dominate commerce.

3.55

4 000+

🎯 Niche Marketing 🛒 Consumer Behavior 🌍 Cultural Shifts 💻 Digital Tribes 🎨 Anti-Conformity

We Are All Weird

The bell curve is stretching: normal is vanishing, and the edges now dominate commerce.

— Seth Godin 2011 112 стр.

3.55

4 000+ оценок

🎯 Niche Marketing 🛒 Consumer Behavior 🌍 Cultural Shifts 💻 Digital Tribes 🎨 Anti-Conformity

No B.S. Business Success in the New Economy

— Dan S. Kennedy • 2009

No-nonsense rules for fast business growth: test everything, master selling, guard your cash.

4.43

🏗️ Small Business Growth 📬 Direct-Response Marketing 🔬 Idea Validation 💬 Sales Skills 💵 Cash Flow Management

No B.S. Business Success in the New Economy

No-nonsense rules for fast business growth: test everything, master selling, guard your cash.

— Dan S. Kennedy 2009 274 стр.

4.43

69 оценок

🏗️ Small Business Growth 📬 Direct-Response Marketing 🔬 Idea Validation 💬 Sales Skills 💵 Cash Flow Management

Content Marketing Strategies For Dummies

— Stephanie Diamond • 2016

Turn scattered blog posts into a content system that attracts, converts, and keeps customers.

3.80

📝 Content Marketing 📋 Content Strategy 📥 Inbound Marketing 📖 Business Storytelling 🔍 Audience Research

Content Marketing Strategies For Dummies

Turn scattered blog posts into a content system that attracts, converts, and keeps customers.

— Stephanie Diamond 2016 416 стр.

3.80

10 оценок

📝 Content Marketing 📋 Content Strategy 📥 Inbound Marketing 📖 Business Storytelling 🔍 Audience Research

Storytelling in Business

— Janis Forman • 2013

Strategy is a story. How the best organizations build storytelling into a systematic capability.

3.53

🏢 Corporate Storytelling 📢 Brand Storytelling 🎤 Executive Communication 🗺️ Strategic Narrative ✍️ Storytelling Techniques

Storytelling in Business

Strategy is a story. How the best organizations build storytelling into a systematic capability.

— Janis Forman 2013 305 стр.

3.53

17 оценок

🏢 Corporate Storytelling 📢 Brand Storytelling 🎤 Executive Communication 🗺️ Strategic Narrative ✍️ Storytelling Techniques

Peebles Principles, The

— R. Donahue Peebles • 2007

Control the tenant, buy distressed, and never quit: a developer's twelve principles for winning big.

4.28

134

🏢 Real Estate Development ⚖️ Negotiation Leverage 🏛️ Political Capital 🏚️ Distressed Assets 🖤 Minority Entrepreneurship

Peebles Principles, The

Control the tenant, buy distressed, and never quit: a developer's twelve principles for winning big.

— R. Donahue Peebles 2007

4.28

134 оценок

🏢 Real Estate Development ⚖️ Negotiation Leverage 🏛️ Political Capital 🏚️ Distressed Assets 🖤 Minority Entrepreneurship

The Alchemists

— Jim Ratcliffe • 2018

Four out of five acquisitions fail. INEOS bet on the opposite and built a global industrial empire.

3.74

110

🏭 Corporate Turnarounds 💰 Mergers And Acquisitions 🌐 Decentralized Management 🔒 Private Company Strategy ⚙️ Industrial Manufacturing

The Alchemists

Four out of five acquisitions fail. INEOS bet on the opposite and built a global industrial empire.

— Jim Ratcliffe 2018 344 стр.

3.74

110 оценок

🏭 Corporate Turnarounds 💰 Mergers And Acquisitions 🌐 Decentralized Management 🔒 Private Company Strategy ⚙️ Industrial Manufacturing

Design to Grow

— David Butler • 2015

Scale and agility usually fight; Coca-Cola used design to get both at once.

3.74

369

🎨 Strategic Design 🕸️ Systems Thinking 🔄 Lean Methodology 🌐 Open Innovation ⚡ Organizational Agility

Design to Grow

Scale and agility usually fight; Coca-Cola used design to get both at once.

— David Butler 2015 256 стр.

3.74

369 оценок

🎨 Strategic Design 🕸️ Systems Thinking 🔄 Lean Methodology 🌐 Open Innovation ⚡ Organizational Agility

Sur/petition

— Edward de Bono • 1992

Competition keeps you alive. The real money is in building value no one else can offer.

4.01

🏢 Competitive Strategy 💎 Value Creation 💡 Creative Thinking 🔄 Systems Thinking 🧭 Strategic Innovation

Sur/petition

Competition keeps you alive. The real money is in building value no one else can offer.

— Edward de Bono 1992

4.01

81 оценок

🏢 Competitive Strategy 💎 Value Creation 💡 Creative Thinking 🔄 Systems Thinking 🧭 Strategic Innovation

Never Make the First Offer

— Donald Dell • 2009

Let them name their price first. The trust-and-leverage playbook of a master sports dealmaker.

3.69

143

🎾 Sports Business 🧠 Negotiation Psychology 🤝 Relationship-Based Selling ⚖️ Strategic Leverage 🚪 Walk-Away Power

Never Make the First Offer

Let them name their price first. The trust-and-leverage playbook of a master sports dealmaker.

— Donald Dell 2009 225 стр.

3.69

143 оценок

🎾 Sports Business 🧠 Negotiation Psychology 🤝 Relationship-Based Selling ⚖️ Strategic Leverage 🚪 Walk-Away Power

The 32 Unbreakable Laws of Money and Success

— Brian Tracy • 2024

Wealth is a habit: thirty-two laws that install it, from saving 10% to automated investing.

4.20

💰 Wealth Building 🚀 Entrepreneurial Systems 📈 Career Acceleration 🎯 Goal Setting 🐖 Saving Discipline

The 32 Unbreakable Laws of Money and Success

Wealth is a habit: thirty-two laws that install it, from saving 10% to automated investing.

— Brian Tracy 2024 192 стр.

4.20

87 оценок

💰 Wealth Building 🚀 Entrepreneurial Systems 📈 Career Acceleration 🎯 Goal Setting 🐖 Saving Discipline

Big Bang Disruption

— Larry Downes • 2014

When a product beats yours on every dimension, your industry doesn't just shrink. It disappears.

3.59

245

🧨 Disruptive Innovation 📈 Exponential Technologies 🔄 Innovation Lifecycles 🕸️ Network Effects 🏢 Corporate Innovation

Big Bang Disruption

When a product beats yours on every dimension, your industry doesn't just shrink. It disappears.

— Larry Downes 2014 272 стр.

3.59

245 оценок

🧨 Disruptive Innovation 📈 Exponential Technologies 🔄 Innovation Lifecycles 🕸️ Network Effects 🏢 Corporate Innovation

e-Riches 2.0

— Scott Fox • 2009

Email, blogs, and social media: build an audience, earn their trust, then sell. The online playbook.

3.78

🖥️ Digital Marketing 📧 Email Marketing 📝 Content Marketing 📱 Social Media Marketing 🎯 Lead Generation

e-Riches 2.0

Email, blogs, and social media: build an audience, earn their trust, then sell. The online playbook.

— Scott Fox 2009 336 стр.

3.78

50 оценок

🖥️ Digital Marketing 📧 Email Marketing 📝 Content Marketing 📱 Social Media Marketing 🎯 Lead Generation

Amazon

— Natalie Berg • 2019

The company that started with books now controls the infrastructure for how America buys everything.

3.77

196

🛒 Retail Strategy 📦 E-Commerce 🏭 Supply Chain Management 🎯 Customer Centricity 🔄 Subscription Models

Amazon

The company that started with books now controls the infrastructure for how America buys everything.

— Natalie Berg 2019 272 стр.

3.77

196 оценок

🛒 Retail Strategy 📦 E-Commerce 🏭 Supply Chain Management 🎯 Customer Centricity 🔄 Subscription Models

40 Rules for Internet Business Success

— Matthew Paulson • 2014

Leave your day job behind: build a profitable online business that funds a life you choose.

4.02

213

🖥️ Online Business 🗣️ Customer Validation 💵 Value-Based Pricing 🧪 Lean Methodology 📧 Email Marketing

40 Rules for Internet Business Success

Leave your day job behind: build a profitable online business that funds a life you choose.

— Matthew Paulson 2014 200 стр.

4.02

213 оценок

🖥️ Online Business 🗣️ Customer Validation 💵 Value-Based Pricing 🧪 Lean Methodology 📧 Email Marketing

Make 'Em Laugh & Take Their Money

— Dan S. Kennedy • 2010

Not funny? A marketing pro's playbook for using humor to persuade, sell, and win audiences anyway.

3.97

😂 Humor In Business 🖊️ Copywriting 🎤 Public Speaking 🧠 Sales Psychology 📬 Direct Response Marketing

Make 'Em Laugh & Take Their Money

Not funny? A marketing pro's playbook for using humor to persuade, sell, and win audiences anyway.

— Dan S. Kennedy 2010 267 стр.

3.97

64 оценок

😂 Humor In Business 🖊️ Copywriting 🎤 Public Speaking 🧠 Sales Psychology 📬 Direct Response Marketing

Sexy Little Numbers

— Dimitri Maex • 2012

Your database hides your most profitable customers. A data-driven method for finding them.

3.80

235

🎯 Data-Driven Marketing 📊 Customer Analytics 💰 Marketing Roi 🧩 Customer Segmentation 🧪 A/B Testing

Sexy Little Numbers

Your database hides your most profitable customers. A data-driven method for finding them.

— Dimitri Maex 2012 272 стр.

3.80

235 оценок

🎯 Data-Driven Marketing 📊 Customer Analytics 💰 Marketing Roi 🧩 Customer Segmentation 🧪 A/B Testing

Man Up

— Bedros Keuilian • 2018

An immigrant's tough-love playbook: fix the leader in the mirror, and the business fixes itself.

4.18

500+

🧠 Entrepreneurial Mindset 📈 Small Business Growth 🎯 Personal Accountability 🧱 Self-Sabotage ⚡ Decisive Action

Man Up

An immigrant's tough-love playbook: fix the leader in the mirror, and the business fixes itself.

— Bedros Keuilian 2018 192 стр.

4.18

500+ оценок

🧠 Entrepreneurial Mindset 📈 Small Business Growth 🎯 Personal Accountability 🧱 Self-Sabotage ⚡ Decisive Action

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