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Aligning Strategy and Sales

de Frank V. Cespedes • 2014

A $900 billion investment, five times your ad budget, and it is probably disconnected from strategy.

4.06

143

🧭 Sales Strategy 🚀 Go-To-Market Strategy 👥 Sales Management 📊 Performance Management 🎯 Customer Segmentation

Aligning Strategy and Sales

A $900 billion investment, five times your ad budget, and it is probably disconnected from strategy.

de Frank V. Cespedes 2014 336 pagini

4.06

143 evaluări

🧭 Sales Strategy 🚀 Go-To-Market Strategy 👥 Sales Management 📊 Performance Management 🎯 Customer Segmentation

Content Strategy for Mobile

de Karen Mcgrane • 2012

One content source, every device, no separate mobile site. Here is how to build it.

4.01

468

📋 Content Strategy 🔄 Responsive Design 🗺️ Information Architecture 🏛️ Content Governance ⚙️ Content Operations

Content Strategy for Mobile

One content source, every device, no separate mobile site. Here is how to build it.

de Karen Mcgrane 2012 165 pagini

4.01

468 evaluări

📋 Content Strategy 🔄 Responsive Design 🗺️ Information Architecture 🏛️ Content Governance ⚙️ Content Operations

Got Your Attention?

de Sam Horn • 2015

Curiosity beats credentials. Open any conversation so people lean in and ask for more.

3.92

250

💼 Business Communication 👁️ Attention Economics 👋 First Impressions 📖 Storytelling Technique ✍️ Message Design

Got Your Attention?

Curiosity beats credentials. Open any conversation so people lean in and ask for more.

de Sam Horn 2015 216 pagini

3.92

250 evaluări

💼 Business Communication 👁️ Attention Economics 👋 First Impressions 📖 Storytelling Technique ✍️ Message Design

Managerial Leadership for Librarians

de G. Edward Evans • 2017

The library manager's playbook: public budgets, volunteer boards, and the scrutiny that never quits.

2.89

📚 Library Management 🤝 Nonprofit Management 🎯 Strategic Planning 📋 Board Governance ⚖️ Ethical Leadership

Managerial Leadership for Librarians

The library manager's playbook: public budgets, volunteer boards, and the scrutiny that never quits.

de G. Edward Evans 2017 400 pagini

2.89

18 evaluări

📚 Library Management 🤝 Nonprofit Management 🎯 Strategic Planning 📋 Board Governance ⚖️ Ethical Leadership

One Simple Idea

de Stephen Key • 2016

A simple tweak, a one-sentence pitch, and a $110 filing can earn lifelong royalties.

3.95

500+

📜 Product Licensing 🌐 Open Innovation 💰 Passive Income 💼 Side Hustle 📞 Cold Calling

One Simple Idea

A simple tweak, a one-sentence pitch, and a $110 filing can earn lifelong royalties.

de Stephen Key 2016

3.95

500+ evaluări

📜 Product Licensing 🌐 Open Innovation 💰 Passive Income 💼 Side Hustle 📞 Cold Calling

The Elements of Choice

de Eric J. Johnson • 2021

Your choices feel free. But someone arranged the options, and that arrangement is doing the work.

3.91

500+

🧠 Behavioral Economics 🔬 Decision Science 🪤 Cognitive Biases 🎛️ Choice Design 🛒 Consumer Psychology

The Elements of Choice

Your choices feel free. But someone arranged the options, and that arrangement is doing the work.

de Eric J. Johnson 2021 400 pagini

3.91

500+ evaluări

🧠 Behavioral Economics 🔬 Decision Science 🪤 Cognitive Biases 🎛️ Choice Design 🛒 Consumer Psychology

The SaaS Sales Method Fundamentals

de Jacco van der Kooij • 2018

From cold email to closing meeting: frameworks for SaaS sales conversations that customers welcome.

4.27

🏢 B2b Sales 📧 Cold Outreach 🤝 Consultative Selling 📱 Social Selling 💻 Technology Sales

The SaaS Sales Method Fundamentals

From cold email to closing meeting: frameworks for SaaS sales conversations that customers welcome.

de Jacco van der Kooij 2018 124 pagini

4.27

63 evaluări

🏢 B2b Sales 📧 Cold Outreach 🤝 Consultative Selling 📱 Social Selling 💻 Technology Sales

Mastermind Dinners

de Jayson Gaignard • 2014

Four to eight people, one table, and better relationships than a decade of networking events.

3.74

474

🏗️ Relationship Building 🎯 Strategic Networking 💬 Vulnerability In Business 📉 Entrepreneurial Setbacks 🧠 Connection Mindset

Mastermind Dinners

Four to eight people, one table, and better relationships than a decade of networking events.

de Jayson Gaignard 2014 102 pagini

3.74

474 evaluări

🏗️ Relationship Building 🎯 Strategic Networking 💬 Vulnerability In Business 📉 Entrepreneurial Setbacks 🧠 Connection Mindset

Networking Is Not Working

de Derek Coburn • 2014

Swap business cards for real relationships: the anti-networking strategy that brings clients to you.

3.56

318

🤝 Professional Networking 🎁 Value-First Networking 🔒 Client Retention 📈 Business Development 🤲 Trust-Based Selling

Networking Is Not Working

Swap business cards for real relationships: the anti-networking strategy that brings clients to you.

de Derek Coburn 2014 163 pagini

3.56

318 evaluări

🤝 Professional Networking 🎁 Value-First Networking 🔒 Client Retention 📈 Business Development 🤲 Trust-Based Selling

How to Master the Art of Selling Financial Services

de Tom Hopkins • 2009

Qualify without scripts, close without pressure: a trust-first playbook for financial advisors.

4.27

📊 Financial Advisors 📋 Sales Methodology 🤝 Consultative Selling 🔍 Prospect Qualification 🛑 Objection Handling

How to Master the Art of Selling Financial Services

Qualify without scripts, close without pressure: a trust-first playbook for financial advisors.

de Tom Hopkins 2009 181 pagini

4.27

66 evaluări

📊 Financial Advisors 📋 Sales Methodology 🤝 Consultative Selling 🔍 Prospect Qualification 🛑 Objection Handling

Bankable Business Plans

de Edward G. Rogoff • 2003

A business plan that gets funded: how to build the case funders actually want to read.

3.96

1.000+

📋 Business Planning 💰 Startup Funding 📊 Financial Modeling ⚔️ Competitive Strategy 🔍 Market Analysis

Bankable Business Plans

A business plan that gets funded: how to build the case funders actually want to read.

de Edward G. Rogoff 2003 258 pagini

3.96

1.000+ evaluări

📋 Business Planning 💰 Startup Funding 📊 Financial Modeling ⚔️ Competitive Strategy 🔍 Market Analysis

Rainmaking Conversations

de Mike Schultz • 2011

Master a four-part conversation framework that turns buyer problems and goals into closed deals.

3.79

175

📋 Sales Methodology 🏢 B2b Selling 🤝 Consultative Selling 🧠 Buyer Psychology 🛡️ Objection Handling

Rainmaking Conversations

Master a four-part conversation framework that turns buyer problems and goals into closed deals.

de Mike Schultz 2011 288 pagini

3.79

175 evaluări

📋 Sales Methodology 🏢 B2b Selling 🤝 Consultative Selling 🧠 Buyer Psychology 🛡️ Objection Handling

CRM at the Speed of Light

de Paul Greenberg • 2001

CRM is a business philosophy, not a technology project. The blueprint for making it real.

3.82

103

🤝 Customer Relationship Management 🎯 Customer-Centricity 🔄 Customer Retention 📊 Sales Force Automation 💌 Relationship Marketing

CRM at the Speed of Light

CRM is a business philosophy, not a technology project. The blueprint for making it real.

de Paul Greenberg 2001 384 pagini

3.82

103 evaluări

🤝 Customer Relationship Management 🎯 Customer-Centricity 🔄 Customer Retention 📊 Sales Force Automation 💌 Relationship Marketing

The Right-Brain Business Plan

de Jennifer Lee. • 2011

Spreadsheets feel wrong for your creative work. A visual, paint-and-collage plan built on intuition.

4.03

500+

🎨 Creative Entrepreneurship 🗺️ Visual Planning 💸 Money Mindset 🏷️ Crafting Your Brand 🧠 Right-Brain Thinking

The Right-Brain Business Plan

Spreadsheets feel wrong for your creative work. A visual, paint-and-collage plan built on intuition.

de Jennifer Lee. 2011 240 pagini

4.03

500+ evaluări

🎨 Creative Entrepreneurship 🗺️ Visual Planning 💸 Money Mindset 🏷️ Crafting Your Brand 🧠 Right-Brain Thinking

Linked

de Omar Garriott • 2022

Recruiters reject 99% of applicants. The LinkedIn playbook for becoming the one they hire instead.

4.17

239

🎯 Job Search Strategy 🏷️ Personal Branding 🤝 Networking 🔄 Career Transitions 🎤 Interview Preparation

Linked

Recruiters reject 99% of applicants. The LinkedIn playbook for becoming the one they hire instead.

de Omar Garriott 2022 308 pagini

4.17

239 evaluări

🎯 Job Search Strategy 🏷️ Personal Branding 🤝 Networking 🔄 Career Transitions 🎤 Interview Preparation

Levers

de Amos Schwartzfarb • 2021

Replace intuition with math: a founder's framework for building a predictable, repeatable business.

4.19

166

🕵️ Customer Discovery 🔄 Lean Methodology 📊 Data-Driven Decisions 🧮 Business Modeling 🔁 Repeatable Processes

Levers

Replace intuition with math: a founder's framework for building a predictable, repeatable business.

de Amos Schwartzfarb 2021 190 pagini

4.19

166 evaluări

🕵️ Customer Discovery 🔄 Lean Methodology 📊 Data-Driven Decisions 🧮 Business Modeling 🔁 Repeatable Processes

Niching Up

de Chris Dreyer • 2022

Why deliberately shrinking your market lifts your prices, conversions, and referrals.

4.01

279

🎯 Niche Marketing 🏢 Service Businesses 🧑‍💼 Solopreneurs 📚 Expertise Building 💰 Premium Pricing

Niching Up

Why deliberately shrinking your market lifts your prices, conversions, and referrals.

de Chris Dreyer 2022 133 pagini

4.01

279 evaluări

🎯 Niche Marketing 🏢 Service Businesses 🧑‍💼 Solopreneurs 📚 Expertise Building 💰 Premium Pricing

Reengineering Retail

de Doug Stephens • 2017

E-commerce ate the store. Here's how to rebuild retail into something worth leaving the couch for.

4.14

442

🛒 Omnichannel Retail 🎢 Experience Economy 🚚 Last-Mile Delivery 👀 Attention Economics 💻 Retail Technology

Reengineering Retail

E-commerce ate the store. Here's how to rebuild retail into something worth leaving the couch for.

de Doug Stephens 2017 256 pagini

4.14

442 evaluări

🛒 Omnichannel Retail 🎢 Experience Economy 🚚 Last-Mile Delivery 👀 Attention Economics 💻 Retail Technology

No B.S. Trust Based Marketing

de Matt Zagula • 2012

Make customers trust you before they buy, using a system that removes risk and proves results.

4.29

149

🤝 Relationship Marketing 📬 Direct Response 🛡️ Consumer Trust 🩺 Consultative Selling 👥 Social Proof

No B.S. Trust Based Marketing

Make customers trust you before they buy, using a system that removes risk and proves results.

de Matt Zagula 2012 240 pagini

4.29

149 evaluări

🤝 Relationship Marketing 📬 Direct Response 🛡️ Consumer Trust 🩺 Consultative Selling 👥 Social Proof

Passive Income Freedom

de Gundi Gabrielle • 2019

Stack online income streams until they pay you five figures a month, no prior experience needed.

3.58

397

🖥️ Online Business 💸 Passive Income 💼 Side Hustles 🧑‍💼 Solopreneurship 💰 Low-Capital Startups

Passive Income Freedom

Stack online income streams until they pay you five figures a month, no prior experience needed.

de Gundi Gabrielle 2019 317 pagini

3.58

397 evaluări

🖥️ Online Business 💸 Passive Income 💼 Side Hustles 🧑‍💼 Solopreneurship 💰 Low-Capital Startups

The Seven Pillars of Customer Success

de Wayne McCulloch • 2021

Turn customer success into a growth engine. Seven pillars, from onboarding to advocacy.

4.16

245

🧭 Customer Success Management 🔄 Subscription Business 💻 B2B SaaS 📈 Scaling Operations 🔒 Retention Strategy

The Seven Pillars of Customer Success

Turn customer success into a growth engine. Seven pillars, from onboarding to advocacy.

de Wayne McCulloch 2021 349 pagini

4.16

245 evaluări

🧭 Customer Success Management 🔄 Subscription Business 💻 B2B SaaS 📈 Scaling Operations 🔒 Retention Strategy

Software as a Science

de Dan Martell • 2024

SaaS growth has three levers. Pull them in the right order, and plateaus become launchpads.

4.53

169

🚀 Saas Founders 🔄 Subscription Revenue 🧩 Growth Frameworks ⭐ Customer Success 💲 Pricing Strategy

Software as a Science

SaaS growth has three levers. Pull them in the right order, and plateaus become launchpads.

de Dan Martell 2024 333 pagini

4.53

169 evaluări

🚀 Saas Founders 🔄 Subscription Revenue 🧩 Growth Frameworks ⭐ Customer Success 💲 Pricing Strategy

Architect and Entrepreneur

de Eric Reinholdt • 2015

A field guide for architects: how to brand, market, and build a lean, profitable design firm.

4.19

214

🏛️ Architecture Practice 💡 Design Business 📐 Lean Methodology 📖 Brand Storytelling 🤝 Client Acquisition

Architect and Entrepreneur

A field guide for architects: how to brand, market, and build a lean, profitable design firm.

de Eric Reinholdt 2015 226 pagini

4.19

214 evaluări

🏛️ Architecture Practice 💡 Design Business 📐 Lean Methodology 📖 Brand Storytelling 🤝 Client Acquisition

Shark Tank Jump Start Your Business

de Michael Parrish DuDell • 2013

Launch a business that survives, wins customers, and gets investors, guided by Shark Tank lessons.

3.62

500+

🏢 Startup Playbooks 💰 Small Business Finance 🎤 Investor Pitching 🏷️ Brand Strategy 🌱 Company Culture

Shark Tank Jump Start Your Business

Launch a business that survives, wins customers, and gets investors, guided by Shark Tank lessons.

de Michael Parrish DuDell 2013 304 pagini

3.62

500+ evaluări

🏢 Startup Playbooks 💰 Small Business Finance 🎤 Investor Pitching 🏷️ Brand Strategy 🌱 Company Culture

SEO Fitness Workbook

de Jason McDonald • 2010

A seven-step workbook that makes ranking on Google a learnable skill, no jargon required.

4.12

180

🔍 Search Engine Optimization 📈 Digital Marketing 🔑 Keyword Research 🔗 Link Building 📝 Content Strategy

SEO Fitness Workbook

A seven-step workbook that makes ranking on Google a learnable skill, no jargon required.

de Jason McDonald 2010 125 pagini

4.12

180 evaluări

🔍 Search Engine Optimization 📈 Digital Marketing 🔑 Keyword Research 🔗 Link Building 📝 Content Strategy

Rise of the Youpreneur

de Chris Ducker • 2018

When your brand is your name, no platform algorithm or policy change can make you obsolete.

4.08

283

🎯 Personal Branding 🚀 Solopreneurship 🏆 Expert Positioning 📧 Email Marketing 📣 Launch Marketing

Rise of the Youpreneur

When your brand is your name, no platform algorithm or policy change can make you obsolete.

de Chris Ducker 2018 288 pagini

4.08

283 evaluări

🎯 Personal Branding 🚀 Solopreneurship 🏆 Expert Positioning 📧 Email Marketing 📣 Launch Marketing

The Art of the Sale

de Philip Delves Broughton • 2012

Selling and living are the same craft. Lessons from a worldwide tour of master persuaders.

3.68

400

🧠 Sales Psychology 🤝 Relationship Selling 🎭 Authentic Selling ❤️ Emotional Intelligence 🎯 Consultative Selling

The Art of the Sale

Selling and living are the same craft. Lessons from a worldwide tour of master persuaders.

de Philip Delves Broughton 2012 299 pagini

3.68

400 evaluări

🧠 Sales Psychology 🤝 Relationship Selling 🎭 Authentic Selling ❤️ Emotional Intelligence 🎯 Consultative Selling

How To Start a Business without Any Money

de Rachel Bridge • 2012

Find a gap, get paid first, and use the free tools: the zero-capital startup formula.

3.55

190

🥾 Startup Bootstrapping 🔄 Lean Startup Methods 📣 Guerrilla Marketing 💰 Cash Flow Management 🤝 Business Networking

How To Start a Business without Any Money

Find a gap, get paid first, and use the free tools: the zero-capital startup formula.

de Rachel Bridge 2012 304 pagini

3.55

190 evaluări

🥾 Startup Bootstrapping 🔄 Lean Startup Methods 📣 Guerrilla Marketing 💰 Cash Flow Management 🤝 Business Networking

The Nuclear Effect

de Scott Oldford • 2020

Six systems hold up a seven-figure online business. Ignore one, and more money creates more chaos.

3.64

226

🌐 Online Business ⚙️ Business Systems 💰 High-Ticket Sales 🤝 Ethical Selling 📊 Cash Flow Management

The Nuclear Effect

Six systems hold up a seven-figure online business. Ignore one, and more money creates more chaos.

de Scott Oldford 2020 280 pagini

3.64

226 evaluări

🌐 Online Business ⚙️ Business Systems 💰 High-Ticket Sales 🤝 Ethical Selling 📊 Cash Flow Management

Writing AI Prompts For Dummies

de Stephanie Diamond • 2024

AI gives back exactly what you give it. Learn the asking framework that changes everything.

2.83

📖 Ai Literacy ⌨️ Prompt Engineering 🧩 Generative Ai Guides 💼 Ai For Business 🤝 Human-Ai Collaboration

Writing AI Prompts For Dummies

AI gives back exactly what you give it. Learn the asking framework that changes everything.

de Stephanie Diamond 2024 270 pagini

2.83

46 evaluări

📖 Ai Literacy ⌨️ Prompt Engineering 🧩 Generative Ai Guides 💼 Ai For Business 🤝 Human-Ai Collaboration

Bottlenecks

de David C. Evans • 2017

Why users ignore you: invisible psychological filters that every digital product must survive.

4.14

175

🎨 Ux Design 🧠 Cognitive Psychology 🧬 Memetic Theory 📈 Viral Growth 🧩 Behavioral Design

Bottlenecks

Why users ignore you: invisible psychological filters that every digital product must survive.

de David C. Evans 2017 281 pagini

4.14

175 evaluări

🎨 Ux Design 🧠 Cognitive Psychology 🧬 Memetic Theory 📈 Viral Growth 🧩 Behavioral Design

Groundswell

de Charlene Li • 2008

Customers now trust each other more than they trust your brand. The strategy for adapting.

3.75

5.000+

📊 Social Media Strategy 🔄 Digital Transformation 🗣️ Word Of Mouth Marketing 🤝 Customer Engagement 🔍 Consumer Behavior

Groundswell

Customers now trust each other more than they trust your brand. The strategy for adapting.

de Charlene Li 2008 286 pagini

3.75

5.000+ evaluări

📊 Social Media Strategy 🔄 Digital Transformation 🗣️ Word Of Mouth Marketing 🤝 Customer Engagement 🔍 Consumer Behavior

Event Planning and Management

de Ruth Dowson • 2014

A planning system for events that must deliver, from the first objective to the final debrief.

4.33

🎪 Event Planning 📰 Public Relations 📦 Event Logistics 📣 Event Marketing 🗺️ Strategic Planning

Event Planning and Management

A planning system for events that must deliver, from the first objective to the final debrief.

de Ruth Dowson 2014 328 pagini

4.33

12 evaluări

🎪 Event Planning 📰 Public Relations 📦 Event Logistics 📣 Event Marketing 🗺️ Strategic Planning

Captivology

de Ben Parr • 2015

Your audience is scrolling. Seven psychological triggers that stop thumbs and earn real minutes.

3.79

391

👁 Attention Economy 📊 Marketing Psychology 🧠 Behavioral Economics 🎯 Persuasion Science 🤔 Cognitive Biases

Captivology

Your audience is scrolling. Seven psychological triggers that stop thumbs and earn real minutes.

de Ben Parr 2015 256 pagini

3.79

391 evaluări

👁 Attention Economy 📊 Marketing Psychology 🧠 Behavioral Economics 🎯 Persuasion Science 🤔 Cognitive Biases

Amaze Every Customer Every Time

de Shep Hyken • 2013

How a hardware chain beats the giants on service: 52 tactics your business can steal.

3.94

192

✨ Customer Experience 💪 Employee Empowerment 🏛️ Company Culture 💙 Customer Loyalty 🔗 Service Profit Chain

Amaze Every Customer Every Time

How a hardware chain beats the giants on service: 52 tactics your business can steal.

de Shep Hyken 2013 240 pagini

3.94

192 evaluări

✨ Customer Experience 💪 Employee Empowerment 🏛️ Company Culture 💙 Customer Loyalty 🔗 Service Profit Chain

Newsletter Ninja 2

de Tammi Labrecque • 2022

Most author giveaways only hook half the audience. Build one that catches fans and newcomers alike.

4.50

352

🏗️ Platform Building 📚 Book Marketing 🧲 Lead Generation 💌 Reader Engagement 💼 Author Business

Newsletter Ninja 2

Most author giveaways only hook half the audience. Build one that catches fans and newcomers alike.

de Tammi Labrecque 2022 122 pagini

4.50

352 evaluări

🏗️ Platform Building 📚 Book Marketing 🧲 Lead Generation 💌 Reader Engagement 💼 Author Business

Small Message, Big Impact

de Terri L. Sjodin • 2011

Thirty seconds is all you get. Make it open a door instead of close a deal.

3.49

275

🛗 Elevator Pitches 🎤 Persuasive Speaking 🎯 Presentation Skills ✍️ Message Crafting 💼 Sales Pitches

Small Message, Big Impact

Thirty seconds is all you get. Make it open a door instead of close a deal.

de Terri L. Sjodin 2011 239 pagini

3.49

275 evaluări

🛗 Elevator Pitches 🎤 Persuasive Speaking 🎯 Presentation Skills ✍️ Message Crafting 💼 Sales Pitches

Breaking Banks

de Brett King • 2014

Physical bank branches are dying. Their replacements are apps built by coders who own no vaults.

3.68

140

🏦 Digital Banking 💥 Fintech Disruption 📱 Branchless Banking 🔌 Embedded Finance 💳 Payment Innovation

Breaking Banks

Physical bank branches are dying. Their replacements are apps built by coders who own no vaults.

de Brett King 2014 288 pagini

3.68

140 evaluări

🏦 Digital Banking 💥 Fintech Disruption 📱 Branchless Banking 🔌 Embedded Finance 💳 Payment Innovation

Free Prize Inside

de Seth Godin • 2004

Build products that sell themselves: small creative bets instead of big ad budgets.

3.85

1.000+

🎯 Product Differentiation 🏢 Intrapreneurship 🎨 Design Innovation 🗣️ Word Of Mouth 🦸 Innovation Champions

Free Prize Inside

Build products that sell themselves: small creative bets instead of big ad budgets.

de Seth Godin 2004 268 pagini

3.85

1.000+ evaluări

🎯 Product Differentiation 🏢 Intrapreneurship 🎨 Design Innovation 🗣️ Word Of Mouth 🦸 Innovation Champions

25 Need-To-Know Key Performance Indicators

de Bernard Marr • 2014

Twenty-five metrics every manager needs: what they measure, why they matter, and when to act.

3.91

🎯 Performance Measurement 👥 Customer Analytics 📊 Financial Ratios ⚙️ Operational Efficiency 👷 Workforce Analytics

25 Need-To-Know Key Performance Indicators

Twenty-five metrics every manager needs: what they measure, why they matter, and when to act.

de Bernard Marr 2014

3.91

35 evaluări

🎯 Performance Measurement 👥 Customer Analytics 📊 Financial Ratios ⚙️ Operational Efficiency 👷 Workforce Analytics

The Reluctant Entrepreneur

de Michael Masterson • 2012

Keep your job, start a side business, test cheaply, and let cash flow replace your salary.

3.61

174

💼 Side Business 🌱 Bootstrapping 🔬 Lean Startups 📬 Direct Marketing ⭐ Hiring Top Talent

The Reluctant Entrepreneur

Keep your job, start a side business, test cheaply, and let cash flow replace your salary.

de Michael Masterson 2012 192 pagini

3.61

174 evaluări

💼 Side Business 🌱 Bootstrapping 🔬 Lean Startups 📬 Direct Marketing ⭐ Hiring Top Talent

Forever Employable

de Jeff Gothelf • 2020

Apply lean startup to your career: stake a niche, teach in public, let opportunity find you.

3.71

440

🏷️ Personal Branding 🔄 Career Reinvention 💡 Thought Leadership 📝 Content Marketing 🚀 Lean Startup

Forever Employable

Apply lean startup to your career: stake a niche, teach in public, let opportunity find you.

de Jeff Gothelf 2020 106 pagini

3.71

440 evaluări

🏷️ Personal Branding 🔄 Career Reinvention 💡 Thought Leadership 📝 Content Marketing 🚀 Lean Startup

ALWAYS BE QUALIFYING

de Darius Lahoutifard • 2020

A B2B checklist for knowing which deals to chase, and which to walk away from.

4.00

146

🏢 B2B Sales 📋 Sales Methodology ✅ Sales Qualification 💰 ROI Selling 📊 Pipeline Management

ALWAYS BE QUALIFYING

A B2B checklist for knowing which deals to chase, and which to walk away from.

de Darius Lahoutifard 2020 146 pagini

4.00

146 evaluări

🏢 B2B Sales 📋 Sales Methodology ✅ Sales Qualification 💰 ROI Selling 📊 Pipeline Management

Michael O'Leary

de Matt Cooper • 2018

He saved €40,000 by cutting free ice; built Europe's biggest airline. The pilots forced a reckoning.

4.09

200

🛫 Airline Business ✈️ No-Frills Service 💰 Cost Discipline 🎪 Publicity Stunts 😤 Abrasive Leadership

Michael O'Leary

He saved €40,000 by cutting free ice; built Europe's biggest airline. The pilots forced a reckoning.

de Matt Cooper 2018 368 pagini

4.09

200 evaluări

🛫 Airline Business ✈️ No-Frills Service 💰 Cost Discipline 🎪 Publicity Stunts 😤 Abrasive Leadership

The Halbert Copywriting Method Part III

de Bond Halbert • 2016

Four editing passes that make buyers read every word of every ad.

4.15

📝 Copywriting 📬 Direct Response Marketing 🗣️ Persuasive Writing 🪝 Attention Hooks ✂️ Self-Editing

The Halbert Copywriting Method Part III

Four editing passes that make buyers read every word of every ad.

de Bond Halbert 2016 106 pagini

4.15

27 evaluări

📝 Copywriting 📬 Direct Response Marketing 🗣️ Persuasive Writing 🪝 Attention Hooks ✂️ Self-Editing

The Essential Guide to Getting Your Book Published

de Arielle Eckstut • 2005

After the manuscript comes the business: getting published, from query to royalty check.

4.25

500+

🏢 Publishing Industry 📚 Traditional Publishing 📄 Book Proposals ✉️ Query Letters 💻 Self-Publishing

The Essential Guide to Getting Your Book Published

After the manuscript comes the business: getting published, from query to royalty check.

de Arielle Eckstut 2005 802 pagini

4.25

500+ evaluări

🏢 Publishing Industry 📚 Traditional Publishing 📄 Book Proposals ✉️ Query Letters 💻 Self-Publishing

Persuasion

de Lee Hartley Carter • 2019

Facts alone don't persuade. Win people with empathy, a driving narrative, and stories that resonate.

3.68

168

💼 Business Persuasion ❤️ Empathic Persuasion 📖 Narrative Messaging 🚨 Crisis Communication 🧠 Emotional Intelligence

Persuasion

Facts alone don't persuade. Win people with empathy, a driving narrative, and stories that resonate.

de Lee Hartley Carter 2019 272 pagini

3.68

168 evaluări

💼 Business Persuasion ❤️ Empathic Persuasion 📖 Narrative Messaging 🚨 Crisis Communication 🧠 Emotional Intelligence

Secrets of a Master Closer

de Mike Kaplan • 2012

A step-by-step process for closing every sale, and the control-first mindset that powers it.

3.81

324

📞 Sales Techniques 🔍 Qualifying Leads 🚧 Objection Handling 🧠 Persuasion Techniques ❓ Problem-Led Selling

Secrets of a Master Closer

A step-by-step process for closing every sale, and the control-first mindset that powers it.

de Mike Kaplan 2012 198 pagini

3.81

324 evaluări

📞 Sales Techniques 🔍 Qualifying Leads 🚧 Objection Handling 🧠 Persuasion Techniques ❓ Problem-Led Selling

How to Build a Multi-Level Money Machine

de Randy Gage • 1998

Most people in MLM fail because they sell. The ones who sort build empires.

4.19

171

🕸️ Network Marketing 🔍 Prospecting 👥 Team Building 💸 Residual Income 🚀 Side Hustle

How to Build a Multi-Level Money Machine

Most people in MLM fail because they sell. The ones who sort build empires.

de Randy Gage 1998 277 pagini

4.19

171 evaluări

🕸️ Network Marketing 🔍 Prospecting 👥 Team Building 💸 Residual Income 🚀 Side Hustle

No B.S. Marketing to the Affluent

de Dan S. Kennedy • 2008

Target the affluent, charge more, ditch the rest: the direct-response guide to premium positioning.

4.11

425

💎 Luxury Marketing ✉️ Direct Response Marketing 💰 Premium Pricing 🎯 Authority Positioning 👑 Status Consumption

No B.S. Marketing to the Affluent

Target the affluent, charge more, ditch the rest: the direct-response guide to premium positioning.

de Dan S. Kennedy 2008 428 pagini

4.11

425 evaluări

💎 Luxury Marketing ✉️ Direct Response Marketing 💰 Premium Pricing 🎯 Authority Positioning 👑 Status Consumption

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