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SoBrief
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Big Data
by Bernard Marr • 2015
Most data projects fail because they start with data, not strategy. Five questions change that.
3.59
416
Big Data Summary
Big Data 98%
Most data projects fail because they start with data, not strategy. Five questions change that.
by Bernard Marr 2015
3.59
416 ratings
Behind Every Good Decision
by Piyanka Jain • 2014
Analytics problems rarely need data scientists. A five-step framework anyone with Excel can use.
3.60
144
Behind Every Good Decision Summary
Behind Every Good Decision 97%
Analytics problems rarely need data scientists. A five-step framework anyone with Excel can use.
by Piyanka Jain 2014
3.60
144 ratings
Keeping Up with the Quants
by Thomas H. Davenport • 2013
You hired the quants. Now learn the questions that turn their numbers into decisions.
3.57
585
Keeping Up with the Quants Summary
Keeping Up with the Quants 97%
You hired the quants. Now learn the questions that turn their numbers into decisions.
by Thomas H. Davenport 2013
3.57
585 ratings
Web Analytics 2.0
by Avinash Kaushik • 2009
Your web data is lying to you. The framework that turns page views into decisions.
4.13
2k+
Web Analytics 2.0 Summary
Web Analytics 2.0 96%
Your web data is lying to you. The framework that turns page views into decisions.
by Avinash Kaushik 2009
4.13
2k+ ratings
Predictive Analytics
by Eric Siegel • 2013
Companies know whether you'll leave, buy, or default before you've decided. Here's how.
3.66
2k+
Predictive Analytics Summary
Predictive Analytics 95%
Companies know whether you'll leave, buy, or default before you've decided. Here's how.
by Eric Siegel 2013
3.66
2k+ ratings
Sexy Little Numbers
by Dimitri Maex • 2012
Your database hides your most profitable customers. A data-driven method for finding them.
3.80
235
Sexy Little Numbers Summary
Sexy Little Numbers 95%
Your database hides your most profitable customers. A data-driven method for finding them.
by Dimitri Maex 2012
3.80
235 ratings
HBR Guide to Data Analytics Basics for Managers
by Harvard Business Review • 2018
The manager's checklist: what to verify before any number shapes your next decision.
3.86
383
HBR Guide to Data Analytics Basics for Managers Summary
HBR Guide to Data Analytics Basics for Managers 95%
The manager's checklist: what to verify before any number shapes your next decision.
by Harvard Business Review 2018
3.86
383 ratings
Data Strategy
by Bernard Marr • 2017
Profit from the data firehose: pick the right data, build a company that acts on it.
3.77
418
Data Strategy Summary
Data Strategy 95%
Profit from the data firehose: pick the right data, build a company that acts on it.
by Bernard Marr 2017
3.77
418 ratings
Data Smart
by John W. Foreman • 2013
Real machine learning inside Excel: cluster customers, forecast demand, optimize decisions. No code.
4.12
1k+
Data Smart Summary
Data Smart 95%
Real machine learning inside Excel: cluster customers, forecast demand, optimize decisions. No code.
by John W. Foreman 2013
4.12
1k+ ratings
25 Need-To-Know Key Performance Indicators
by Bernard Marr • 2014
Twenty-five metrics every manager needs: what they measure, why they matter, and when to act.
3.91
35
25 Need-To-Know Key Performance Indicators Summary
25 Need-To-Know Key Performance Indicators 95%
Twenty-five metrics every manager needs: what they measure, why they matter, and when to act.
by Bernard Marr 2014
3.91
35 ratings
AI for Marketing and Product Innovation
by A.K. Pradeep • 2018
Algorithmic customer segments your surveys will never find, priced to exactly what each will pay.
3.33
57
AI for Marketing and Product Innovation Summary
AI for Marketing and Product Innovation 94%
Algorithmic customer segments your surveys will never find, priced to exactly what each will pay.
by A.K. Pradeep 2018
3.33
57 ratings
Sports Analytics
by Benjamin C. Alamar • 2013
The playbook for installing analytics inside a sports organization, from data to decision.
3.51
130
Sports Analytics Summary
Sports Analytics 94%
The playbook for installing analytics inside a sports organization, from data to decision.
by Benjamin C. Alamar 2013
3.51
130 ratings
Data-Driven HR
by Bernard Marr • 2018
How to turn employee data into sharper hiring and better retention: the HR analytics playbook.
3.51
45
Data-Driven HR Summary
Data-Driven HR 94%
How to turn employee data into sharper hiring and better retention: the HR analytics playbook.
by Bernard Marr 2018
3.51
45 ratings
Power And Prediction
by Ajay Agrawal • 2022
AI works. Now the long, slow work of rebuilding everything around it begins.
4.22
7k+
Power And Prediction Summary
Power And Prediction 94%
AI works. Now the long, slow work of rebuilding everything around it begins.
by Ajay Agrawal 2022
4.22
7k+ ratings
Converted
by Neil Hoyne • 2022
Your best customers are hiding in your data. How to find them before your competitors do.
3.88
335
Converted Summary
Converted 94%
Your best customers are hiding in your data. How to find them before your competitors do.
by Neil Hoyne 2022
3.88
335 ratings
Becoming a Data Head
by Alex J. Gutman • 2021
The critical thinking toolkit for anyone who works with data but never plans to code.
4.18
480
Becoming a Data Head Summary
Becoming a Data Head 94%
The critical thinking toolkit for anyone who works with data but never plans to code.
by Alex J. Gutman 2021
4.18
480 ratings
The Customer Centricity Playbook
by Peter Fader • 2018
The average customer is a dangerous myth. Your real profits come from a tiny, identifiable fraction.
3.76
319
The Customer Centricity Playbook Summary
The Customer Centricity Playbook 94%
The average customer is a dangerous myth. Your real profits come from a tiny, identifiable fraction.
by Peter Fader 2018
3.76
319 ratings
Numsense! Data Science for the Layman
by Annalyn Ng • 2017
Data science without the math: twelve techniques, what they do, and why intuition alone falls short.
4.14
622
Numsense! Data Science for the Layman Summary
Numsense! Data Science for the Layman 94%
Data science without the math: twelve techniques, what they do, and why intuition alone falls short.
by Annalyn Ng 2017
4.14
622 ratings
Lean Analytics
by Alistair Croll • 2013
Pick the right metric, ignore the rest: a stage-by-stage field guide to startup analytics.
4.11
8k+
Lean Analytics Summary
Lean Analytics 94%
Pick the right metric, ignore the rest: a stage-by-stage field guide to startup analytics.
by Alistair Croll 2013
4.11
8k+ ratings
Practical Data Analytics for BFSI
by Mr. Bharat Sikka • 2023
ATM refills, fraud alerts, loan approvals: the data models that run a modern bank.
Practical Data Analytics for BFSI Summary
Practical Data Analytics for BFSI 94%
ATM refills, fraud alerts, loan approvals: the data models that run a modern bank.
by Mr. Bharat Sikka 2023
Data Science
by John D. Kelleher • 2018
Turning raw data into decisions requires a defined process, not just algorithms and statistics.
3.90
876
Data Science Summary
Data Science 94%
Turning raw data into decisions requires a defined process, not just algorithms and statistics.
by John D. Kelleher 2018
3.90
876 ratings
Artificial Intelligence and Machine Learning for Business
by Steven Finlay • 2018
ML projects fail for business reasons, not technical ones. The rules for getting it right.
4.14
207
Artificial Intelligence and Machine Learning for Business Summary
Artificial Intelligence and Machine Learning for Business 94%
ML projects fail for business reasons, not technical ones. The rules for getting it right.
by Steven Finlay 2018
4.14
207 ratings
The Digital Transformation Playbook
by David L. Rogers • 2016
Five outdated assumptions that derail digital transformation before any technology gets installed.
4.09
898
The Digital Transformation Playbook Summary
The Digital Transformation Playbook 94%
Five outdated assumptions that derail digital transformation before any technology gets installed.
by David L. Rogers 2016
4.09
898 ratings
Artificial Intelligence in Practice
by Bernard Marr • 2019
Robots patrol Walmart aisles. Netflix guesses your next watch. How 50 companies already run on AI.
3.41
251
Artificial Intelligence in Practice Summary
Artificial Intelligence in Practice 94%
Robots patrol Walmart aisles. Netflix guesses your next watch. How 50 companies already run on AI.
by Bernard Marr 2019
3.41
251 ratings
Big Data
by Viktor Mayer-Schönberger • 2013
The era of sampling, clean data, and causal certainty is over. What replaces it is stranger.
3.69
9k+
Big Data Summary
Big Data 94%
The era of sampling, clean data, and causal certainty is over. What replaces it is stranger.
by Viktor Mayer-Schönberger 2013
3.69
9k+ ratings
All-in On AI
by Thomas H. Davenport • 2023
Less than one percent of large companies are built around AI. The playbook for the rest.
3.23
273
All-in On AI Summary
All-in On AI 94%
Less than one percent of large companies are built around AI. The playbook for the rest.
by Thomas H. Davenport 2023
3.23
273 ratings
The Amazon Management System
by Ram Charan • 2019
The practices, from hiring to metrics, that keep Amazon sprinting while other giants slow.
4.04
399
The Amazon Management System Summary
The Amazon Management System 93%
The practices, from hiring to metrics, that keep Amazon sprinting while other giants slow.
by Ram Charan 2019
4.04
399 ratings
How Google Works
by Eric Schmidt • 2014
How Google hired, shipped, and decided its way to dominance, in rules any team can steal.
4.05
30k+
How Google Works Summary
How Google Works 93%
How Google hired, shipped, and decided its way to dominance, in rules any team can steal.
by Eric Schmidt 2014
4.05
30k+ ratings
Think Like Amazon
by ROSSMAN • 2019
The 50.5 principles that turned an online bookstore into the world's most relentless company.
4.08
440
Think Like Amazon Summary
Think Like Amazon 93%
The 50.5 principles that turned an online bookstore into the world's most relentless company.
by ROSSMAN 2019
4.08
440 ratings
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