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SoBrief

Quản lý Tóm tắt sách

International Marketing
của Philip R. Cateora • 1975
The marketer's blind spot isn't the foreign market. It's the culture they brought with them.
3.61
244
International Marketing Tóm tắt
International Marketing
The marketer's blind spot isn't the foreign market. It's the culture they brought with them.
của Philip R. Cateora 1975 656 trang
3.61
244 đánh giá
The 360 Degree Leader
của John C. Maxwell • 2006
Influence doesn't require a title. A playbook for leading from the middle.
4.16
8.000+
The 360 Degree Leader Tóm tắt
The 360 Degree Leader
Influence doesn't require a title. A playbook for leading from the middle.
của John C. Maxwell 2006 313 trang
4.16
8.000+ đánh giá
You Win in the Locker Room First
của Jon Gordon • 2015
Before talent can win, culture has to lead. The team-building principles that make the difference.
4.10
2.000+
You Win in the Locker Room First Tóm tắt
You Win in the Locker Room First
Before talent can win, culture has to lead. The team-building principles that make the difference.
của Jon Gordon 2015 176 trang
4.10
2.000+ đánh giá
Payoff
của Dan Ariely • 2016
Why cash bonuses at Intel backfired, compliments beat cash, and meaning outlasts every reward.
3.70
5.000+
Payoff Tóm tắt
Payoff
Why cash bonuses at Intel backfired, compliments beat cash, and meaning outlasts every reward.
của Dan Ariely 2016 128 trang
3.70
5.000+ đánh giá
Community
của Peter Block • 2008
Belonging is not a program but a conversation: here is how to host it.
4.06
1.000+
Community Tóm tắt
Community
Belonging is not a program but a conversation: here is how to host it.
của Peter Block 2008 264 trang
4.06
1.000+ đánh giá
Eleven Rings
của Phil Jackson • 2013
Jordan, Kobe, Shaq: the zen coach who tamed basketball's biggest egos with meditation and trust.
4.19
18.000+
Eleven Rings Tóm tắt
Eleven Rings
Jordan, Kobe, Shaq: the zen coach who tamed basketball's biggest egos with meditation and trust.
của Phil Jackson 2013 368 trang
4.19
18.000+ đánh giá
Yes!
của Noah J. Goldstein • 2008
Why people say yes is predictable. Fifty research-backed levers you can pull.
3.97
12.000+
Yes! Tóm tắt
Yes!
Why people say yes is predictable. Fifty research-backed levers you can pull.
của Noah J. Goldstein 2008 250 trang
3.97
12.000+ đánh giá
Scorecard Marketing
của Daniel Priestley • 2022
A scorecard that spots hidden buying reasons, scores them, and turns strangers into customers.
3.77
209
Scorecard Marketing Tóm tắt
Scorecard Marketing
A scorecard that spots hidden buying reasons, scores them, and turns strangers into customers.
của Daniel Priestley 2022 137 trang
3.77
209 đánh giá
The Art of Thinking In Systems
của Steven Schuster • 2018
Why your fixes backfire: the feedback loops, delays, and blind spots hiding in plain sight.
3.16
500+
The Art of Thinking In Systems Tóm tắt
The Art of Thinking In Systems
Why your fixes backfire: the feedback loops, delays, and blind spots hiding in plain sight.
của Steven Schuster 2018 180 trang
3.16
500+ đánh giá
The Site Reliability Workbook
của Betsy Beyer • 2018
Reliability as math: SLOs, error budgets, canarying, and the team practices that make it stick.
4.36
405
The Site Reliability Workbook Tóm tắt
The Site Reliability Workbook
Reliability as math: SLOs, error budgets, canarying, and the team practices that make it stick.
của Betsy Beyer 2018 512 trang
4.36
405 đánh giá
How To Deliver A TED Talk
của Jeremey Donovan • 2012
One idea, one catchphrase, and stories that land: the TED-stage blueprint anyone can follow.
3.97
2.000+
How To Deliver A TED Talk Tóm tắt
How To Deliver A TED Talk
One idea, one catchphrase, and stories that land: the TED-stage blueprint anyone can follow.
của Jeremey Donovan 2012 107 trang
3.97
2.000+ đánh giá
The Innovator's DNA
của Jeffrey H. Dyer • 2011
One twin study says creativity is 70 percent learned. The five skills that change the odds.
3.97
4.000+
The Innovator's DNA Tóm tắt
The Innovator's DNA
One twin study says creativity is 70 percent learned. The five skills that change the odds.
của Jeffrey H. Dyer 2011 304 trang
3.97
4.000+ đánh giá
Lead Like Jesus Repack
của Kenneth H. Blanchard • 1979
Leadership is influence, not rank. The model: a servant who washed feet and led from below.
4.07
1.000+
Lead Like Jesus Repack Tóm tắt
Lead Like Jesus Repack
Leadership is influence, not rank. The model: a servant who washed feet and led from below.
của Kenneth H. Blanchard 1979 272 trang
4.07
1.000+ đánh giá
How Women Rise
của Sally Helgesen • 2018
The 12 career habits that hold women back, and the shifts that counter each one.
4.08
10.000+
How Women Rise Tóm tắt
How Women Rise
The 12 career habits that hold women back, and the shifts that counter each one.
của Sally Helgesen 2018 256 trang
4.08
10.000+ đánh giá
Kaizen
của Sarah Harvey • 2019
Grand resolutions fail; tiny steps stick. A Japanese method for rewiring habits with small moves.
3.57
2.000+
Kaizen Tóm tắt
Kaizen
Grand resolutions fail; tiny steps stick. A Japanese method for rewiring habits with small moves.
của Sarah Harvey 2019 272 trang
3.57
2.000+ đánh giá
Deep Change
của Robert E. Quinn • 1996
Total reinvention or slow decline: the choice every leader makes, whether they know it or not.
4.08
500+
Deep Change Tóm tắt
Deep Change
Total reinvention or slow decline: the choice every leader makes, whether they know it or not.
của Robert E. Quinn 1996 256 trang
4.08
500+ đánh giá
The Pomodoro Technique
của Francesco Cirillo • 2006
One kitchen timer. 25 minutes. The work rhythm that ends procrastination and sharpens focus.
3.70
2.000+
The Pomodoro Technique Tóm tắt
The Pomodoro Technique
One kitchen timer. 25 minutes. The work rhythm that ends procrastination and sharpens focus.
của Francesco Cirillo 2006 160 trang
3.70
2.000+ đánh giá
CEO Excellence
của Carolyn Dewar • 2022
The data reveals a small set of practices that separate great CEOs from everyone else.
4.16
1.000+
CEO Excellence Tóm tắt
CEO Excellence
The data reveals a small set of practices that separate great CEOs from everyone else.
của Carolyn Dewar 2022 288 trang
4.16
1.000+ đánh giá
Marketing Insights from A to Z
của Philip Kotler • 2003
Eighty marketing concepts, A to Z: what managers need to know, built for the thirty-second answer.
4.07
1.000+
Marketing Insights from A to Z Tóm tắt
Marketing Insights from A to Z
Eighty marketing concepts, A to Z: what managers need to know, built for the thirty-second answer.
của Philip Kotler 2003 224 trang
4.07
1.000+ đánh giá
The Ultimate Marketing Plan
của Dan S. Kennedy • 1991
Stop shouting at strangers: the direct-response system for finding your buyers and multiplying them.
4.12
500+
The Ultimate Marketing Plan Tóm tắt
The Ultimate Marketing Plan
Stop shouting at strangers: the direct-response system for finding your buyers and multiplying them.
của Dan S. Kennedy 1991 240 trang
4.12
500+ đánh giá
How The Mighty Fall
của Jim Collins • 2009
Success plants the seeds of collapse: five stages from arrogance to bankruptcy.
3.99
10.000+
How The Mighty Fall Tóm tắt
How The Mighty Fall
Success plants the seeds of collapse: five stages from arrogance to bankruptcy.
của Jim Collins 2009 240 trang
3.99
10.000+ đánh giá
Tribal Leadership
của Dave Logan • 2008
Your organization's ceiling is its tribal culture. Raise it one stage and everything changes.
3.98
10.000+
Tribal Leadership Tóm tắt
Tribal Leadership
Your organization's ceiling is its tribal culture. Raise it one stage and everything changes.
của Dave Logan 2008 320 trang
3.98
10.000+ đánh giá
Accounting Made Simple
của Mike Piper • 2013
The principles that keep a company's books balanced, with no jargon and no wasted pages.
3.94
5.000+
Accounting Made Simple Tóm tắt
Accounting Made Simple
The principles that keep a company's books balanced, with no jargon and no wasted pages.
của Mike Piper 2013 114 trang
3.94
5.000+ đánh giá
Aesthetic Intelligence
của Pauline Brown • 2019
The five senses make the brand. A former LVMH leader on how to sharpen yours.
3.69
500+
Aesthetic Intelligence Tóm tắt
Aesthetic Intelligence
The five senses make the brand. A former LVMH leader on how to sharpen yours.
của Pauline Brown 2019 288 trang
3.69
500+ đánh giá
Implementing Domain-Driven Design
của Vaughn Vernon • 2013
Software that understands your business: the implementation patterns for domain-driven design.
4.05
1.000+
Implementing Domain-Driven Design Tóm tắt
Implementing Domain-Driven Design
Software that understands your business: the implementation patterns for domain-driven design.
của Vaughn Vernon 2013 656 trang
4.05
1.000+ đánh giá
Communication Skills Training
của James W. Williams • 2020
The skill of connection: learn to read people, listen actively, and navigate tough conversations.
3.77
251
Communication Skills Training Tóm tắt
Communication Skills Training
The skill of connection: learn to read people, listen actively, and navigate tough conversations.
của James W. Williams 2020 198 trang
3.77
251 đánh giá
The Tao of Leadership
của John Heider • 1985
Ancient Taoist wisdom for modern leaders: why the best bosses barely seem to lead.
4.10
1.000+
The Tao of Leadership Tóm tắt
The Tao of Leadership
Ancient Taoist wisdom for modern leaders: why the best bosses barely seem to lead.
của John Heider 1985 176 trang
4.10
1.000+ đánh giá
Red Team
của Micah Zenko • 2015
Your blind spots are invisible to you. The fix: a team paid to think like the enemy.
3.74
500+
Red Team Tóm tắt
Red Team
Your blind spots are invisible to you. The fix: a team paid to think like the enemy.
của Micah Zenko 2015 336 trang
3.74
500+ đánh giá
The Accounting Game
của Darrell Mullis • 1998
A lemonade stand, a box of receipts, and the three sheets that reveal if your business survives.
4.27
1.000+
The Accounting Game Tóm tắt
The Accounting Game
A lemonade stand, a box of receipts, and the three sheets that reveal if your business survives.
của Darrell Mullis 1998 187 trang
4.27
1.000+ đánh giá
The Undercover Economist Strikes Back
của Tim Harford • 2013
Recessions come in two kinds. The fix that cures one will destroy the other.
3.92
3.000+
The Undercover Economist Strikes Back Tóm tắt
The Undercover Economist Strikes Back
Recessions come in two kinds. The fix that cures one will destroy the other.
của Tim Harford 2013 272 trang
3.92
3.000+ đánh giá
Traction
của Gabriel Weinberg • 2015
Nineteen possible growth channels. Most startups bet on the wrong one. A system to stop guessing.
3.81
171
Traction Tóm tắt
Traction
Nineteen possible growth channels. Most startups bet on the wrong one. A system to stop guessing.
của Gabriel Weinberg 2015 240 trang
3.81
171 đánh giá
Using Behavioral Science in Marketing
của Nancy Harhut • 2022
Seventeen cognitive biases that make customers click and buy, and the words to trigger each.
4.38
177
Using Behavioral Science in Marketing Tóm tắt
Using Behavioral Science in Marketing
Seventeen cognitive biases that make customers click and buy, and the words to trigger each.
của Nancy Harhut 2022 288 trang
4.38
177 đánh giá
The Score Takes Care of Itself
của Bill Walsh • 2009
From 2-14 to dynasty: the coach who proved that standards, not scoreboards, build winners.
4.21
6.000+
The Score Takes Care of Itself Tóm tắt
The Score Takes Care of Itself
From 2-14 to dynasty: the coach who proved that standards, not scoreboards, build winners.
của Bill Walsh 2009 300 trang
4.21
6.000+ đánh giá
Managing Humans
của Michael Lopp • 2007
Your best engineer just became your problem. The people skills computer science never taught you.
3.92
4.000+
Managing Humans Tóm tắt
Managing Humans
Your best engineer just became your problem. The people skills computer science never taught you.
của Michael Lopp 2007 380 trang
3.92
4.000+ đánh giá
Leadership
của Doris Kearns Goodwin • 2018
Before they transformed the nation, they were broken by life. Four presidents, one pattern.
4.40
16.000+
Leadership Tóm tắt
Leadership
Before they transformed the nation, they were broken by life. Four presidents, one pattern.
của Doris Kearns Goodwin 2018 18 trang
4.40
16.000+ đánh giá
Nice Girls Don't Get the Corner Office
của Lois P. Frankel • 2004
133 specific coaching fixes for the habits that make smart women seem like junior staff.
3.66
20.000+
Nice Girls Don't Get the Corner Office Tóm tắt
Nice Girls Don't Get the Corner Office
133 specific coaching fixes for the habits that make smart women seem like junior staff.
của Lois P. Frankel 2004 385 trang
3.66
20.000+ đánh giá
Running the Room
của Tom Bennett • 2020
Stop reacting to disruption. Build a classroom where behavior is taught, not just demanded.
4.22
500+
Running the Room Tóm tắt
Running the Room
Stop reacting to disruption. Build a classroom where behavior is taught, not just demanded.
của Tom Bennett 2020 445 trang
4.22
500+ đánh giá
HBR Guide to Buying a Small Business
của Richard S. Ruback • 2017
Buy a small business, borrow two-thirds of the price, and become CEO on day one.
4.41
1.000+
HBR Guide to Buying a Small Business Tóm tắt
HBR Guide to Buying a Small Business
Buy a small business, borrow two-thirds of the price, and become CEO on day one.
của Richard S. Ruback 2017 320 trang
4.41
1.000+ đánh giá
Power of a Positive No
của William Ury • 2007
Why your no gets ignored: connecting it to a bigger yes makes boundaries hold.
4.00
3.000+
Power of a Positive No Tóm tắt
Power of a Positive No
Why your no gets ignored: connecting it to a bigger yes makes boundaries hold.
của William Ury 2007 250 trang
4.00
3.000+ đánh giá
People Buy You
của Jeb Blount • 2010
Features are equal. The sale isn't. The edge is the person across the table.
3.92
500+
People Buy You Tóm tắt
People Buy You
Features are equal. The sale isn't. The edge is the person across the table.
của Jeb Blount 2010 208 trang
3.92
500+ đánh giá
Sao Biển và Nhện
của Ori Brafman • 2006
Some organizations have no headquarters, no boss, and no kill switch. They are taking over.
3.83
6.000+
Sao Biển và Nhện Tóm tắt
Sao Biển và Nhện
Some organizations have no headquarters, no boss, and no kill switch. They are taking over.
của Ori Brafman 2006 240 trang
3.83
6.000+ đánh giá
Leadership
của Brian Tracy • 2015
One skill drives 85% of leadership success; here's the full curriculum for it and the rest.
4.13
500+
Leadership Tóm tắt
Leadership
One skill drives 85% of leadership success; here's the full curriculum for it and the rest.
của Brian Tracy 2015 110 trang
4.13
500+ đánh giá
The Sales Development Playbook
của Trish Bertuzzi • 2016
A blueprint for an inside sales team that fills your reps' calendars with qualified meetings.
4.18
500+
The Sales Development Playbook Tóm tắt
The Sales Development Playbook
A blueprint for an inside sales team that fills your reps' calendars with qualified meetings.
của Trish Bertuzzi 2016 264 trang
4.18
500+ đánh giá
Pricing Creativity
của Blair Enns
Stop billing time. Price the client's outcome instead. A playbook for creative agencies.
4.60
197
Pricing Creativity Tóm tắt
Pricing Creativity
Stop billing time. Price the client's outcome instead. A playbook for creative agencies.
của Blair Enns
4.60
197 đánh giá
Connect
của David L. Bradford • 2021
Polite is not close. The skills that bridge that gap, from Stanford's most sought-after course.
4.07
1.000+
Connect Tóm tắt
Connect
Polite is not close. The skills that bridge that gap, from Stanford's most sought-after course.
của David L. Bradford 2021 320 trang
4.07
1.000+ đánh giá
The Dichotomy of Leadership
của Jocko Willink • 2018
Management books tell you what to do, not when to stop. Ten balancing acts.
4.37
15.000+
The Dichotomy of Leadership Tóm tắt
The Dichotomy of Leadership
Management books tell you what to do, not when to stop. Ten balancing acts.
của Jocko Willink 2018 320 trang
4.37
15.000+ đánh giá
How to Influence People
của John C. Maxwell • 2013
The foundation of influence isn't a better pitch; it's character that serves people until they grow.
4.18
500+
How to Influence People Tóm tắt
How to Influence People
The foundation of influence isn't a better pitch; it's character that serves people until they grow.
của John C. Maxwell 2013 208 trang
4.18
500+ đánh giá
The Digital Transformation Playbook
của David L. Rogers • 2016
Five outdated assumptions that derail digital transformation before any technology gets installed.
4.09
500+
The Digital Transformation Playbook Tóm tắt
The Digital Transformation Playbook
Five outdated assumptions that derail digital transformation before any technology gets installed.
của David L. Rogers 2016 296 trang
4.09
500+ đánh giá
Think Big
của Grace Lordan • 2021
Big goals fail when biases run the show. The economist's playbook for small steps that work.
3.87
500+
Think Big Tóm tắt
Think Big
Big goals fail when biases run the show. The economist's playbook for small steps that work.
của Grace Lordan 2021
3.87
500+ đánh giá
Quiet Leadership
của David Rock • 2006
Why giving orders fails, and how to get better results by helping people think for themselves.
3.92
2.000+
Quiet Leadership Tóm tắt
Quiet Leadership
Why giving orders fails, and how to get better results by helping people think for themselves.
của David Rock 2006 288 trang
3.92
2.000+ đánh giá
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