Предпринимательство

Кипучий мир предпринимательства наполнен визионерами, которые превратили смелые идеи в процветающие предприятия — от гаражных стартапов до глобальных империй. На этих страницах собрана их с трудом добытая мудрость об инновациях, стратегии и тонком искусстве создания чего-то выдающегося из одной лишь мечты.

Предпринимательство Саммари книг

Applied Artificial Intelligence

— Mariya Yao • 2018

AI that doesn't pay for itself is overhead. The business leader's framework for picking what wins.

3.57

410

🧠 Ai Strategy 🏢 Enterprise Ai ⚖️ Ai Ethics 🤖 Machine Learning For Business 📊 Data Strategy

Applied Artificial Intelligence

AI that doesn't pay for itself is overhead. The business leader's framework for picking what wins.

— Mariya Yao 2018 201 стр.

3.57

410 оценок

🧠 Ai Strategy 🏢 Enterprise Ai ⚖️ Ai Ethics 🤖 Machine Learning For Business 📊 Data Strategy

Make Your Mark

— Jocelyn K. Glei • 2014

You have 15 seconds to win a user. Rules for products and teams that earn attention.

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1 000+

🎨 Creative Business 🌍 Mission-Driven Business 🔄 Lean Startup 💡 Design Thinking 📖 Brand Storytelling

Make Your Mark

You have 15 seconds to win a user. Rules for products and teams that earn attention.

— Jocelyn K. Glei 2014 260 стр.

3.97

1 000+ оценок

🎨 Creative Business 🌍 Mission-Driven Business 🔄 Lean Startup 💡 Design Thinking 📖 Brand Storytelling

Create the Future + The Innovation Handbook

— Jeremy Gutsche • 2020

Why smart companies miss disruption: seven predictable traps, and the culture that overcomes them.

3.93

289

🏢 Innovation Culture 🏭 Corporate Innovation 🧠 Cognitive Biases 🔮 Trend Forecasting ⚡ Disruptive Innovation

Create the Future + The Innovation Handbook

Why smart companies miss disruption: seven predictable traps, and the culture that overcomes them.

— Jeremy Gutsche 2020 360 стр.

3.93

289 оценок

🏢 Innovation Culture 🏭 Corporate Innovation 🧠 Cognitive Biases 🔮 Trend Forecasting ⚡ Disruptive Innovation

The Robert Collier Letter Book

— Robert Collier • 1989

Mail-order mastery: the rules for building a letter that sells what a storefront can't.

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371

✍️ Copywriting 📬 Direct Mail Marketing 🧠 Consumer Psychology ❤️ Emotional Appeals 🕰️ Classic Advertising

The Robert Collier Letter Book

Mail-order mastery: the rules for building a letter that sells what a storefront can't.

— Robert Collier 1989 466 стр.

4.11

371 оценок

✍️ Copywriting 📬 Direct Mail Marketing 🧠 Consumer Psychology ❤️ Emotional Appeals 🕰️ Classic Advertising

How not to Plan

— APG Ltd • 2018

Most marketing rules are wrong: 66 evidence-backed ways to stop sabotaging your own growth.

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405

🎯 Marketing Strategy 🏗️ Brand Building 🧠 Consumer Psychology 📈 Behavioral Economics ✨ Brand Distinctiveness

How not to Plan

Most marketing rules are wrong: 66 evidence-backed ways to stop sabotaging your own growth.

— APG Ltd 2018 403 стр.

4.43

405 оценок

🎯 Marketing Strategy 🏗️ Brand Building 🧠 Consumer Psychology 📈 Behavioral Economics ✨ Brand Distinctiveness

Management Tips

— Harvard Business Publishing • 2011

Two-page management prescriptions for the problems of leading yourself, a team, and a business.

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499

📋 Management Basics 🆕 New Managers ⏳ Time Management ♟️ Strategic Thinking 🤔 Decision Making

Management Tips

Two-page management prescriptions for the problems of leading yourself, a team, and a business.

— Harvard Business Publishing 2011 224 стр.

3.80

499 оценок

📋 Management Basics 🆕 New Managers ⏳ Time Management ♟️ Strategic Thinking 🤔 Decision Making

The Lost Art of Connecting

— Susan McPherson • 2021

Why the best-connected people lead with generosity, and a three-part method for doing it.

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191

🤝 Business Networking 🎁 Service Mindset 👂 Active Listening 🔐 Trust Building 🌍 Inclusive Networking

The Lost Art of Connecting

Why the best-connected people lead with generosity, and a three-part method for doing it.

— Susan McPherson 2021 224 стр.

3.98

191 оценок

🤝 Business Networking 🎁 Service Mindset 👂 Active Listening 🔐 Trust Building 🌍 Inclusive Networking

Paid Attention

— Фарис Якоб • 2015

Brands used to buy attention. Now they must earn it with myth, emotion, and ideas people share.

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224

📢 Advertising Strategy 🏗️ Brand Building ⏳ Attention Economics 🧠 Behavioral Economics 🛒 Consumer Psychology

Paid Attention

Brands used to buy attention. Now they must earn it with myth, emotion, and ideas people share.

— Фарис Якоб 2015 216 стр.

3.86

224 оценок

📢 Advertising Strategy 🏗️ Brand Building ⏳ Attention Economics 🧠 Behavioral Economics 🛒 Consumer Psychology

Networking Like a Pro

— Ivan R. Misner • 2009

800 contacts sleep in your database. The playbook for turning them into a referral engine.

3.81

305

🌐 Professional Networking 🤝 Referral Marketing 👂 Active Listening 🏷️ Personal Branding 🎁 Generosity In Business

Networking Like a Pro

800 contacts sleep in your database. The playbook for turning them into a referral engine.

— Ivan R. Misner 2009 288 стр.

3.81

305 оценок

🌐 Professional Networking 🤝 Referral Marketing 👂 Active Listening 🏷️ Personal Branding 🎁 Generosity In Business

Killing Marketing

— Joe Pulizzi • 2013

The smartest brands no longer rent attention. They own audiences and charge for access instead.

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232

📝 Content Marketing 👥 Audience Building 🎯 Marketing Strategy 📊 Media Business Models 📥 Inbound Marketing

Killing Marketing

The smartest brands no longer rent attention. They own audiences and charge for access instead.

— Joe Pulizzi 2013 272 стр.

3.90

232 оценок

📝 Content Marketing 👥 Audience Building 🎯 Marketing Strategy 📊 Media Business Models 📥 Inbound Marketing

Content Chemistry

— Andy Crestodina • 2012

A visual playbook for turning your blog into a customer magnet, from search to email.

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118

📣 Content Marketing 🗺️ Content Strategy 🔍 Seo Strategies ✉️ Email Marketing 📱 Social Media Marketing

Content Chemistry

A visual playbook for turning your blog into a customer magnet, from search to email.

— Andy Crestodina 2012 112 стр.

4.10

118 оценок

📣 Content Marketing 🗺️ Content Strategy 🔍 Seo Strategies ✉️ Email Marketing 📱 Social Media Marketing

UX Research

— Brad Nunnally • 2016

What to ask, who to ask, and how to turn their answers into better products.

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263

📐 Product Design 🔍 User Research 🧪 Usability Testing 🧩 Data Synthesis ⚖️ Mixed Methods

UX Research

What to ask, who to ask, and how to turn their answers into better products.

— Brad Nunnally 2016 256 стр.

3.68

263 оценок

📐 Product Design 🔍 User Research 🧪 Usability Testing 🧩 Data Synthesis ⚖️ Mixed Methods

Happy at Work

— Robyn L. Garrett • 2023

The culture fix most teams skip: why ping-pong tables fail, and what actually keeps people.

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100

🏢 Workplace Culture 🛡️ Psychological Safety 🌍 Inclusive Leadership ⚖️ Work-Life Balance 🧠 Mental Health At Work

Happy at Work

The culture fix most teams skip: why ping-pong tables fail, and what actually keeps people.

— Robyn L. Garrett 2023 256 стр.

3.86

100 оценок

🏢 Workplace Culture 🛡️ Psychological Safety 🌍 Inclusive Leadership ⚖️ Work-Life Balance 🧠 Mental Health At Work

Peak

— Chip Conley • 2007

Use a psychologist's pyramid to transform employees, customers, and investors into evangelists.

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2 000+

🧑‍💼 Employee Engagement ❤️ Customer Loyalty 🌍 Impact Investing 🏢 Corporate Culture 🎯 Purpose-Driven Business

Peak

Use a psychologist's pyramid to transform employees, customers, and investors into evangelists.

— Chip Conley 2007 274 стр.

3.99

2 000+ оценок

🧑‍💼 Employee Engagement ❤️ Customer Loyalty 🌍 Impact Investing 🏢 Corporate Culture 🎯 Purpose-Driven Business

Bloomberg by Bloomberg

— Michael R. Bloomberg • 1997

Fired with $10 million, he built a terminal that reshaped finance, then ran New York City.

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💼 Wall Street Stories 📊 Financial Technology 📖 Entrepreneurial Memoir 🏢 Startup Culture 🔄 Failure To Success

Bloomberg by Bloomberg

Fired with $10 million, he built a terminal that reshaped finance, then ran New York City.

— Michael R. Bloomberg 1997 280 стр.

3.71

1 000+ оценок

💼 Wall Street Stories 📊 Financial Technology 📖 Entrepreneurial Memoir 🏢 Startup Culture 🔄 Failure To Success

Email Marketing Demystified

— Matthew Paulson • 2015

The $43-to-$1 channel: a system for building a list that sells on demand.

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163

📧 Email Marketing 💻 Digital Marketing ✍️ Copywriting 👥 Audience Building 🤖 Marketing Automation

Email Marketing Demystified

The $43-to-$1 channel: a system for building a list that sells on demand.

— Matthew Paulson 2015 254 стр.

3.96

163 оценок

📧 Email Marketing 💻 Digital Marketing ✍️ Copywriting 👥 Audience Building 🤖 Marketing Automation

The Organic Farmer's Business Handbook

— Richard Wiswall • 2009

The business manual organic farmers actually need: plan for profit, track costs, and pay yourself.

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157

🥕 Organic Farming Business 🚜 Small Farm Management 💰 Farm Finance 📋 Farm Business Planning 🌱 Sustainable Agriculture

The Organic Farmer's Business Handbook

The business manual organic farmers actually need: plan for profit, track costs, and pay yourself.

— Richard Wiswall 2009 224 стр.

4.08

157 оценок

🥕 Organic Farming Business 🚜 Small Farm Management 💰 Farm Finance 📋 Farm Business Planning 🌱 Sustainable Agriculture

It Doesn't Have to Be Crazy at Work

— Jason Fried • 2018

Stop the hustle, protect your time, and build a calm, profitable business. Proven at Basecamp.

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🏢 Company Culture 🌱 Sustainable Business 🔍 Attention Management 🧘 Anti-Hustle 🤝 Meeting Culture

It Doesn't Have to Be Crazy at Work

Stop the hustle, protect your time, and build a calm, profitable business. Proven at Basecamp.

— Jason Fried 2018 240 стр.

4.01

13 000+ оценок

🏢 Company Culture 🌱 Sustainable Business 🔍 Attention Management 🧘 Anti-Hustle 🤝 Meeting Culture

Условия сделок венчурного капитала

— Харм Де Врис • 2017

The VC term sheet, clause by clause: where the money goes and who keeps control.

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123

💰 Venture Capital 📋 Deal Structuring 📄 Term Sheets 🚀 Startup Financing 🏦 Corporate Finance

Условия сделок венчурного капитала

The VC term sheet, clause by clause: where the money goes and who keeps control.

— Харм Де Врис 2017 194 стр.

3.93

123 оценок

💰 Venture Capital 📋 Deal Structuring 📄 Term Sheets 🚀 Startup Financing 🏦 Corporate Finance

Продажи с благородной целью

— Лиза Эрл Маклеод • 2012

Salespeople who put customer impact before their own commission earn more. Here is the playbook.

4.13

208

🛠️ Sales Methodology 🎯 Purpose-Driven Business 💎 Value-Based Selling 🏛️ Organizational Culture 🧠 Intrinsic Motivation

Продажи с благородной целью

Salespeople who put customer impact before their own commission earn more. Here is the playbook.

— Лиза Эрл Маклеод 2012 336 стр.

4.13

208 оценок

🛠️ Sales Methodology 🎯 Purpose-Driven Business 💎 Value-Based Selling 🏛️ Organizational Culture 🧠 Intrinsic Motivation

Becoming a Changemaker

— Alex Budak • 2022

A title is not required. The playbook for making an impact from wherever you sit.

4.04

174

🔄 Change Management 🌍 Social Entrepreneurship 🗣️ Leading Without Authority 🤲 Servant Leadership 🌈 Inclusive Leadership

Becoming a Changemaker

A title is not required. The playbook for making an impact from wherever you sit.

— Alex Budak 2022 304 стр.

4.04

174 оценок

🔄 Change Management 🌍 Social Entrepreneurship 🗣️ Leading Without Authority 🤲 Servant Leadership 🌈 Inclusive Leadership

The Great Money Reset

— Jill Schlesinger • 2023

The job, the house, the city: how to change everything without blowing up your finances.

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500+

🔄 Career Transitions 🎨 Lifestyle Design 🤝 Negotiation Tactics 🏡 Frugal Living 📈 Passive Investing

The Great Money Reset

The job, the house, the city: how to change everything without blowing up your finances.

— Jill Schlesinger 2023 288 стр.

3.50

500+ оценок

🔄 Career Transitions 🎨 Lifestyle Design 🤝 Negotiation Tactics 🏡 Frugal Living 📈 Passive Investing

Secrets of Self-Made Millionaires

— Matthew R. Kratter • 2019

The self-made millionaire's playbook: optimize biology, find a niche, automate wealth.

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166

💰 Wealth Building 🚀 Niche Entrepreneurship 🐷 Automated Savings 🧠 Abundance Mindset 🧬 Biohacking

Secrets of Self-Made Millionaires

The self-made millionaire's playbook: optimize biology, find a niche, automate wealth.

— Matthew R. Kratter 2019 158 стр.

4.38

166 оценок

💰 Wealth Building 🚀 Niche Entrepreneurship 🐷 Automated Savings 🧠 Abundance Mindset 🧬 Biohacking

The Startup Playbook

— David S. Kidder • 2012

Forty founders. One playbook. The principles for product-market fit, pivoting, and scaling.

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500+

🚀 Startup Playbooks 💡 Founder Advice 🎯 Product Market Fit 🔄 Lean Methodology 🌉 Silicon Valley Wisdom

The Startup Playbook

Forty founders. One playbook. The principles for product-market fit, pivoting, and scaling.

— David S. Kidder 2012 292 стр.

3.78

500+ оценок

🚀 Startup Playbooks 💡 Founder Advice 🎯 Product Market Fit 🔄 Lean Methodology 🌉 Silicon Valley Wisdom

Ignore Everybody

— Hugh MacLeod • 2009

Forty rules for creative freedom: ignore the crowd, keep the day job, and build your own audience.

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🎨 Artistic Sovereignty 💼 Day Job Creativity 🌐 Online Audience Building 🐢 Slow Success 💸 Creative Frugality

Ignore Everybody

Forty rules for creative freedom: ignore the crowd, keep the day job, and build your own audience.

— Hugh MacLeod 2009 159 стр.

4.08

28 000+ оценок

🎨 Artistic Sovereignty 💼 Day Job Creativity 🌐 Online Audience Building 🐢 Slow Success 💸 Creative Frugality

Market Your Way to Growth

— Philip Kotler • 2012

A growth playbook for tough economies: eight ways to build market share, loyalty, and global scale.

3.95

🎯 Strategic Marketing 📈 Corporate Growth 🗺️ Market Positioning ❤️ Customer Loyalty 🏷️ Brand Building

Market Your Way to Growth

A growth playbook for tough economies: eight ways to build market share, loyalty, and global scale.

— Philip Kotler 2012 240 стр.

3.95

99 оценок

🎯 Strategic Marketing 📈 Corporate Growth 🗺️ Market Positioning ❤️ Customer Loyalty 🏷️ Brand Building

Lean Inception

— Paulo Caroli • 2018

The workshop recipe that aligns a team and defines the right MVP, no code needed.

4.07

446

🧱 Product Management 🚀 Lean Startup 🔄 Agile Development 🎯 Workshop Facilitation 🤝 Team Alignment

Lean Inception

The workshop recipe that aligns a team and defines the right MVP, no code needed.

— Paulo Caroli 2018 187 стр.

4.07

446 оценок

🧱 Product Management 🚀 Lean Startup 🔄 Agile Development 🎯 Workshop Facilitation 🤝 Team Alignment

The Art of Selling Your Business

— John Warrillow • 2021

Engineer your exit: create competing bidders, control secrets, and know your walk-away number.

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184

💰 Selling A Business 🚪 Exit Planning 📊 Business Valuation 🤝 Mergers And Acquisitions 🎲 Deal Negotiation

The Art of Selling Your Business

Engineer your exit: create competing bidders, control secrets, and know your walk-away number.

— John Warrillow 2021 241 стр.

4.31

184 оценок

💰 Selling A Business 🚪 Exit Planning 📊 Business Valuation 🤝 Mergers And Acquisitions 🎲 Deal Negotiation

What Would Google Do?

— Jeff Jarvis • 2009

The internet's most successful company wrote a playbook, and it has nothing to do with search.

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🌐 Internet Business 🏗️ Platform Economics 🔓 Open Systems 👥 Crowd Wisdom 🆓 Freeconomics

What Would Google Do?

The internet's most successful company wrote a playbook, and it has nothing to do with search.

— Jeff Jarvis 2009

3.87

10 000+ оценок

🌐 Internet Business 🏗️ Platform Economics 🔓 Open Systems 👥 Crowd Wisdom 🆓 Freeconomics

The Finance Book

— Stuart Warner • 2017

Read the statements, manage the cash, and price for profit, even with zero accounting background.

4.06

174

💼 Business Finance 💡 Financial Literacy 📊 Financial Statements 🧮 Managerial Accounting 👤 Non-Financial Managers

The Finance Book

Read the statements, manage the cash, and price for profit, even with zero accounting background.

— Stuart Warner 2017 360 стр.

4.06

174 оценок

💼 Business Finance 💡 Financial Literacy 📊 Financial Statements 🧮 Managerial Accounting 👤 Non-Financial Managers

Flight of the Buffalo

— James A. Belasco • 1994

The boss changes first: a system for building a workforce of owners, not order-takers.

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279

🏢 Flat Hierarchies 🤝 Servant Leadership 🧑‍🏫 Coaching Leadership 🎯 Customer Centricity ⚙️ Systems Thinking

Flight of the Buffalo

The boss changes first: a system for building a workforce of owners, not order-takers.

— James A. Belasco 1994 368 стр.

3.71

279 оценок

🏢 Flat Hierarchies 🤝 Servant Leadership 🧑‍🏫 Coaching Leadership 🎯 Customer Centricity ⚙️ Systems Thinking

Creating Innovators

— Tony Wagner • 2012

The young people changing the world followed a developmental path that schools rarely provide.

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🎓 Progressive Education 💡 Innovation Culture 🧠 Intrinsic Motivation 🔨 Project-Based Learning ✏️ Education Reform

Creating Innovators

The young people changing the world followed a developmental path that schools rarely provide.

— Tony Wagner 2012 288 стр.

3.87

2 000+ оценок

🎓 Progressive Education 💡 Innovation Culture 🧠 Intrinsic Motivation 🔨 Project-Based Learning ✏️ Education Reform

Design Thinking for the Greater Good

— Jeanne Liedtka • 2017

Innovate without a big R&D budget: borrowing designer methods that work in the public square.

4.00

🧠 Design Thinking 🏛️ Social Sector Innovation 🤲 Human-Centered Design 🔄 Organizational Change 🧪 Prototyping And Testing

Design Thinking for the Greater Good

Innovate without a big R&D budget: borrowing designer methods that work in the public square.

— Jeanne Liedtka 2017 354 стр.

4.00

50 оценок

🧠 Design Thinking 🏛️ Social Sector Innovation 🤲 Human-Centered Design 🔄 Organizational Change 🧪 Prototyping And Testing

The Space Barons

— Christian Davenport • 2018

Four billionaires bet private rockets could transform space. Then the rockets started landing.

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4 000+

🚀 Commercial Spaceflight 🌍 Space Colonization ♻️ Reusable Rockets 🛸 Space Tourism ⚔️ Tech Rivalries

The Space Barons

Four billionaires bet private rockets could transform space. Then the rockets started landing.

— Christian Davenport 2018 320 стр.

4.10

4 000+ оценок

🚀 Commercial Spaceflight 🌍 Space Colonization ♻️ Reusable Rockets 🛸 Space Tourism ⚔️ Tech Rivalries

My Warren Buffett Bible

— Robert L. Bloch • 2015

284 Buffett quotes organized into the ten principles that turn stock traders into business owners.

4.06

412

💎 Value Investing 🏰 Economic Moats ⏳ Long-Term Investing 📈 Compound Interest 🧠 Market Psychology

My Warren Buffett Bible

284 Buffett quotes organized into the ten principles that turn stock traders into business owners.

— Robert L. Bloch 2015 168 стр.

4.06

412 оценок

💎 Value Investing 🏰 Economic Moats ⏳ Long-Term Investing 📈 Compound Interest 🧠 Market Psychology

Lean Customer Development

— Cindy Alvarez • 2014

Save five hours of wasted development for every hour you spend talking to customers.

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1 000+

🏗️ Lean Startup 👂 Customer Development 🚀 Startup Founders 📋 Product Managers 🎙️ Customer Interviews

Lean Customer Development

Save five hours of wasted development for every hour you spend talking to customers.

— Cindy Alvarez 2014 236 стр.

4.18

1 000+ оценок

🏗️ Lean Startup 👂 Customer Development 🚀 Startup Founders 📋 Product Managers 🎙️ Customer Interviews

The Power of Passive Income

— Nightingale-Conant • 2019

Wealth means getting paid while you sleep. The passive income vehicles that actually work.

3.28

💸 Passive Income 🕊️ Financial Independence 🔀 Multiple Income Streams 💻 Online Business Models 📦 Digital Products

The Power of Passive Income

Wealth means getting paid while you sleep. The passive income vehicles that actually work.

— Nightingale-Conant 2019 253 стр.

3.28

86 оценок

💸 Passive Income 🕊️ Financial Independence 🔀 Multiple Income Streams 💻 Online Business Models 📦 Digital Products

Digital Minds

— Weber Systems Inc. • 2013

From search and social to email and mobile: the twelve channels that build a digital business.

3.49

458

🖥️ Digital Marketing ✍️ Content Marketing 🔍 SEO Strategy 📱 Social Media Marketing 📈 Conversion Optimization

Digital Minds

From search and social to email and mobile: the twelve channels that build a digital business.

— Weber Systems Inc. 2013 160 стр.

3.49

458 оценок

🖥️ Digital Marketing ✍️ Content Marketing 🔍 SEO Strategy 📱 Social Media Marketing 📈 Conversion Optimization

Power Phone Scripts

— Mike Brooks • 2017

Open more conversations, handle every objection, and close more deals: the exact words are here.

4.04

116

☎️ Cold Calling 📞 Phone Sales 📝 Sales Scripts 🛑 Objection Handling 🔍 Sales Prospecting

Power Phone Scripts

Open more conversations, handle every objection, and close more deals: the exact words are here.

— Mike Brooks 2017 304 стр.

4.04

116 оценок

☎️ Cold Calling 📞 Phone Sales 📝 Sales Scripts 🛑 Objection Handling 🔍 Sales Prospecting

The B2B Social Media Book

— Kipp Bodnar • 2011

Turn LinkedIn, Twitter, and your blog into a lead factory that reports its own revenue.

3.60

117

🏢 B2b Marketing 📱 Social Media Marketing 🎯 Lead Generation ✍️ Content Marketing 📊 Marketing Analytics

The B2B Social Media Book

Turn LinkedIn, Twitter, and your blog into a lead factory that reports its own revenue.

— Kipp Bodnar 2011 240 стр.

3.60

117 оценок

🏢 B2b Marketing 📱 Social Media Marketing 🎯 Lead Generation ✍️ Content Marketing 📊 Marketing Analytics

The Healing Organization

— Rajendra Sisodia • 2019

Companies built on care outperform those built on fear. The blueprint for making the switch.

4.29

129

🧠 Conscious Capitalism 🤝 Stakeholder Capitalism 🎯 Purpose-Driven Business 💚 Employee Well-Being ❤️ Compassionate Leadership

The Healing Organization

Companies built on care outperform those built on fear. The blueprint for making the switch.

— Rajendra Sisodia 2019 299 стр.

4.29

129 оценок

🧠 Conscious Capitalism 🤝 Stakeholder Capitalism 🎯 Purpose-Driven Business 💚 Employee Well-Being ❤️ Compassionate Leadership

SNAP Selling

— Jill Konrath • 2010

Your pitch gets deleted because it adds work. Flip the equation with four principles.

3.88

500+

📋 Sales Methodology 🏢 B2b Selling 🧠 Buyer Psychology 🔄 Sales Process 💎 Value-Based Selling

SNAP Selling

Your pitch gets deleted because it adds work. Flip the equation with four principles.

— Jill Konrath 2010 320 стр.

3.88

500+ оценок

📋 Sales Methodology 🏢 B2b Selling 🧠 Buyer Psychology 🔄 Sales Process 💎 Value-Based Selling

Losing the Signal

— Jacquie McNish • 2015

BlackBerry invented mobile email, built an $80 billion empire. The iPhone killed it in four years.

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5 000+

📉 Corporate Collapse 🔀 Disruptive Innovation 💻 Tech Industry 👥 Founder Dynamics 🚀 Tech Entrepreneurs

Losing the Signal

BlackBerry invented mobile email, built an $80 billion empire. The iPhone killed it in four years.

— Jacquie McNish 2015 288 стр.

3.98

5 000+ оценок

📉 Corporate Collapse 🔀 Disruptive Innovation 💻 Tech Industry 👥 Founder Dynamics 🚀 Tech Entrepreneurs

Стратегии ценообразования

— Крейг Мартелл • 2019

What if charging more sells more? A pricing playbook for authors who want readers and revenue.

4.38

121

💼 Author Business 📚 Indie Publishing 💲 Pricing Strategy 💰 Revenue Diversification 🎯 Reader Acquisition

Стратегии ценообразования

What if charging more sells more? A pricing playbook for authors who want readers and revenue.

— Крейг Мартелл 2019 140 стр.

4.38

121 оценок

💼 Author Business 📚 Indie Publishing 💲 Pricing Strategy 💰 Revenue Diversification 🎯 Reader Acquisition

How to Sell Your Art Online

— Cory Huff • 2016

Replace the starving artist story with a sustainable business, half creation and half marketing.

4.07

389

🖌️ Art Business 📧 Audience Building 📖 Brand Storytelling 🎨 Creative Brand 🧠 Artist Mindset

How to Sell Your Art Online

Replace the starving artist story with a sustainable business, half creation and half marketing.

— Cory Huff 2016 192 стр.

4.07

389 оценок

🖌️ Art Business 📧 Audience Building 📖 Brand Storytelling 🎨 Creative Brand 🧠 Artist Mindset

Hackers & Painters

— Paul Graham • 2004

Making beautiful things, breaking dumb rules, and why the kid you ignored is building your future.

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9 000+

🌉 Silicon Valley Culture 💻 Hacker Ethos 🏢 Startup Culture ⚙️ Software Engineering ⌨️ Programming Languages

Hackers & Painters

Making beautiful things, breaking dumb rules, and why the kid you ignored is building your future.

— Paul Graham 2004 272 стр.

4.05

9 000+ оценок

🌉 Silicon Valley Culture 💻 Hacker Ethos 🏢 Startup Culture ⚙️ Software Engineering ⌨️ Programming Languages

Certain to Win

— Chet Richards • 2004

Speed of decision, not budget, wins: a fighter pilot's framework for outmaneuvering larger rivals.

4.13

500+

⚔️ Competitive Strategy 🤸 Organizational Agility 🪖 Maneuver Warfare 🏭 Lean Methodology 🉐 Eastern Strategy

Certain to Win

Speed of decision, not budget, wins: a fighter pilot's framework for outmaneuvering larger rivals.

— Chet Richards 2004

4.13

500+ оценок

⚔️ Competitive Strategy 🤸 Organizational Agility 🪖 Maneuver Warfare 🏭 Lean Methodology 🉐 Eastern Strategy

The essence of trading psychology in one skill

— Yvan Byeajee • 2016

Why your trading plan fails and how mindfulness, not more analysis, builds the psychological edge.

4.21

121

🧠 Trading Psychology 🧘 Mindfulness Practice ❤️ Emotional Regulation 🍂 Non-Attachment 🔄 Process Over Outcome

The essence of trading psychology in one skill

Why your trading plan fails and how mindfulness, not more analysis, builds the psychological edge.

— Yvan Byeajee 2016 120 стр.

4.21

121 оценок

🧠 Trading Psychology 🧘 Mindfulness Practice ❤️ Emotional Regulation 🍂 Non-Attachment 🔄 Process Over Outcome

AI-Powered Commerce

— Andy Pandharikar • 2022

Skip the guesswork: AI mines market data to surface product ideas, white space, and demand signals.

🤖 Ai In Commerce 📦 Product Strategy 🔍 Market Intelligence 💬 Customer Insights 🎤 Voice Of Customer

AI-Powered Commerce

Skip the guesswork: AI mines market data to surface product ideas, white space, and demand signals.

— Andy Pandharikar 2022 256 стр.

🤖 Ai In Commerce 📦 Product Strategy 🔍 Market Intelligence 💬 Customer Insights 🎤 Voice Of Customer

Made by James

— James Martin • 2022

Why rough drawing beats perfectionism, and the pricing formula that sustains a creative career.

4.54

226

✏️ Logo Design 💼 Freelance Design 🎯 Brand Identity Design 🔄 Creative Process 🧠 Overcoming Self-Doubt

Made by James

Why rough drawing beats perfectionism, and the pricing formula that sustains a creative career.

— James Martin 2022 224 стр.

4.54

226 оценок

✏️ Logo Design 💼 Freelance Design 🎯 Brand Identity Design 🔄 Creative Process 🧠 Overcoming Self-Doubt

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