Бизнес

Динамичный мир бизнеса оживает благодаря экспертным рекомендациям по продуктивности, стратегии, инновациям и профессиональному росту. Ищете ли вы карьерного продвижения, предпринимательской мудрости или способов работать эффективнее — эти книги предлагают практические модели и проверенные методы от лидеров отрасли и пионеров мысли.

Бизнес Саммари книг

Social Media ROI

— Olivier A. Blanchard • 2011

Social media can pay for itself. The framework that moves it from cost center to revenue driver.

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🧭 Social Media Strategy 💰 Marketing Roi 👂 Social Listening 📊 Data-Driven Marketing 🔗 Integrated Marketing

Social Media ROI

Social media can pay for itself. The framework that moves it from cost center to revenue driver.

— Olivier A. Blanchard 2011 320 стр.

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🧭 Social Media Strategy 💰 Marketing Roi 👂 Social Listening 📊 Data-Driven Marketing 🔗 Integrated Marketing

High Probability Trading Strategies

— Robert C. Miner • 2008

Stop hoping. A system built on multi-timeframe momentum, price patterns, and time cycles.

5.00

📈 Technical Analysis 🕰️ Multi-Timeframe Trading 📊 Price Patterns 🌀 Fibonacci Trading 🔄 Time Cycles

High Probability Trading Strategies

Stop hoping. A system built on multi-timeframe momentum, price patterns, and time cycles.

— Robert C. Miner 2008 288 стр.

5.00

3 оценок

📈 Technical Analysis 🕰️ Multi-Timeframe Trading 📊 Price Patterns 🌀 Fibonacci Trading 🔄 Time Cycles

Never Enough

— Mike Hayes • 2021

A SEAL commander on choosing the hard path, leading and following, and finding meaning in work.

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🎖️ Military Leadership 🏋️ Resilience Building 🧘 Emotional Control 🧠 Decision Frameworks 🤲 Humility

Never Enough

A SEAL commander on choosing the hard path, leading and following, and finding meaning in work.

— Mike Hayes 2021 232 стр.

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🎖️ Military Leadership 🏋️ Resilience Building 🧘 Emotional Control 🧠 Decision Frameworks 🤲 Humility

A Crowdfunder's Strategy Guide

— Jamey Stegmaier • 2015

Crowdfunding success starts six months before you launch, with a community, not a campaign page.

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💰 Crowdfunding Strategy 👥 Community-First Business 📋 Campaign Design 💬 Backer Relations 🌱 Ethical Marketing

A Crowdfunder's Strategy Guide

Crowdfunding success starts six months before you launch, with a community, not a campaign page.

— Jamey Stegmaier 2015 216 стр.

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212 оценок

💰 Crowdfunding Strategy 👥 Community-First Business 📋 Campaign Design 💬 Backer Relations 🌱 Ethical Marketing

It Takes a Pillage

— Nomi Prins • 2009

Bankers designed the crisis. Government paid the tab. The $13 trillion bill landed on your desk.

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🏦 Investment Banking 💰 Government Bailouts 🏢 Too Big To Fail 🚪 Revolving Door 📊 Financial Derivatives

It Takes a Pillage

Bankers designed the crisis. Government paid the tab. The $13 trillion bill landed on your desk.

— Nomi Prins 2009 304 стр.

3.96

195 оценок

🏦 Investment Banking 💰 Government Bailouts 🏢 Too Big To Fail 🚪 Revolving Door 📊 Financial Derivatives

Six Billion Shoppers

— Porter Erisman • 2017

E-commerce took off where roads and trust barely existed, not in rich nations.

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🌍 Emerging Market E-Commerce 🏗️ Platform Business Models 💬 Social Commerce 📱 Mobile Money 🐸 Leapfrogging

Six Billion Shoppers

E-commerce took off where roads and trust barely existed, not in rich nations.

— Porter Erisman 2017 256 стр.

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399 оценок

🌍 Emerging Market E-Commerce 🏗️ Platform Business Models 💬 Social Commerce 📱 Mobile Money 🐸 Leapfrogging

Hammer of the Gods

— Stephen Davis • 1985

A groupie, a fish, and a hotel room: the incident that defined Led Zeppelin's dark legend.

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🎸 Rock Biography 🎶 Classic Rock 🕺 1970s Rock 🥁 Band Dynamics 🍾 Rock And Roll Excess

Hammer of the Gods

A groupie, a fish, and a hotel room: the incident that defined Led Zeppelin's dark legend.

— Stephen Davis 1985 408 стр.

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🎸 Rock Biography 🎶 Classic Rock 🕺 1970s Rock 🥁 Band Dynamics 🍾 Rock And Roll Excess

Move Fast and Break Things

— Jonathan Taplin • 2017

How three digital monopolies gutted music and news, and why democracy is their next casualty.

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🏢 Platform Capitalism 🔗 Tech Monopolies 🎨 Creative Economy 📡 Surveillance Advertising ©️ Digital Copyright

Move Fast and Break Things

How three digital monopolies gutted music and news, and why democracy is their next casualty.

— Jonathan Taplin 2017 320 стр.

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1 000+ оценок

🏢 Platform Capitalism 🔗 Tech Monopolies 🎨 Creative Economy 📡 Surveillance Advertising ©️ Digital Copyright

Standard Deviations

— Gary Smith • 2014

Tortured data, seductive charts, and the cognitive bugs that turn noise into insight.

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📊 Statistical Literacy 🧠 Cognitive Biases 📉 Data Visualization 🔬 Scientific Skepticism 🔗 Causal Inference

Standard Deviations

Tortured data, seductive charts, and the cognitive bugs that turn noise into insight.

— Gary Smith 2014 304 стр.

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📊 Statistical Literacy 🧠 Cognitive Biases 📉 Data Visualization 🔬 Scientific Skepticism 🔗 Causal Inference

Working Hard, Hardly Working

— Grace Beverley • 2021

Burnout isn't a badge. A system for working less, resting more, and achieving what actually matters.

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⚙️ Productivity Systems 📱 Attention Economy 🛑 Hustle Culture Critique 🧯 Burnout Recovery 🌊 Flow States

Working Hard, Hardly Working

Burnout isn't a badge. A system for working less, resting more, and achieving what actually matters.

— Grace Beverley 2021

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⚙️ Productivity Systems 📱 Attention Economy 🛑 Hustle Culture Critique 🧯 Burnout Recovery 🌊 Flow States

Car Guys vs. Bean Counters

— Bob Lutz • 2011

GM had half the market and the best cars. Three decades of financial management destroyed both.

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🚗 Automotive Industry 🔄 Corporate Turnaround 🎨 Product Design ⚙️ Engineering Culture 📖 Management Memoir

Car Guys vs. Bean Counters

GM had half the market and the best cars. Three decades of financial management destroyed both.

— Bob Lutz 2011 272 стр.

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🚗 Automotive Industry 🔄 Corporate Turnaround 🎨 Product Design ⚙️ Engineering Culture 📖 Management Memoir

The Soulful Art of Persuasion

— Jason Harris • 2019

Persuasion without the hard sell: generosity, authenticity, and stories that actually stick.

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🤝 Ethical Persuasion 👥 Relationship Building 📖 Persuasive Storytelling ✨ Authentic Leadership 🎁 Generosity Mindset

The Soulful Art of Persuasion

Persuasion without the hard sell: generosity, authenticity, and stories that actually stick.

— Jason Harris 2019 304 стр.

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🤝 Ethical Persuasion 👥 Relationship Building 📖 Persuasive Storytelling ✨ Authentic Leadership 🎁 Generosity Mindset

The Defense

— Steve Cavanagh • 2016

When bureaucratic defense fails, a classroom experiment brings startup speed to national security.

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🔧 Lean Methodology 🛡️ Defense Innovation 🏛️ Government Bureaucracy 🕵️ Customer Discovery 🏗️ Rapid Prototyping

The Defense

When bureaucratic defense fails, a classroom experiment brings startup speed to national security.

— Steve Cavanagh 2016 308 стр.

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53 000+ оценок

🔧 Lean Methodology 🛡️ Defense Innovation 🏛️ Government Bureaucracy 🕵️ Customer Discovery 🏗️ Rapid Prototyping

The Business Wisdom of Steve Jobs

— Alan Ken Thomas • 2011

Products over profits, simplicity as strategy, staying curious: 250 quotes from Steve Jobs.

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🗣️ Quote Collections 🎨 Design Thinking 💡 Corporate Innovation ✨ Simplicity In Design 🖥️ Tech Leadership

The Business Wisdom of Steve Jobs

Products over profits, simplicity as strategy, staying curious: 250 quotes from Steve Jobs.

— Alan Ken Thomas 2011 176 стр.

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360 оценок

🗣️ Quote Collections 🎨 Design Thinking 💡 Corporate Innovation ✨ Simplicity In Design 🖥️ Tech Leadership

Python for Excel

— Felix Zumstein • 2021

Turn Excel into a Python engine: automate reports, scale past a million rows, and quit copy-pasting.

4.00

📊 Data Analysis 🤖 Spreadsheet Automation 🐼 Pandas Dataframes 📈 Time Series Analysis 📄 Reproducible Reporting

Python for Excel

Turn Excel into a Python engine: automate reports, scale past a million rows, and quit copy-pasting.

— Felix Zumstein 2021 335 стр.

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41 оценок

📊 Data Analysis 🤖 Spreadsheet Automation 🐼 Pandas Dataframes 📈 Time Series Analysis 📄 Reproducible Reporting

Discover Your Inner Economist

— Tyler Cowen • 2007

Hidden economics of love, lunch, and looking good: incentives that work when cash fails.

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🧠 Behavioral Economics 🛒 Everyday Economics 🕊️ Signaling Theory 🎭 Self-Deception ⏳ Attention Scarcity

Discover Your Inner Economist

Hidden economics of love, lunch, and looking good: incentives that work when cash fails.

— Tyler Cowen 2007 245 стр.

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1 000+ оценок

🧠 Behavioral Economics 🛒 Everyday Economics 🕊️ Signaling Theory 🎭 Self-Deception ⏳ Attention Scarcity

Feedback (and Other Dirty Words)

— M. Tamra Chandler • 2019

Feedback dread is biology, not destiny. The step-by-step fix for turning it into growth.

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🏢 Feedback Culture 💬 Workplace Communication 🎯 Giving Feedback 🎧 Receiving Feedback 🛡️ Psychological Safety

Feedback (and Other Dirty Words)

Feedback dread is biology, not destiny. The step-by-step fix for turning it into growth.

— M. Tamra Chandler 2019 209 стр.

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184 оценок

🏢 Feedback Culture 💬 Workplace Communication 🎯 Giving Feedback 🎧 Receiving Feedback 🛡️ Psychological Safety

Understanding Other People

— Beverly D. Flaxington • 2009

You don't see people. You see your own history projected onto them. How to clear the lens.

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🗣️ Interpersonal Communication 🧩 Personality Types 🪞 Self-Awareness 🤝 Conflict Resolution 👂 Active Listening

Understanding Other People

You don't see people. You see your own history projected onto them. How to clear the lens.

— Beverly D. Flaxington 2009 104 стр.

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🗣️ Interpersonal Communication 🧩 Personality Types 🪞 Self-Awareness 🤝 Conflict Resolution 👂 Active Listening

Creativity

— Mihály Csíkszentmihályi • 2009

Most productivity advice ignores who you are. This one starts with your personality type.

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🛠️ Personal Productivity 🧩 Personality-Based Systems ⏳ Time Management ⚡ Energy Management 🤝 Delegation Strategies

Creativity

Most productivity advice ignores who you are. This one starts with your personality type.

— Mihály Csíkszentmihályi 2009 466 стр.

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🛠️ Personal Productivity 🧩 Personality-Based Systems ⏳ Time Management ⚡ Energy Management 🤝 Delegation Strategies

Zero to IPO

— Frederic Kerrest • 2022

A founder's guide from idea to IPO: funding, teams, sales, surviving the crisis.

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🚀 Startup Playbooks 💰 Venture Capital 🏢 Company Culture 📈 Sales Techniques 🤝 Team Building

Zero to IPO

A founder's guide from idea to IPO: funding, teams, sales, surviving the crisis.

— Frederic Kerrest 2022 408 стр.

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282 оценок

🚀 Startup Playbooks 💰 Venture Capital 🏢 Company Culture 📈 Sales Techniques 🤝 Team Building

Building a StoryBrand 2.0

— Donald Miller • 2025

Marketing fails when brands try to be the hero. A storytelling framework that ends marketing waste.

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📋 Marketing Strategy 💬 Brand Messaging 📖 Business Storytelling 🧠 Customer Psychology 🎯 Message Clarity

Building a StoryBrand 2.0

Marketing fails when brands try to be the hero. A storytelling framework that ends marketing waste.

— Donald Miller 2025 304 стр.

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1 000+ оценок

📋 Marketing Strategy 💬 Brand Messaging 📖 Business Storytelling 🧠 Customer Psychology 🎯 Message Clarity

Junkyard Planet

— Adam Minter • 2013

What happens to your recycling after the truck leaves, and how it reshapes global economies.

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♻️ Waste Management 🚢 Global Waste Trade 🔄 Circular Economy 📊 Commodity Markets 🔗 Global Supply Chains

Junkyard Planet

What happens to your recycling after the truck leaves, and how it reshapes global economies.

— Adam Minter 2013 304 стр.

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♻️ Waste Management 🚢 Global Waste Trade 🔄 Circular Economy 📊 Commodity Markets 🔗 Global Supply Chains

The Book of Elon

— Eric Jorgenson • 2026

Reason from scratch, own the factory, move at speed: the Elon Musk playbook for outsized impact.

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🚀 Startup Playbooks 🧠 First Principles Thinking 🏭 Manufacturing Philosophy ⚡ High Performance Culture 🔧 Founders And Builders

The Book of Elon

Reason from scratch, own the factory, move at speed: the Elon Musk playbook for outsized impact.

— Eric Jorgenson 2026 371 стр.

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500+ оценок

🚀 Startup Playbooks 🧠 First Principles Thinking 🏭 Manufacturing Philosophy ⚡ High Performance Culture 🔧 Founders And Builders

The Tell

— Matthew Hertenstein • 2013

Facial structure predicts profits. Infant glances predict temperament. The science of fleeting cues.

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🧠 Social Psychology 🔪 Thin Slicing 👀 Nonverbal Cues 🤥 Lie Detection 👶 Attachment Theory

The Tell

Facial structure predicts profits. Infant glances predict temperament. The science of fleeting cues.

— Matthew Hertenstein 2013 288 стр.

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500+ оценок

🧠 Social Psychology 🔪 Thin Slicing 👀 Nonverbal Cues 🤥 Lie Detection 👶 Attachment Theory

The Gift of Influence

— Tommy Spaulding • 2022

Forget followers. Influence is built one invested, present, promise-kept moment at a time.

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🧑‍🏫 Servant Leadership 🤝 Relational Networking 🧭 Influence Without Authority 💬 Intentional Communication 🩹 Vulnerability In Leadership

The Gift of Influence

Forget followers. Influence is built one invested, present, promise-kept moment at a time.

— Tommy Spaulding 2022 224 стр.

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429 оценок

🧑‍🏫 Servant Leadership 🤝 Relational Networking 🧭 Influence Without Authority 💬 Intentional Communication 🩹 Vulnerability In Leadership

Value Investing

— James Montier • 2009

Markets misprice everything. The behavioral toolkit for profiting when fear and greed take over.

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📊 Value Investing 🧠 Behavioral Finance 🔄 Contrarian Investing 🤔 Cognitive Biases 🔁 Market Cycles

Value Investing

Markets misprice everything. The behavioral toolkit for profiting when fear and greed take over.

— James Montier 2009 416 стр.

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484 оценок

📊 Value Investing 🧠 Behavioral Finance 🔄 Contrarian Investing 🤔 Cognitive Biases 🔁 Market Cycles

Information Architecture for the World Wide Web

— Peter Morville • 1998

Why most large websites feel like a maze, and the craft of making them findable.

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🧱 Information Architecture 🌐 Web Design 💻 User Experience Design 🔍 Findability 📝 Content Strategy

Information Architecture for the World Wide Web

Why most large websites feel like a maze, and the craft of making them findable.

— Peter Morville 1998 526 стр.

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🧱 Information Architecture 🌐 Web Design 💻 User Experience Design 🔍 Findability 📝 Content Strategy

Deploy Empathy

— Michele Hansen • 2021

The questions that make customers reveal the problems they'll actually pay to solve.

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🎙️ User Interviews 📡 Customer Development 🔍 Product Discovery 🗣️ Interview Techniques 💡 Empathy In Business

Deploy Empathy

The questions that make customers reveal the problems they'll actually pay to solve.

— Michele Hansen 2021 324 стр.

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131 оценок

🎙️ User Interviews 📡 Customer Development 🔍 Product Discovery 🗣️ Interview Techniques 💡 Empathy In Business

Stock Market Investing for Beginners

— Tycho Press • 2013

The numbers that expose a stock's true worth, and why starting early wins the game.

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🔰 Stock Market Basics 💰 Value Investing 🔍 Fundamental Analysis 🧺 Portfolio Diversification ⌛ Long-Term Investing

Stock Market Investing for Beginners

The numbers that expose a stock's true worth, and why starting early wins the game.

— Tycho Press 2013 152 стр.

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489 оценок

🔰 Stock Market Basics 💰 Value Investing 🔍 Fundamental Analysis 🧺 Portfolio Diversification ⌛ Long-Term Investing

Crash Course

— Paul Ingrassia • 2009

Mass production built Detroit. It also built the complacency that undid it, fifty years later.

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🚗 Automotive Industry 🏭 Industrial Decline 🇺🇸 American Manufacturing 💤 Corporate Complacency 🏢 Corporate Culture

Crash Course

Mass production built Detroit. It also built the complacency that undid it, fifty years later.

— Paul Ingrassia 2009 320 стр.

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500+ оценок

🚗 Automotive Industry 🏭 Industrial Decline 🇺🇸 American Manufacturing 💤 Corporate Complacency 🏢 Corporate Culture

The Time Chunking Method

— Damon Zahariades • 2015

Personalize your work intervals, add deadlines, and build a focus system you'll actually stick to.

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🕰️ Time Management 🖥️ Productivity Systems 📆 Time Blocking 🎯 Focus Strategies 🧬 Habit Design

The Time Chunking Method

Personalize your work intervals, add deadlines, and build a focus system you'll actually stick to.

— Damon Zahariades 2015 180 стр.

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500+ оценок

🕰️ Time Management 🖥️ Productivity Systems 📆 Time Blocking 🎯 Focus Strategies 🧬 Habit Design

The Science of Successful Organizational Change

— Paul Gibbons • 2015

Half of all change efforts fail. The fix is the behavioral science most leaders overlook.

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🔄 Change Management 🏃 Agile Organizations 🧠 Behavioral Economics 🪞 Cognitive Biases 🕸️ Complexity Theory

The Science of Successful Organizational Change

Half of all change efforts fail. The fix is the behavioral science most leaders overlook.

— Paul Gibbons 2015 308 стр.

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🔄 Change Management 🏃 Agile Organizations 🧠 Behavioral Economics 🪞 Cognitive Biases 🕸️ Complexity Theory

How to Spend $50 Billion to Make the World a Better Place

— Bjørn Lomborg • 2006

Climate change or malaria? Economists priced both; the returns were not what anyone assumed.

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🧮 Effective Altruism ⚖️ Cost-Benefit Analysis 🌍 International Development 🏥 Global Health 🌡️ Climate Economics

How to Spend $50 Billion to Make the World a Better Place

Climate change or malaria? Economists priced both; the returns were not what anyone assumed.

— Bjørn Lomborg 2006 206 стр.

3.38

156 оценок

🧮 Effective Altruism ⚖️ Cost-Benefit Analysis 🌍 International Development 🏥 Global Health 🌡️ Climate Economics

Six Pixels of Separation

— Mitch Joel • 2009

Forget mass advertising. Your real leverage is a niche, a voice, and a community you earn, not buy.

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🖥️ Digital Marketing 👤 Personal Branding 📝 Content Marketing 🏘️ Community Building 🎯 Niche Marketing

Six Pixels of Separation

Forget mass advertising. Your real leverage is a niche, a voice, and a community you earn, not buy.

— Mitch Joel 2009 304 стр.

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🖥️ Digital Marketing 👤 Personal Branding 📝 Content Marketing 🏘️ Community Building 🎯 Niche Marketing

What Would the Great Economists Do?

— Linda Yueh • 2018

Trade wars. Stagnant pay. Slowing growth. Twelve great economists diagnosed them all, decades ago.

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📜 History Of Economic Thought 🏛️ Economic History 🌐 Trade Economics 💡 Economic Innovation 📈 Economic Growth

What Would the Great Economists Do?

Trade wars. Stagnant pay. Slowing growth. Twelve great economists diagnosed them all, decades ago.

— Linda Yueh 2018 368 стр.

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1 000+ оценок

📜 History Of Economic Thought 🏛️ Economic History 🌐 Trade Economics 💡 Economic Innovation 📈 Economic Growth

Survival Skills for Freelancers

— Sarah Townsend • 2020

A freelancer's guide to staying afloat when income dips, isolation hits, and burnout looms.

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💼 Freelancing 💰 Freelance Finance 🧯 Burnout Prevention 🎭 Imposter Syndrome ⚖️ Work-Life Balance

Survival Skills for Freelancers

A freelancer's guide to staying afloat when income dips, isolation hits, and burnout looms.

— Sarah Townsend 2020 213 стр.

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💼 Freelancing 💰 Freelance Finance 🧯 Burnout Prevention 🎭 Imposter Syndrome ⚖️ Work-Life Balance

The Conversation

— Robert Livingston • 2021

Racism's biggest obstacle is not hatred but the widespread disbelief that it exists.

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✊ Antiracism Practice 🧠 Implicit Bias 🧱 Structural Racism 🌈 Diversity And Inclusion 👥 Intergroup Dynamics

The Conversation

Racism's biggest obstacle is not hatred but the widespread disbelief that it exists.

— Robert Livingston 2021 368 стр.

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500+ оценок

✊ Antiracism Practice 🧠 Implicit Bias 🧱 Structural Racism 🌈 Diversity And Inclusion 👥 Intergroup Dynamics

Leading the Unleadable

— Alan Willett • 2016

Transforming toxic talent: the intervention method, and the line where you let them go.

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🏢 Workplace Conflict 😤 Difficult Employees 🗣️ Performance Coaching ❤️ People-First Leadership 👥 Team Dynamics

Leading the Unleadable

Transforming toxic talent: the intervention method, and the line where you let them go.

— Alan Willett 2016 240 стр.

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500+ оценок

🏢 Workplace Conflict 😤 Difficult Employees 🗣️ Performance Coaching ❤️ People-First Leadership 👥 Team Dynamics

1501 Ways to Reward Employees

— Bob Nelson • 2012

Recognition costs nothing, but most managers get it wrong. Fix it with 1,500 tested ideas.

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🏆 Employee Recognition 👥 People Management 🏢 Workplace Culture 🤝 Team Building 💪 Employee Motivation

1501 Ways to Reward Employees

Recognition costs nothing, but most managers get it wrong. Fix it with 1,500 tested ideas.

— Bob Nelson 2012 593 стр.

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🏆 Employee Recognition 👥 People Management 🏢 Workplace Culture 🤝 Team Building 💪 Employee Motivation

Predict the Next Bull or Bear Market and Win

— Michael Sincere • 2014

Spot the next market turn with a handful of freely available signals.

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📈 Stock Market Investing 📊 Technical Analysis ⌛ Market Timing 🧠 Investor Psychology 🛡️ Risk Management

Predict the Next Bull or Bear Market and Win

Spot the next market turn with a handful of freely available signals.

— Michael Sincere 2014 224 стр.

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25 оценок

📈 Stock Market Investing 📊 Technical Analysis ⌛ Market Timing 🧠 Investor Psychology 🛡️ Risk Management

The Freelance Content Marketing Writer

— Jennifer Goforth Gregory • 2018

Find clients who pay $100 an hour for business writing, no tech background required.

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✍️ Freelance Writing 📄 Content Marketing 📝 Business Writing 🔍 Client Acquisition 💰 Freelance Income

The Freelance Content Marketing Writer

Find clients who pay $100 an hour for business writing, no tech background required.

— Jennifer Goforth Gregory 2018 274 стр.

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167 оценок

✍️ Freelance Writing 📄 Content Marketing 📝 Business Writing 🔍 Client Acquisition 💰 Freelance Income

Law of Connection

— Michael J. Losier • 2009

Three out of four couples are wired to communicate differently. Here is the decoder.

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🧠 NLP Techniques 🗣️ Communication Styles 🤝 Rapport Building 🎯 Subtle Persuasion 🌤️ Positive Reframing

Law of Connection

Three out of four couples are wired to communicate differently. Here is the decoder.

— Michael J. Losier 2009

3.61

265 оценок

🧠 NLP Techniques 🗣️ Communication Styles 🤝 Rapport Building 🎯 Subtle Persuasion 🌤️ Positive Reframing

No B.S. Guide to Maximum Referrals and Customer Retention

— Dan S. Kennedy • 2016

Turn every customer into a referral engine: no luck, no begging, just a system that compounds.

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🔄 Customer Retention 🔗 Referral Marketing 📬 Direct Response Marketing 🤝 Relationship Marketing 🏪 Small Business Owners

No B.S. Guide to Maximum Referrals and Customer Retention

Turn every customer into a referral engine: no luck, no begging, just a system that compounds.

— Dan S. Kennedy 2016 182 стр.

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84 оценок

🔄 Customer Retention 🔗 Referral Marketing 📬 Direct Response Marketing 🤝 Relationship Marketing 🏪 Small Business Owners

Becoming a Professional Life Coach

— Patrick Williams • 2023

A life coach's job is to design futures, not fix the past. The method that makes that possible.

4.32

🎯 Life Coaching 🧠 Coaching Psychology ❤️ Emotional Intelligence 🧘 Somatic Coaching 🧭 Values-Based Coaching

Becoming a Professional Life Coach

A life coach's job is to design futures, not fix the past. The method that makes that possible.

— Patrick Williams 2023 432 стр.

4.32

19 оценок

🎯 Life Coaching 🧠 Coaching Psychology ❤️ Emotional Intelligence 🧘 Somatic Coaching 🧭 Values-Based Coaching

50 Prosperity Classics

— Tom Butler-Bowdon • 2008

Fifty classics on wealth and success, distilled into one short guide to building a prosperous life.

4.14

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🧱 Wealth Building 📚 Personal Finance Classics 🌊 Abundance Mindset 💸 Income Diversification 🐷 Frugality

50 Prosperity Classics

Fifty classics on wealth and success, distilled into one short guide to building a prosperous life.

— Tom Butler-Bowdon 2008 320 стр.

4.14

367 оценок

🧱 Wealth Building 📚 Personal Finance Classics 🌊 Abundance Mindset 💸 Income Diversification 🐷 Frugality

Dealmaking

— Guhan Subramanian • 2020

Today's deals blend auction and negotiation. A framework for winning against rivals on both sides.

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🏢 Corporate Dealmaking 🎯 Negotiation Strategy 🔨 Auction Theory 🧠 Behavioral Economics ♟️ Game Theory

Dealmaking

Today's deals blend auction and negotiation. A framework for winning against rivals on both sides.

— Guhan Subramanian 2020 243 стр.

3.88

42 оценок

🏢 Corporate Dealmaking 🎯 Negotiation Strategy 🔨 Auction Theory 🧠 Behavioral Economics ♟️ Game Theory

Confident Conversation

— Mike Bechtle • 2008

How to start, sustain, and exit any conversation using the personality you already have.

3.52

151

🗣️ Conversation Skills 👂 Active Listening 💬 Small Talk 🤝 Social Skills 🧘 Introvert Communication

Confident Conversation

How to start, sustain, and exit any conversation using the personality you already have.

— Mike Bechtle 2008 151 стр.

3.52

151 оценок

🗣️ Conversation Skills 👂 Active Listening 💬 Small Talk 🤝 Social Skills 🧘 Introvert Communication

Managing for People Who Hate Managing

— Devora Zack • 2012

For those who'd rather do the work than manage the workers: how to lead without pretending.

3.48

221

🧑‍💼 New Managers 🧩 Personality Types 🧠 Myers-Briggs At Work ✨ Authenticity 🪞 Self-Awareness

Managing for People Who Hate Managing

For those who'd rather do the work than manage the workers: how to lead without pretending.

— Devora Zack 2012 176 стр.

3.48

221 оценок

🧑‍💼 New Managers 🧩 Personality Types 🧠 Myers-Briggs At Work ✨ Authenticity 🪞 Self-Awareness

The Truth About Markets

— John Kay • 2003

Institutions and history, not ideology, explain why some nations grow rich while most stay poor.

3.85

362

📋 Institutional Economics 🏛️ Political Economy 🌍 Development Economics 🦋 Complexity Economics 🧠 Knowledge Economy

The Truth About Markets

Institutions and history, not ideology, explain why some nations grow rich while most stay poor.

— John Kay 2003

3.85

362 оценок

📋 Institutional Economics 🏛️ Political Economy 🌍 Development Economics 🦋 Complexity Economics 🧠 Knowledge Economy

The Breakout Novelist

— Donald Maass • 2010

Thousands of manuscripts. A handful break out. The specific craft moves that make the difference.

4.32

404

✍️ Fiction Craft 📚 Commercial Fiction 🎯 Story Stakes ⚡ Scene Tension 🎙️ Narrative Voice

The Breakout Novelist

Thousands of manuscripts. A handful break out. The specific craft moves that make the difference.

— Donald Maass 2010 346 стр.

4.32

404 оценок

✍️ Fiction Craft 📚 Commercial Fiction 🎯 Story Stakes ⚡ Scene Tension 🎙️ Narrative Voice

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