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SoBrief

Бизнес Саммари книг

Profit from the Core
Chris Zook • 2010
80% of sustained value creators focused on one core. Diversification is the exception, not the rule.
3.79
335
Profit from the Core Саммари
Profit from the Core
80% of sustained value creators focused on one core. Diversification is the exception, not the rule.
Chris Zook 2010 192 стр.
3.79
335 оценок
Net Positive
Andrew S. Winston • 2021
What if the most profitable companies leave more than they take from the world?
3.85
500+
Net Positive Саммари
Net Positive
What if the most profitable companies leave more than they take from the world?
Andrew S. Winston 2021 446 стр.
3.85
500+ оценок
MEDDICC
Andy Whyte • 2020
Eight checkpoints that tell you which enterprise deals to chase and which to kill.
4.24
467
MEDDICC Саммари
MEDDICC
Eight checkpoints that tell you which enterprise deals to chase and which to kill.
Andy Whyte 2020 264 стр.
4.24
467 оценок
Selling the Invisible
Harry Beckwith • 1997
Most marketing advice assumes a product. Here is what works when you sell only a promise.
3.94
10 000+
Selling the Invisible Саммари
Selling the Invisible
Most marketing advice assumes a product. Here is what works when you sell only a promise.
Harry Beckwith 1997 252 стр.
3.94
10 000+ оценок
The Toyota Way Fieldbook
Jeffrey K. Liker • 2005
Most lean books end at principles; this one starts with the routines that make them daily reality.
4.18
500+
The Toyota Way Fieldbook Саммари
The Toyota Way Fieldbook
Most lean books end at principles; this one starts with the routines that make them daily reality.
Jeffrey K. Liker 2005 476 стр.
4.18
500+ оценок
Quantum Marketing
Raja Rajamannar • 2021
The marketing playbook died. A CMO's replacement runs on AI, brain science, and sensory design.
3.70
372
Quantum Marketing Саммари
Quantum Marketing
The marketing playbook died. A CMO's replacement runs on AI, brain science, and sensory design.
Raja Rajamannar 2021 240 стр.
3.70
372 оценок
KNOWN
Mark W. Schaefer • 2017
Real influence is quiet. The playbook for earning it in a world obsessed with noise.
4.00
443
KNOWN Саммари
KNOWN
Real influence is quiet. The playbook for earning it in a world obsessed with noise.
Mark W. Schaefer 2017 257 стр.
4.00
443 оценок
Шесть простых правил
Ив Мориё • 2014
Half of management time is meetings. Most team effort is wasted. Complexity isn't the culprit.
3.93
500+
Шесть простых правил Саммари
Шесть простых правил
Half of management time is meetings. Most team effort is wasted. Complexity isn't the culprit.
Ив Мориё 2014 240 стр.
3.93
500+ оценок
How Full Is Your Bucket?
Tom Rath • 2004
From Rosengård to world football: proof that rage, not politeness, wins titles.
3.87
9 000+
How Full Is Your Bucket? Саммари
How Full Is Your Bucket?
From Rosengård to world football: proof that rage, not politeness, wins titles.
Tom Rath 2004 160 стр.
3.87
9 000+ оценок
Vivid Vision
Cameron Herold • 2019
Write what your company looks like three years from now, in detail. Alignment follows.
3.91
1 000+
Vivid Vision Саммари
Vivid Vision
Write what your company looks like three years from now, in detail. Alignment follows.
Cameron Herold 2019 172 стр.
3.91
1 000+ оценок
Reinventing Organizations
Frederic Laloux • 2016
Organizations evolve like consciousness; the next stage replaces bosses with trust and purpose.
4.35
1 000+
Reinventing Organizations Саммари
Reinventing Organizations
Organizations evolve like consciousness; the next stage replaces bosses with trust and purpose.
Frederic Laloux 2016 172 стр.
4.35
1 000+ оценок
Value-Based Fees
Alan Weiss • 2002
Stop selling your time. The method for pricing consulting on the value clients actually receive.
4.05
1 000+
Value-Based Fees Саммари
Value-Based Fees
Stop selling your time. The method for pricing consulting on the value clients actually receive.
Alan Weiss 2002 207 стр.
4.05
1 000+ оценок
The Technology Fallacy
Gerald C. Kane • 2019
Tech changes in months; your company takes years. Digital transformation isn't a technology problem.
3.98
328
The Technology Fallacy Саммари
The Technology Fallacy
Tech changes in months; your company takes years. Digital transformation isn't a technology problem.
Gerald C. Kane 2019 280 стр.
3.98
328 оценок
The Strategist
Cynthia A. Montgomery • 2012
Ask what the world loses if your company disappears; the answer is your strategy.
3.86
1 000+
The Strategist Саммари
The Strategist
Ask what the world loses if your company disappears; the answer is your strategy.
Cynthia A. Montgomery 2012 189 стр.
3.86
1 000+ оценок
Process!
Mike Paton • 2022
Stop firefighting. Document your core routines and build a business that scales without you.
3.97
369
Process! Саммари
Process!
Stop firefighting. Document your core routines and build a business that scales without you.
Mike Paton 2022 192 стр.
3.97
369 оценок
The Automatic Customer
John Warrillow • 2015
Nine ways to turn one-time buyers into subscribers, and why the math makes it essential.
4.08
1 000+
The Automatic Customer Саммари
The Automatic Customer
Nine ways to turn one-time buyers into subscribers, and why the math makes it essential.
John Warrillow 2015 224 стр.
4.08
1 000+ оценок
The Real-Life MBA
Jack Welch • 2015
Candor, alignment, consequences. The stripped-down leadership manual from the CEO who ran GE.
3.66
1 000+
The Real-Life MBA Саммари
The Real-Life MBA
Candor, alignment, consequences. The stripped-down leadership manual from the CEO who ran GE.
Jack Welch 2015 256 стр.
3.66
1 000+ оценок
The New Leader's 100-Day Action Plan
George B. Bradt • 2006
Start before Day One. Align your team, secure early wins, and own the quarter in 100 days.
3.99
5 000+
The New Leader's 100-Day Action Plan Саммари
The New Leader's 100-Day Action Plan
Start before Day One. Align your team, secure early wins, and own the quarter in 100 days.
George B. Bradt 2006
3.99
5 000+ оценок
Barbarians at the Gate
Bryan Burrough • 1989
A CEO's bid to buy his company unleashes Wall Street's biggest takeover war.
4.29
44 000+
Barbarians at the Gate Саммари
Barbarians at the Gate
A CEO's bid to buy his company unleashes Wall Street's biggest takeover war.
Bryan Burrough 1989 592 стр.
4.29
44 000+ оценок
Emotional Intelligence for Sales Success
Colleen Stanley • 2012
The brain's emotional center fires before logic does. Top sellers train that, not the pitch.
3.98
382
Emotional Intelligence for Sales Success Саммари
Emotional Intelligence for Sales Success
The brain's emotional center fires before logic does. Top sellers train that, not the pitch.
Colleen Stanley 2012 224 стр.
3.98
382 оценок
Simple Numbers, Straight Talk, Big Profits!
Greg Crabtree • 2011
Why your growing business feels broke, and the financial habits that fix it.
4.16
2 000+
Simple Numbers, Straight Talk, Big Profits! Саммари
Simple Numbers, Straight Talk, Big Profits!
Why your growing business feels broke, and the financial habits that fix it.
Greg Crabtree 2011 200 стр.
4.16
2 000+ оценок
Paradigms
Joel A. Barker • 1993
Your expertise can blind you: why outsiders see the next big shift while industry leaders miss it.
4.04
171
Paradigms Саммари
Paradigms
Your expertise can blind you: why outsiders see the next big shift while industry leaders miss it.
Joel A. Barker 1993 240 стр.
4.04
171 оценок
The Predators' Ball
Connie Bruck • 1988
Michael Milken built a junk-bond empire that fueled the '80s takeover binge. Then the FBI arrived.
4.09
4 000+
The Predators' Ball Саммари
The Predators' Ball
Michael Milken built a junk-bond empire that fueled the '80s takeover binge. Then the FBI arrived.
Connie Bruck 1988 400 стр.
4.09
4 000+ оценок
Future of Management
Gary Hamel • 1996
Product innovations get copied. Management innovations endure. Winners reinvent how work is done.
4.03
1 000+
Future of Management Саммари
Future of Management
Product innovations get copied. Management innovations endure. Winners reinvent how work is done.
Gary Hamel 1996 272 стр.
4.03
1 000+ оценок
MEDDICC
Andy Whyte • 2020
How to know within days if an enterprise deal will close, so you never spend months chasing nothing.
4.24
467
MEDDICC Саммари
MEDDICC
How to know within days if an enterprise deal will close, so you never spend months chasing nothing.
Andy Whyte 2020 271 стр.
4.24
467 оценок
Invisible Selling Machine
Ryan Deiss • 2015
An automated email sequence that turns strangers into repeat buyers, without the daily hustle.
4.18
376
Invisible Selling Machine Саммари
Invisible Selling Machine
An automated email sequence that turns strangers into repeat buyers, without the daily hustle.
Ryan Deiss 2015 172 стр.
4.18
376 оценок
Obsessed
Emily Heyward • 2020
The brands people obsess over made one decision early: brand isn't paint, it's the foundation.
3.96
500+
Obsessed Саммари
Obsessed
The brands people obsess over made one decision early: brand isn't paint, it's the foundation.
Emily Heyward 2020 238 стр.
3.96
500+ оценок
Predictable Success
Les McKeown • 2010
Growth creates complexity, complexity kills growth. Seven stages, one sweet spot.
4.03
500+
Predictable Success Саммари
Predictable Success
Growth creates complexity, complexity kills growth. Seven stages, one sweet spot.
Les McKeown 2010 200 стр.
4.03
500+ оценок
The E-Myth Manager
Michael E. Gerber • 2004
Management doesn't work when you try to control people. Fix it by designing the work instead.
3.77
318
The E-Myth Manager Саммари
The E-Myth Manager
Management doesn't work when you try to control people. Fix it by designing the work instead.
Michael E. Gerber 2004 256 стр.
3.77
318 оценок
Необычный сервис
Фрэнсис Фрей • 2012
The counterintuitive rule of service: to be great, you must first decide where to be bad.
4.01
500+
Необычный сервис Саммари
Необычный сервис
The counterintuitive rule of service: to be great, you must first decide where to be bad.
Фрэнсис Фрей 2012 272 стр.
4.01
500+ оценок
The Startup Owner's Manual Strategy Guide
Steve Blank • 2012
The original playbook for founders: stop guessing, start testing, find a business model that scales.
4.28
109
The Startup Owner's Manual Strategy Guide Саммари
The Startup Owner's Manual Strategy Guide
The original playbook for founders: stop guessing, start testing, find a business model that scales.
Steve Blank 2012 608 стр.
4.28
109 оценок
2 Second Lean
Paul A. Akers • 2011
Build a fun, people-first Lean culture with tiny daily improvements, starting in the bathroom.
3.93
1 000+
2 Second Lean Саммари
2 Second Lean
Build a fun, people-first Lean culture with tiny daily improvements, starting in the bathroom.
Paul A. Akers 2011 228 стр.
3.93
1 000+ оценок
Platform Scale
Sangeet Paul Choudary • 2015
Pipes make and sell. Platforms let others create the value. The blueprint for building one.
4.19
500+
Platform Scale Саммари
Platform Scale
Pipes make and sell. Platforms let others create the value. The blueprint for building one.
Sangeet Paul Choudary 2015 336 стр.
4.19
500+ оценок
Lovemarks: Бренды будущего
Кевин Робертс • 2005
Brands lost their mystery. Three buried instincts are the only way to get it back.
3.86
1 000+
Lovemarks: Бренды будущего Саммари
Lovemarks: Бренды будущего
Brands lost their mystery. Three buried instincts are the only way to get it back.
Кевин Робертс 2005 248 стр.
3.86
1 000+ оценок
Virtual Selling
Jeb Blount • 2020
Master the blend of video, phone, email, and social selling, or watch your pipeline evaporate.
3.92
396
Virtual Selling Саммари
Virtual Selling
Master the blend of video, phone, email, and social selling, or watch your pipeline evaporate.
Jeb Blount 2020 354 стр.
3.92
396 оценок
How to Be a Power Connector
Judy Robinett • 2014
155 people, three tiers, one rhythm: the playbook for making a network that actually pays.
3.94
500+
How to Be a Power Connector Саммари
How to Be a Power Connector
155 people, three tiers, one rhythm: the playbook for making a network that actually pays.
Judy Robinett 2014 256 стр.
3.94
500+ оценок
Бунт маркетинга
Марк У. Шефер • 2019
Your customers now control your marketing. Only the truly human companies survive.
4.20
479
Бунт маркетинга Саммари
Бунт маркетинга
Your customers now control your marketing. Only the truly human companies survive.
Марк У. Шефер 2019 318 стр.
4.20
479 оценок
Обнимите своих ненавистников. Как принимать жалобы и удерживать клиентов
Джей Бэр • 2016
Two playbooks for turning whiners into loyal advocates: one for private calls, one for public posts.
3.85
500+
Обнимите своих ненавистников. Как принимать жалобы и удерживать клиентов Саммари
Обнимите своих ненавистников. Как принимать жалобы и удерживать клиентов
Two playbooks for turning whiners into loyal advocates: one for private calls, one for public posts.
Джей Бэр 2016 240 стр.
3.85
500+ оценок
Your Strategy Needs a Strategy
Martin Reeves • 2015
Five environments call for five different strategies. How to diagnose yours and pick the right play.
4.01
500+
Your Strategy Needs a Strategy Саммари
Your Strategy Needs a Strategy
Five environments call for five different strategies. How to diagnose yours and pick the right play.
Martin Reeves 2015 288 стр.
4.01
500+ оценок
Demand-Side Sales 101
Bob Moesta • 2020
Stop selling features. The customer's desire to make progress is what actually closes deals.
4.30
500+
Demand-Side Sales 101 Саммари
Demand-Side Sales 101
Stop selling features. The customer's desire to make progress is what actually closes deals.
Bob Moesta 2020 224 стр.
4.30
500+ оценок
Giftology
John Ruhlin • 2016
One knife, no logo, worst possible moment. The business gift that actually works.
4.06
1 000+
Giftology Саммари
Giftology
One knife, no logo, worst possible moment. The business gift that actually works.
John Ruhlin 2016 184 стр.
4.06
1 000+ оценок
The Great Game of Business
Jack Stack • 1992
Run your company like a game: open scoreboards, mini sprints, every worker thinking like an owner.
3.95
2 000+
The Great Game of Business Саммари
The Great Game of Business
Run your company like a game: open scoreboards, mini sprints, every worker thinking like an owner.
Jack Stack 1992 385 стр.
3.95
2 000+ оценок
Hello, My Name Is Awesome
Alexandra Watkins • 2014
A veteran namer's simple filter for brand names that charm strangers instead of confusing them.
4.13
500+
Hello, My Name Is Awesome Саммари
Hello, My Name Is Awesome
A veteran namer's simple filter for brand names that charm strangers instead of confusing them.
Alexandra Watkins 2014 110 стр.
4.13
500+ оценок
Collaboration
Morten T. Hansen • 2009
Most collaboration loses money. A framework for knowing when it actually pays off.
3.81
429
Collaboration Саммари
Collaboration
Most collaboration loses money. A framework for knowing when it actually pays off.
Morten T. Hansen 2009 231 стр.
3.81
429 оценок
The Essential Drucker
Peter F. Drucker • 2000
Management converts expertise into organizational results. The essential principles, in one volume.
4.09
10 000+
The Essential Drucker Саммари
The Essential Drucker
Management converts expertise into organizational results. The essential principles, in one volume.
Peter F. Drucker 2000
4.09
10 000+ оценок
Will It Fly?
Pat Flynn • 2016
The validation roadmap: how to test whether your business idea has buyers before you build anything.
3.91
2 000+
Will It Fly? Саммари
Will It Fly?
The validation roadmap: how to test whether your business idea has buyers before you build anything.
Pat Flynn 2016 336 стр.
3.91
2 000+ оценок
Poke the Box
Seth Godin • 2011
Stop waiting for instructions. Initiative is now the only career skill that cannot be automated.
3.77
14 000+
Poke the Box Саммари
Poke the Box
Stop waiting for instructions. Initiative is now the only career skill that cannot be automated.
Seth Godin 2011 96 стр.
3.77
14 000+ оценок
Mastering the Rockefeller Habits
Verne Harnish • 2002
A single-page plan, a weekly huddle, and the bottleneck rule to scale your firm past chaos.
3.96
3 000+
Mastering the Rockefeller Habits Саммари
Mastering the Rockefeller Habits
A single-page plan, a weekly huddle, and the bottleneck rule to scale your firm past chaos.
Verne Harnish 2002 176 стр.
3.96
3 000+ оценок
Beyond Winning
Robert Mnookin • 2000
Common ground opens the door. Differences close the deal. Three tensions no negotiator escapes.
3.72
243
Beyond Winning Саммари
Beyond Winning
Common ground opens the door. Differences close the deal. Three tensions no negotiator escapes.
Robert Mnookin 2000 368 стр.
3.72
243 оценок
Креативная стратегия и бизнес дизайна
Дуглас Дэвис • 2016
The business and strategy skills that move designers from order-takers to trusted partners.
4.00
392
Креативная стратегия и бизнес дизайна Саммари
Креативная стратегия и бизнес дизайна
The business and strategy skills that move designers from order-takers to trusted partners.
Дуглас Дэвис 2016 208 стр.
4.00
392 оценок
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