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Books like Customer Behaviour in eCommerce

Amazon
by Natalie Berg • 2019
The company that started with books now controls the infrastructure for how America buys everything.
3.77
196
🛒 Retail Strategy📦 E-Commerce🏭 Supply Chain Management🎯 Customer Centricity🔄 Subscription Models
Amazon Summary
Amazon 95%
The company that started with books now controls the infrastructure for how America buys everything.
by Natalie Berg 2019
3.77
196 ratings
🛒 Retail Strategy📦 E-Commerce🏭 Supply Chain Management🎯 Customer Centricity🔄 Subscription Models
Reengineering Retail
by Doug Stephens • 2017
E-commerce ate the store. Here's how to rebuild retail into something worth leaving the couch for.
4.14
442
🛒 Omnichannel Retail🎢 Experience Economy🚚 Last-Mile Delivery👀 Attention Economics💻 Retail Technology
Reengineering Retail Summary
Reengineering Retail 94%
E-commerce ate the store. Here's how to rebuild retail into something worth leaving the couch for.
by Doug Stephens 2017
4.14
442 ratings
🛒 Omnichannel Retail🎢 Experience Economy🚚 Last-Mile Delivery👀 Attention Economics💻 Retail Technology
The New Rules of Retail
by Robin Lewis • 2010
Only three retail models will survive the next decade. Half of all brands will vanish.
3.80
314
🏬 Retail Industry🛒 Consumer Behavior📱 Digital Transformation🏷️ Brand Strategy📜 Retail History
The New Rules of Retail Summary
The New Rules of Retail 94%
Only three retail models will survive the next decade. Half of all brands will vanish.
by Robin Lewis 2010
3.80
314 ratings
🏬 Retail Industry🛒 Consumer Behavior📱 Digital Transformation🏷️ Brand Strategy📜 Retail History
E-commerce Success Mastery 2019
by Derek Ed Wilson • 2019
Why $100-$200 products beat Amazon: a six-figure online store blueprint.
4.00
2
🛒 E-Commerce Businesses🎯 Niche Marketing📦 Product Selection🔍 SEO For E-Commerce✍️ Content Marketing
E-commerce Success Mastery 2019 Summary
E-commerce Success Mastery 2019 94%
Why $100-$200 products beat Amazon: a six-figure online store blueprint.
by Derek Ed Wilson 2019
4.00
2 ratings
🛒 E-Commerce Businesses🎯 Niche Marketing📦 Product Selection🔍 SEO For E-Commerce✍️ Content Marketing
Shopify For Dummies
by Paul Waddy • 2022
Launch a profitable Shopify store: the full roadmap from product research to repeat customers.
4.00
19
🛒 Ecommerce🏢 Small Business📈 Digital Marketing📦 Product Sourcing📋 Inventory Management
Shopify For Dummies Summary
Shopify For Dummies 94%
Launch a profitable Shopify store: the full roadmap from product research to repeat customers.
by Paul Waddy 2022
4.00
19 ratings
🛒 Ecommerce🏢 Small Business📈 Digital Marketing📦 Product Sourcing📋 Inventory Management
42 Rules for a Web Presence That Wins (2nd Edition)
by Philippa Gamse • 2011
Who is in charge of your website? Forty-two rules for turning it into a business asset.
4.33
9
🌐 Digital Strategy📣 Online Marketing✍️ Content Strategy📈 Visitor Analytics💎 Value Propositions
42 Rules for a Web Presence That Wins (2nd Edition) Summary
42 Rules for a Web Presence That Wins (2nd Edition) 94%
Who is in charge of your website? Forty-two rules for turning it into a business asset.
by Philippa Gamse 2011
4.33
9 ratings
🌐 Digital Strategy📣 Online Marketing✍️ Content Strategy📈 Visitor Analytics💎 Value Propositions
Customer Relationship Management
by 50Minutes • 2017
How to segment, personalize, and measure your way to lower churn and higher customer lifetime value.
3.50
2
🎯 Customer-Centricity🛎️ Customer Experience📊 Data-Driven Marketing🔄 Customer Retention📡 Multichannel Marketing
Customer Relationship Management Summary
Customer Relationship Management 94%
How to segment, personalize, and measure your way to lower churn and higher customer lifetime value.
by 50Minutes 2017
3.50
2 ratings
🎯 Customer-Centricity🛎️ Customer Experience📊 Data-Driven Marketing🔄 Customer Retention📡 Multichannel Marketing
The Retail Revival
by Doug Stephens • 2013
Retail's middle ground is gone. Winners pick a side: extreme convenience or premium experience.
3.87
110
🛒 Retail Strategy🧠 Consumer Psychology📉 Market Polarization📱 Omnichannel Strategy❤️ Customer Experience
The Retail Revival Summary
The Retail Revival 94%
Retail's middle ground is gone. Winners pick a side: extreme convenience or premium experience.
by Doug Stephens 2013
3.87
110 ratings
🛒 Retail Strategy🧠 Consumer Psychology📉 Market Polarization📱 Omnichannel Strategy❤️ Customer Experience
Bezonomics
by Brian Dumaine • 2020
The self-reinforcing loop that built Amazon's empire, and how the best companies are stealing it.
3.76
2k+
🛒 E-Commerce🏗️ Platform Business Models🤖 AI-Powered Growth🎯 Customer Centricity💥 Digital Disruption
Bezonomics Summary
Bezonomics 93%
The self-reinforcing loop that built Amazon's empire, and how the best companies are stealing it.
by Brian Dumaine 2020
3.76
2k+ ratings
🛒 E-Commerce🏗️ Platform Business Models🤖 AI-Powered Growth🎯 Customer Centricity💥 Digital Disruption
Your Ecommerce Store
by David Brock • 2019
Build an online store that sells: a non-techie's guide to platforms, pricing, and getting found.
🛒 Ecommerce Startups🚀 Digital Entrepreneurship💻 Wordpress Development📈 Conversion Rate Optimization🔍 Search Engine Optimization
Your Ecommerce Store Summary
Your Ecommerce Store 93%
Build an online store that sells: a non-techie's guide to platforms, pricing, and getting found.
by David Brock 2019
🛒 Ecommerce Startups🚀 Digital Entrepreneurship💻 Wordpress Development📈 Conversion Rate Optimization🔍 Search Engine Optimization
Selling on Shopify
by Brian Patrick • 2014
Launch a Shopify store in an afternoon and learn the built-in tools that bring in customers.
3.90
67
🛒 Ecommerce Platforms🛍️ Shopify Guides🚀 Startup Handbooks📋 Inventory Management🌐 Online Marketing
Selling on Shopify Summary
Selling on Shopify 93%
Launch a Shopify store in an afternoon and learn the built-in tools that bring in customers.
by Brian Patrick 2014
3.90
67 ratings
🛒 Ecommerce Platforms🛍️ Shopify Guides🚀 Startup Handbooks📋 Inventory Management🌐 Online Marketing
Ecommerce Evolved
by Tanner Larsson • 2016
Ditch your online store. Funnels, not catalogs, turn ad spend into recurring ecommerce profit.
4.42
401
🛒 Ecommerce Strategy🔻 Sales Funnels🔁 Recurring Revenue📈 Conversion Optimization💰 Product Pricing
Ecommerce Evolved Summary
Ecommerce Evolved 93%
Ditch your online store. Funnels, not catalogs, turn ad spend into recurring ecommerce profit.
by Tanner Larsson 2016
4.42
401 ratings
🛒 Ecommerce Strategy🔻 Sales Funnels🔁 Recurring Revenue📈 Conversion Optimization💰 Product Pricing
How To Become A Digital Marketing Hero
by Rufus Lidman • 2018
A digital marketing system that matches the right tool to the right goal, every time, and proves it.
4.50
2
📱 Digital Marketing📋 Marketing Frameworks📊 Marketing Analytics🔄 Digital Transformation🌐 Platform Ecosystems
How To Become A Digital Marketing Hero Summary
How To Become A Digital Marketing Hero 93%
A digital marketing system that matches the right tool to the right goal, every time, and proves it.
by Rufus Lidman 2018
4.50
2 ratings
📱 Digital Marketing📋 Marketing Frameworks📊 Marketing Analytics🔄 Digital Transformation🌐 Platform Ecosystems
Shopify Ecommerce Mastery
by Robert Hill
The Shopify playbook for selling without stock: pick a niche, build a brand, and scale.
🛒 E-Commerce📦 Drop Shipping🎯 Niche Selection🏷️ Brand Building💲 Pricing Psychology
Shopify Ecommerce Mastery Summary
Shopify Ecommerce Mastery 93%
The Shopify playbook for selling without stock: pick a niche, build a brand, and scale.
by Robert Hill
🛒 E-Commerce📦 Drop Shipping🎯 Niche Selection🏷️ Brand Building💲 Pricing Psychology
Converted
by Neil Hoyne • 2022
Your best customers are hiding in your data. How to find them before your competitors do.
3.88
335
📊 Customer Analytics🧠 Behavioral Economics🔄 Customer Retention🧪 Iterative Testing📈 Data Strategy
Converted Summary
Converted 93%
Your best customers are hiding in your data. How to find them before your competitors do.
by Neil Hoyne 2022
3.88
335 ratings
📊 Customer Analytics🧠 Behavioral Economics🔄 Customer Retention🧪 Iterative Testing📈 Data Strategy
Go Mobile
by Jeanne Hopkins • 2011
Mobile marketing without a big budget: how to adapt Fortune 500 tactics to your business.
3.55
60
📱 Mobile Marketing📊 Digital Strategy🧠 Consumer Behavior🏗️ Brand Building💼 Small Business
Go Mobile Summary
Go Mobile 93%
Mobile marketing without a big budget: how to adapt Fortune 500 tactics to your business.
by Jeanne Hopkins 2011
3.55
60 ratings
📱 Mobile Marketing📊 Digital Strategy🧠 Consumer Behavior🏗️ Brand Building💼 Small Business
Ask
by Ryan Levesque • 2015
What they don't want teaches more than what they do. One survey builds the whole funnel.
3.66
3k+
🔍 Customer Research💻 Online Marketing🛒 Sales Funnels📋 Survey Design🗣️ Customer Discovery
Ask Summary
Ask 93%
What they don't want teaches more than what they do. One survey builds the whole funnel.
by Ryan Levesque 2015
3.66
3k+ ratings
🔍 Customer Research💻 Online Marketing🛒 Sales Funnels📋 Survey Design🗣️ Customer Discovery
Ultimate Guide to Amazon Advertising
by Timothy Seward • 2019
Amazon advertising buys organic ranking. A blueprint for turning ad spend into lasting visibility.
4.44
16
📦 Amazon Marketplace💻 Digital Advertising🔍 Search Advertising📈 Performance Marketing🛍️ Ecommerce Strategy
Ultimate Guide to Amazon Advertising Summary
Ultimate Guide to Amazon Advertising 93%
Amazon advertising buys organic ranking. A blueprint for turning ad spend into lasting visibility.
by Timothy Seward 2019
4.44
16 ratings
📦 Amazon Marketplace💻 Digital Advertising🔍 Search Advertising📈 Performance Marketing🛍️ Ecommerce Strategy
Brand Failures
by Matt Haig • 2003
From Harley perfume to breakfast cola: 100 brand disasters, same few mistakes.
3.58
595
🏷️ Brand Management📊 Marketing Strategy💥 Business Failures📋 Case Studies🚨 Crisis Management
Brand Failures Summary
Brand Failures 93%
From Harley perfume to breakfast cola: 100 brand disasters, same few mistakes.
by Matt Haig 2003
3.58
595 ratings
🏷️ Brand Management📊 Marketing Strategy💥 Business Failures📋 Case Studies🚨 Crisis Management
The Customer Centricity Playbook
by Peter Fader • 2018
The average customer is a dangerous myth. Your real profits come from a tiny, identifiable fraction.
3.76
319
📊 Customer Analytics💻 CRM Strategy🔄 Retention Marketing📈 Data-Driven Strategy🎯 Customer Segmentation
The Customer Centricity Playbook Summary
The Customer Centricity Playbook 93%
The average customer is a dangerous myth. Your real profits come from a tiny, identifiable fraction.
by Peter Fader 2018
3.76
319 ratings
📊 Customer Analytics💻 CRM Strategy🔄 Retention Marketing📈 Data-Driven Strategy🎯 Customer Segmentation
Groundswell
by Charlene Li • 2008
Customers now trust each other more than they trust your brand. The strategy for adapting.
3.75
6k+
📊 Social Media Strategy🔄 Digital Transformation🗣️ Word Of Mouth Marketing🤝 Customer Engagement🔍 Consumer Behavior
Groundswell Summary
Groundswell 93%
Customers now trust each other more than they trust your brand. The strategy for adapting.
by Charlene Li 2008
3.75
6k+ ratings
📊 Social Media Strategy🔄 Digital Transformation🗣️ Word Of Mouth Marketing🤝 Customer Engagement🔍 Consumer Behavior
e-Riches 2.0
by Scott Fox • 2009
Email, blogs, and social media: build an audience, earn their trust, then sell. The online playbook.
3.78
50
🖥️ Digital Marketing📧 Email Marketing📝 Content Marketing📱 Social Media Marketing🎯 Lead Generation
e-Riches 2.0 Summary
e-Riches 2.0 93%
Email, blogs, and social media: build an audience, earn their trust, then sell. The online playbook.
by Scott Fox 2009
3.78
50 ratings
🖥️ Digital Marketing📧 Email Marketing📝 Content Marketing📱 Social Media Marketing🎯 Lead Generation
Marketing to Gen Z
by Jeff Fromm • 2018
The next consumer majority trusts peers over ads, speaks visually, and buys based on values.
3.78
121
🧬 Generational Marketing🧠 Consumer Behavior📱 Digital Marketing🎯 Brand Purpose📲 Social Media Strategy
Marketing to Gen Z Summary
Marketing to Gen Z 93%
The next consumer majority trusts peers over ads, speaks visually, and buys based on values.
by Jeff Fromm 2018
3.78
121 ratings
🧬 Generational Marketing🧠 Consumer Behavior📱 Digital Marketing🎯 Brand Purpose📲 Social Media Strategy
Online Business Startup
by Robin Waite • 2015
Launch your online business lean and fast: the complete roadmap from naming to analytics.
3.68
177
🌐 Online Business📘 Startup Playbooks📋 Business Planning🎨 Brand Identity🔍 SEO Basics
Online Business Startup Summary
Online Business Startup 93%
Launch your online business lean and fast: the complete roadmap from naming to analytics.
by Robin Waite 2015
3.68
177 ratings
🌐 Online Business📘 Startup Playbooks📋 Business Planning🎨 Brand Identity🔍 SEO Basics
The Zen of Social Media Marketing
by Shama Hyder • 2010
Three steps to turn social media from a noisy time-sink into a customer-attracting system.
3.74
2k+
📱 Social Media Strategy🧲 Inbound Marketing📝 Content Marketing👥 Community Building💬 Online Engagement
The Zen of Social Media Marketing Summary
The Zen of Social Media Marketing 93%
Three steps to turn social media from a noisy time-sink into a customer-attracting system.
by Shama Hyder 2010
3.74
2k+ ratings
📱 Social Media Strategy🧲 Inbound Marketing📝 Content Marketing👥 Community Building💬 Online Engagement
Rocket
by Michael J. Silverstein • 2015
Customer surveys do not create breakthroughs. Winning brands build advocates who sell for them.
3.37
54
📊 Brand Strategy🎯 Customer Loyalty📣 Brand Advocacy💥 Disruptive Innovation🧠 Consumer Psychology
Rocket Summary
Rocket 93%
Customer surveys do not create breakthroughs. Winning brands build advocates who sell for them.
by Michael J. Silverstein 2015
3.37
54 ratings
📊 Brand Strategy🎯 Customer Loyalty📣 Brand Advocacy💥 Disruptive Innovation🧠 Consumer Psychology
Market Your Way to Growth
by Philip Kotler • 2012
A growth playbook for tough economies: eight ways to build market share, loyalty, and global scale.
3.95
99
🎯 Strategic Marketing📈 Corporate Growth🗺️ Market Positioning❤️ Customer Loyalty🏷️ Brand Building
Market Your Way to Growth Summary
Market Your Way to Growth 93%
A growth playbook for tough economies: eight ways to build market share, loyalty, and global scale.
by Philip Kotler 2012
3.95
99 ratings
🎯 Strategic Marketing📈 Corporate Growth🗺️ Market Positioning❤️ Customer Loyalty🏷️ Brand Building
YouthNation
by Matt Britton • 2015
Eighty million young Americans dismantled marketing, work, and ownership. Most brands never noticed.
4.06
18
🧒 Youth Marketing💻 Digital Marketing🔄 Sharing Economy🎪 Experience Economy📣 Influencer Marketing
YouthNation Summary
YouthNation 93%
Eighty million young Americans dismantled marketing, work, and ownership. Most brands never noticed.
by Matt Britton 2015
4.06
18 ratings
🧒 Youth Marketing💻 Digital Marketing🔄 Sharing Economy🎪 Experience Economy📣 Influencer Marketing
No B.S. Guide to Maximum Referrals and Customer Retention
by Dan S. Kennedy • 2016
Turn every customer into a referral engine: no luck, no begging, just a system that compounds.
4.13
84
🔄 Customer Retention🔗 Referral Marketing📬 Direct Response Marketing🤝 Relationship Marketing🏪 Small Business Owners
No B.S. Guide to Maximum Referrals and Customer Retention Summary
No B.S. Guide to Maximum Referrals and Customer Retention 93%
Turn every customer into a referral engine: no luck, no begging, just a system that compounds.
by Dan S. Kennedy 2016
4.13
84 ratings
🔄 Customer Retention🔗 Referral Marketing📬 Direct Response Marketing🤝 Relationship Marketing🏪 Small Business Owners
The New Rules of Sales and Service
by David Meerman Scott • 2014
When buyers research you first, old playbooks break. The fix: stories, speed, and useful content.
3.87
143
🎯 Content Marketing📱 Social Selling📖 Brand Storytelling⚡ Real-Time Marketing📊 Data-Driven Sales
The New Rules of Sales and Service Summary
The New Rules of Sales and Service 93%
When buyers research you first, old playbooks break. The fix: stories, speed, and useful content.
by David Meerman Scott 2014
3.87
143 ratings
🎯 Content Marketing📱 Social Selling📖 Brand Storytelling⚡ Real-Time Marketing📊 Data-Driven Sales
Crossing the Chasm
by Geoffrey A. Moore • 2002
Most tech products die between early fans and mainstream buyers. The playbook for bridging that gap.
4.02
32k+
🖥️ Technology Marketing📊 Diffusion Of Innovations📚 Silicon Valley Canon🎯 Niche Domination🚀 Go-To-Market Strategy
Crossing the Chasm Summary
Crossing the Chasm 93%
Most tech products die between early fans and mainstream buyers. The playbook for bridging that gap.
by Geoffrey A. Moore 2002
4.02
32k+ ratings
🖥️ Technology Marketing📊 Diffusion Of Innovations📚 Silicon Valley Canon🎯 Niche Domination🚀 Go-To-Market Strategy
Content Marketing Strategies For Dummies
by Stephanie Diamond • 2016
Turn scattered blog posts into a content system that attracts, converts, and keeps customers.
3.80
10
📝 Content Marketing📋 Content Strategy📥 Inbound Marketing📖 Business Storytelling🔍 Audience Research
Content Marketing Strategies For Dummies Summary
Content Marketing Strategies For Dummies 93%
Turn scattered blog posts into a content system that attracts, converts, and keeps customers.
by Stephanie Diamond 2016
3.80
10 ratings
📝 Content Marketing📋 Content Strategy📥 Inbound Marketing📖 Business Storytelling🔍 Audience Research
The Lean Marketplace
by Juho Makkonen • 2018
The lean playbook for launching a marketplace without dying on the chicken-and-egg problem.
4.30
243
🛒 Online Marketplaces🔗 Network Effects🧪 Lean Startup📈 Growth Hacking🏗️ Platform Economy
The Lean Marketplace Summary
The Lean Marketplace 93%
The lean playbook for launching a marketplace without dying on the chicken-and-egg problem.
by Juho Makkonen 2018
4.30
243 ratings
🛒 Online Marketplaces🔗 Network Effects🧪 Lean Startup📈 Growth Hacking🏗️ Platform Economy
The thank you economy
by Gary Vaynerchuk • 2010
Social media gave every customer a megaphone. The only strategy that keeps them on your side.
3.84
13k+
🛍️ Customer Experience🤝 Relationship Marketing🗣️ Word-Of-Mouth Marketing📱 Social Media Strategy🎯 Customer-Centricity
The thank you economy Summary
The thank you economy 93%
Social media gave every customer a megaphone. The only strategy that keeps them on your side.
by Gary Vaynerchuk 2010
3.84
13k+ ratings
🛍️ Customer Experience🤝 Relationship Marketing🗣️ Word-Of-Mouth Marketing📱 Social Media Strategy🎯 Customer-Centricity
Quantum Marketing
by Raja Rajamannar • 2021
The marketing playbook died. A CMO's replacement runs on AI, brain science, and sensory design.
3.70
372
📊 Marketing Strategy💻 Digital Transformation🧠 Behavioral Economics🧬 Neuromarketing🏗️ Brand Building
Quantum Marketing Summary
Quantum Marketing 93%
The marketing playbook died. A CMO's replacement runs on AI, brain science, and sensory design.
by Raja Rajamannar 2021
3.70
372 ratings
📊 Marketing Strategy💻 Digital Transformation🧠 Behavioral Economics🧬 Neuromarketing🏗️ Brand Building
40 Rules for Internet Business Success
by Matthew Paulson • 2014
Leave your day job behind: build a profitable online business that funds a life you choose.
4.02
213
🖥️ Online Business🗣️ Customer Validation💵 Value-Based Pricing🧪 Lean Methodology📧 Email Marketing
40 Rules for Internet Business Success Summary
40 Rules for Internet Business Success 93%
Leave your day job behind: build a profitable online business that funds a life you choose.
by Matthew Paulson 2014
4.02
213 ratings
🖥️ Online Business🗣️ Customer Validation💵 Value-Based Pricing🧪 Lean Methodology📧 Email Marketing
49 Quick Ways to Market your Business for Free
by Sarah-Jane White • 2011
The tools are free; the customers are there. A checklist of 49 ways to reach them.
3.40
452
🏪 Small Business Marketing📱 Digital Marketing🥷 Guerrilla Marketing💬 Social Media Strategy✍️ Content Marketing
49 Quick Ways to Market your Business for Free Summary
49 Quick Ways to Market your Business for Free 93%
The tools are free; the customers are there. A checklist of 49 ways to reach them.
by Sarah-Jane White 2011
3.40
452 ratings
🏪 Small Business Marketing📱 Digital Marketing🥷 Guerrilla Marketing💬 Social Media Strategy✍️ Content Marketing
Growth Hacking Techniques, Disruptive Technology - How 40 Companies Made It BIG – Online Growth Hacker Marketing Strategy
by Robert Peters • 2014
Forty companies, minimal ad spend: the repeatable growth tactics that actually worked.
3.45
67
🚀 Growth Hacking📗 Startup Playbooks🦠 Viral Marketing📊 Data-Driven Marketing🔄 Lean Methodology
Growth Hacking Techniques, Disruptive Technology - How 40 Companies Made It BIG – Online Growth Hacker Marketing Strategy Summary
Growth Hacking Techniques, Disruptive Technology - How 40 Companies Made It BIG – Online Growth Hacker Marketing Strategy 92%
Forty companies, minimal ad spend: the repeatable growth tactics that actually worked.
by Robert Peters 2014
3.45
67 ratings
🚀 Growth Hacking📗 Startup Playbooks🦠 Viral Marketing📊 Data-Driven Marketing🔄 Lean Methodology
Marketing Insights from A to Z
by Philip Kotler • 2003
Eighty marketing concepts, A to Z: what managers need to know, built for the thirty-second answer.
4.07
1k+
🎯 Marketing Strategy🏷️ Brand Management👥 Customer-Centricity🤝 Relationship Marketing📊 Data-Driven Marketing
Marketing Insights from A to Z Summary
Marketing Insights from A to Z 92%
Eighty marketing concepts, A to Z: what managers need to know, built for the thirty-second answer.
by Philip Kotler 2003
4.07
1k+ ratings
🎯 Marketing Strategy🏷️ Brand Management👥 Customer-Centricity🤝 Relationship Marketing📊 Data-Driven Marketing
Forget the Funnel
by Georgiana Laudi • 2023
Stop chasing leaky funnels. The customer insight method that turned revenue up 900% in two years.
4.14
159
📊 Saas Marketing🧭 Customer Experience🎯 Jobs-To-Be-Done🗺️ Customer Journey🏆 Customer Success
Forget the Funnel Summary
Forget the Funnel 92%
Stop chasing leaky funnels. The customer insight method that turned revenue up 900% in two years.
by Georgiana Laudi 2023
4.14
159 ratings
📊 Saas Marketing🧭 Customer Experience🎯 Jobs-To-Be-Done🗺️ Customer Journey🏆 Customer Success
Digital Marketing
by Godfrey Parkin • 2009
The consumer took control. Now master search, social, email, and the site that sells.
3.77
95
💻 Digital Marketing🔍 Search Engine Marketing📱 Social Media Marketing✍️ Content Marketing🧠 Consumer Behavior
Digital Marketing Summary
Digital Marketing 92%
The consumer took control. Now master search, social, email, and the site that sells.
by Godfrey Parkin 2009
3.77
95 ratings
💻 Digital Marketing🔍 Search Engine Marketing📱 Social Media Marketing✍️ Content Marketing🧠 Consumer Behavior
The Sticking Point Solution
by Jay Abraham • 2009
Bad economies are growth opportunities: nine ways to steal market share while rivals cut back.
4.26
213
📈 Business Growth📉 Recession Strategy🛎️ Consultative Selling💰 Marketing Roi🤝 Strategic Alliances
The Sticking Point Solution Summary
The Sticking Point Solution 92%
Bad economies are growth opportunities: nine ways to steal market share while rivals cut back.
by Jay Abraham 2009
4.26
213 ratings
📈 Business Growth📉 Recession Strategy🛎️ Consultative Selling💰 Marketing Roi🤝 Strategic Alliances
Get Scrappy
by Nick Westergaard • 2016
Digital marketing for the underdog: how to win with creativity, strategy, and sheer stubbornness.
3.8
156
📱 Digital Marketing🏪 Small Business Marketing🧱 Brand Building✍️ Content Marketing💬 Social Media Strategy
Get Scrappy Summary
Get Scrappy 92%
Digital marketing for the underdog: how to win with creativity, strategy, and sheer stubbornness.
by Nick Westergaard 2016
3.8
156 ratings
📱 Digital Marketing🏪 Small Business Marketing🧱 Brand Building✍️ Content Marketing💬 Social Media Strategy
12 Months to $1 Million
by Ryan Daniel Moran • 2020
Build a physical product brand to seven figures. The 12-month playbook: launch, scale, cash out.
4.20
2k+
🛒 E-Commerce Brands📦 Selling On Amazon📣 Audience Building🤝 Influencer Marketing🚀 Product Launch
12 Months to $1 Million Summary
12 Months to $1 Million 92%
Build a physical product brand to seven figures. The 12-month playbook: launch, scale, cash out.
by Ryan Daniel Moran 2020
4.20
2k+ ratings
🛒 E-Commerce Brands📦 Selling On Amazon📣 Audience Building🤝 Influencer Marketing🚀 Product Launch
Youtility
by Jay Baer • 2013
Turn your marketing into a free tool: replace ads with apps, and customers sell themselves.
3.99
1k+
📄 Content Marketing🤝 Trust Building⏱️ Real-Time Marketing🏪 Small Business🛟 Helpful Marketing
Youtility Summary
Youtility 92%
Turn your marketing into a free tool: replace ads with apps, and customers sell themselves.
by Jay Baer 2013
3.99
1k+ ratings
📄 Content Marketing🤝 Trust Building⏱️ Real-Time Marketing🏪 Small Business🛟 Helpful Marketing
Unlocking the Customer Value Chain
by Thales S Teixeira • 2019
Disruption follows the customer chain, not the technology curve. The next break is predictable.
4.05
22
🧨 Disruption Theory🔄 Business Model Innovation🗺️ Customer Journey Mapping📈 Startup Scaling👁️ Consumer Behavior
Unlocking the Customer Value Chain Summary
Unlocking the Customer Value Chain 92%
Disruption follows the customer chain, not the technology curve. The next break is predictable.
by Thales S Teixeira 2019
4.05
22 ratings
🧨 Disruption Theory🔄 Business Model Innovation🗺️ Customer Journey Mapping📈 Startup Scaling👁️ Consumer Behavior
The Digital Transformation Playbook
by David L. Rogers • 2016
Five outdated assumptions that derail digital transformation before any technology gets installed.
4.09
898
🖥️ Digital Strategy🔄 Business Transformation🏗️ Platform Economics📊 Data Strategy🔬 Lean Methodology
The Digital Transformation Playbook Summary
The Digital Transformation Playbook 92%
Five outdated assumptions that derail digital transformation before any technology gets installed.
by David L. Rogers 2016
4.09
898 ratings
🖥️ Digital Strategy🔄 Business Transformation🏗️ Platform Economics📊 Data Strategy🔬 Lean Methodology
Growth Hacking With Content Marketing
by Mike Fishbein • 2014
Your blog, videos, and slide decks can attract thousands of visitors without a single ad.
3.29
35
✍️ Content Marketing📈 Growth Hacking🧲 Inbound Marketing🔎 SEO📤 Content Distribution
Growth Hacking With Content Marketing Summary
Growth Hacking With Content Marketing 92%
Your blog, videos, and slide decks can attract thousands of visitors without a single ad.
by Mike Fishbein 2014
3.29
35 ratings
✍️ Content Marketing📈 Growth Hacking🧲 Inbound Marketing🔎 SEO📤 Content Distribution
Ogilvy on Advertising in the Digital Age
by Miles Young • 2019
Digital is a channel, not a discipline. The advertising laws that built Ogilvy still apply.
3.59
268
📱 Digital Marketing📊 Advertising Strategy🏗️ Brand Building💡 Meaning Creation🧠 Consumer Psychology
Ogilvy on Advertising in the Digital Age Summary
Ogilvy on Advertising in the Digital Age 92%
Digital is a channel, not a discipline. The advertising laws that built Ogilvy still apply.
by Miles Young 2019
3.59
268 ratings
📱 Digital Marketing📊 Advertising Strategy🏗️ Brand Building💡 Meaning Creation🧠 Consumer Psychology
Growth Hacking
by Raymond Fong • 2017
An automated system that finds, sells, and keeps customers around the clock, no big team required.
3.81
305
🚀 Growth Marketing🤖 Sales Automation🎯 Conversion Optimization🔻 Funnel Design🔗 Referral Marketing
Growth Hacking Summary
Growth Hacking 92%
An automated system that finds, sells, and keeps customers around the clock, no big team required.
by Raymond Fong 2017
3.81
305 ratings
🚀 Growth Marketing🤖 Sales Automation🎯 Conversion Optimization🔻 Funnel Design🔗 Referral Marketing
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