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SoBrief
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Managing Content Marketing
by Robert Rose • 2011
A story framework that turns your brand into a magnet for subscribers, not just viewers.
3.78
153
Managing Content Marketing Summary
Managing Content Marketing
A story framework that turns your brand into a magnet for subscribers, not just viewers.
by Robert Rose 2011
3.78
153 ratings
Impossible to Ignore
by Carmen Simon • 2016
Audiences forget ninety percent of your message. What survives decides whether they act.
3.79
441
Impossible to Ignore Summary
Impossible to Ignore
Audiences forget ninety percent of your message. What survives decides whether they act.
by Carmen Simon 2016
3.79
441 ratings
Understanding Digital Marketing
by Damian Ryan • 2009
Your website is your most valuable asset: how to build a digital marketing engine around it.
3.78
343
Understanding Digital Marketing Summary
Understanding Digital Marketing
Your website is your most valuable asset: how to build a digital marketing engine around it.
by Damian Ryan 2009
3.78
343 ratings
The One Hour Content Plan
by Meera Kothand • 2017
End the idea scramble: three frameworks that plan a year of blog content in one hour.
4.05
2k+
The One Hour Content Plan Summary
The One Hour Content Plan
End the idea scramble: three frameworks that plan a year of blog content in one hour.
by Meera Kothand 2017
4.05
2k+ ratings
The Content Code
by Mark W. Schaefer • 2015
The content flood means yours goes unseen. Six strategies for getting it shared and trusted.
3.83
339
The Content Code Summary
The Content Code
The content flood means yours goes unseen. Six strategies for getting it shared and trusted.
by Mark W. Schaefer 2015
3.83
339 ratings
Content Strategy Toolkit, The
by Meghan Casey • 2015
Content audit to governance: the tools, roles, and processes for making your content earn its keep.
4.14
209
Content Strategy Toolkit, The Summary
Content Strategy Toolkit, The
Content audit to governance: the tools, roles, and processes for making your content earn its keep.
by Meghan Casey 2015
4.14
209 ratings
The Brand Mapping Strategy
by Karen Leland • 2016
The market is already defining your brand. A step-by-step process for reclaiming that narrative.
3.74
107
The Brand Mapping Strategy Summary
The Brand Mapping Strategy
The market is already defining your brand. A step-by-step process for reclaiming that narrative.
by Karen Leland 2016
3.74
107 ratings
The Storytelling Edge
by Shane Snow • 2018
Oxytocin is the reason stories sell. The craft and system for using it deliberately.
3.42
346
The Storytelling Edge Summary
The Storytelling Edge
Oxytocin is the reason stories sell. The craft and system for using it deliberately.
by Shane Snow 2018
3.42
346 ratings
She Means Business
by Carrie Green • 2017
Build the founder, then the business: clearing the blocks that keep women from launching online.
4.11
2k+
She Means Business Summary
She Means Business
Build the founder, then the business: clearing the blocks that keep women from launching online.
by Carrie Green 2017
4.11
2k+ ratings
Killing Marketing
by Joe Pulizzi • 2013
The smartest brands no longer rent attention. They own audiences and charge for access instead.
3.90
232
Killing Marketing Summary
Killing Marketing
The smartest brands no longer rent attention. They own audiences and charge for access instead.
by Joe Pulizzi 2013
3.90
232 ratings
Content Chemistry
by Andy Crestodina • 2012
A visual playbook for turning your blog into a customer magnet, from search to email.
4.10
118
Content Chemistry Summary
Content Chemistry
A visual playbook for turning your blog into a customer magnet, from search to email.
by Andy Crestodina 2012
4.10
118 ratings
Digital Minds
by Weber Systems Inc. • 2013
From search and social to email and mobile: the twelve channels that build a digital business.
3.49
458
Digital Minds Summary
Digital Minds
From search and social to email and mobile: the twelve channels that build a digital business.
by Weber Systems Inc. 2013
3.49
458 ratings
The B2B Social Media Book
by Kipp Bodnar • 2011
Turn LinkedIn, Twitter, and your blog into a lead factory that reports its own revenue.
3.60
117
The B2B Social Media Book Summary
The B2B Social Media Book
Turn LinkedIn, Twitter, and your blog into a lead factory that reports its own revenue.
by Kipp Bodnar 2011
3.60
117 ratings
From Nothing
by Ian Pribyl • 2019
Under a hundred dollars and a laptop: the no-shortcuts playbook for building an income online.
3.93
123
From Nothing Summary
From Nothing
Under a hundred dollars and a laptop: the no-shortcuts playbook for building an income online.
by Ian Pribyl 2019
3.93
123 ratings
The Story Engine
by Kyle Gray • 2017
Stop writing all day. A content system that builds trust, attracts leads, and scales beyond you.
3.66
223
The Story Engine Summary
The Story Engine
Stop writing all day. A content system that builds trust, attracts leads, and scales beyond you.
by Kyle Gray 2017
3.66
223 ratings
Your First 1000 Copies
by Tim Grahl • 2013
Sell 1,000 copies without the sleaze: an email list, free content, and genuine reader relationships.
4.14
2k+
Your First 1000 Copies Summary
Your First 1000 Copies
Sell 1,000 copies without the sleaze: an email list, free content, and genuine reader relationships.
by Tim Grahl 2013
4.14
2k+ ratings
Get Scrappy
by Nick Westergaard • 2016
Digital marketing for the underdog: how to win with creativity, strategy, and sheer stubbornness.
3.8
156
Get Scrappy Summary
Get Scrappy
Digital marketing for the underdog: how to win with creativity, strategy, and sheer stubbornness.
by Nick Westergaard 2016
3.8
156 ratings
Optimize
by Lee Odden • 2012
Optimize for Google and for humans simultaneously: the integrated playbook that ends the tug-of-war.
3.78
264
Optimize Summary
Optimize
Optimize for Google and for humans simultaneously: the integrated playbook that ends the tug-of-war.
by Lee Odden 2012
3.78
264 ratings
Fast, Cheap and Viral
by Aashish Chopra • 2019
Viral doesn't require a big budget: the scrappy marketer's recipe for shareable content.
4.17
271
Fast, Cheap and Viral Summary
Fast, Cheap and Viral
Viral doesn't require a big budget: the scrappy marketer's recipe for shareable content.
by Aashish Chopra 2019
4.17
271 ratings
The Digital Marketing Handbook
by Robert W. Bly • 2018
Email costs ten dollars a customer. Everything else is just a way to get the address.
3.72
50
The Digital Marketing Handbook Summary
The Digital Marketing Handbook
Email costs ten dollars a customer. Everything else is just a way to get the address.
by Robert W. Bly 2018
3.72
50 ratings
Digital Marketing
by Dave Chaffey • 2012
Five core digital building blocks and the strategy playbook for turning them into measurable growth.
4.17
84
Digital Marketing Summary
Digital Marketing
Five core digital building blocks and the strategy playbook for turning them into measurable growth.
by Dave Chaffey 2012
4.17
84 ratings
Forever Employable
by Jeff Gothelf • 2020
Apply lean startup to your career: stake a niche, teach in public, let opportunity find you.
3.71
440
Forever Employable Summary
Forever Employable
Apply lean startup to your career: stake a niche, teach in public, let opportunity find you.
by Jeff Gothelf 2020
3.71
440 ratings
10x Marketing Formula
by Garrett Moon • 2018
Ditch incremental gains. The startup method for creating content so distinct it has no competition.
4.07
110
10x Marketing Formula Summary
10x Marketing Formula
Ditch incremental gains. The startup method for creating content so distinct it has no competition.
by Garrett Moon 2018
4.07
110 ratings
HOW TO MAKE MONEY ONLINE
by Mike Omar • 2013
Build ten micro-sites that each pay $500 monthly on autopilot, using a calculated keyword formula.
3.48
177
HOW TO MAKE MONEY ONLINE Summary
HOW TO MAKE MONEY ONLINE
Build ten micro-sites that each pay $500 monthly on autopilot, using a calculated keyword formula.
by Mike Omar 2013
3.48
177 ratings
Top of Mind (PB)
by John Hall • 2017
Help first, sell later: how to use content to become the first person your audience thinks of.
3.77
305
Top of Mind (PB) Summary
Top of Mind (PB)
Help first, sell later: how to use content to become the first person your audience thinks of.
by John Hall 2017
3.77
305 ratings
The Freelance Content Marketing Writer
by Jennifer Goforth Gregory • 2018
Find clients who pay $100 an hour for business writing, no tech background required.
4.54
167
The Freelance Content Marketing Writer Summary
The Freelance Content Marketing Writer
Find clients who pay $100 an hour for business writing, no tech background required.
by Jennifer Goforth Gregory 2018
4.54
167 ratings
Six Pixels of Separation
by Mitch Joel • 2009
Forget mass advertising. Your real leverage is a niche, a voice, and a community you earn, not buy.
3.83
1k+
Six Pixels of Separation Summary
Six Pixels of Separation
Forget mass advertising. Your real leverage is a niche, a voice, and a community you earn, not buy.
by Mitch Joel 2009
3.83
1k+ ratings
Digital Marketing 2023
by Brandon Wayne Raybon Sr. • 2022
Digital marketing shifts fast: the trends and tools you need to dominate right now.
1.00
1
Digital Marketing 2023 Summary
Digital Marketing 2023
Digital marketing shifts fast: the trends and tools you need to dominate right now.
by Brandon Wayne Raybon Sr. 2022
1.00
1 ratings
Be The Brand
by Jules Marcoux • 2016
Turn your reputation into revenue: the playbook for building a personal brand that pays.
3.75
72
Be The Brand Summary
Be The Brand
Turn your reputation into revenue: the playbook for building a personal brand that pays.
by Jules Marcoux 2016
3.75
72 ratings
The Introvert Entrepreneur
by Beth Buelow • 2015
The introvert's advantage: how to sell, network, and grow a business without exhausting yourself.
3.70
720
The Introvert Entrepreneur Summary
The Introvert Entrepreneur
The introvert's advantage: how to sell, network, and grow a business without exhausting yourself.
by Beth Buelow 2015
3.70
720 ratings
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