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Бизнес Саммари книг

Lean Vs. Agile Vs. Design Thinking

— Jeff Gothelf • 2017

Agile for engineers, Lean for product, Design Thinking for design. The power is where they meet.

3.74

500+

🧑‍💻 Product Management 👥 Cross-Functional Teams 🧪 Lean Startup 🔄 Agile Development 💡 Design Thinking

Lean Vs. Agile Vs. Design Thinking

Agile for engineers, Lean for product, Design Thinking for design. The power is where they meet.

— Jeff Gothelf 2017 46 стр.

3.74

500+ оценок

🧑‍💻 Product Management 👥 Cross-Functional Teams 🧪 Lean Startup 🔄 Agile Development 💡 Design Thinking

Becoming a Writer, Staying a Writer

— J. Michael Straczynski • 2021

Writer's block is a myth. Revise like a surgeon, diversify across media, and outlast the industry.

4.44

439

🖋️ Writing Craft 🎨 Creative Process ✂️ Manuscript Revision 🧱 Creative Blocks 👤 Character Craft

Becoming a Writer, Staying a Writer

Writer's block is a myth. Revise like a surgeon, diversify across media, and outlast the industry.

— J. Michael Straczynski 2021 288 стр.

4.44

439 оценок

🖋️ Writing Craft 🎨 Creative Process ✂️ Manuscript Revision 🧱 Creative Blocks 👤 Character Craft

Business Analysis For Dummies

— Paul Mulvey • 2013

From vague business pain to a working solution: the BA's complete toolkit, step by step.

3.79

156

📊 Business Analysis 📋 Requirements Management 🗣️ Stakeholder Engagement 🗺️ Business Process Mapping 🔗 Data Modeling

Business Analysis For Dummies

From vague business pain to a working solution: the BA's complete toolkit, step by step.

— Paul Mulvey 2013 384 стр.

3.79

156 оценок

📊 Business Analysis 📋 Requirements Management 🗣️ Stakeholder Engagement 🗺️ Business Process Mapping 🔗 Data Modeling

The Lords of Strategy

— Walter Kiechel III • 2009

Before the 1960s, strategy didn't exist. The secret story of four outsiders who invented it.

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🏢 Management Consulting ♟️ Corporate Strategy 📜 Business History 💰 Shareholder Capitalism 🎓 Business Education

The Lords of Strategy

Before the 1960s, strategy didn't exist. The secret story of four outsiders who invented it.

— Walter Kiechel III 2009 368 стр.

3.94

2 000+ оценок

🏢 Management Consulting ♟️ Corporate Strategy 📜 Business History 💰 Shareholder Capitalism 🎓 Business Education

Arguing with Zombies

— Paul Krugman • 2020

Dead economic ideas still shape policy. A Nobel laureate on why they survive and what they cost.

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💰 Income Inequality 📊 Economic Policy 📝 Political Commentary 📈 Keynesian Economics 🌎 Climate Economics

Arguing with Zombies

Dead economic ideas still shape policy. A Nobel laureate on why they survive and what they cost.

— Paul Krugman 2020 464 стр.

3.86

2 000+ оценок

💰 Income Inequality 📊 Economic Policy 📝 Political Commentary 📈 Keynesian Economics 🌎 Climate Economics

Будь лучшей версией себя

— Дэн Вальдшмидт • 2013

Loving your work and giving without expectation are the most cutthroat strategies you haven't tried.

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🏆 Extreme Performance 📈 Career Advancement ⏰ Extreme Discipline 🎁 Giving Mindset 😱 Overcoming Fear

Будь лучшей версией себя

Loving your work and giving without expectation are the most cutthroat strategies you haven't tried.

— Дэн Вальдшмидт 2013 179 стр.

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1 000+ оценок

🏆 Extreme Performance 📈 Career Advancement ⏰ Extreme Discipline 🎁 Giving Mindset 😱 Overcoming Fear

Do What Matters Most

— Steven R. Shallenberger • 2021

Your calendar runs your life. The weekly routine that doubles output and puts what matters first.

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250

🕰️ Time Management 🎯 Goal Setting 🧱 Habit Building 📊 Eisenhower Matrix 🧭 Intentional Living

Do What Matters Most

Your calendar runs your life. The weekly routine that doubles output and puts what matters first.

— Steven R. Shallenberger 2021 192 стр.

3.75

250 оценок

🕰️ Time Management 🎯 Goal Setting 🧱 Habit Building 📊 Eisenhower Matrix 🧭 Intentional Living

The Gospel According to Coco Chanel

— Karen Karbo • 2009

From orphan to icon: Chanel's lessons on style, money, love, and never needing permission.

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3 000+

🧵 Fashion Biography 👑 Iconic Women 🇫🇷 French Style 🎭 Self-Invention ✂️ Creative Independence

The Gospel According to Coco Chanel

From orphan to icon: Chanel's lessons on style, money, love, and never needing permission.

— Karen Karbo 2009 256 стр.

3.53

3 000+ оценок

🧵 Fashion Biography 👑 Iconic Women 🇫🇷 French Style 🎭 Self-Invention ✂️ Creative Independence

Nobody Is Coming to Save You

— Scott Mann • 2024

Human connection is the ultimate strategic asset. A Green Beret's guide to restoring it.

3.83

306

🪖 Special Forces Principles 🤝 Social Capital 🏘️ Community Building 📢 Storytelling For Influence 🧘 Emotional Regulation

Nobody Is Coming to Save You

Human connection is the ultimate strategic asset. A Green Beret's guide to restoring it.

— Scott Mann 2024 241 стр.

3.83

306 оценок

🪖 Special Forces Principles 🤝 Social Capital 🏘️ Community Building 📢 Storytelling For Influence 🧘 Emotional Regulation

Badass Your Brand

— Pia Silva • 2017

The brand playbook for commanding premium prices and working only with clients you actually want.

4.40

400

🎯 Personal Branding 🏆 Expert Positioning 🌟 Brand Differentiation 💰 Value-Based Pricing 🧲 Client Attraction

Badass Your Brand

The brand playbook for commanding premium prices and working only with clients you actually want.

— Pia Silva 2017 194 стр.

4.40

400 оценок

🎯 Personal Branding 🏆 Expert Positioning 🌟 Brand Differentiation 💰 Value-Based Pricing 🧲 Client Attraction

Mastering Communication at Work

— Ethan F. Becker • 2009

Communication is trainable. Master the art of adapting to how any listener processes information.

3.68

224

🗣️ Workplace Communication 🏛️ Classical Rhetoric 🎯 Constructive Criticism 🔥 Employee Motivation 🖼️ Framing Messages

Mastering Communication at Work

Communication is trainable. Master the art of adapting to how any listener processes information.

— Ethan F. Becker 2009 240 стр.

3.68

224 оценок

🗣️ Workplace Communication 🏛️ Classical Rhetoric 🎯 Constructive Criticism 🔥 Employee Motivation 🖼️ Framing Messages

Design Your Work

— Tiago Forte • 2017

Four steps to turn the notes you're already taking into a personal creative engine.

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194

🧠 Knowledge Management ✅ Personal Productivity 🎨 Creative Workflow 💾 Digital Curation 📝 Note-Taking Systems

Design Your Work

Four steps to turn the notes you're already taking into a personal creative engine.

— Tiago Forte 2017 303 стр.

4.04

194 оценок

🧠 Knowledge Management ✅ Personal Productivity 🎨 Creative Workflow 💾 Digital Curation 📝 Note-Taking Systems

The Truth Machine

— Michael J. Casey • 2018

Trust used to require banks and governments. A shared digital record is making them optional.

3.67

1 000+

🔗 Blockchain 🪙 Digital Currency 🏗️ Trust Infrastructure 🌐 Decentralization 📉 Institutional Decline

The Truth Machine

Trust used to require banks and governments. A shared digital record is making them optional.

— Michael J. Casey 2018 320 стр.

3.67

1 000+ оценок

🔗 Blockchain 🪙 Digital Currency 🏗️ Trust Infrastructure 🌐 Decentralization 📉 Institutional Decline

Scaling Teams

— Alexander Grosse • 2017

Loose management stops working at 25 people. A practical guide to the transition that saves teams.

4.18

171

🚀 Startup Scaling 🏗️ Organizational Design 🔄 Management Transitions 💻 Engineering Management 📈 Scaling Organizations

Scaling Teams

Loose management stops working at 25 people. A practical guide to the transition that saves teams.

— Alexander Grosse 2017 282 стр.

4.18

171 оценок

🚀 Startup Scaling 🏗️ Organizational Design 🔄 Management Transitions 💻 Engineering Management 📈 Scaling Organizations

Think in Systems

— Zoe McKey • 2019

Why your solutions create new problems, and how to map the connections you're missing.

3.48

252

🧠 Systems Thinking 🧩 Mental Models 🗺️ Strategic Planning 🔄 Organizational Change 📐 Systems Theory

Think in Systems

Why your solutions create new problems, and how to map the connections you're missing.

— Zoe McKey 2019 267 стр.

3.48

252 оценок

🧠 Systems Thinking 🧩 Mental Models 🗺️ Strategic Planning 🔄 Organizational Change 📐 Systems Theory

The New Power Base Selling

— Jim Holden • 2012

The deal goes to whoever reads the hidden political map inside the customer.

3.97

117

📊 Complex Sales 🏛️ Organizational Politics ⚔️ Competitive Strategy 🗺️ Stakeholder Mapping 🤝 Influence Without Authority

The New Power Base Selling

The deal goes to whoever reads the hidden political map inside the customer.

— Jim Holden 2012 256 стр.

3.97

117 оценок

📊 Complex Sales 🏛️ Organizational Politics ⚔️ Competitive Strategy 🗺️ Stakeholder Mapping 🤝 Influence Without Authority

The Rainforest

— Victor W. Hwang • 2012

Free markets can't build a Silicon Valley. The real secret is engineering trust between strangers.

4.07

238

🌐 Innovation Ecosystems 🤝 Social Capital 🌱 Business Ecology 🧬 Evolutionary Economics 🌀 Complexity Economics

The Rainforest

Free markets can't build a Silicon Valley. The real secret is engineering trust between strangers.

— Victor W. Hwang 2012 304 стр.

4.07

238 оценок

🌐 Innovation Ecosystems 🤝 Social Capital 🌱 Business Ecology 🧬 Evolutionary Economics 🌀 Complexity Economics

Emotional Intelligence for Project Managers

— Anthony C. Mersino • 2007

Complex projects fail on people, not process. The emotional skills every project manager needs.

3.73

237

🗂️ Project Management 🧠 Emotional Intelligence 🤝 Stakeholder Relationships 👥 Team Leadership 🪞 Self-Awareness

Emotional Intelligence for Project Managers

Complex projects fail on people, not process. The emotional skills every project manager needs.

— Anthony C. Mersino 2007 288 стр.

3.73

237 оценок

🗂️ Project Management 🧠 Emotional Intelligence 🤝 Stakeholder Relationships 👥 Team Leadership 🪞 Self-Awareness

Capital Gaines

— Chip Gaines • 2017

The playbook of a serial entrepreneur who treats failure as a down payment on the next win.

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🏗️ Entrepreneurial Memoir 🏠 Family Business 💪 Embracing Failure 🛠️ Resourcefulness 🎲 Risk-Taking

Capital Gaines

The playbook of a serial entrepreneur who treats failure as a down payment on the next win.

— Chip Gaines 2017 208 стр.

3.99

18 000+ оценок

🏗️ Entrepreneurial Memoir 🏠 Family Business 💪 Embracing Failure 🛠️ Resourcefulness 🎲 Risk-Taking

The 80/20 Individual

— Richard Koch • 2002

Nine rules for turning the best sliver of your work into your whole career and paycheck.

3.61

292

🎯 The 80/20 Rule 💪 Strengths Focus ⏱️ Time Leverage 💡 Idea Synthesis 🏢 Intrapreneurship

The 80/20 Individual

Nine rules for turning the best sliver of your work into your whole career and paycheck.

— Richard Koch 2002

3.61

292 оценок

🎯 The 80/20 Rule 💪 Strengths Focus ⏱️ Time Leverage 💡 Idea Synthesis 🏢 Intrapreneurship

The Private Equity Playbook

— Adam Coffey • 2019

PE has its own clock, scorecard, and endgame. Know them, or leave millions on the table.

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1 000+

🧱 Private Equity 💰 Mergers And Acquisitions ⚙️ Operational Efficiency 📈 Value Creation 👨‍💼 Business Owners

The Private Equity Playbook

PE has its own clock, scorecard, and endgame. Know them, or leave millions on the table.

— Adam Coffey 2019 186 стр.

4.05

1 000+ оценок

🧱 Private Equity 💰 Mergers And Acquisitions ⚙️ Operational Efficiency 📈 Value Creation 👨‍💼 Business Owners

Intelligence-Driven Incident Response

— Rebekah Brown • 2023

Stop chasing alerts: build an intelligence function that predicts what the attacker will do next.

4.16

134

🔍 Threat Intelligence 🚨 Incident Response 📊 Structured Analysis 🛡️ Active Defense 🖥️ Security Operations

Intelligence-Driven Incident Response

Stop chasing alerts: build an intelligence function that predicts what the attacker will do next.

— Rebekah Brown 2023 343 стр.

4.16

134 оценок

🔍 Threat Intelligence 🚨 Incident Response 📊 Structured Analysis 🛡️ Active Defense 🖥️ Security Operations

The Passion Economy

— Adam Davidson • 2020

Nine rules for making your quirks pay, from an economy that no longer wants you interchangeable.

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500+

🎯 Niche Markets 💰 Value-Based Pricing 🛠️ Creator Economy 🔷 Differentiation Strategy 📖 Business Storytelling

The Passion Economy

Nine rules for making your quirks pay, from an economy that no longer wants you interchangeable.

— Adam Davidson 2020 305 стр.

3.84

500+ оценок

🎯 Niche Markets 💰 Value-Based Pricing 🛠️ Creator Economy 🔷 Differentiation Strategy 📖 Business Storytelling

Sold

— David Greene • 2021

A step-by-step funnel for real estate agents: from stranger to signed contract, without the burnout.

4.45

282

🏠 Real Estate Agents 📥 Lead Generation 🔽 Sales Funnels 💬 Referral Marketing 🧠 Sales Mindset

Sold

A step-by-step funnel for real estate agents: from stranger to signed contract, without the burnout.

— David Greene 2021 208 стр.

4.45

282 оценок

🏠 Real Estate Agents 📥 Lead Generation 🔽 Sales Funnels 💬 Referral Marketing 🧠 Sales Mindset

Glue

— Anh Dao Pham • 2022

Your Gantt chart will not save you. The interpersonal skills that make projects actually finish.

4.19

155

🔗 Project Leadership 🤝 Team Dynamics 📋 Meeting Design 🎯 Strategic Alignment 🧠 Emotional Intelligence

Glue

Your Gantt chart will not save you. The interpersonal skills that make projects actually finish.

— Anh Dao Pham 2022 242 стр.

4.19

155 оценок

🔗 Project Leadership 🤝 Team Dynamics 📋 Meeting Design 🎯 Strategic Alignment 🧠 Emotional Intelligence

The Post-Quarantine Church

— Thom S. Rainer • 2020

The pandemic exposed what wasn't working. Urgent pivots for leading your church into what's next.

3.71

500+

🏛️ Church Leadership 💻 Digital Ministry 🔄 Adaptive Leadership 🔀 Organizational Change 🤝 Community Engagement

The Post-Quarantine Church

The pandemic exposed what wasn't working. Urgent pivots for leading your church into what's next.

— Thom S. Rainer 2020 128 стр.

3.71

500+ оценок

🏛️ Church Leadership 💻 Digital Ministry 🔄 Adaptive Leadership 🔀 Organizational Change 🤝 Community Engagement

The New Rules of Retail

— Robin Lewis • 2010

Only three retail models will survive the next decade. Half of all brands will vanish.

3.80

314

🏬 Retail Industry 🛒 Consumer Behavior 📱 Digital Transformation 🏷️ Brand Strategy 📜 Retail History

The New Rules of Retail

Only three retail models will survive the next decade. Half of all brands will vanish.

— Robin Lewis 2010 272 стр.

3.80

314 оценок

🏬 Retail Industry 🛒 Consumer Behavior 📱 Digital Transformation 🏷️ Brand Strategy 📜 Retail History

The Purpose Economy, How Your Desire for Impact, Personal Growth and Community is Changing the World

— Aaron Hurst • 2013

The next economy runs on purpose, not just information. The guide for finding yours and leading it.

3.76

418

🏢 Purpose Driven Business 📈 Economic History 💼 Meaningful Work ✂️ Job Crafting 🧠 Positive Psychology At Work

The Purpose Economy, How Your Desire for Impact, Personal Growth and Community is Changing the World

The next economy runs on purpose, not just information. The guide for finding yours and leading it.

— Aaron Hurst 2013 288 стр.

3.76

418 оценок

🏢 Purpose Driven Business 📈 Economic History 💼 Meaningful Work ✂️ Job Crafting 🧠 Positive Psychology At Work

The New Organic Grower

— Eliot Coleman • 1989

How to make a living from five acres by farming with nature, not against it.

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🍃 Organic Farming 🥬 Market Gardening 🪱 Soil Health 🌡️ Season Extension 🚜 Small-Scale Farming

The New Organic Grower

How to make a living from five acres by farming with nature, not against it.

— Eliot Coleman 1989 340 стр.

4.41

1 000+ оценок

🍃 Organic Farming 🥬 Market Gardening 🪱 Soil Health 🌡️ Season Extension 🚜 Small-Scale Farming

Designing Your New Work Life

— Bill Burnett • 2020

You don't have to quit: a designer's method to reframe any job into one you want.

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🛠️ Career Design 💡 Design Thinking 🏢 Office Politics 🏠 Hybrid Work 💼 Gig Economy

Designing Your New Work Life

You don't have to quit: a designer's method to reframe any job into one you want.

— Bill Burnett 2020 394 стр.

3.79

2 000+ оценок

🛠️ Career Design 💡 Design Thinking 🏢 Office Politics 🏠 Hybrid Work 💼 Gig Economy

The Investment Answer

— Gordon S. Murray • 2010

The average investor underperforms the market by a wide margin. The principles that close the gap.

3.72

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🏦 Personal Finance 📊 Passive Investing 📈 Index Funds ⚖️ Asset Allocation 🧠 Behavioral Finance

The Investment Answer

The average investor underperforms the market by a wide margin. The principles that close the gap.

— Gordon S. Murray 2010 96 стр.

3.72

1 000+ оценок

🏦 Personal Finance 📊 Passive Investing 📈 Index Funds ⚖️ Asset Allocation 🧠 Behavioral Finance

What's Your Problem?

— Thomas Wedell-Wedellsborg • 2020

Your problem-solving instinct is your biggest obstacle. A method for seeing the real problem first.

4.23

500+

🖼️ Problem Framing 🎨 Design Thinking 🧠 Cognitive Biases ⚖️ Decision Making 🗺️ Mental Models

What's Your Problem?

Your problem-solving instinct is your biggest obstacle. A method for seeing the real problem first.

— Thomas Wedell-Wedellsborg 2020 232 стр.

4.23

500+ оценок

🖼️ Problem Framing 🎨 Design Thinking 🧠 Cognitive Biases ⚖️ Decision Making 🗺️ Mental Models

Behavioural Economics Saved My Dog

— Dan Ariely • 2015

Your impulses aren't random. Behavioral economics reveals the pattern, and the pattern is the cure.

3.41

500+

🧠 Behavioral Economics 🤔 Cognitive Biases 🔄 Irrationality 🏗️ Choice Architecture ⏳ Self-Control

Behavioural Economics Saved My Dog

Your impulses aren't random. Behavioral economics reveals the pattern, and the pattern is the cure.

— Dan Ariely 2015 223 стр.

3.41

500+ оценок

🧠 Behavioral Economics 🤔 Cognitive Biases 🔄 Irrationality 🏗️ Choice Architecture ⏳ Self-Control

Killer Facebook Ads

— Marty Weintraub • 2011

Turn Facebook's social data into a precision ad pipeline that costs less and converts more.

3.63

📱 Social Media Marketing 🎯 Ad Targeting 📈 Campaign Optimization ✍️ Copywriting 📊 Data-Driven Marketing

Killer Facebook Ads

Turn Facebook's social data into a precision ad pipeline that costs less and converts more.

— Marty Weintraub 2011 288 стр.

3.63

65 оценок

📱 Social Media Marketing 🎯 Ad Targeting 📈 Campaign Optimization ✍️ Copywriting 📊 Data-Driven Marketing

In Pursuit of Elegance

— Matthew E. May • 2009

The best products, paintings, and traffic systems owe their power to what is missing.

3.79

500+

➖ Less Is More ✂️ Minimalist Design 💼 Business Minimalism 🚧 Constraint-Driven Innovation 👁️ Deep Observation

In Pursuit of Elegance

The best products, paintings, and traffic systems owe their power to what is missing.

— Matthew E. May 2009 224 стр.

3.79

500+ оценок

➖ Less Is More ✂️ Minimalist Design 💼 Business Minimalism 🚧 Constraint-Driven Innovation 👁️ Deep Observation

How to Speak Machine

— John Maeda • 2019

Loops, scale, and unfinished products: what computers know that designers must learn.

3.69

500+

🖥️ Computational Thinking 📱 Digital Design 🔄 Iterative Development ⚖️ Algorithmic Bias 📊 Data-Driven Design

How to Speak Machine

Loops, scale, and unfinished products: what computers know that designers must learn.

— John Maeda 2019 240 стр.

3.69

500+ оценок

🖥️ Computational Thinking 📱 Digital Design 🔄 Iterative Development ⚖️ Algorithmic Bias 📊 Data-Driven Design

Cascades

— Greg Satell • 2019

Why revolutions succeed: not a few influencers, but ordinary people in a network built to spread.

3.86

121

🔄 Organizational Change 🌊 Movement Building ✊ Social Movements 🕸️ Network Science 🤝 Coalition Building

Cascades

Why revolutions succeed: not a few influencers, but ordinary people in a network built to spread.

— Greg Satell 2019 288 стр.

3.86

121 оценок

🔄 Organizational Change 🌊 Movement Building ✊ Social Movements 🕸️ Network Science 🤝 Coalition Building

How To Not Work Forever

— Natasha Etschmann • 2024

$5 a day into ETFs, forty years of compounding, and a life where working is optional.

4.03

412

🏦 Personal Finance 💰 Financial Independence 📈 Beginner Investing 🧾 Index Fund Investing 🇦🇺 Australian Finance

How To Not Work Forever

$5 a day into ETFs, forty years of compounding, and a life where working is optional.

— Natasha Etschmann 2024 304 стр.

4.03

412 оценок

🏦 Personal Finance 💰 Financial Independence 📈 Beginner Investing 🧾 Index Fund Investing 🇦🇺 Australian Finance

Six Frames

— Edward de Bono • 2008

You are drowning in information. Six attention shifts that turn the flood into something useful.

3.09

254

🔍 Information Literacy 🎯 Attention Management 🧠 Mental Models 📋 Decision Frameworks 💡 Critical Thinking

Six Frames

You are drowning in information. Six attention shifts that turn the flood into something useful.

— Edward de Bono 2008 144 стр.

3.09

254 оценок

🔍 Information Literacy 🎯 Attention Management 🧠 Mental Models 📋 Decision Frameworks 💡 Critical Thinking

Being the Boss

— Linda A. Hill • 2011

Inner work, wide networks, and team habits turn a promotion into real leadership.

3.85

500+

🆕 New Managers 📋 Management Fundamentals 👥 Team Culture 🤝 Building Trust At Work 🏛️ Organizational Politics

Being the Boss

Inner work, wide networks, and team habits turn a promotion into real leadership.

— Linda A. Hill 2011 304 стр.

3.85

500+ оценок

🆕 New Managers 📋 Management Fundamentals 👥 Team Culture 🤝 Building Trust At Work 🏛️ Organizational Politics

Раскрывая магию дизайна

— Джон Колко • 2010

Research reveals what is; synthesis reveals what could be. The methods for crossing that gap.

4.09

210

🧩 Sensemaking 🔍 Design Research 🧠 Abductive Reasoning 🗺️ Concept Mapping 🛤️ Experience Mapping

Раскрывая магию дизайна

Research reveals what is; synthesis reveals what could be. The methods for crossing that gap.

— Джон Колко 2010 208 стр.

4.09

210 оценок

🧩 Sensemaking 🔍 Design Research 🧠 Abductive Reasoning 🗺️ Concept Mapping 🛤️ Experience Mapping

The Map and the Territory

— Alan Greenspan • 2013

The former Fed chair reveals what models missed: fear and euphoria follow measurable scripts.

3.26

475

🧠 Behavioral Economics 📈 Economic Forecasting 📉 Financial Crises ⚖️ Income Inequality 🏦 Central Banking

The Map and the Territory

The former Fed chair reveals what models missed: fear and euphoria follow measurable scripts.

— Alan Greenspan 2013 400 стр.

3.26

475 оценок

🧠 Behavioral Economics 📈 Economic Forecasting 📉 Financial Crises ⚖️ Income Inequality 🏦 Central Banking

La Biblia del vendedor

— Alex Dey • 2022

Objections are requests for help, silence closes deals, and every word either sells or repels.

4.23

🛠️ Sales Techniques 🎯 Closing Strategies 🔍 Sales Prospecting 🧠 Buyer Psychology 📞 Traditional Selling

La Biblia del vendedor

Objections are requests for help, silence closes deals, and every word either sells or repels.

— Alex Dey 2022 126 стр.

4.23

71 оценок

🛠️ Sales Techniques 🎯 Closing Strategies 🔍 Sales Prospecting 🧠 Buyer Psychology 📞 Traditional Selling

Total Focus

— Brandon Webb • 2017

A SEAL sniper's business rules: focus drill, decision speed, and mining misery for advantage.

4.07

352

🚀 Startup Playbooks 🎯 Navy Seal Principles 🔍 Focus Techniques ⚡ Decisive Action ⛈️ Adversity Mindset

Total Focus

A SEAL sniper's business rules: focus drill, decision speed, and mining misery for advantage.

— Brandon Webb 2017 288 стр.

4.07

352 оценок

🚀 Startup Playbooks 🎯 Navy Seal Principles 🔍 Focus Techniques ⚡ Decisive Action ⛈️ Adversity Mindset

An Ugly Truth

— Sheera Frenkel • 2021

Same data that built Facebook's empire fueled election chaos and a genocide. The leaders knew.

3.96

7 000+

🏛️ Big Tech Accountability 🔒 Data Privacy ⚖️ Content Moderation 🗳️ Election Interference 💰 Monopoly Power

An Ugly Truth

Same data that built Facebook's empire fueled election chaos and a genocide. The leaders knew.

— Sheera Frenkel 2021 352 стр.

3.96

7 000+ оценок

🏛️ Big Tech Accountability 🔒 Data Privacy ⚖️ Content Moderation 🗳️ Election Interference 💰 Monopoly Power

Нейромаркетинг в действии. Как проникнуть в мозг покупателя

— Дэвид Р. Льюис • 2013

Brain scans, store scents, data trails: the invisible science of turning you into a buyer.

3.88

138

🧠 Consumer Psychology 🧬 Neuromarketing 🛒 Retail Psychology ❤️ Emotional Branding 👃 Sensory Marketing

Нейромаркетинг в действии. Как проникнуть в мозг покупателя

Brain scans, store scents, data trails: the invisible science of turning you into a buyer.

— Дэвид Р. Льюис 2013 306 стр.

3.88

138 оценок

🧠 Consumer Psychology 🧬 Neuromarketing 🛒 Retail Psychology ❤️ Emotional Branding 👃 Sensory Marketing

Finance for the People

— Paco de Leon • 2022

A two-account system that outsmarts spending, plus the nervous-system work your budget never had.

4.14

500+

🧠 Money Psychology 😰 Scarcity Mindset 💸 Emotional Spending 😟 Financial Anxiety 📊 Behavioral Economics

Finance for the People

A two-account system that outsmarts spending, plus the nervous-system work your budget never had.

— Paco de Leon 2022 384 стр.

4.14

500+ оценок

🧠 Money Psychology 😰 Scarcity Mindset 💸 Emotional Spending 😟 Financial Anxiety 📊 Behavioral Economics

Find Your Focus Zone

— Lucy Jo Palladino • 2007

Boredom and frenzy both kill focus. Train your brain to find the sweet spot between them.

3.91

428

🧠 Attention Management 📱 Digital Distraction ❤️ Emotional Regulation 🔄 Habit Formation ⚡ Adhd Management

Find Your Focus Zone

Boredom and frenzy both kill focus. Train your brain to find the sweet spot between them.

— Lucy Jo Palladino 2007 304 стр.

3.91

428 оценок

🧠 Attention Management 📱 Digital Distraction ❤️ Emotional Regulation 🔄 Habit Formation ⚡ Adhd Management

Investment Valuation

— Aswath Damodaran • 1995

Four approaches for valuing any asset; the art is knowing which one the situation demands.

4.35

500+

🔍 Security Analysis 🏢 Corporate Finance 💰 Value Investing 📈 Equity Valuation 💸 Discounted Cash Flow

Investment Valuation

Four approaches for valuing any asset; the art is knowing which one the situation demands.

— Aswath Damodaran 1995 992 стр.

4.35

500+ оценок

🔍 Security Analysis 🏢 Corporate Finance 💰 Value Investing 📈 Equity Valuation 💸 Discounted Cash Flow

My Product Management Toolkit

— Marc Abraham • 2018

How to say no to good ideas, test assumptions cheaply, and influence teams without authority.

4.05

184

🧱 Product Management 🔄 Lean Methodology 🔍 Customer Discovery 🗺️ Product Strategy 🤝 Cross-Functional Teams

My Product Management Toolkit

How to say no to good ideas, test assumptions cheaply, and influence teams without authority.

— Marc Abraham 2018 150 стр.

4.05

184 оценок

🧱 Product Management 🔄 Lean Methodology 🔍 Customer Discovery 🗺️ Product Strategy 🤝 Cross-Functional Teams

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