起業

起業の活気あふれる世界は、ガレージでのスタートアップからグローバル帝国まで、大胆なアイデアを繁栄する企業へと変革してきた先見の明を持つ思想家たちの情熱で脈打っています。これらのページには、イノベーション、戦略、そして夢だけから非凡なものを築き上げる繊細な技術について、彼らが苦労して得た知恵が詰まっています。

起業本の要約

Zone to Win

著： Geoffrey A. Moore • 2015

Large companies lose to disruption from structure, not blindness. The fix: four parallel zones.

3.85

1,000+

🏢 Corporate Strategy 💡 Innovation Management 🏗️ Organizational Design 🌪️ Disruption Theory 🚀 Intrapreneurship

Zone to Win

Large companies lose to disruption from structure, not blindness. The fix: four parallel zones.

著： Geoffrey A. Moore 2015 143 ページ

3.85

1,000+ 件の評価

🏢 Corporate Strategy 💡 Innovation Management 🏗️ Organizational Design 🌪️ Disruption Theory 🚀 Intrapreneurship

UX for Lean Startups：リーンスタートアップのためのユーザーエクスペリエンスリサーチ＆デザイン

著： ローラ・クライン • 2013

Prove anyone wants your product before you build it: lightweight UX methods for lean startups.

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2,000+

🎨 User Experience Design 🏗️ Lean Startup Methodology 🔍 User Research ✅ Design Validation 🧪 Usability Testing

UX for Lean Startups：リーンスタートアップのためのユーザーエクスペリエンスリサーチ＆デザイン

Prove anyone wants your product before you build it: lightweight UX methods for lean startups.

著： ローラ・クライン 2013 233 ページ

4.10

2,000+ 件の評価

🎨 User Experience Design 🏗️ Lean Startup Methodology 🔍 User Research ✅ Design Validation 🧪 Usability Testing

Rhinoceros Success

著： Scott Alexander • 1980

So determined, so armored, so energetic that obstacles become irrelevancies you run through.

3.84

4,000+

🦏 Audacity 🐘 Motivational Parables 💥 Massive Action 🛡️ Resilience Building 💰 Financial Discipline

Rhinoceros Success

So determined, so armored, so energetic that obstacles become irrelevancies you run through.

著： Scott Alexander 1980 97 ページ

3.84

4,000+ 件の評価

🦏 Audacity 🐘 Motivational Parables 💥 Massive Action 🛡️ Resilience Building 💰 Financial Discipline

The Product Book

著： Product School • 2017

Finding the right problem, proving it cheaply, leading the team to ship: the PM's craft.

4.09

1,000+

📱 Product Management 🧪 Customer Development 🚀 Go-To-Market Strategy 💼 Technology Careers 🔍 User Research

The Product Book

Finding the right problem, proving it cheaply, leading the team to ship: the PM's craft.

著： Product School 2017 314 ページ

4.09

1,000+ 件の評価

📱 Product Management 🧪 Customer Development 🚀 Go-To-Market Strategy 💼 Technology Careers 🔍 User Research

MEDDICC

著： Andy Whyte • 2020

How to know within days if an enterprise deal will close, so you never spend months chasing nothing.

4.24

467

🏢 Enterprise Sales ✅ Sales Qualification 🔧 Pipeline Management 🏗️ Sales Frameworks 💰 Value Selling

MEDDICC

How to know within days if an enterprise deal will close, so you never spend months chasing nothing.

著： Andy Whyte 2020 271 ページ

4.24

467 件の評価

🏢 Enterprise Sales ✅ Sales Qualification 🔧 Pipeline Management 🏗️ Sales Frameworks 💰 Value Selling

The Signals Are Talking

著： Amy Webb • 2016

Trends leave footprints at the fringe. A system for reading the future before it becomes obvious.

3.70

500+

🧭 Strategic Foresight 🗺️ Scenario Planning 🔍 Pattern Recognition 🌱 Fringe Innovation 📡 Technology Forecasting

The Signals Are Talking

Trends leave footprints at the fringe. A system for reading the future before it becomes obvious.

著： Amy Webb 2016 336 ページ

3.70

500+ 件の評価

🧭 Strategic Foresight 🗺️ Scenario Planning 🔍 Pattern Recognition 🌱 Fringe Innovation 📡 Technology Forecasting

Impact Mapping

著： Gojko Adzic • 2012

Software ships, but results don't. Tie every feature to a business goal with visual planning.

4.06

1,000+

🧱 Software Project Management 🗺️ Product Roadmapping 📊 Visual Planning 🎯 Goal Alignment 🔄 Iterative Delivery

Impact Mapping

Software ships, but results don't. Tie every feature to a business goal with visual planning.

著： Gojko Adzic 2012 93 ページ

4.06

1,000+ 件の評価

🧱 Software Project Management 🗺️ Product Roadmapping 📊 Visual Planning 🎯 Goal Alignment 🔄 Iterative Delivery

Unleashing the Idea Virus

著： Seth Godin • 2000

Find your carriers. Arm them with a remarkable idea. The right community does the rest.

3.93

5,000+

🧬 Viral Marketing 💬 Word Of Mouth 🕸️ Network Effects 📣 Influencer Strategy 🚀 Innovation Adoption

Unleashing the Idea Virus

Find your carriers. Arm them with a remarkable idea. The right community does the rest.

著： Seth Godin 2000 234 ページ

3.93

5,000+ 件の評価

🧬 Viral Marketing 💬 Word Of Mouth 🕸️ Network Effects 📣 Influencer Strategy 🚀 Innovation Adoption

What They Don't Teach You at Harvard Business School

著： Mark H. McCormack • 1984

People skills, deal timing, and psychological leverage: the street-smart toolkit an MBA won't teach.

3.60

5,000+

👀 People Reading 🤝 Negotiation Psychology ⏳ Time Management 🔄 Unconventional Management 💡 Business Intuition

What They Don't Teach You at Harvard Business School

People skills, deal timing, and psychological leverage: the street-smart toolkit an MBA won't teach.

著： Mark H. McCormack 1984 288 ページ

3.60

5,000+ 件の評価

👀 People Reading 🤝 Negotiation Psychology ⏳ Time Management 🔄 Unconventional Management 💡 Business Intuition

John D. Rockefeller - The Original Titan

著： J.R. MacGregor • 2019

From bookkeeper to America's most ruthless monopolist, then to its most strategic philanthropist.

3.80

161

🧱 Gilded Age Titans 🛢️ Oil Industry History 🏭 Industrial Consolidation 🔗 Monopoly Power 🎁 Strategic Philanthropy

John D. Rockefeller - The Original Titan

From bookkeeper to America's most ruthless monopolist, then to its most strategic philanthropist.

著： J.R. MacGregor 2019 173 ページ

3.80

161 件の評価

🧱 Gilded Age Titans 🛢️ Oil Industry History 🏭 Industrial Consolidation 🔗 Monopoly Power 🎁 Strategic Philanthropy

Building an Empire

著： Brian Carruthers • 2014

The MLM builder's real formula: speed, a system anyone can copy, and rejection-deflecting skin.

4.40

500+

🕸️ Network Marketing 📞 Direct Sales 🧱 Downline Building 💸 Residual Income 🛡️ Sales Rejection

Building an Empire

The MLM builder's real formula: speed, a system anyone can copy, and rejection-deflecting skin.

著： Brian Carruthers 2014 272 ページ

4.40

500+ 件の評価

🕸️ Network Marketing 📞 Direct Sales 🧱 Downline Building 💸 Residual Income 🛡️ Sales Rejection

Invisible Selling Machine

著： Ryan Deiss • 2015

An automated email sequence that turns strangers into repeat buyers, without the daily hustle.

4.18

376

📧 Email Marketing 🤖 Marketing Automation 🛒 Sales Funnels 📋 List Building ✍️ Email Copywriting

Invisible Selling Machine

An automated email sequence that turns strangers into repeat buyers, without the daily hustle.

著： Ryan Deiss 2015 172 ページ

4.18

376 件の評価

📧 Email Marketing 🤖 Marketing Automation 🛒 Sales Funnels 📋 List Building ✍️ Email Copywriting

Reentry

著： Eric Berger • 2024

Explosions, sleeping on the factory floor, and NASA skeptics: the real price of reusable rockets.

4.47

1,000+

🚀 Commercial Spaceflight 🛰️ New Space 🔧 Aerospace Engineering 🔄 Iterative Design 💥 Failure Culture

Reentry

Explosions, sleeping on the factory floor, and NASA skeptics: the real price of reusable rockets.

著： Eric Berger 2024 450 ページ

4.47

1,000+ 件の評価

🚀 Commercial Spaceflight 🛰️ New Space 🔧 Aerospace Engineering 🔄 Iterative Design 💥 Failure Culture

The Unpublished David Ogilvy

著： David Ogilvy • 1987

The advertising legend's private memos: how to hire, lead, write, and build brands that last.

4.14

500+

🏢 Advertising Agencies 🏛️ Corporate Culture ✍️ Copywriting 🏷️ Brand Building 👥 Talent Management

The Unpublished David Ogilvy

The advertising legend's private memos: how to hire, lead, write, and build brands that last.

著： David Ogilvy 1987 192 ページ

4.14

500+ 件の評価

🏢 Advertising Agencies 🏛️ Corporate Culture ✍️ Copywriting 🏷️ Brand Building 👥 Talent Management

Click

著： Jake Knapp • 2025

Find what customers actually want in five days, with five people, before you build anything.

4.10

372

🎯 Product Strategy 💡 Innovation Methods ⚡ Rapid Prototyping 🔍 Customer Discovery 🗺️ Market Positioning

Click

Find what customers actually want in five days, with five people, before you build anything.

著： Jake Knapp 2025 240 ページ

4.10

372 件の評価

🎯 Product Strategy 💡 Innovation Methods ⚡ Rapid Prototyping 🔍 Customer Discovery 🗺️ Market Positioning

Start Small, Stay Small

著： Rob Walling • 2010

Stop building products for everyone. Pick a niche, build an audience, and market before you code.

3.95

2,000+

💰 Bootstrapping 🎯 Niche Markets 🚀 Lean Startup ✅ Idea Validation 📣 Audience Building

Start Small, Stay Small

Stop building products for everyone. Pick a niche, build an audience, and market before you code.

著： Rob Walling 2010 213 ページ

3.95

2,000+ 件の評価

💰 Bootstrapping 🎯 Niche Markets 🚀 Lean Startup ✅ Idea Validation 📣 Audience Building

The Win Without Pitching Manifesto

著： Blair Enns • 2010

The pitch is the enemy: how creative firms win clients without giving away their thinking.

4.44

2,000+

💼 Professional Services 🏛️ Agency Management 🎯 Niche Specialization 🩺 Diagnostic Selling 🧠 Expert Positioning

The Win Without Pitching Manifesto

The pitch is the enemy: how creative firms win clients without giving away their thinking.

著： Blair Enns 2010 144 ページ

4.44

2,000+ 件の評価

💼 Professional Services 🏛️ Agency Management 🎯 Niche Specialization 🩺 Diagnostic Selling 🧠 Expert Positioning

Design Driven Innovation

著： Roberto Verganti • 2009

User research cannot reveal the next breakthrough. Radical innovation is a proposal, not a response.

4.00

498

🧠 Innovation Strategy 🎨 Design Management ⚡ Radical Innovation 🔧 Product Development ♟️ Competitive Strategy

Design Driven Innovation

User research cannot reveal the next breakthrough. Radical innovation is a proposal, not a response.

著： Roberto Verganti 2009 288 ページ

4.00

498 件の評価

🧠 Innovation Strategy 🎨 Design Management ⚡ Radical Innovation 🔧 Product Development ♟️ Competitive Strategy

Marketing to Mindstates

著： Will Leach • 2018

Swap customer surveys for brain science: four levers that sell to the automatic mind.

4.13

182

🛒 Consumer Behavior 🧠 Behavioral Economics 🧪 Neuromarketing ❤️ Emotional Branding 🧱 Behavioral Design

Marketing to Mindstates

Swap customer surveys for brain science: four levers that sell to the automatic mind.

著： Will Leach 2018 260 ページ

4.13

182 件の評価

🛒 Consumer Behavior 🧠 Behavioral Economics 🧪 Neuromarketing ❤️ Emotional Branding 🧱 Behavioral Design

For the Culture

著： Marcus Collins • 2023

Demographics tell you who someone is. Culture tells who they want to be. Only one sells.

3.99

500+

🛒 Consumer Behavior 🪪 Identity Based Marketing 📜 Cultural Codes 🧑‍🤝‍🧑 Cultural Sociology 🧭 Brand Strategy

For the Culture

Demographics tell you who someone is. Culture tells who they want to be. Only one sells.

著： Marcus Collins 2023 304 ページ

3.99

500+ 件の評価

🛒 Consumer Behavior 🪪 Identity Based Marketing 📜 Cultural Codes 🧑‍🤝‍🧑 Cultural Sociology 🧭 Brand Strategy

Obsessed

著： Emily Heyward • 2020

The brands people obsess over made one decision early: brand isn't paint, it's the foundation.

3.96

500+

🧭 Brand Strategy 🧠 Consumer Psychology 🎨 Brand Identity 👥 Community Building 💝 Emotional Branding

Obsessed

The brands people obsess over made one decision early: brand isn't paint, it's the foundation.

著： Emily Heyward 2020 238 ページ

3.96

500+ 件の評価

🧭 Brand Strategy 🧠 Consumer Psychology 🎨 Brand Identity 👥 Community Building 💝 Emotional Branding

New Trader Rich Trader 2

著： Steve Burns • 2018

Why traders lose: it's not their picks but their behavior, and twelve shifts fix it.

4.39

203

🧠 Trading Psychology ⚖️ Risk Management 📊 Behavioral Finance 💡 Trader Mindset 🤖 Systematic Trading

New Trader Rich Trader 2

Why traders lose: it's not their picks but their behavior, and twelve shifts fix it.

著： Steve Burns 2018 104 ページ

4.39

203 件の評価

🧠 Trading Psychology ⚖️ Risk Management 📊 Behavioral Finance 💡 Trader Mindset 🤖 Systematic Trading

Lateral Thinking

著： Edward de Bono • 2014

Not better digging, but different digging: the skill of seeing what logic leaves out.

3.61

152

💡 Creative Problem Solving 🚀 Innovation Strategy 🧠 Mental Models 💭 Idea Generation 🧩 Divergent Thinking

Lateral Thinking

Not better digging, but different digging: the skill of seeing what logic leaves out.

著： Edward de Bono 2014

3.61

152 件の評価

💡 Creative Problem Solving 🚀 Innovation Strategy 🧠 Mental Models 💭 Idea Generation 🧩 Divergent Thinking

The Lean Farm

著： Ben Hartman • 2015

Toyota's efficiency system, adapted for the field: all the waste gone, none of the soul.

4.26

417

🚜 Farm Management 🏭 Lean Methodology 🇯🇵 Toyota Production System 🔄 Continuous Improvement 🌱 Sustainable Agriculture

The Lean Farm

Toyota's efficiency system, adapted for the field: all the waste gone, none of the soul.

著： Ben Hartman 2015 382 ページ

4.26

417 件の評価

🚜 Farm Management 🏭 Lean Methodology 🇯🇵 Toyota Production System 🔄 Continuous Improvement 🌱 Sustainable Agriculture

新しい考え方：優れた経営効果のためのガイド

著： ロジャー・L・マーティン • 2022

Eight pieces of management wisdom that hold you back, and what actually works instead.

4.02

500+

🏢 Corporate Strategy 🏗️ Organizational Design 🌱 Organizational Culture 🧠 Strategic Thinking 🧪 Behavioral Economics

新しい考え方：優れた経営効果のためのガイド

Eight pieces of management wisdom that hold you back, and what actually works instead.

著： ロジャー・L・マーティン 2022 254 ページ

4.02

500+ 件の評価

🏢 Corporate Strategy 🏗️ Organizational Design 🌱 Organizational Culture 🧠 Strategic Thinking 🧪 Behavioral Economics

The Book on Tax Strategies for the Savvy Real Estate Investor

著： Amanda Han • 2019

Real estate investors miss legal tax breaks in entity choice, depreciation, and retirement accounts.

4.40

1,000+

🏠 Real Estate Taxation 📋 Tax Deduction Strategies 🏢 Entity Structuring 🏦 Self-Directed Retirement Accounts 📜 Estate Tax Planning

The Book on Tax Strategies for the Savvy Real Estate Investor

Real estate investors miss legal tax breaks in entity choice, depreciation, and retirement accounts.

著： Amanda Han 2019 198 ページ

4.40

1,000+ 件の評価

🏠 Real Estate Taxation 📋 Tax Deduction Strategies 🏢 Entity Structuring 🏦 Self-Directed Retirement Accounts 📜 Estate Tax Planning

The E-Myth Manager

著： Michael E. Gerber • 2004

Management doesn't work when you try to control people. Fix it by designing the work instead.

3.77

318

🚀 Entrepreneurial Management ⚙️ Systems Thinking 🧘 Self-Management 🔄 Process Improvement 💰 Financial Literacy

The E-Myth Manager

Management doesn't work when you try to control people. Fix it by designing the work instead.

著： Michael E. Gerber 2004 256 ページ

3.77

318 件の評価

🚀 Entrepreneurial Management ⚙️ Systems Thinking 🧘 Self-Management 🔄 Process Improvement 💰 Financial Literacy

Good Profit

著： Charles G. Koch • 2015

Most profit relies on exploitation. Charles Koch built a $100 billion company by doing the opposite.

3.86

1,000+

🏛️ Management Philosophy 🧭 Organizational Culture 🏪 Internal Markets 🎯 Incentive Design 💥 Creative Destruction

Good Profit

Most profit relies on exploitation. Charles Koch built a $100 billion company by doing the opposite.

著： Charles G. Koch 2015 288 ページ

3.86

1,000+ 件の評価

🏛️ Management Philosophy 🧭 Organizational Culture 🏪 Internal Markets 🎯 Incentive Design 💥 Creative Destruction

Uncommon Service

著： Frances Frei • 2012

The counterintuitive rule of service: to be great, you must first decide where to be bad.

4.01

500+

🎨 Service Design 🧑‍🤝‍🧑 Customer Experience ⚖️ Strategic Trade-Offs 🤝 Customer Co-Creation 📈 Scaling Operations

Uncommon Service

The counterintuitive rule of service: to be great, you must first decide where to be bad.

著： Frances Frei 2012 272 ページ

4.01

500+ 件の評価

🎨 Service Design 🧑‍🤝‍🧑 Customer Experience ⚖️ Strategic Trade-Offs 🤝 Customer Co-Creation 📈 Scaling Operations

Predictable Success

著： Les McKeown • 2010

Growth creates complexity, complexity kills growth. Seven stages, one sweet spot.

4.03

500+

👥 Corporate Lifecycles 📉 Corporate Decline 🏗️ Scaling Companies ⚖️ Entrepreneurial Balance 🔄 Leadership Transitions

Predictable Success

Growth creates complexity, complexity kills growth. Seven stages, one sweet spot.

著： Les McKeown 2010 200 ページ

4.03

500+ 件の評価

👥 Corporate Lifecycles 📉 Corporate Decline 🏗️ Scaling Companies ⚖️ Entrepreneurial Balance 🔄 Leadership Transitions

The Magician's Way

著： William Whitecloud • 2004

Buried in inventory, a CEO learns a retired executive's system for turning waste into profit.

4.13

500+

🏭 Lean Manufacturing 📚 Business Fable 🔄 Process Improvement 🧑‍🏫 Mentor And Protege 📉 Company On The Brink

The Magician's Way

Buried in inventory, a CEO learns a retired executive's system for turning waste into profit.

著： William Whitecloud 2004 256 ページ

4.13

500+ 件の評価

🏭 Lean Manufacturing 📚 Business Fable 🔄 Process Improvement 🧑‍🏫 Mentor And Protege 📉 Company On The Brink

The Choice Factory

著： Richard Shotton • 2018

Twenty-five behavioral biases steer every purchase. Here's what they are and how to use them.

4.11

1,000+

📢 Advertising Psychology 📊 Behavioral Economics 🛒 Consumer Behavior 🧠 Cognitive Biases 👥 Social Proof

The Choice Factory

Twenty-five behavioral biases steer every purchase. Here's what they are and how to use them.

著： Richard Shotton 2018 202 ページ

4.11

1,000+ 件の評価

📢 Advertising Psychology 📊 Behavioral Economics 🛒 Consumer Behavior 🧠 Cognitive Biases 👥 Social Proof

80/20 Your Life! How To Get More Done With Less Effort And Change Your Life In The Process!

著： Damon Zahariades • 2018

Find your 20 percent: the clients, habits, and people that actually matter. Cut the rest.

3.78

1,000+

📊 Pareto Principle ⏰ Time Management 🔧 Life Optimization ⚡ Efficiency Methods 🏠 Decluttering

80/20 Your Life! How To Get More Done With Less Effort And Change Your Life In The Process!

Find your 20 percent: the clients, habits, and people that actually matter. Cut the rest.

著： Damon Zahariades 2018 180 ページ

3.78

1,000+ 件の評価

📊 Pareto Principle ⏰ Time Management 🔧 Life Optimization ⚡ Efficiency Methods 🏠 Decluttering

The Startup Owner's Manual Strategy Guide

著： Steve Blank • 2012

The original playbook for founders: stop guessing, start testing, find a business model that scales.

4.28

109

🏭 Lean Methodology 🧪 Customer Development 🗺️ Business Model Design 🚀 Startup Strategy 📊 Validated Learning

The Startup Owner's Manual Strategy Guide

The original playbook for founders: stop guessing, start testing, find a business model that scales.

著： Steve Blank 2012 608 ページ

4.28

109 件の評価

🏭 Lean Methodology 🧪 Customer Development 🗺️ Business Model Design 🚀 Startup Strategy 📊 Validated Learning

2 Second Lean

著： Paul A. Akers • 2011

Build a fun, people-first Lean culture with tiny daily improvements, starting in the bathroom.

3.93

1,000+

🏭 Lean Methodology 🔄 Continuous Improvement 🧘 Kaizen Culture 🗑️ Waste Reduction 🚗 Toyota Production System

2 Second Lean

Build a fun, people-first Lean culture with tiny daily improvements, starting in the bathroom.

著： Paul A. Akers 2011 228 ページ

3.93

1,000+ 件の評価

🏭 Lean Methodology 🔄 Continuous Improvement 🧘 Kaizen Culture 🗑️ Waste Reduction 🚗 Toyota Production System

80% MindSet 20% Skills

著： Dev Gadhvi • 2018

Skills are the minor ingredient. Fix your inner beliefs and transform money, health, and family.

4.00

106

🧠 Mindset Transformation 💰 Wealth Creation 📅 Daily Habits 🎯 Goal Setting 🏆 Self Mastery

80% MindSet 20% Skills

Skills are the minor ingredient. Fix your inner beliefs and transform money, health, and family.

著： Dev Gadhvi 2018 216 ページ

4.00

106 件の評価

🧠 Mindset Transformation 💰 Wealth Creation 📅 Daily Habits 🎯 Goal Setting 🏆 Self Mastery

クジラを飲み込んだ魚：アメリカのバナナ王の生涯と時代

著： リッチ・コーエン • 2012

Penniless at fourteen, he built a banana empire that toppled governments and coined banana republic.

4.11

8,000+

🍌 Banana Republics 🏛️ Corporate Imperialism 🧳 Immigrant Entrepreneurs 🇺🇸 American Imperialism 💼 Corporate Power

クジラを飲み込んだ魚：アメリカのバナナ王の生涯と時代

Penniless at fourteen, he built a banana empire that toppled governments and coined banana republic.

著： リッチ・コーエン 2012 288 ページ

4.11

8,000+ 件の評価

🍌 Banana Republics 🏛️ Corporate Imperialism 🧳 Immigrant Entrepreneurs 🇺🇸 American Imperialism 💼 Corporate Power

The Infinite Machine

著： Camila Russo • 2020

What happens when a decentralized revolution turns out to depend on one 23-year-old?

4.10

2,000+

⛓️ Cryptocurrency History 🤖 Smart Contract Platforms 🏦 Decentralized Finance 🌐 Internet Governance 📰 Tech Journalism

The Infinite Machine

What happens when a decentralized revolution turns out to depend on one 23-year-old?

著： Camila Russo 2020 320 ページ

4.10

2,000+ 件の評価

⛓️ Cryptocurrency History 🤖 Smart Contract Platforms 🏦 Decentralized Finance 🌐 Internet Governance 📰 Tech Journalism

No B.S. Direct Marketing

著： Dan S. Kennedy • 2006

Spend a dollar, get two back: the direct-response rules for marketing that pays for itself.

4.1

500+

🎯 Direct Response Marketing ✍️ Copywriting 🏪 Small Business Marketing 📊 Marketing Accountability 📬 Mail Order Advertising

No B.S. Direct Marketing

Spend a dollar, get two back: the direct-response rules for marketing that pays for itself.

著： Dan S. Kennedy 2006 288 ページ

4.1

500+ 件の評価

🎯 Direct Response Marketing ✍️ Copywriting 🏪 Small Business Marketing 📊 Marketing Accountability 📬 Mail Order Advertising

The Back of the Napkin

著： Dan Roam • 2008

Turn stick figures into solved problems and sold ideas: the visual thinking system anyone can use.

3.96

15,000+

🧠 Visual Thinking 💬 Visual Communication ✏️ Diagramming 🗒️ Sketchnoting 📊 Business Communication

The Back of the Napkin

Turn stick figures into solved problems and sold ideas: the visual thinking system anyone can use.

著： Dan Roam 2008 278 ページ

3.96

15,000+ 件の評価

🧠 Visual Thinking 💬 Visual Communication ✏️ Diagramming 🗒️ Sketchnoting 📊 Business Communication

Product-Led SEO

著： Eli Schwartz • 2021

Revenue, not rankings: why the best SEO starts with your product, not your keywords.

3.89

390

🎯 Seo Strategy 🚀 Product-Led Growth ✍️ Content Strategy 👤 User-First Design 💰 Revenue-Driven Marketing

Product-Led SEO

Revenue, not rankings: why the best SEO starts with your product, not your keywords.

著： Eli Schwartz 2021 264 ページ

3.89

390 件の評価

🎯 Seo Strategy 🚀 Product-Led Growth ✍️ Content Strategy 👤 User-First Design 💰 Revenue-Driven Marketing

Michael Jackson, Inc.

著： Zack O'Malley Greenburg • 2014

He bought the Beatles' catalog against all advice. It's now worth a billion dollars.

4.22

338

🎵 Music Business 🎩 Music Moguls 📜 Music Publishing ⚖️ Intellectual Property ⭐ Celebrity Branding

Michael Jackson, Inc.

He bought the Beatles' catalog against all advice. It's now worth a billion dollars.

著： Zack O'Malley Greenburg 2014 306 ページ

4.22

338 件の評価

🎵 Music Business 🎩 Music Moguls 📜 Music Publishing ⚖️ Intellectual Property ⭐ Celebrity Branding

Platform Scale

著： Sangeet Paul Choudary • 2015

Pipes make and sell. Platforms let others create the value. The blueprint for building one.

4.19

500+

🏗️ Platform Economy 🕸️ Network Effects 🚀 Startup Strategy 🎯 Two-Sided Markets 📊 Data-Driven Business

Platform Scale

Pipes make and sell. Platforms let others create the value. The blueprint for building one.

著： Sangeet Paul Choudary 2015 336 ページ

4.19

500+ 件の評価

🏗️ Platform Economy 🕸️ Network Effects 🚀 Startup Strategy 🎯 Two-Sided Markets 📊 Data-Driven Business

Simple Rules

著： Donald Sull • 2015

When complexity spikes, thick playbooks fail. A handful of tailored rules holds up.

3.68

2,000+

🧠 Heuristics 🎯 Rule Design 🔄 Behavioral Economics 🌐 Systems Thinking 🏢 Organizational Behavior

Simple Rules

When complexity spikes, thick playbooks fail. A handful of tailored rules holds up.

著： Donald Sull 2015 280 ページ

3.68

2,000+ 件の評価

🧠 Heuristics 🎯 Rule Design 🔄 Behavioral Economics 🌐 Systems Thinking 🏢 Organizational Behavior

Niche Down

著： Christopher Lochhead • 2018

Stop competing to be best. The rules for creating a new category and owning it outright.

3.80

196

💡 Category Creation 🎯 Differentiation 🏷️ Personal Branding 🧠 Thought Leadership 📚 Market Education

Niche Down

Stop competing to be best. The rules for creating a new category and owning it outright.

著： Christopher Lochhead 2018 144 ページ

3.80

196 件の評価

💡 Category Creation 🎯 Differentiation 🏷️ Personal Branding 🧠 Thought Leadership 📚 Market Education

Alibaba

著： Duncan Clark • 2016

China's e-commerce didn't follow Amazon's script. Alibaba wrote its own from an apartment.

3.87

16,000+

🀄 Chinese Business 🛒 E-Commerce Platforms 🚀 Startup Founding Stories 🌏 Local Market Adaptation 📚 Business Biography

Alibaba

China's e-commerce didn't follow Amazon's script. Alibaba wrote its own from an apartment.

著： Duncan Clark 2016 304 ページ

3.87

16,000+ 件の評価

🀄 Chinese Business 🛒 E-Commerce Platforms 🚀 Startup Founding Stories 🌏 Local Market Adaptation 📚 Business Biography

Great CEOs Are Lazy

著： ジム・シュレクサー • 2016

One bottleneck at a time: how top CEOs multiply output by doing less, not more.

4.26

393

👔 Ceo Leadership 📊 Corporate Strategy 🔗 Constraint Removal 🌱 Talent Development 🏗️ Business Model Design

Great CEOs Are Lazy

One bottleneck at a time: how top CEOs multiply output by doing less, not more.

著： ジム・シュレクサー 2016

4.26

393 件の評価

👔 Ceo Leadership 📊 Corporate Strategy 🔗 Constraint Removal 🌱 Talent Development 🏗️ Business Model Design

The Best of No B.S.

著： Dan S. Kennedy • 2022

Your time is worth three times what you think. Guard it, get rich.

4.60

⚡ Business Productivity 💰 Financial Independence ⏱️ Time Valuation 🚫 Saying No 🎯 Distraction-Free Work

The Best of No B.S.

Your time is worth three times what you think. Guard it, get rich.

著： Dan S. Kennedy 2022 578 ページ

4.60

10 件の評価

⚡ Business Productivity 💰 Financial Independence ⏱️ Time Valuation 🚫 Saying No 🎯 Distraction-Free Work

Pivot

著： Jenny Blake • 2016

A playbook for career change that replaces the leap of faith with small, safe experiments.

3.74

2,000+

💼 Career Transitions 🔄 Lean Methodology 🧪 Small Experiments 🪞 Self-Assessment 🤝 Strategic Networking

Pivot

A playbook for career change that replaces the leap of faith with small, safe experiments.

著： Jenny Blake 2016 288 ページ

3.74

2,000+ 件の評価

💼 Career Transitions 🔄 Lean Methodology 🧪 Small Experiments 🪞 Self-Assessment 🤝 Strategic Networking

Virtual Selling

著： Jeb Blount • 2020

Master the blend of video, phone, email, and social selling, or watch your pipeline evaporate.

3.92

396

🏠 Remote Selling 📱 Social Selling 🎥 Video Prospecting 📞 Phone Sales ✉️ Email Outreach

Virtual Selling

Master the blend of video, phone, email, and social selling, or watch your pipeline evaporate.

著： Jeb Blount 2020 354 ページ

3.92

396 件の評価

🏠 Remote Selling 📱 Social Selling 🎥 Video Prospecting 📞 Phone Sales ✉️ Email Outreach

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