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The Zen of Social Media Marketing
by Shama Hyder • 2010
Three steps to turn social media from a noisy time-sink into a customer-attracting system.
3.74
2k+
The Zen of Social Media Marketing Summary
The Zen of Social Media Marketing 98%
Three steps to turn social media from a noisy time-sink into a customer-attracting system.
by Shama Hyder 2010
3.74
2k+ ratings
Success Secrets of the Social Media Marketing Superstars
by Mitch Meyerson • 2010
Authenticity over promotion: how the first wave of social media marketers built audiences that buy.
3.00
1
Success Secrets of the Social Media Marketing Superstars Summary
Success Secrets of the Social Media Marketing Superstars 98%
Authenticity over promotion: how the first wave of social media marketers built audiences that buy.
by Mitch Meyerson 2010
3.00
1 ratings
The New Relationship Marketing
by Mari Smith • 2011
Building a loyal online community that pays. It starts with soft skills, not another post.
3.82
140
The New Relationship Marketing Summary
The New Relationship Marketing 97%
Building a loyal online community that pays. It starts with soft skills, not another post.
by Mari Smith 2011
3.82
140 ratings
Top of Mind (PB)
by John Hall • 2017
Help first, sell later: how to use content to become the first person your audience thinks of.
3.77
305
Top of Mind (PB) Summary
Top of Mind (PB) 97%
Help first, sell later: how to use content to become the first person your audience thinks of.
by John Hall 2017
3.77
305 ratings
No B.S. Trust Based Marketing
by Matt Zagula • 2012
Make customers trust you before they buy, using a system that removes risk and proves results.
4.29
149
No B.S. Trust Based Marketing Summary
No B.S. Trust Based Marketing 97%
Make customers trust you before they buy, using a system that removes risk and proves results.
by Matt Zagula 2012
4.29
149 ratings
33 Million People in the Room
by Juliette Powell • 2008
Turn your social network into a distribution channel, a talent pool, and a growth engine.
3.36
109
33 Million People in the Room Summary
33 Million People in the Room 97%
Turn your social network into a distribution channel, a talent pool, and a growth engine.
by Juliette Powell 2008
3.36
109 ratings
Instant Networking
by Stefan Thomas • 2016
Six months to a business network that delivers clients, not just contacts.
3.47
19
Instant Networking Summary
Instant Networking 97%
Six months to a business network that delivers clients, not just contacts.
by Stefan Thomas 2016
3.47
19 ratings
The thank you economy
by Gary Vaynerchuk • 2010
Social media gave every customer a megaphone. The only strategy that keeps them on your side.
3.84
13k+
The thank you economy Summary
The thank you economy 97%
Social media gave every customer a megaphone. The only strategy that keeps them on your side.
by Gary Vaynerchuk 2010
3.84
13k+ ratings
Social Media Marketing
by Emi E Moriuchi • 2016
Consumers now run your marketing. A cross-cultural guide for leveraging what they create.
4.5
2
Social Media Marketing Summary
Social Media Marketing 97%
Consumers now run your marketing. A cross-cultural guide for leveraging what they create.
by Emi E Moriuchi 2016
4.5
2 ratings
The New Rules of Sales and Service
by David Meerman Scott • 2014
When buyers research you first, old playbooks break. The fix: stories, speed, and useful content.
3.87
143
The New Rules of Sales and Service Summary
The New Rules of Sales and Service 96%
When buyers research you first, old playbooks break. The fix: stories, speed, and useful content.
by David Meerman Scott 2014
3.87
143 ratings
Content Rules
by Ann Handley • 2010
Your audience ignores ads. Here is how to create content they read, watch, and share voluntarily.
3.91
4k+
Content Rules Summary
Content Rules 96%
Your audience ignores ads. Here is how to create content they read, watch, and share voluntarily.
by Ann Handley 2010
3.91
4k+ ratings
Six Pixels of Separation
by Mitch Joel • 2009
Forget mass advertising. Your real leverage is a niche, a voice, and a community you earn, not buy.
3.83
1k+
Six Pixels of Separation Summary
Six Pixels of Separation 96%
Forget mass advertising. Your real leverage is a niche, a voice, and a community you earn, not buy.
by Mitch Joel 2009
3.83
1k+ ratings
Platform
by Michael Hyatt • 2012
The exact playbook for building an online platform from scratch: a blog that fuels a career.
4.16
13k+
Platform Summary
Platform 96%
The exact playbook for building an online platform from scratch: a blog that fuels a career.
by Michael Hyatt 2012
4.16
13k+ ratings
Jab, Jab, Jab, Right Hook
by Gary Vaynerchuk • 2013
Give value long before you sell, and make every post feel native to its platform.
3.95
9k+
Jab, Jab, Jab, Right Hook Summary
Jab, Jab, Jab, Right Hook 96%
Give value long before you sell, and make every post feel native to its platform.
by Gary Vaynerchuk 2013
3.95
9k+ ratings
Brandscaping
by Andrew M. Davis • 2012
Fund content from creators with the audience: build demand without the publishing overhead.
4.09
103
Brandscaping Summary
Brandscaping 96%
Fund content from creators with the audience: build demand without the publishing overhead.
by Andrew M. Davis 2012
4.09
103 ratings
Killing Marketing
by Joe Pulizzi • 2013
The smartest brands no longer rent attention. They own audiences and charge for access instead.
3.90
232
Killing Marketing Summary
Killing Marketing 96%
The smartest brands no longer rent attention. They own audiences and charge for access instead.
by Joe Pulizzi 2013
3.90
232 ratings
The Content Code
by Mark W. Schaefer • 2015
The content flood means yours goes unseen. Six strategies for getting it shared and trusted.
3.83
339
The Content Code Summary
The Content Code 96%
The content flood means yours goes unseen. Six strategies for getting it shared and trusted.
by Mark W. Schaefer 2015
3.83
339 ratings
Get Scrappy
by Nick Westergaard • 2016
Digital marketing for the underdog: how to win with creativity, strategy, and sheer stubbornness.
3.8
156
Get Scrappy Summary
Get Scrappy 96%
Digital marketing for the underdog: how to win with creativity, strategy, and sheer stubbornness.
by Nick Westergaard 2016
3.8
156 ratings
Groundswell
by Charlene Li • 2008
Customers now trust each other more than they trust your brand. The strategy for adapting.
3.75
6k+
Groundswell Summary
Groundswell 96%
Customers now trust each other more than they trust your brand. The strategy for adapting.
by Charlene Li 2008
3.75
6k+ ratings
e-Riches 2.0
by Scott Fox • 2009
Email, blogs, and social media: build an audience, earn their trust, then sell. The online playbook.
3.78
50
e-Riches 2.0 Summary
e-Riches 2.0 96%
Email, blogs, and social media: build an audience, earn their trust, then sell. The online playbook.
by Scott Fox 2009
3.78
50 ratings
The Little Book of Big PR
by Jennefer Witter • 2014
Get your small business in the news: a PR playbook for owners who can't afford an agency.
3.33
21
The Little Book of Big PR Summary
The Little Book of Big PR 96%
Get your small business in the news: a PR playbook for owners who can't afford an agency.
by Jennefer Witter 2014
3.33
21 ratings
Guerrilla Social Media Marketing
by Jay Conrad Levinson • 2010
Creativity replaces cash: 100 ways to attract customers and build influence on social media.
3.75
156
Guerrilla Social Media Marketing Summary
Guerrilla Social Media Marketing 96%
Creativity replaces cash: 100 ways to attract customers and build influence on social media.
by Jay Conrad Levinson 2010
3.75
156 ratings
One Million Followers
by Brendan Kane • 2018
A million followers in 30 days: the hands-on playbook of testing, partnerships, and emotional hooks.
3.42
2k+
One Million Followers Summary
One Million Followers 96%
A million followers in 30 days: the hands-on playbook of testing, partnerships, and emotional hooks.
by Brendan Kane 2018
3.42
2k+ ratings
Rise of the Youpreneur
by Chris Ducker • 2018
When your brand is your name, no platform algorithm or policy change can make you obsolete.
4.08
283
Rise of the Youpreneur Summary
Rise of the Youpreneur 96%
When your brand is your name, no platform algorithm or policy change can make you obsolete.
by Chris Ducker 2018
4.08
283 ratings
The Ultimate Guide To Content Marketing & Digital PR
by Charlie Marchant • 2016
A playbook for earning media coverage, search rankings, and customer trust without a PR budget.
5.00
1
The Ultimate Guide To Content Marketing & Digital PR Summary
The Ultimate Guide To Content Marketing & Digital PR 96%
A playbook for earning media coverage, search rankings, and customer trust without a PR budget.
by Charlie Marchant 2016
5.00
1 ratings
Marketing Rebellion
by Mark W. Schaefer • 2019
Your customers now control your marketing. Only the truly human companies survive.
4.20
479
Marketing Rebellion Summary
Marketing Rebellion 96%
Your customers now control your marketing. Only the truly human companies survive.
by Mark W. Schaefer 2019
4.20
479 ratings
The New Rules of Marketing and PR
by David Meerman Scott • 2007
Stop pitching journalists. Start publishing directly for your customers: the complete playbook.
3.85
7k+
The New Rules of Marketing and PR Summary
The New Rules of Marketing and PR 96%
Stop pitching journalists. Start publishing directly for your customers: the complete playbook.
by David Meerman Scott 2007
3.85
7k+ ratings
Enchantment
by Guy Kawasaki • 2011
Winning hearts and minds without tricks: from a genuine smile to a six-sentence email.
3.74
11k+
Enchantment Summary
Enchantment 96%
Winning hearts and minds without tricks: from a genuine smile to a six-sentence email.
by Guy Kawasaki 2011
3.74
11k+ ratings
Optimize
by Lee Odden • 2012
Optimize for Google and for humans simultaneously: the integrated playbook that ends the tug-of-war.
3.78
264
Optimize Summary
Optimize 96%
Optimize for Google and for humans simultaneously: the integrated playbook that ends the tug-of-war.
by Lee Odden 2012
3.78
264 ratings
Mastering the New Media Landscape
by Barbara Henricks • 2016
Your social media audience isn't yours. Here is how to build one that is.
4.16
32
Mastering the New Media Landscape Summary
Mastering the New Media Landscape 96%
Your social media audience isn't yours. Here is how to build one that is.
by Barbara Henricks 2016
4.16
32 ratings
Fanocracy
by David Meerman Scott • 2020
Most companies chase transactions. The ones that build real communities of fans never have to.
3.64
356
Fanocracy Summary
Fanocracy 96%
Most companies chase transactions. The ones that build real communities of fans never have to.
by David Meerman Scott 2020
3.64
356 ratings
Content Marketing Strategies For Dummies
by Stephanie Diamond • 2016
Turn scattered blog posts into a content system that attracts, converts, and keeps customers.
3.80
10
Content Marketing Strategies For Dummies Summary
Content Marketing Strategies For Dummies 96%
Turn scattered blog posts into a content system that attracts, converts, and keeps customers.
by Stephanie Diamond 2016
3.80
10 ratings
Hook Point
by Brendan Kane • 2020
Three seconds to grab attention before the scroll. A system for hooks that actually stop thumbs.
3.49
1k+
Hook Point Summary
Hook Point 96%
Three seconds to grab attention before the scroll. A system for hooks that actually stop thumbs.
by Brendan Kane 2020
3.49
1k+ ratings
Posts to Profits
by Simon Mitchell • 2023
Proven systems for converting followers into customers, from bio optimization to closing in the DMs.
Posts to Profits Summary
Posts to Profits 96%
Proven systems for converting followers into customers, from bio optimization to closing in the DMs.
by Simon Mitchell 2023
The One-Page Content Marketing Blueprint
by P. Sharma • 2019
One page, 90 days: the content marketing system that doubles traffic, leads, and sales.
4.47
59
The One-Page Content Marketing Blueprint Summary
The One-Page Content Marketing Blueprint 96%
One page, 90 days: the content marketing system that doubles traffic, leads, and sales.
by P. Sharma 2019
4.47
59 ratings
Social Media ROI
by Olivier A. Blanchard • 2011
Social media can pay for itself. The framework that moves it from cost center to revenue driver.
3.96
530
Social Media ROI Summary
Social Media ROI 96%
Social media can pay for itself. The framework that moves it from cost center to revenue driver.
by Olivier A. Blanchard 2011
3.96
530 ratings
#AskGaryVee
by Gary Vaynerchuk • 2016
New platforms reward the early. Audiences reward the helpful. Nothing beats relentless output.
4.01
4k+
#AskGaryVee Summary
#AskGaryVee 96%
New platforms reward the early. Audiences reward the helpful. Nothing beats relentless output.
by Gary Vaynerchuk 2016
4.01
4k+ ratings
Social Media Marketing - Ultimate User Guide to Facebook, Instagram, YouTube, Blogging, Twitter, LinkedIn, TikTok, Pinterest
by Adidas Wilson • 2020
Stop posting and start selling: the cross-platform method that drives traffic, leads, and revenue.
Social Media Marketing - Ultimate User Guide to Facebook, Instagram, YouTube, Blogging, Twitter, LinkedIn, TikTok, Pinterest Summary
Social Media Marketing - Ultimate User Guide to Facebook, Instagram, YouTube, Blogging, Twitter, LinkedIn, TikTok, Pinterest 96%
Stop posting and start selling: the cross-platform method that drives traffic, leads, and revenue.
by Adidas Wilson 2020
The Marketing Blueprint
by Jules Marcoux • 2015
Word of mouth costs nothing and outlasts any budget. Twelve lessons for earning it, systematically.
3.97
288
The Marketing Blueprint Summary
The Marketing Blueprint 96%
Word of mouth costs nothing and outlasts any budget. Twelve lessons for earning it, systematically.
by Jules Marcoux 2015
3.97
288 ratings
Inbound PR
by Iliyana Stareva • 2018
Make journalists and clients come to you: an inbound playbook that finally makes PR measurable.
3.87
46
Inbound PR Summary
Inbound PR 96%
Make journalists and clients come to you: an inbound playbook that finally makes PR measurable.
by Iliyana Stareva 2018
3.87
46 ratings
49 Quick Ways to Market your Business for Free
by Sarah-Jane White • 2011
The tools are free; the customers are there. A checklist of 49 ways to reach them.
3.40
452
49 Quick Ways to Market your Business for Free Summary
49 Quick Ways to Market your Business for Free 96%
The tools are free; the customers are there. A checklist of 49 ways to reach them.
by Sarah-Jane White 2011
3.40
452 ratings
This Is Marketing
by Seth Godin • 2018
Mass appeal is a trap. Pick the smallest audience you can truly change, and earn their attention.
3.92
18k+
This Is Marketing Summary
This Is Marketing 96%
Mass appeal is a trap. Pick the smallest audience you can truly change, and earn their attention.
by Seth Godin 2018
3.92
18k+ ratings
The Art of Social Media
by Guy Kawasaki • 2014
How to optimize every profile, post, and reply so your social media earns its own audience.
3.55
3k+
The Art of Social Media Summary
The Art of Social Media 95%
How to optimize every profile, post, and reply so your social media earns its own audience.
by Guy Kawasaki 2014
3.55
3k+ ratings
Marketing 4.0
by Philip Kotler • 2016
The classic marketing playbook, rewritten for when customers trust each other more than ads.
4.06
3k+
Marketing 4.0 Summary
Marketing 4.0 95%
The classic marketing playbook, rewritten for when customers trust each other more than ads.
by Philip Kotler 2016
4.06
3k+ ratings
Managing Content Marketing
by Robert Rose • 2011
A story framework that turns your brand into a magnet for subscribers, not just viewers.
3.78
153
Managing Content Marketing Summary
Managing Content Marketing 95%
A story framework that turns your brand into a magnet for subscribers, not just viewers.
by Robert Rose 2011
3.78
153 ratings
Social Media Marketing when you have NO CLUE!
by Gundi Gabrielle • 2017
Starting from zero? A jargon-free guide to building your brand on the five major social platforms.
3.88
126
Social Media Marketing when you have NO CLUE! Summary
Social Media Marketing when you have NO CLUE! 95%
Starting from zero? A jargon-free guide to building your brand on the five major social platforms.
by Gundi Gabrielle 2017
3.88
126 ratings
Inbound Marketing, Revised and Updated
by Brian Halligan • 2009
Interruption marketing no longer works. How content and search turn strangers into customers.
3.87
4k+
Inbound Marketing, Revised and Updated Summary
Inbound Marketing, Revised and Updated 95%
Interruption marketing no longer works. How content and search turn strangers into customers.
by Brian Halligan 2009
3.87
4k+ ratings
The Story Engine
by Kyle Gray • 2017
Stop writing all day. A content system that builds trust, attracts leads, and scales beyond you.
3.66
223
The Story Engine Summary
The Story Engine 95%
Stop writing all day. A content system that builds trust, attracts leads, and scales beyond you.
by Kyle Gray 2017
3.66
223 ratings
Modern Marketing Using AI
by Malay A. Upadhyay • 2021
AI now writes, targets, and sells. The playbook for building a marketing stack that actually works.
3.75
8
Modern Marketing Using AI Summary
Modern Marketing Using AI 95%
AI now writes, targets, and sells. The playbook for building a marketing stack that actually works.
by Malay A. Upadhyay 2021
3.75
8 ratings
The Power of Visual Storytelling
by Ekaterina Walter • 2014
The brain reads pictures 60,000 times faster than words. How to make your marketing stick.
3.67
287
The Power of Visual Storytelling Summary
The Power of Visual Storytelling 95%
The brain reads pictures 60,000 times faster than words. How to make your marketing stick.
by Ekaterina Walter 2014
3.67
287 ratings
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