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Marketing Automation For Dummies
by Mathew Sweezey • 2014
What marketing automation actually does: unify leads, automate campaigns, and prove your ROI.
3.90
52
Marketing Automation For Dummies Summary
Marketing Automation For Dummies 97%
What marketing automation actually does: unify leads, automate campaigns, and prove your ROI.
by Mathew Sweezey 2014
3.90
52 ratings
Digital Marketing in an AI World
by Frederick Vallaeys • 2019
AI will automate your PPC work; the human skills that become more important, not less.
3.99
128
Digital Marketing in an AI World Summary
Digital Marketing in an AI World 97%
AI will automate your PPC work; the human skills that become more important, not less.
by Frederick Vallaeys 2019
3.99
128 ratings
Artificial Intelligence, Real Profits
by Bo Bennett • 2023
A manual for ChatGPT-4: automate content, convert leads, scale without headcount.
1.75
4
Artificial Intelligence, Real Profits Summary
Artificial Intelligence, Real Profits 97%
A manual for ChatGPT-4: automate content, convert leads, scale without headcount.
by Bo Bennett 2023
1.75
4 ratings
Marketing Artificial Intelligence
by Paul Roetzer • 2022
How to separate AI hype from real marketing use cases, and what to automate first.
3.66
132
Marketing Artificial Intelligence Summary
Marketing Artificial Intelligence 97%
How to separate AI hype from real marketing use cases, and what to automate first.
by Paul Roetzer 2022
3.66
132 ratings
Marketing 4.0
by Philip Kotler • 2016
The classic marketing playbook, rewritten for when customers trust each other more than ads.
4.06
3k+
Marketing 4.0 Summary
Marketing 4.0 97%
The classic marketing playbook, rewritten for when customers trust each other more than ads.
by Philip Kotler 2016
4.06
3k+ ratings
The One-Page Content Marketing Blueprint
by P. Sharma • 2019
One page, 90 days: the content marketing system that doubles traffic, leads, and sales.
4.47
59
The One-Page Content Marketing Blueprint Summary
The One-Page Content Marketing Blueprint 97%
One page, 90 days: the content marketing system that doubles traffic, leads, and sales.
by P. Sharma 2019
4.47
59 ratings
Quantum Marketing
by Raja Rajamannar • 2021
The marketing playbook died. A CMO's replacement runs on AI, brain science, and sensory design.
3.70
372
Quantum Marketing Summary
Quantum Marketing 97%
The marketing playbook died. A CMO's replacement runs on AI, brain science, and sensory design.
by Raja Rajamannar 2021
3.70
372 ratings
Digital Marketing MBA
by David J. Bradley • 2019
Build digital strategy on intelligence you already own: the MBA playbook for marketing leaders.
3.50
12
Digital Marketing MBA Summary
Digital Marketing MBA 97%
Build digital strategy on intelligence you already own: the MBA playbook for marketing leaders.
by David J. Bradley 2019
3.50
12 ratings
e-Riches 2.0
by Scott Fox • 2009
Email, blogs, and social media: build an audience, earn their trust, then sell. The online playbook.
3.78
50
e-Riches 2.0 Summary
e-Riches 2.0 96%
Email, blogs, and social media: build an audience, earn their trust, then sell. The online playbook.
by Scott Fox 2009
3.78
50 ratings
The New Rules of Sales and Service
by David Meerman Scott • 2014
When buyers research you first, old playbooks break. The fix: stories, speed, and useful content.
3.87
143
The New Rules of Sales and Service Summary
The New Rules of Sales and Service 96%
When buyers research you first, old playbooks break. The fix: stories, speed, and useful content.
by David Meerman Scott 2014
3.87
143 ratings
AI Strategy for Sales and Marketing
by Katie King • 2022
An 11-step framework for embedding AI into marketing, sales, and customer experience.
3.20
5
AI Strategy for Sales and Marketing Summary
AI Strategy for Sales and Marketing 96%
An 11-step framework for embedding AI into marketing, sales, and customer experience.
by Katie King 2022
3.20
5 ratings
Digital Marketing 2023
by Brandon Wayne Raybon Sr. • 2022
Digital marketing shifts fast: the trends and tools you need to dominate right now.
1.00
1
Digital Marketing 2023 Summary
Digital Marketing 2023 96%
Digital marketing shifts fast: the trends and tools you need to dominate right now.
by Brandon Wayne Raybon Sr. 2022
1.00
1 ratings
Lean AI
by Lomit Patel • 2020
AI can multiply your marketing experiments a hundredfold. The startup framework for doing it.
3.64
36
Lean AI Summary
Lean AI 96%
AI can multiply your marketing experiments a hundredfold. The startup framework for doing it.
by Lomit Patel 2020
3.64
36 ratings
How To Become A Digital Marketing Hero
by Rufus Lidman • 2018
A digital marketing system that matches the right tool to the right goal, every time, and proves it.
4.50
2
How To Become A Digital Marketing Hero Summary
How To Become A Digital Marketing Hero 96%
A digital marketing system that matches the right tool to the right goal, every time, and proves it.
by Rufus Lidman 2018
4.50
2 ratings
Killing Marketing
by Joe Pulizzi • 2013
The smartest brands no longer rent attention. They own audiences and charge for access instead.
3.90
232
Killing Marketing Summary
Killing Marketing 96%
The smartest brands no longer rent attention. They own audiences and charge for access instead.
by Joe Pulizzi 2013
3.90
232 ratings
Customer Relationship Management
by 50Minutes • 2017
How to segment, personalize, and measure your way to lower churn and higher customer lifetime value.
3.50
2
Customer Relationship Management Summary
Customer Relationship Management 96%
How to segment, personalize, and measure your way to lower churn and higher customer lifetime value.
by 50Minutes 2017
3.50
2 ratings
Get Scrappy
by Nick Westergaard • 2016
Digital marketing for the underdog: how to win with creativity, strategy, and sheer stubbornness.
3.8
156
Get Scrappy Summary
Get Scrappy 96%
Digital marketing for the underdog: how to win with creativity, strategy, and sheer stubbornness.
by Nick Westergaard 2016
3.8
156 ratings
Sticky Branding
by Jeremy Miller • 2015
Email averages $44 for every dollar. The nurture sequence that turns strangers into customers.
3.93
176
Sticky Branding Summary
Sticky Branding 96%
Email averages $44 for every dollar. The nurture sequence that turns strangers into customers.
by Jeremy Miller 2015
3.93
176 ratings
The B2B Social Media Book
by Kipp Bodnar • 2011
Turn LinkedIn, Twitter, and your blog into a lead factory that reports its own revenue.
3.60
117
The B2B Social Media Book Summary
The B2B Social Media Book 96%
Turn LinkedIn, Twitter, and your blog into a lead factory that reports its own revenue.
by Kipp Bodnar 2011
3.60
117 ratings
Top of Mind (PB)
by John Hall • 2017
Help first, sell later: how to use content to become the first person your audience thinks of.
3.77
305
Top of Mind (PB) Summary
Top of Mind (PB) 96%
Help first, sell later: how to use content to become the first person your audience thinks of.
by John Hall 2017
3.77
305 ratings
Digital Marketing For Dummies (For Dummies
by Ryan Deiss • 2016
The framework that wires content, search, social, email, and ads into a single customer journey.
4.02
346
Digital Marketing For Dummies (For Dummies Summary
Digital Marketing For Dummies (For Dummies 96%
The framework that wires content, search, social, email, and ads into a single customer journey.
by Ryan Deiss 2016
4.02
346 ratings
10x Marketing Formula
by Garrett Moon • 2018
Ditch incremental gains. The startup method for creating content so distinct it has no competition.
4.07
110
10x Marketing Formula Summary
10x Marketing Formula 96%
Ditch incremental gains. The startup method for creating content so distinct it has no competition.
by Garrett Moon 2018
4.07
110 ratings
Brandscaping
by Andrew M. Davis • 2012
Fund content from creators with the audience: build demand without the publishing overhead.
4.09
103
Brandscaping Summary
Brandscaping 96%
Fund content from creators with the audience: build demand without the publishing overhead.
by Andrew M. Davis 2012
4.09
103 ratings
The Zen of Social Media Marketing
by Shama Hyder • 2010
Three steps to turn social media from a noisy time-sink into a customer-attracting system.
3.74
2k+
The Zen of Social Media Marketing Summary
The Zen of Social Media Marketing 96%
Three steps to turn social media from a noisy time-sink into a customer-attracting system.
by Shama Hyder 2010
3.74
2k+ ratings
Content Marketing Strategies For Dummies
by Stephanie Diamond • 2016
Turn scattered blog posts into a content system that attracts, converts, and keeps customers.
3.80
10
Content Marketing Strategies For Dummies Summary
Content Marketing Strategies For Dummies 96%
Turn scattered blog posts into a content system that attracts, converts, and keeps customers.
by Stephanie Diamond 2016
3.80
10 ratings
The Story Engine
by Kyle Gray • 2017
Stop writing all day. A content system that builds trust, attracts leads, and scales beyond you.
3.66
223
The Story Engine Summary
The Story Engine 96%
Stop writing all day. A content system that builds trust, attracts leads, and scales beyond you.
by Kyle Gray 2017
3.66
223 ratings
Social Media ROI
by Olivier A. Blanchard • 2011
Social media can pay for itself. The framework that moves it from cost center to revenue driver.
3.96
530
Social Media ROI Summary
Social Media ROI 96%
Social media can pay for itself. The framework that moves it from cost center to revenue driver.
by Olivier A. Blanchard 2011
3.96
530 ratings
Digital Marketing
by Godfrey Parkin • 2009
The consumer took control. Now master search, social, email, and the site that sells.
3.77
95
Digital Marketing Summary
Digital Marketing 96%
The consumer took control. Now master search, social, email, and the site that sells.
by Godfrey Parkin 2009
3.77
95 ratings
Understanding Digital Marketing
by Damian Ryan • 2009
Your website is your most valuable asset: how to build a digital marketing engine around it.
3.78
343
Understanding Digital Marketing Summary
Understanding Digital Marketing 96%
Your website is your most valuable asset: how to build a digital marketing engine around it.
by Damian Ryan 2009
3.78
343 ratings
The New Email Revolution
by Robert W. Bly • 2018
Most business emails are deleted unread. The playbook for getting yours opened and read.
3.00
23
The New Email Revolution Summary
The New Email Revolution 96%
Most business emails are deleted unread. The playbook for getting yours opened and read.
by Robert W. Bly 2018
3.00
23 ratings
Professional Services Marketing
by Mike Schultz • 2009
Attract clients and command premium fees. The marketing playbook for professional services firms.
3.82
177
Professional Services Marketing Summary
Professional Services Marketing 96%
Attract clients and command premium fees. The marketing playbook for professional services firms.
by Mike Schultz 2009
3.82
177 ratings
Beginners Guide to Digital Marketing
by Romuald Andrade • 2015
30 days from silent site to lead machine: the SEO, email, and ad playbook for beginners.
3.73
56
Beginners Guide to Digital Marketing Summary
Beginners Guide to Digital Marketing 96%
30 days from silent site to lead machine: the SEO, email, and ad playbook for beginners.
by Romuald Andrade 2015
3.73
56 ratings
Chatbots - how to master the marketing strategies of the big marketplaces
by digital world • 2024
51% of customers expect 24/7 support. The guide to chatbots that answer when you cannot.
Chatbots - how to master the marketing strategies of the big marketplaces Summary
Chatbots - how to master the marketing strategies of the big marketplaces 96%
51% of customers expect 24/7 support. The guide to chatbots that answer when you cannot.
by digital world 2024
Managing Content Marketing
by Robert Rose • 2011
A story framework that turns your brand into a magnet for subscribers, not just viewers.
3.78
153
Managing Content Marketing Summary
Managing Content Marketing 96%
A story framework that turns your brand into a magnet for subscribers, not just viewers.
by Robert Rose 2011
3.78
153 ratings
Internet Marketing 100 Success Secrets - Online Marketing's Most Asked Questions on How to Manage Affiliates, Techniques, Advertising, Programs, Solutions, Strategies and Promotion of an Internet Business
by Jason Harris • 2008
The 100 most-asked questions about internet marketing, from SEO to affiliates, answered straight.
Internet Marketing 100 Success Secrets - Online Marketing's Most Asked Questions on How to Manage Affiliates, Techniques, Advertising, Programs, Solutions, Strategies and Promotion of an Internet Business Summary
Internet Marketing 100 Success Secrets - Online Marketing's Most Asked Questions on How to Manage Affiliates, Techniques, Advertising, Programs, Solutions, Strategies and Promotion of an Internet Business 96%
The 100 most-asked questions about internet marketing, from SEO to affiliates, answered straight.
by Jason Harris 2008
Marketing in the Age of Google
by Vanessa Fox • 2010
Most searchers bypass ads entirely. A strategy for capturing the 85% of clicks you are missing.
3.91
390
Marketing in the Age of Google Summary
Marketing in the Age of Google 96%
Most searchers bypass ads entirely. A strategy for capturing the 85% of clicks you are missing.
by Vanessa Fox 2010
3.91
390 ratings
Six Pixels of Separation
by Mitch Joel • 2009
Forget mass advertising. Your real leverage is a niche, a voice, and a community you earn, not buy.
3.83
1k+
Six Pixels of Separation Summary
Six Pixels of Separation 96%
Forget mass advertising. Your real leverage is a niche, a voice, and a community you earn, not buy.
by Mitch Joel 2009
3.83
1k+ ratings
42 Rules for a Web Presence That Wins (2nd Edition)
by Philippa Gamse • 2011
Who is in charge of your website? Forty-two rules for turning it into a business asset.
4.33
9
42 Rules for a Web Presence That Wins (2nd Edition) Summary
42 Rules for a Web Presence That Wins (2nd Edition) 96%
Who is in charge of your website? Forty-two rules for turning it into a business asset.
by Philippa Gamse 2011
4.33
9 ratings
Inbound PR
by Iliyana Stareva • 2018
Make journalists and clients come to you: an inbound playbook that finally makes PR measurable.
3.87
46
Inbound PR Summary
Inbound PR 96%
Make journalists and clients come to you: an inbound playbook that finally makes PR measurable.
by Iliyana Stareva 2018
3.87
46 ratings
F#ck Content Marketing
by Randy Frisch • 2019
60% of B2B content goes unused. The fix: design the experience, not just the asset.
3.74
152
F#ck Content Marketing Summary
F#ck Content Marketing 96%
60% of B2B content goes unused. The fix: design the experience, not just the asset.
by Randy Frisch 2019
3.74
152 ratings
Invisible Selling Machine
by Ryan Deiss • 2015
An automated email sequence that turns strangers into repeat buyers, without the daily hustle.
4.18
376
Invisible Selling Machine Summary
Invisible Selling Machine 96%
An automated email sequence that turns strangers into repeat buyers, without the daily hustle.
by Ryan Deiss 2015
4.18
376 ratings
The Marketing Blueprint
by Jules Marcoux • 2015
Word of mouth costs nothing and outlasts any budget. Twelve lessons for earning it, systematically.
3.97
288
The Marketing Blueprint Summary
The Marketing Blueprint 96%
Word of mouth costs nothing and outlasts any budget. Twelve lessons for earning it, systematically.
by Jules Marcoux 2015
3.97
288 ratings
Marketing Insights from A to Z
by Philip Kotler • 2003
Eighty marketing concepts, A to Z: what managers need to know, built for the thirty-second answer.
4.07
1k+
Marketing Insights from A to Z Summary
Marketing Insights from A to Z 96%
Eighty marketing concepts, A to Z: what managers need to know, built for the thirty-second answer.
by Philip Kotler 2003
4.07
1k+ ratings
AI for Marketing and Product Innovation
by A.K. Pradeep • 2018
Algorithmic customer segments your surveys will never find, priced to exactly what each will pay.
3.33
57
AI for Marketing and Product Innovation Summary
AI for Marketing and Product Innovation 95%
Algorithmic customer segments your surveys will never find, priced to exactly what each will pay.
by A.K. Pradeep 2018
3.33
57 ratings
Success Secrets of the Social Media Marketing Superstars
by Mitch Meyerson • 2010
Authenticity over promotion: how the first wave of social media marketers built audiences that buy.
3.00
1
Success Secrets of the Social Media Marketing Superstars Summary
Success Secrets of the Social Media Marketing Superstars 95%
Authenticity over promotion: how the first wave of social media marketers built audiences that buy.
by Mitch Meyerson 2010
3.00
1 ratings
Platform
by Michael Hyatt • 2012
The exact playbook for building an online platform from scratch: a blog that fuels a career.
4.16
13k+
Platform Summary
Platform 95%
The exact playbook for building an online platform from scratch: a blog that fuels a career.
by Michael Hyatt 2012
4.16
13k+ ratings
49 Quick Ways to Market your Business for Free
by Sarah-Jane White • 2011
The tools are free; the customers are there. A checklist of 49 ways to reach them.
3.40
452
49 Quick Ways to Market your Business for Free Summary
49 Quick Ways to Market your Business for Free 95%
The tools are free; the customers are there. A checklist of 49 ways to reach them.
by Sarah-Jane White 2011
3.40
452 ratings
The Sticking Point Solution
by Jay Abraham • 2009
Bad economies are growth opportunities: nine ways to steal market share while rivals cut back.
4.26
213
The Sticking Point Solution Summary
The Sticking Point Solution 95%
Bad economies are growth opportunities: nine ways to steal market share while rivals cut back.
by Jay Abraham 2009
4.26
213 ratings
Growth Hacking
by Raymond Fong • 2017
An automated system that finds, sells, and keeps customers around the clock, no big team required.
3.81
305
Growth Hacking Summary
Growth Hacking 95%
An automated system that finds, sells, and keeps customers around the clock, no big team required.
by Raymond Fong 2017
3.81
305 ratings
Growth Hacking With Content Marketing
by Mike Fishbein • 2014
Your blog, videos, and slide decks can attract thousands of visitors without a single ad.
3.29
35
Growth Hacking With Content Marketing Summary
Growth Hacking With Content Marketing 95%
Your blog, videos, and slide decks can attract thousands of visitors without a single ad.
by Mike Fishbein 2014
3.29
35 ratings
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