50 Books like Lead with a Story

Storytelling in Business

by Janis Forman • 2013

Strategy is a story. How the best organizations build storytelling into a systematic capability.

3.53

🏢 Corporate Storytelling 📢 Brand Storytelling 🎤 Executive Communication 🗺️ Strategic Narrative ✍️ Storytelling Techniques

Storytelling in Business 99%

Strategy is a story. How the best organizations build storytelling into a systematic capability.

by Janis Forman 2013

3.53

17 ratings

🏢 Corporate Storytelling 📢 Brand Storytelling 🎤 Executive Communication 🗺️ Strategic Narrative ✍️ Storytelling Techniques

The Best Story Wins

by Matthew Luhn • 2018

Forget data dumps: three-act structure, flawed heroes, and moments of change win business.

4.10

389

📊 Business Storytelling 📖 Story Structure 👥 Audience Engagement 💞 Emotional Connection 🤝 Authentic Leadership

The Best Story Wins 97%

Forget data dumps: three-act structure, flawed heroes, and moments of change win business.

by Matthew Luhn 2018

4.10

389 ratings

📊 Business Storytelling 📖 Story Structure 👥 Audience Engagement 💞 Emotional Connection 🤝 Authentic Leadership

The Story Factor

by Annette Simmons • 2000

Six story types that earn trust and move people when facts and data can't.

3.82

3k+

📊 Business Storytelling 🗣️ Narrative Persuasion 🎤 Public Speaking 🤝 Authentic Leadership 👥 Leaders And Managers

The Story Factor 97%

Six story types that earn trust and move people when facts and data can't.

by Annette Simmons 2000

3.82

3k+ ratings

📊 Business Storytelling 🗣️ Narrative Persuasion 🎤 Public Speaking 🤝 Authentic Leadership 👥 Leaders And Managers

Everyday Business Storytelling

by Janine Kurnoff • 2021

Business presentations fail because they lack story. A simple framework that fixes this.

4.31

268

🎬 Business Storytelling 📊 Presentation Skills 📖 Narrative Structure 👁️ Visual Communication 🏢 Executive Communication

Everyday Business Storytelling 97%

Business presentations fail because they lack story. A simple framework that fixes this.

by Janine Kurnoff 2021

4.31

268 ratings

🎬 Business Storytelling 📊 Presentation Skills 📖 Narrative Structure 👁️ Visual Communication 🏢 Executive Communication

The Perfect Story

by Karen Eber • 2023

Tell better stories by designing them for your audience's brain, not your own memories.

3.78

316

📈 Business Storytelling 🏢 Corporate Communication 🎯 Audience Design 🧱 Narrative Structure 🧠 Neuroscience Of Story

The Perfect Story 97%

Tell better stories by designing them for your audience's brain, not your own memories.

by Karen Eber 2023

3.78

316 ratings

📈 Business Storytelling 🏢 Corporate Communication 🎯 Audience Design 🧱 Narrative Structure 🧠 Neuroscience Of Story

The Storytelling Edge

by Shane Snow • 2018

Oxytocin is the reason stories sell. The craft and system for using it deliberately.

3.42

346

🎯 Strategic Storytelling 📣 Content Marketing 🧠 Neuromarketing 👥 Audience Building 🗺️ Content Strategy

The Storytelling Edge 97%

Oxytocin is the reason stories sell. The craft and system for using it deliberately.

by Shane Snow 2018

3.42

346 ratings

🎯 Strategic Storytelling 📣 Content Marketing 🧠 Neuromarketing 👥 Audience Building 🗺️ Content Strategy

The Leader's Guide to Storytelling

by Stephen Denning • 2005

Eight narrative templates to spark action, build trust, and transfer knowledge on demand.

3.61

405

📖 Business Storytelling 💼 Organizational Communication 🔄 Change Management 🏢 Organizational Culture 🧠 Knowledge Management

The Leader's Guide to Storytelling Summary

The Leader's Guide to Storytelling 97%

Eight narrative templates to spark action, build trust, and transfer knowledge on demand.

by Stephen Denning 2005

3.61

405 ratings

📖 Business Storytelling 💼 Organizational Communication 🔄 Change Management 🏢 Organizational Culture 🧠 Knowledge Management

Five Stars

by Carmine Gallo • 2018

Robots cannot move a room. The storytelling and persuasion playbook for an automated century.

3.93

1k+

🏢 Business Communication 🧠 Persuasion Science 🎤 Public Speaking 🎭 Storytelling Strategies 📈 Career Advancement

Five Stars 97%

Robots cannot move a room. The storytelling and persuasion playbook for an automated century.

by Carmine Gallo 2018

3.93

1k+ ratings

🏢 Business Communication 🧠 Persuasion Science 🎤 Public Speaking 🎭 Storytelling Strategies 📈 Career Advancement

Unleash the Power of Storytelling

by Rob Biesenbach • 2018

Bullet points put people to sleep. One simple story structure makes them feel and act instead.

3.74

1k+

📊 Business Storytelling 🎤 Presentation Skills 🏷️ Personal Branding 🧠 Neuroscience Of Story 💓 Emotional Persuasion

Unleash the Power of Storytelling Summary

Unleash the Power of Storytelling 97%

Bullet points put people to sleep. One simple story structure makes them feel and act instead.

by Rob Biesenbach 2018

3.74

1k+ ratings

📊 Business Storytelling 🎤 Presentation Skills 🏷️ Personal Branding 🧠 Neuroscience Of Story 💓 Emotional Persuasion

The Bezos Blueprint

by Carmine Gallo • 2022

Amazon banned PowerPoint. The memo that replaced it trains a skill slide decks actively erode.

4.14

579

💼 Corporate Communication 📖 Business Storytelling 🎤 Presentation Skills 💬 Clear Communication 📝 Narrative Structure

The Bezos Blueprint 96%

Amazon banned PowerPoint. The memo that replaced it trains a skill slide decks actively erode.

by Carmine Gallo 2022

4.14

579 ratings

💼 Corporate Communication 📖 Business Storytelling 🎤 Presentation Skills 💬 Clear Communication 📝 Narrative Structure

Whoever Tells the Best Story Wins

by Annette Simmons • 2007

Facts don't persuade. Personal stories do: how to find yours and make them impossible to ignore.

3.60

632

🏢 Business Storytelling 📖 Personal Narrative 🎯 Narrative Persuasion 🎤 Public Speaking 👔 Executive Presence

Whoever Tells the Best Story Wins Summary

Whoever Tells the Best Story Wins 96%

Facts don't persuade. Personal stories do: how to find yours and make them impossible to ignore.

by Annette Simmons 2007

3.60

632 ratings

🏢 Business Storytelling 📖 Personal Narrative 🎯 Narrative Persuasion 🎤 Public Speaking 👔 Executive Presence

Stories Sell

by Matthew Dicks • 2024

Stop pitching with slides. The storytelling method that builds trust and wins deals.

4.33

215

📈 Business Storytelling 🏷️ Brand Storytelling 🗣️ Personal Storytelling 🎤 Presentation Skills 📖 Story Structure

Stories Sell 96%

Stop pitching with slides. The storytelling method that builds trust and wins deals.

by Matthew Dicks 2024

4.33

215 ratings

📈 Business Storytelling 🏷️ Brand Storytelling 🗣️ Personal Storytelling 🎤 Presentation Skills 📖 Story Structure

The Storyteller's Secret

by Carmine Gallo • 2016

Master the three-act structure and emotional hooks that turn any story into a force for influence.

3.85

3k+

🏢 Business Storytelling 📖 Story Structure 🤝 Authentic Storytelling 🎨 Visual Storytelling 💪 Overcoming Adversity

The Storyteller's Secret 96%

Master the three-act structure and emotional hooks that turn any story into a force for influence.

by Carmine Gallo 2016

3.85

3k+ ratings

🏢 Business Storytelling 📖 Story Structure 🤝 Authentic Storytelling 🎨 Visual Storytelling 💪 Overcoming Adversity

Story Driven

by Bernadette Jiwa • 2018

Most strategy starts with the market. The best strategy starts with the mirror.

3.85

669

🧭 Brand Strategy 📖 Business Storytelling 🎯 Corporate Purpose 🤝 Authenticity In Business ⚖️ Values-Based Leadership

Story Driven 96%

Most strategy starts with the market. The best strategy starts with the mirror.

by Bernadette Jiwa 2018

3.85

669 ratings

🧭 Brand Strategy 📖 Business Storytelling 🎯 Corporate Purpose 🤝 Authenticity In Business ⚖️ Values-Based Leadership

Manage Your Day-to-Day

by Jocelyn K. Glei • 2013

Reclaim your best creative hours from email and distraction with one rule that puts the work first.

3.98

28k+

🎨 Creative Workflow 🔕 Attention Management 🔄 Habit Design 📵 Digital Minimalism 🚧 Creative Constraints

Manage Your Day-to-Day 96%

Reclaim your best creative hours from email and distraction with one rule that puts the work first.

by Jocelyn K. Glei 2013

3.98

28k+ ratings

🎨 Creative Workflow 🔕 Attention Management 🔄 Habit Design 📵 Digital Minimalism 🚧 Creative Constraints

From Poop To Gold

by Chris Jones • 2018

The agency behind viral toilet humor reveals its real secret: culture, not creative genius.

3.85

156

🎨 Creative Culture 📈 Viral Marketing 📖 Brand Storytelling 🎯 Advertising Creative 👥 Hiring For Fit

From Poop To Gold 96%

The agency behind viral toilet humor reveals its real secret: culture, not creative genius.

by Chris Jones 2018

3.85

156 ratings

🎨 Creative Culture 📈 Viral Marketing 📖 Brand Storytelling 🎯 Advertising Creative 👥 Hiring For Fit

Storyworthy

by Matthew Dicks • 2018

Find the hidden moments in your life and a structure to turn them into unforgettable stories.

4.26

8k+

🎤 Personal Storytelling 🗣️ Oral Storytelling ✍️ Memoir Writing 🏗️ Narrative Structure 🎙️ Public Speaking

Storyworthy 96%

Find the hidden moments in your life and a structure to turn them into unforgettable stories.

by Matthew Dicks 2018

4.26

8k+ ratings

🎤 Personal Storytelling 🗣️ Oral Storytelling ✍️ Memoir Writing 🏗️ Narrative Structure 🎙️ Public Speaking

How Stella Saved the Farm

by Vijay Govindarajan • 2011

A farm fable about the real reason innovation fails: it gets managed like everything else.

3.67

1k+

🐑 Business Fables 💡 Innovation Management 🔄 Organizational Change 📐 Lean Methodology 📖 Business Storytelling

How Stella Saved the Farm 96%

A farm fable about the real reason innovation fails: it gets managed like everything else.

by Vijay Govindarajan 2011

3.67

1k+ ratings

🐑 Business Fables 💡 Innovation Management 🔄 Organizational Change 📐 Lean Methodology 📖 Business Storytelling

The Non-Profit Narrative

by Dan Portnoy • 2012

Facts don't open wallets. A storytelling system that makes donors the heroes of your mission.

3.61

194

🏢 Nonprofit Management 📖 Nonprofit Storytelling 💰 Fundraising Strategy 🤝 Donor Engagement 🎭 Storytelling Frameworks

The Non-Profit Narrative 95%

Facts don't open wallets. A storytelling system that makes donors the heroes of your mission.

by Dan Portnoy 2012

3.61

194 ratings

🏢 Nonprofit Management 📖 Nonprofit Storytelling 💰 Fundraising Strategy 🤝 Donor Engagement 🎭 Storytelling Frameworks

Story or Die

by Lisa Cron • 2021

Facts don't change minds. Story does, because your brain treats narrative as survival intel.

4.09

334

🎯 Persuasive Storytelling 📢 Brand Storytelling 🧠 Neuroscience Of Story 🐒 Evolutionary Psychology ❤️ Emotional Persuasion

Story or Die 95%

Facts don't change minds. Story does, because your brain treats narrative as survival intel.

by Lisa Cron 2021

4.09

334 ratings

🎯 Persuasive Storytelling 📢 Brand Storytelling 🧠 Neuroscience Of Story 🐒 Evolutionary Psychology ❤️ Emotional Persuasion

Winning Minds

by Simon Lancaster • 2015

Before facts reach the brain, metaphors hit the gut: the three-step leadership language sequence.

4.28

153

🗣️ Leadership Language 🎙️ Rhetoric And Persuasion 🖼️ Metaphors And Framing 📖 Business Storytelling 👔 Executive Presence

Winning Minds 95%

Before facts reach the brain, metaphors hit the gut: the three-step leadership language sequence.

by Simon Lancaster 2015

4.28

153 ratings

🗣️ Leadership Language 🎙️ Rhetoric And Persuasion 🖼️ Metaphors And Framing 📖 Business Storytelling 👔 Executive Presence

Pitch Perfect

by Bill McGowan • 2014

A media coach's rules for grabbing attention, making your point stick, and never losing the room.

3.78

2k+

🏢 Business Communication 🎤 Public Speaking 🧠 Persuasion Techniques 📖 Storytelling In Business 💬 Conversation Skills

Pitch Perfect 95%

A media coach's rules for grabbing attention, making your point stick, and never losing the room.

by Bill McGowan 2014

3.78

2k+ ratings

🏢 Business Communication 🎤 Public Speaking 🧠 Persuasion Techniques 📖 Storytelling In Business 💬 Conversation Skills

Resonate

by Nancy Duarte • 2010

Make your audience the hero of a mythic journey, and a talk becomes a movement.

4.11

6k+

🎤 Public Speaking 🎨 Visual Storytelling 📈 Storytelling In Business 🗺️ Hero's Journey 🏛️ Classical Rhetoric

Resonate 95%

Make your audience the hero of a mythic journey, and a talk becomes a movement.

by Nancy Duarte 2010

4.11

6k+ ratings

🎤 Public Speaking 🎨 Visual Storytelling 📈 Storytelling In Business 🗺️ Hero's Journey 🏛️ Classical Rhetoric

The Innovation Secrets of Steve Jobs

by Carmine Gallo • 2010

Jobs reduced 350 products to 10. The seven principles behind every breakthrough decision.

4.08

2k+

🧬 Innovation Principles ✨ Simplicity Design 🎯 Design Thinking 📣 Business Storytelling 💝 Customer Experience

The Innovation Secrets of Steve Jobs Summary

The Innovation Secrets of Steve Jobs 95%

Jobs reduced 350 products to 10. The seven principles behind every breakthrough decision.

by Carmine Gallo 2010

4.08

2k+ ratings

🧬 Innovation Principles ✨ Simplicity Design 🎯 Design Thinking 📣 Business Storytelling 💝 Customer Experience

Speak Like a CEO

by Suzanne Bates • 2005

Prepare for the questions you dread, lead with your real story, and watch a room lean in.

3.68

371

🎙️ Leadership Communication 👔 Executive Presence 🎤 Public Speaking 💎 Authentic Communication 📖 Corporate Storytelling

Speak Like a CEO 95%

Prepare for the questions you dread, lead with your real story, and watch a room lean in.

by Suzanne Bates 2005

3.68

371 ratings

🎙️ Leadership Communication 👔 Executive Presence 🎤 Public Speaking 💎 Authentic Communication 📖 Corporate Storytelling

Am I Making Myself Clear?

by Terry Felber • 2002

Ten clarity techniques from the world's best communicators, for making complex ideas stick.

4.16

488

💼 Business Communication 🔬 Science Communication ✍️ Clear Writing 📝 Plain Language 📊 Data Storytelling

Am I Making Myself Clear? 95%

Ten clarity techniques from the world's best communicators, for making complex ideas stick.

by Terry Felber 2002

4.16

488 ratings

💼 Business Communication 🔬 Science Communication ✍️ Clear Writing 📝 Plain Language 📊 Data Storytelling

Get Big Fast and Do More Good

by Ido Leffler • 2013

No-ad-budget playbook: trade-show stunts, a social mission, and partnerships that land retail.

3.75

220

🫂 Social Entrepreneurship 📖 Startup Memoirs 🎯 Guerilla Marketing 🧱 Brand Building 🤝 Partnership Dynamics

Get Big Fast and Do More Good 95%

No-ad-budget playbook: trade-show stunts, a social mission, and partnerships that land retail.

by Ido Leffler 2013

3.75

220 ratings

🫂 Social Entrepreneurship 📖 Startup Memoirs 🎯 Guerilla Marketing 🧱 Brand Building 🤝 Partnership Dynamics

The StorySelling Method

by Philipp Humm • 2023

End the pitch. Start the story. A repeatable framework for selling with narrative, not features.

4.11

520

🎤 Sales Storytelling 🏗️ Narrative Structure 🤝 Customer Trust 🛡️ Objection Handling 💬 Persuasive Communication

The StorySelling Method 95%

End the pitch. Start the story. A repeatable framework for selling with narrative, not features.

by Philipp Humm 2023

4.11

520 ratings

🎤 Sales Storytelling 🏗️ Narrative Structure 🤝 Customer Trust 🛡️ Objection Handling 💬 Persuasive Communication

The Project50

by Tom Peters • 1999

Turn any project into art: the contrarian rules for stunning, revolutionary, indispensable work.

4.04

247

📋 Project Management 💡 Innovation Culture 🛠️ Rapid Prototyping 🤝 Stakeholder Buy-In 👤 User Experience

The Project50 95%

Turn any project into art: the contrarian rules for stunning, revolutionary, indispensable work.

by Tom Peters 1999

4.04

247 ratings

📋 Project Management 💡 Innovation Culture 🛠️ Rapid Prototyping 🤝 Stakeholder Buy-In 👤 User Experience

Brief

by Joseph McCormack • 2014

Why your expertise works against you: say half as much for twice the impact.

3.72

2k+

🏢 Business Communication ✂️ Concise Communication 🌊 Information Overload 🎯 Attention Management 🎤 Presentation Skills

Brief 95%

Why your expertise works against you: say half as much for twice the impact.

by Joseph McCormack 2014

3.72

2k+ ratings

🏢 Business Communication ✂️ Concise Communication 🌊 Information Overload 🎯 Attention Management 🎤 Presentation Skills

Imagine It Forward

by Beth Comstock • 2018

Big companies kill new ideas. A GE insider's method for keeping innovation alive anyway.

3.79

831

🏢 Corporate Innovation 🔄 Change Leadership 💻 Digital Transformation 🔬 Lean Methodology 🚀 Intrapreneurship

Imagine It Forward 95%

Big companies kill new ideas. A GE insider's method for keeping innovation alive anyway.

by Beth Comstock 2018

3.79

831 ratings

🏢 Corporate Innovation 🔄 Change Leadership 💻 Digital Transformation 🔬 Lean Methodology 🚀 Intrapreneurship

The Heart of Change

by John P. Kotter • 2002

Why a pile of 424 gloves did what a thousand memos couldn't.

3.97

3k+

🔄 Change Management 🏢 Corporate Culture 📖 Storytelling In Business 🧠 Behavioral Change 👥 Leading Teams

The Heart of Change 95%

Why a pile of 424 gloves did what a thousand memos couldn't.

by John P. Kotter 2002

3.97

3k+ ratings

🔄 Change Management 🏢 Corporate Culture 📖 Storytelling In Business 🧠 Behavioral Change 👥 Leading Teams

Presenting to Win

by Jerry Weissman • 2003

The framework for moving any audience from indifference to action, one slide at a time.

3.93

2k+

🎤 Presentation Skills 📖 Business Storytelling 🗣️ Public Speaking 👥 Audience Engagement 🖼️ Slide Design

Presenting to Win 95%

The framework for moving any audience from indifference to action, one slide at a time.

by Jerry Weissman 2003

3.93

2k+ ratings

🎤 Presentation Skills 📖 Business Storytelling 🗣️ Public Speaking 👥 Audience Engagement 🖼️ Slide Design

What Great Salespeople Do

by Michael Bosworth • 2011

Your best sales tool is a story told honestly enough to make a buyer feel safe.

3.88

224

📊 Sales Methodology 📖 Storytelling For Business 🧠 Neuromarketing 👂 Empathic Listening 🤝 Consultative Selling

What Great Salespeople Do 95%

Your best sales tool is a story told honestly enough to make a buyer feel safe.

by Michael Bosworth 2011

3.88

224 ratings

📊 Sales Methodology 📖 Storytelling For Business 🧠 Neuromarketing 👂 Empathic Listening 🤝 Consultative Selling

Brand Now

by Nick Westergaard • 2018

Brands are DNA, not pyramids. Here is how to re-sequence yours.

3.99

138

🎯 Brand Strategy 📖 Storytelling 🤝 Customer Experience 😂 Corporate Humor 🏘️ Community Building

Brand Now 95%

Brands are DNA, not pyramids. Here is how to re-sequence yours.

by Nick Westergaard 2018

3.99

138 ratings

🎯 Brand Strategy 📖 Storytelling 🤝 Customer Experience 😂 Corporate Humor 🏘️ Community Building

by Jessica Zweig • 2021

Most personal branding advice demands a performance. This one proves authenticity pays better.

3.88

329

🧱 Personal Branding 🌱 Authentic Leadership 💻 Online Presence 📝 Content Strategy 🌍 Conscious Capitalism

Be 95%

Most personal branding advice demands a performance. This one proves authenticity pays better.

by Jessica Zweig 2021

3.88

329 ratings

🧱 Personal Branding 🌱 Authentic Leadership 💻 Online Presence 📝 Content Strategy 🌍 Conscious Capitalism

Breakthrough Branding

by Catherine Kaputa • 2012

How to own a niche, be the face, and build a machine: the small-brand playbook.

3.82

🎯 Brand Strategy 🔎 Niche Marketing 👤 Personal Branding 📖 Storytelling 💻 Digital Branding

Breakthrough Branding 95%

How to own a niche, be the face, and build a machine: the small-brand playbook.

by Catherine Kaputa 2012

3.82

85 ratings

🎯 Brand Strategy 🔎 Niche Marketing 👤 Personal Branding 📖 Storytelling 💻 Digital Branding

Radical Simplicity

by Ken Allen • 2019

A 220-country logistics giant, hemorrhaging cash. The CEO's turnaround rule: simplify ruthlessly.

3.69

127

🏭 Corporate Turnarounds 📋 Ceo Memoirs 🌐 Organizational Culture 🎯 Customer Focus 🤝 Employee Engagement

Radical Simplicity 95%

A 220-country logistics giant, hemorrhaging cash. The CEO's turnaround rule: simplify ruthlessly.

by Ken Allen 2019

3.69

127 ratings

🏭 Corporate Turnarounds 📋 Ceo Memoirs 🌐 Organizational Culture 🎯 Customer Focus 🤝 Employee Engagement

Enchantment

by Guy Kawasaki • 2011

Winning hearts and minds without tricks: from a genuine smile to a six-sentence email.

3.74

11k+

🕊️ Ethical Influence 🤝 Trust Building 📖 Storytelling In Business 📱 Social Media Strategy 🎤 Presentation Skills

Enchantment 95%

Winning hearts and minds without tricks: from a genuine smile to a six-sentence email.

by Guy Kawasaki 2011

3.74

11k+ ratings

🕊️ Ethical Influence 🤝 Trust Building 📖 Storytelling In Business 📱 Social Media Strategy 🎤 Presentation Skills

Hacking for Agile Change

by Lena Ross • 2017

Agile isn't just for code: the mindset and psychology that make any organizational change stick.

3.90

🔄 Change Management 🌀 Agile Transformation 🎨 Design Thinking 🧠 Behavioral Science 🪢 Facilitation Skills

Hacking for Agile Change 95%

Agile isn't just for code: the mindset and psychology that make any organizational change stick.

by Lena Ross 2017

3.90

21 ratings

🔄 Change Management 🌀 Agile Transformation 🎨 Design Thinking 🧠 Behavioral Science 🪢 Facilitation Skills

A New Way to Think

by Roger L. Martin • 2022

Eight pieces of management wisdom that hold you back, and what actually works instead.

4.02

580

🏢 Corporate Strategy 🏗️ Organizational Design 🌱 Organizational Culture 🧠 Strategic Thinking 🧪 Behavioral Economics

A New Way to Think 95%

Eight pieces of management wisdom that hold you back, and what actually works instead.

by Roger L. Martin 2022

4.02

580 ratings

🏢 Corporate Strategy 🏗️ Organizational Design 🌱 Organizational Culture 🧠 Strategic Thinking 🧪 Behavioral Economics

Leadership Presence

by Belle Linda Halpern • 2003

Actors know how to hold a room: their tools are the missing piece in leadership development.

3.85

428

📋 Executive Presence 💬 Workplace Communication 🎭 Authentic Leadership 🧠 Emotional Intelligence 🎪 Applied Improvisation

Leadership Presence 95%

Actors know how to hold a room: their tools are the missing piece in leadership development.

by Belle Linda Halpern 2003

3.85

428 ratings

📋 Executive Presence 💬 Workplace Communication 🎭 Authentic Leadership 🧠 Emotional Intelligence 🎪 Applied Improvisation

The New Rules of Sales and Service

by David Meerman Scott • 2014

When buyers research you first, old playbooks break. The fix: stories, speed, and useful content.

3.87

143

🎯 Content Marketing 📱 Social Selling 📖 Brand Storytelling ⚡ Real-Time Marketing 📊 Data-Driven Sales

The New Rules of Sales and Service Summary

The New Rules of Sales and Service 95%

When buyers research you first, old playbooks break. The fix: stories, speed, and useful content.

by David Meerman Scott 2014

3.87

143 ratings

🎯 Content Marketing 📱 Social Selling 📖 Brand Storytelling ⚡ Real-Time Marketing 📊 Data-Driven Sales

Persuasion

by Lee Hartley Carter • 2019

Facts alone don't persuade. Win people with empathy, a driving narrative, and stories that resonate.

3.68

168

💼 Business Persuasion ❤️ Empathic Persuasion 📖 Narrative Messaging 🚨 Crisis Communication 🧠 Emotional Intelligence

Persuasion 95%

Facts alone don't persuade. Win people with empathy, a driving narrative, and stories that resonate.

by Lee Hartley Carter 2019

3.68

168 ratings

💼 Business Persuasion ❤️ Empathic Persuasion 📖 Narrative Messaging 🚨 Crisis Communication 🧠 Emotional Intelligence

Chief Joy Officer

by Richard Sheridan • 2018

The boss who leads with love: one CEO's blueprint for replacing fear with energy and purpose.

3.94

500

👑 Servant Leadership 🎭 Authentic Leadership 🏢 Organizational Culture 💡 Employee Engagement 📚 Learning Organizations

Chief Joy Officer 95%

The boss who leads with love: one CEO's blueprint for replacing fear with energy and purpose.

by Richard Sheridan 2018

3.94

500 ratings

👑 Servant Leadership 🎭 Authentic Leadership 🏢 Organizational Culture 💡 Employee Engagement 📚 Learning Organizations

Long Story Short

by Margot Leitman • 2015

Your life is a goldmine of stories. The practical guide to mining it and captivating any audience.

3.80

1k+

📖 Storytelling Techniques 🎤 Public Speaking ✍️ Personal Narrative 💼 Business Storytelling 😄 Humor Writing

Long Story Short 95%

Your life is a goldmine of stories. The practical guide to mining it and captivating any audience.

by Margot Leitman 2015

3.80

1k+ ratings

📖 Storytelling Techniques 🎤 Public Speaking ✍️ Personal Narrative 💼 Business Storytelling 😄 Humor Writing

The Road to Reinvention

by Josh Linkner • 2014

A playbook for reinventing your business and your career before the market forces your hand.

3.72

134

🏭 Corporate Reinvention 🔄 Continuous Innovation 👤 Customer Experience 📖 Brand Storytelling 🌱 Innovation Culture

The Road to Reinvention 95%

A playbook for reinventing your business and your career before the market forces your hand.

by Josh Linkner 2014

3.72

134 ratings

🏭 Corporate Reinvention 🔄 Continuous Innovation 👤 Customer Experience 📖 Brand Storytelling 🌱 Innovation Culture

Often Wrong, Never in Doubt

by Donny Deutsch • 2005

The ad man's playbook for convincing yourself you deserve the win before you've earned it.

3.67

165

💪 Self-Belief 🚀 Entrepreneurial Mindset 👔 Personal Branding 🎨 Creative Leadership 🤝 Client Relationships

Often Wrong, Never in Doubt 95%

The ad man's playbook for convincing yourself you deserve the win before you've earned it.

by Donny Deutsch 2005

3.67

165 ratings

💪 Self-Belief 🚀 Entrepreneurial Mindset 👔 Personal Branding 🎨 Creative Leadership 🤝 Client Relationships

The Creative Mindset

by Jeff Degraff • 2020

Six skills that unlock creativity, drawn from thirty years inside innovation labs.

3.75

122

💡 Innovation Methods 🧩 Design Thinking 🔗 Analogical Thinking 📖 Storytelling For Business 🧠 Structured Brainstorming

The Creative Mindset 95%

Six skills that unlock creativity, drawn from thirty years inside innovation labs.

by Jeff Degraff 2020

3.75

122 ratings

💡 Innovation Methods 🧩 Design Thinking 🔗 Analogical Thinking 📖 Storytelling For Business 🧠 Structured Brainstorming

The Storytelling Code

by Dana Norris • 2020

The craft rules for finding, shaping, and delivering a story that holds any audience, any setting.

4.01

163

📝 Storytelling Craft 🏗️ Narrative Structure 🎤 Public Speaking 🪞 Personal Storytelling 💼 Business Communication

The Storytelling Code 95%

The craft rules for finding, shaping, and delivering a story that holds any audience, any setting.

by Dana Norris 2020

4.01

163 ratings

📝 Storytelling Craft 🏗️ Narrative Structure 🎤 Public Speaking 🪞 Personal Storytelling 💼 Business Communication

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