창업

역동적인 창업의 세계는 차고 스타트업에서 글로벌 제국에 이르기까지 대담한 아이디어를 번성하는 기업으로 변모시킨 비전 있는 사상가들의 열정으로 가득합니다. 이 페이지들에는 혁신, 전략, 그리고 오직 꿈 하나로 비범한 것을 만들어내는 섬세한 기술에 대한 그들의 값진 지혜가 담겨 있습니다.

창업 도서 요약

How Brands Grow

저자: Byron Sharp • 2010

The empirical laws that reveal why big brands keep winning, and why loyalty programs rarely work.

4.16

3,000+

🏷️ Brand Strategy 🧠 Consumer Behavior 📺 Advertising Effectiveness 📊 Evidence Based Marketing 🧱 Brand Equity

How Brands Grow

The empirical laws that reveal why big brands keep winning, and why loyalty programs rarely work.

저자: Byron Sharp 2010 228 페이지

4.16

3,000+ 개의 평점

🏷️ Brand Strategy 🧠 Consumer Behavior 📺 Advertising Effectiveness 📊 Evidence Based Marketing 🧱 Brand Equity

포지셔닝

저자: 알 리스 • 1980

Better products lose. The marketing war is about owning a single, simple word in the brain.

4.04

18,000+

📈 Marketing Strategy 🏷️ Brand Strategy 🧠 Consumer Psychology 🆕 Category Creation 🔍 Cognitive Biases

포지셔닝

Better products lose. The marketing war is about owning a single, simple word in the brain.

저자: 알 리스 1980 226 페이지

4.04

18,000+ 개의 평점

📈 Marketing Strategy 🏷️ Brand Strategy 🧠 Consumer Psychology 🆕 Category Creation 🔍 Cognitive Biases

구글의 아침은 자유가 시작된다

저자: 라즐로 복 • 2015

A data-driven blueprint for hiring, pay, and culture from Google's former head of people operations.

4.13

16,000+

👥 People Operations 🏢 Corporate Culture 🌟 Talent Management 🎯 Hiring Practices 🧠 Behavioral Nudges

구글의 아침은 자유가 시작된다

A data-driven blueprint for hiring, pay, and culture from Google's former head of people operations.

저자: 라즐로 복 2015 417 페이지

4.13

16,000+ 개의 평점

👥 People Operations 🏢 Corporate Culture 🌟 Talent Management 🎯 Hiring Practices 🧠 Behavioral Nudges

어느 광고인의 고백

저자: 데이비드 오길비 • 2004

Entertaining ads rarely sell. Great ones make a concrete promise, then repeat it for decades.

6,000+

🎨 Advertising Craft ✍️ Copywriting 🏗️ Brand Building 🧠 Sales Psychology 🥃 Madison Avenue

어느 광고인의 고백

Entertaining ads rarely sell. Great ones make a concrete promise, then repeat it for decades.

저자: 데이비드 오길비 2004 208 페이지

6,000+ 개의 평점

🎨 Advertising Craft ✍️ Copywriting 🏗️ Brand Building 🧠 Sales Psychology 🥃 Madison Avenue

Way of the Wolf

저자: Jordan Belfort • 2017

The closing system that runs on certainty, not charm, starting with the first four seconds.

3.95

9,000+

📞 Sales Techniques 🧠 Persuasion Psychology 🗣️ Nonverbal Communication 💰 High-Ticket Sales 🛡️ Objection Handling

Way of the Wolf

The closing system that runs on certainty, not charm, starting with the first four seconds.

저자: Jordan Belfort 2017 240 페이지

3.95

9,000+ 개의 평점

📞 Sales Techniques 🧠 Persuasion Psychology 🗣️ Nonverbal Communication 💰 High-Ticket Sales 🛡️ Objection Handling

기업 창업가 매뉴얼

저자: 스티브 블랭크 • 2012

Every business plan is guesswork. Here is the systematic way to replace guesses with customer facts.

4.11

12,000+

🌀 Lean Startup 📘 Startup Playbooks 🔍 Customer Research 🧱 Business Model Design 🎯 Product-Market Fit

기업 창업가 매뉴얼

Every business plan is guesswork. Here is the systematic way to replace guesses with customer facts.

저자: 스티브 블랭크 2012 608 페이지

4.11

12,000+ 개의 평점

🌀 Lean Startup 📘 Startup Playbooks 🔍 Customer Research 🧱 Business Model Design 🎯 Product-Market Fit

데이 트레이딩 어텐션

저자: 게리 베이너척 • 2024

Forget followers. Create content algorithms reward, then put money only behind what already works.

4.18

1,000+

📱 Social Media Marketing 👀 Attention Economy ✍️ Content Creation 🚀 Viral Content 📖 Brand Storytelling

데이 트레이딩 어텐션

Forget followers. Create content algorithms reward, then put money only behind what already works.

저자: 게리 베이너척 2024 272 페이지

4.18

1,000+ 개의 평점

📱 Social Media Marketing 👀 Attention Economy ✍️ Content Creation 🚀 Viral Content 📖 Brand Storytelling

Marketing Management

저자: Philip Kotler • 1967

Most companies think marketing is selling. It's not. Here is the complete discipline.

4.06

6,000+

🧱 Marketing Fundamentals 🎯 Strategic Marketing 🧭 Market Orientation 🤝 Relationship Marketing 🔍 Market Segmentation

Marketing Management

Most companies think marketing is selling. It's not. Here is the complete discipline.

저자: Philip Kotler 1967 729 페이지

4.06

6,000+ 개의 평점

🧱 Marketing Fundamentals 🎯 Strategic Marketing 🧭 Market Orientation 🤝 Relationship Marketing 🔍 Market Segmentation

덕트 테이프 마케팅 개정판

저자: 존 잰치 • 2006

Replace random marketing with a staged system: attract ideal clients through education, not chasing.

3.94

2,000+

🏪 Small Business Marketing ⚙️ Marketing Systems 📝 Content Marketing 🎯 Lead Generation 🔄 Referral Marketing

덕트 테이프 마케팅 개정판

Replace random marketing with a staged system: attract ideal clients through education, not chasing.

저자: 존 잰치 2006 304 페이지

3.94

2,000+ 개의 평점

🏪 Small Business Marketing ⚙️ Marketing Systems 📝 Content Marketing 🎯 Lead Generation 🔄 Referral Marketing

훅 포인트

저자: 브렌던 케인 • 2020

Three seconds to grab attention before the scroll. A system for hooks that actually stop thumbs.

3.49

1,000+

🖥️ Digital Marketing 👤 Personal Branding 👁️ Attention Economics 🦠 Viral Content 📋 Content Strategy

훅 포인트

Three seconds to grab attention before the scroll. A system for hooks that actually stop thumbs.

저자: 브렌던 케인 2020 304 페이지

3.49

1,000+ 개의 평점

🖥️ Digital Marketing 👤 Personal Branding 👁️ Attention Economics 🦠 Viral Content 📋 Content Strategy

Brand Gap, The

저자: Marty Neumeier • 2003

Brands stumble not on bad strategy or poor design, but on the gap no one manages.

3.98

5,000+

🧠 Brand Strategy 🧭 Brand Differentiation 💡 Design Thinking 🧩 Creative Collaboration 🌱 Brand Culture

Brand Gap, The

Brands stumble not on bad strategy or poor design, but on the gap no one manages.

저자: Marty Neumeier 2003

3.98

5,000+ 개의 평점

🧠 Brand Strategy 🧭 Brand Differentiation 💡 Design Thinking 🧩 Creative Collaboration 🌱 Brand Culture

실리콘밸리의 팀장들

저자: 킴 말론 스콧 • 2017

Good bosses care. Great bosses also confront. The framework that makes both possible.

4.05

58,000+

🧑‍💼 People Management 🗣️ Feedback Culture 🫂 Psychological Safety 🌱 Talent Development 🖥️ Tech Management

실리콘밸리의 팀장들

Good bosses care. Great bosses also confront. The framework that makes both possible.

저자: 킴 말론 스콧 2017 404 페이지

4.05

58,000+ 개의 평점

🧑‍💼 People Management 🗣️ Feedback Culture 🫂 Psychological Safety 🌱 Talent Development 🖥️ Tech Management

오버서브스크라이브드

저자: 대니얼 프리스틀리 • 2015

When demand exceeds supply, you set the price. Here is the playbook for getting there.

4.19

2,000+

📊 Demand Generation 🎯 Business Positioning 🔀 Differentiation Strategy 🧠 Buying Psychology ⭐ Personal Branding

오버서브스크라이브드

When demand exceeds supply, you set the price. Here is the playbook for getting there.

저자: 대니얼 프리스틀리 2015 224 페이지

4.19

2,000+ 개의 평점

📊 Demand Generation 🎯 Business Positioning 🔀 Differentiation Strategy 🧠 Buying Psychology ⭐ Personal Branding

Law of Success

저자: Napoleon Hill • 2004

Carnegie, Ford, and Edison shared a mental code. Hill spent two decades extracting its sixteen laws.

4.32

13,000+

🎯 Success Philosophy ✨ New Thought 📜 Early Self-Help 🧠 Auto-Suggestion ⚖️ Self-Discipline

Law of Success

Carnegie, Ford, and Edison shared a mental code. Hill spent two decades extracting its sixteen laws.

저자: Napoleon Hill 2004 1035 페이지

4.32

13,000+ 개의 평점

🎯 Success Philosophy ✨ New Thought 📜 Early Self-Help 🧠 Auto-Suggestion ⚖️ Self-Discipline

언스크립티드

저자: 엠제이 드마르코 • 2017

Replace your salary with a business that earns while you sleep and never asks permission.

4.40

4,000+

🏃 Escaping The Rat Race 💰 Passive Income 🏝️ Lifestyle Business 📈 Business Scaling 🌱 Organic Growth

언스크립티드

Replace your salary with a business that earns while you sleep and never asks permission.

저자: 엠제이 드마르코 2017 432 페이지

4.40

4,000+ 개의 평점

🏃 Escaping The Rat Race 💰 Passive Income 🏝️ Lifestyle Business 📈 Business Scaling 🌱 Organic Growth

가격 전략과 전술

저자: 토머스 T. 네이글 • 1986

Why cost-plus pricing fails: it overprices weak markets and leaves profit in strong ones.

4.08

500+

🏷️ Pricing Strategy 📈 Profit Optimization ⚔️ Competitive Strategy 📊 Managerial Economics 🔄 Product Life Cycle

가격 전략과 전술

Why cost-plus pricing fails: it overprices weak markets and leaves profit in strong ones.

저자: 토머스 T. 네이글 1986 352 페이지

4.08

500+ 개의 평점

🏷️ Pricing Strategy 📈 Profit Optimization ⚔️ Competitive Strategy 📊 Managerial Economics 🔄 Product Life Cycle

컴퍼니 오브 원

저자: 폴 자비스 • 2019

Growth is not the goal. The playbook for a deliberately small, fiercely profitable business.

3.91

6,000+

🏪 Small Business 🌱 Sustainable Business 💰 Bootstrapping 📈 Profit Over Growth 👤 Solopreneurship

컴퍼니 오브 원

Growth is not the goal. The playbook for a deliberately small, fiercely profitable business.

저자: 폴 자비스 2019

3.91

6,000+ 개의 평점

🏪 Small Business 🌱 Sustainable Business 💰 Bootstrapping 📈 Profit Over Growth 👤 Solopreneurship

Ogilvy on Advertising

저자: David Ogilvy • 1985

Your headline is 90% of your budget. A master adman's craft rules for making every word sell.

4.15

11,000+

🏗️ Advertising Fundamentals ✍️ Copywriting Craft 📬 Direct Response 🏷️ Brand Strategy 🍸 Madison Avenue

Ogilvy on Advertising

Your headline is 90% of your budget. A master adman's craft rules for making every word sell.

저자: David Ogilvy 1985 224 페이지

4.15

11,000+ 개의 평점

🏗️ Advertising Fundamentals ✍️ Copywriting Craft 📬 Direct Response 🏷️ Brand Strategy 🍸 Madison Avenue

세일즈의 작은 빨간 책

저자: 제프리 기토머 • 2004

Build a personal brand, kill cold calling, and let social proof close your deals.

3.91

10,000+

🧱 Sales Methodology 🏷️ Personal Branding 🤝 Relationship Selling 🕸️ Strategic Networking 💪 Sales Attitude

세일즈의 작은 빨간 책

Build a personal brand, kill cold calling, and let social proof close your deals.

저자: 제프리 기토머 2004 230 페이지

3.91

10,000+ 개의 평점

🧱 Sales Methodology 🏷️ Personal Branding 🤝 Relationship Selling 🕸️ Strategic Networking 💪 Sales Attitude

Scaling Up

저자: Verne Harnish • 2014

The scaling playbook: why cash speed and meeting rhythm matter more than the next big sale.

4.16

6,000+

📈 Scaling Startups ⚙️ Operational Excellence 🗺️ Strategic Planning 💰 Cash Flow Management 📊 Performance Metrics

Scaling Up

The scaling playbook: why cash speed and meeting rhythm matter more than the next big sale.

저자: Verne Harnish 2014 272 페이지

4.16

6,000+ 개의 평점

📈 Scaling Startups ⚙️ Operational Excellence 🗺️ Strategic Planning 💰 Cash Flow Management 📊 Performance Metrics

네버 이너프

저자: 앤드루 윌킨슨 • 2024

The barista who became a billionaire, then learned he had blown right past contentment.

4.38

4,000+

🖥️ Tech Entrepreneurship 💰 Wealth Psychology 🏃 Hedonic Adaptation 📊 Value Investing 🥵 Founder Burnout

네버 이너프

The barista who became a billionaire, then learned he had blown right past contentment.

저자: 앤드루 윌킨슨 2024 288 페이지

4.38

4,000+ 개의 평점

🖥️ Tech Entrepreneurship 💰 Wealth Psychology 🏃 Hedonic Adaptation 📊 Value Investing 🥵 Founder Burnout

1000달러를 버는 1000가지 방법

저자: F.C. 미네이커 • 2010

The encyclopedia of small ventures: how to start a business from whatever you already do well.

4.01

420

🏃 Side Hustles 💡 Skill Monetization 💰 Multiple Income Streams 🥾 Bootstrapping 🎯 Niche Specialization

1000달러를 버는 1000가지 방법

The encyclopedia of small ventures: how to start a business from whatever you already do well.

저자: F.C. 미네이커 2010 410 페이지

4.01

420 개의 평점

🏃 Side Hustles 💡 Skill Monetization 💰 Multiple Income Streams 🥾 Bootstrapping 🎯 Niche Specialization

런치

저자: 제프 워커 • 2014

The launch formula that compresses a year of sales into one week, no existing audience required.

3.99

4,000+

🚀 Product Launches 📧 Email Marketing 🔁 Sales Funnels 🧠 Mental Triggers 📦 Digital Products

런치

The launch formula that compresses a year of sales into one week, no existing audience required.

저자: 제프 워커 2014 206 페이지

3.99

4,000+ 개의 평점

🚀 Product Launches 📧 Email Marketing 🔁 Sales Funnels 🧠 Mental Triggers 📦 Digital Products

엑스퍼트 시크릿

저자: 러셀 브런슨 • 2017

One webinar script that builds a paying movement: tell three stories, then ask four questions.

4.24

4,000+

🎥 Webinar Marketing 🔽 Sales Funnel Design 📖 Storyselling 🚩 Movement Building ✉️ Direct Response

엑스퍼트 시크릿

One webinar script that builds a paying movement: tell three stories, then ask four questions.

저자: 러셀 브런슨 2017 302 페이지

4.24

4,000+ 개의 평점

🎥 Webinar Marketing 🔽 Sales Funnel Design 📖 Storyselling 🚩 Movement Building ✉️ Direct Response

임대 부동산 투자의 교과서

저자: 브랜든 터너 • 2015

The buy-and-hold playbook: how to find, fund, and manage rental properties that actually make money.

4.37

7,000+

🏠 Rental Properties 📈 Buy And Hold Investing 💰 Real Estate Finance 🕊️ Financial Independence 💸 Passive Income

임대 부동산 투자의 교과서

The buy-and-hold playbook: how to find, fund, and manage rental properties that actually make money.

저자: 브랜든 터너 2015 347 페이지

4.37

7,000+ 개의 평점

🏠 Rental Properties 📈 Buy And Hold Investing 💰 Real Estate Finance 🕊️ Financial Independence 💸 Passive Income

에픽 콘텐츠 마케팅

저자: 조 풀리지 • 2013

The publishing playbook: stop interrupting, start teaching, and make customers seek you out.

3.96

1,000+

📝 Content Marketing 📊 Marketing Strategy 🏗️ Owned Media Platforms 👥 Audience Building 🗂️ Content Strategy

에픽 콘텐츠 마케팅

The publishing playbook: stop interrupting, start teaching, and make customers seek you out.

저자: 조 풀리지 2013 332 페이지

3.96

1,000+ 개의 평점

📝 Content Marketing 📊 Marketing Strategy 🏗️ Owned Media Platforms 👥 Audience Building 🗂️ Content Strategy

백만 달러의 습관

저자: 브라이언 트레이시 • 1999

The specific routines that predict your income, and how to lock them in so they stick.

4.00

3,000+

💰 Wealth Building 🧱 Habit Formation ⏰ Time Management 🎯 Goal Setting 💼 Sales Skills

백만 달러의 습관

The specific routines that predict your income, and how to lock them in so they stick.

저자: 브라이언 트레이시 1999 293 페이지

4.00

3,000+ 개의 평점

💰 Wealth Building 🧱 Habit Formation ⏰ Time Management 🎯 Goal Setting 💼 Sales Skills

Sell or Be Sold

저자: Grant Cardone • 1998

Everyone is in sales, whether they know it or not. The unapologetic guide to winning.

4.05

8,000+

🛠️ Sales Techniques 🧠 Sales Psychology 🔒 Closing Deals 📞 High Volume Selling 💎 Value Selling

Sell or Be Sold

Everyone is in sales, whether they know it or not. The unapologetic guide to winning.

저자: Grant Cardone 1998 256 페이지

4.05

8,000+ 개의 평점

🛠️ Sales Techniques 🧠 Sales Psychology 🔒 Closing Deals 📞 High Volume Selling 💎 Value Selling

The Daily Trading Coach

저자: Brett N. Steenbarger • 2009

101 daily lessons to turn your mind into your best trading tool, one morning at a time.

4.20

446

🧠 Trading Psychology 🧘 Self-Coaching 🔄 Habit Formation 🧪 Cognitive Behavioral Therapy 📆 Daily Practice

The Daily Trading Coach

101 daily lessons to turn your mind into your best trading tool, one morning at a time.

저자: Brett N. Steenbarger 2009 368 페이지

4.20

446 개의 평점

🧠 Trading Psychology 🧘 Self-Coaching 🔄 Habit Formation 🧪 Cognitive Behavioral Therapy 📆 Daily Practice

닌자 셀링

저자: 래리 켄달 • 2017

Replace the pitch with genuine help: daily habits for trust and a self-sustaining referral stream.

4.50

1,000+

🏠 Real Estate Sales 🤝 Consultative Selling 📋 Daily Disciplines 🎭 Personality Types 🔗 Relationship Selling

닌자 셀링

Replace the pitch with genuine help: daily habits for trust and a self-sustaining referral stream.

저자: 래리 켄달 2017 344 페이지

4.50

1,000+ 개의 평점

🏠 Real Estate Sales 🤝 Consultative Selling 📋 Daily Disciplines 🎭 Personality Types 🔗 Relationship Selling

Sales EQ

저자: 젭 블라운트 • 2017

The deal is won or lost before the spreadsheet opens. The psychology that decides complex sales.

4.28

1,000+

🧠 Sales Psychology 💡 Emotional Intelligence 🏢 B2b Selling 🎯 Influence Psychology 🤝 Trust Building

Sales EQ

The deal is won or lost before the spreadsheet opens. The psychology that decides complex sales.

저자: 젭 블라운트 2017 320 페이지

4.28

1,000+ 개의 평점

🧠 Sales Psychology 💡 Emotional Intelligence 🏢 B2b Selling 🎯 Influence Psychology 🤝 Trust Building

The Luxury Strategy

저자: Jean-Noël Kapferer • 2008

High prices increase desire, scarcity beats availability, and the customer is never king.

4.24

500+

👜 Luxury Branding 💍 Conspicuous Consumption 👑 Status Signaling 🤔 Marketing Paradoxes 💰 Pricing Psychology

The Luxury Strategy

High prices increase desire, scarcity beats availability, and the customer is never king.

저자: Jean-Noël Kapferer 2008 384 페이지

4.24

500+ 개의 평점

👜 Luxury Branding 💍 Conspicuous Consumption 👑 Status Signaling 🤔 Marketing Paradoxes 💰 Pricing Psychology

잽, 잽, 잽, 라이트 훅

저자: 게리 바이너척 • 2013

Three value posts for every ask: the platform-by-platform craft of social media.

3.95

9,000+

📱 Social Media Marketing 📝 Content Marketing 📖 Brand Storytelling 🎁 Value-First Marketing 💬 Community Engagement

잽, 잽, 잽, 라이트 훅

Three value posts for every ask: the platform-by-platform craft of social media.

저자: 게리 바이너척 2013 195 페이지

3.95

9,000+ 개의 평점

📱 Social Media Marketing 📝 Content Marketing 📖 Brand Storytelling 🎁 Value-First Marketing 💬 Community Engagement

캐시버타이징

저자: 드류 에릭 휘트먼 • 2008

Eight primal desires drive every purchase. The ad psychology playbook for tapping each one.

4.35

2,000+

🧠 Advertising Psychology 📧 Direct-Response Copywriting 🔬 Neuromarketing 🎯 Persuasion Triggers 💰 Pricing Psychology

캐시버타이징

Eight primal desires drive every purchase. The ad psychology playbook for tapping each one.

저자: 드류 에릭 휘트먼 2008 208 페이지

4.35

2,000+ 개의 평점

🧠 Advertising Psychology 📧 Direct-Response Copywriting 🔬 Neuromarketing 🎯 Persuasion Triggers 💰 Pricing Psychology

세일즈 클로징의 비밀

저자: 지그 지글러 • 1984

Objections reveal the path to yes: a question-based method for closing with integrity.

4.16

10,000+

🛠️ Sales Techniques 🚧 Handling Objections 🎯 Emotional Persuasion 🤝 Trust-Based Selling ❓ Questioning Skills

세일즈 클로징의 비밀

Objections reveal the path to yes: a question-based method for closing with integrity.

저자: 지그 지글러 1984 416 페이지

4.16

10,000+ 개의 평점

🛠️ Sales Techniques 🚧 Handling Objections 🎯 Emotional Persuasion 🤝 Trust-Based Selling ❓ Questioning Skills

How to Make a Few Billion Dollars

저자: Brad Jacobs • 2024

Ride a megatrend, buy companies, and hire people smarter than you. A billionaire's formula.

3.93

2,000+

🤝 Mergers And Acquisitions 🔄 Serial Entrepreneurship 🌟 Talent Strategy 🏢 Corporate Culture 📈 Megatrend Investing

How to Make a Few Billion Dollars

Ride a megatrend, buy companies, and hire people smarter than you. A billionaire's formula.

저자: Brad Jacobs 2024 272 페이지

3.93

2,000+ 개의 평점

🤝 Mergers And Acquisitions 🔄 Serial Entrepreneurship 🌟 Talent Strategy 🏢 Corporate Culture 📈 Megatrend Investing

The Jewish Phenomenon

저자: Steven Silbiger • 2000

A culture's seven principles for creating lasting wealth, and why they work for outsiders too.

3.98

390

✡️ Jewish Values 📊 Sociology Of Success 🌍 Diaspora Economics 🗣️ Verbal Confidence 🏘️ Community Self-Reliance

The Jewish Phenomenon

A culture's seven principles for creating lasting wealth, and why they work for outsiders too.

저자: Steven Silbiger 2000 256 페이지

3.98

390 개의 평점

✡️ Jewish Values 📊 Sociology Of Success 🌍 Diaspora Economics 🗣️ Verbal Confidence 🏘️ Community Self-Reliance

이기는 게임을 넘어서

저자: 사이먼 시넥 • 2017

Winning is a fiction. The companies that survive decades chase a purpose, not a finish line.

4.16

29,000+

🎯 Purpose-Driven Business 🤝 Trust In Leadership ⏳ Long-Term Thinking 🔄 Adaptive Strategy ♟️ Strategic Thinking

이기는 게임을 넘어서

Winning is a fiction. The companies that survive decades chase a purpose, not a finish line.

저자: 사이먼 시넥 2017 251 페이지

4.16

29,000+ 개의 평점

🎯 Purpose-Driven Business 🤝 Trust In Leadership ⏳ Long-Term Thinking 🔄 Adaptive Strategy ♟️ Strategic Thinking

10배의 법칙

저자: 그랜트 카돈 • 2011

Why your targets are too small and your effort too weak: the discipline of multiplying both by ten.

3.93

30,000+

🎯 Goal Setting ⚡ Relentless Execution 🧱 Radical Responsibility 🌊 Abundance Mentality 📈 Customer Acquisition

10배의 법칙

Why your targets are too small and your effort too weak: the discipline of multiplying both by ten.

저자: 그랜트 카돈 2011 256 페이지

3.93

30,000+ 개의 평점

🎯 Goal Setting ⚡ Relentless Execution 🧱 Radical Responsibility 🌊 Abundance Mentality 📈 Customer Acquisition

디스 이즈 마케팅

저자: 세스 고딘 • 2018

Mass appeal is a trap. Pick the smallest audience you can truly change, and earn their attention.

3.92

17,000+

🤝 Ethical Marketing 🎯 Niche Audience 📖 Brand Storytelling 🗣️ Word Of Mouth 👑 Status Dynamics

디스 이즈 마케팅

Mass appeal is a trap. Pick the smallest audience you can truly change, and earn their attention.

저자: 세스 고딘 2018 288 페이지

3.92

17,000+ 개의 평점

🤝 Ethical Marketing 🎯 Niche Audience 📖 Brand Storytelling 🗣️ Word Of Mouth 👑 Status Dynamics

Why We Buy

저자: Paco Underhill • 1999

The hidden choreography of shoppers, decoded from thousands of hours of store video.

3.88

13,000+

🧠 Consumer Behavior 🏬 Store Design 🏙️ Environmental Psychology 👫 Gender Differences 👵 Aging Consumers

Why We Buy

The hidden choreography of shoppers, decoded from thousands of hours of store video.

저자: Paco Underhill 1999 256 페이지

3.88

13,000+ 개의 평점

🧠 Consumer Behavior 🏬 Store Design 🏙️ Environmental Psychology 👫 Gender Differences 👵 Aging Consumers

The Think and Grow Rich Success Journal

저자: Napoleon Hill • 1937

One written goal, read with emotion twice a day, backed by persistence that outlasts every failure.

4.16

300,000+

🧠 Wealth Mindset 🏛️ Success Philosophy 🎯 Goal Setting 🗣️ Affirmations 🧘 Subconscious Programming

The Think and Grow Rich Success Journal

One written goal, read with emotion twice a day, backed by persistence that outlasts every failure.

저자: Napoleon Hill 1937 160 페이지

4.16

300,000+ 개의 평점

🧠 Wealth Mindset 🏛️ Success Philosophy 🎯 Goal Setting 🗣️ Affirmations 🧘 Subconscious Programming

The Six Disciplines of Strategic Thinking

저자: Michael D. Watkins • 2024

Spotting threats before competitors do isn't a gift; six trainable mental skills drive it.

3.88

500+

♟️ Strategic Leadership 🧠 Mental Models For Leaders 🔗 Systems Thinking 🌊 Adaptive Leadership 🔍 Problem Solving Frameworks

The Six Disciplines of Strategic Thinking

Spotting threats before competitors do isn't a gift; six trainable mental skills drive it.

저자: Michael D. Watkins 2024 192 페이지

3.88

500+ 개의 평점

♟️ Strategic Leadership 🧠 Mental Models For Leaders 🔗 Systems Thinking 🌊 Adaptive Leadership 🔍 Problem Solving Frameworks

Choose Your Enemies Wisely

저자: Patrick Bet-David • 2023

Most plans ignore the one factor that drives everything: the enemy you choose.

4.30

1,000+

📋 Business Planning 🚀 Startup Strategy 🔥 Motivational Leadership 📖 Strategic Storytelling 🏢 Company Culture

Choose Your Enemies Wisely

Most plans ignore the one factor that drives everything: the enemy you choose.

저자: Patrick Bet-David 2023 304 페이지

4.30

1,000+ 개의 평점

📋 Business Planning 🚀 Startup Strategy 🔥 Motivational Leadership 📖 Strategic Storytelling 🏢 Company Culture

스프린트

저자: 제이크 냅 • 2016

The five-day sprint that replaces endless debate with sketch, decide, prototype, and test.

4.18

23,000+

🧠 Design Thinking 🚀 Lean Startup 🛠️ Rapid Prototyping 🔍 User Research ✅ Validated Learning

스프린트

The five-day sprint that replaces endless debate with sketch, decide, prototype, and test.

저자: 제이크 냅 2016 274 페이지

4.18

23,000+ 개의 평점

🧠 Design Thinking 🚀 Lean Startup 🛠️ Rapid Prototyping 🔍 User Research ✅ Validated Learning

This Is Strategy

저자: Seth Godin • 2024

The best strategies don't wrestle the system. They let the system do the work.

3.54

500+

🧠 Systems Thinking 🧭 Strategic Thinking 🎯 Niche Marketing ⏳ Long-Term Thinking 🤝 Customer Empathy

This Is Strategy

The best strategies don't wrestle the system. They let the system do the work.

저자: Seth Godin 2024 256 페이지

3.54

500+ 개의 평점

🧠 Systems Thinking 🧭 Strategic Thinking 🎯 Niche Marketing ⏳ Long-Term Thinking 🤝 Customer Empathy

진화된 마케팅 그로스 해킹

저자: 션 엘리스 • 2017

Build a team that runs 30 growth experiments a week; here is the structure and process.

4.11

5,000+

🚀 Growth Hacking 🎯 Product/Market Fit 🧪 Rapid Experimentation 🔁 Retention Loops 🚪 Onboarding Design

진화된 마케팅 그로스 해킹

Build a team that runs 30 growth experiments a week; here is the structure and process.

저자: 션 엘리스 2017 320 페이지

4.11

5,000+ 개의 평점

🚀 Growth Hacking 🎯 Product/Market Fit 🧪 Rapid Experimentation 🔁 Retention Loops 🚪 Onboarding Design

하이 그로스 핸드북

저자: 엘라드 길 • 2018

The playbook for scaling from ten to ten thousand without the usual breakdowns.

4.08

2,000+

📈 Startup Scaling 🤝 Hiring Playbooks 🏗️ Organizational Design 🌱 Culture Building 💰 Venture Capital

하이 그로스 핸드북

The playbook for scaling from ten to ten thousand without the usual breakdowns.

저자: 엘라드 길 2018 344 페이지

4.08

2,000+ 개의 평점

📈 Startup Scaling 🤝 Hiring Playbooks 🏗️ Organizational Design 🌱 Culture Building 💰 Venture Capital

원 투 매니

저자: 제이슨 플래들리엔 • 2018

Most webinars fail because they teach. The four-stage sequence that sells instead.

4.53

160

🌐 Internet Marketing 🔽 Sales Funnels 📬 Direct Response 💻 Online Presentations 📊 Conversion Optimization

원 투 매니

Most webinars fail because they teach. The four-stage sequence that sells instead.

저자: 제이슨 플래들리엔 2018 348 페이지

4.53

160 개의 평점

🌐 Internet Marketing 🔽 Sales Funnels 📬 Direct Response 💻 Online Presentations 📊 Conversion Optimization

나의 광고 인생과 과학적 광고

저자: 클로드 C. 홉킨스 • 1923

Before creativity ruled, advertising was a science. The man who proved it gives his rules.

4.23

1,000+

📢 Advertising Strategy ✍️ Copywriting 📬 Direct Response Marketing 🧠 Consumer Psychology 📏 Testing And Measurement

나의 광고 인생과 과학적 광고

Before creativity ruled, advertising was a science. The man who proved it gives his rules.

저자: 클로드 C. 홉킨스 1923 336 페이지

4.23

1,000+ 개의 평점

📢 Advertising Strategy ✍️ Copywriting 📬 Direct Response Marketing 🧠 Consumer Psychology 📏 Testing And Measurement

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