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SoBrief

창업 도서 요약

OKRs, From Mission to Metrics
저자: Francisco S. Homem De Mello • 2016
A one-objective, three-metric start: how to introduce OKRs without the usual rollout chaos.
3.61
130
OKRs, From Mission to Metrics 요약
OKRs, From Mission to Metrics
A one-objective, three-metric start: how to introduce OKRs without the usual rollout chaos.
저자: Francisco S. Homem De Mello 2016 141 페이지
3.61
130 개의 평점
The Kickstarter Handbook
저자: Don Steinberg • 2012
Your Kickstarter succeeds on 30 days, a video, and the crowd you build beforehand. The playbook.
3.74
133
The Kickstarter Handbook 요약
The Kickstarter Handbook
Your Kickstarter succeeds on 30 days, a video, and the crowd you build beforehand. The playbook.
저자: Don Steinberg 2012 227 페이지
3.74
133 개의 평점
The Real Mad Men
저자: Andrew Cracknell • 2011
Why you never saw a VW ad with tail fins: the revolt that birthed modern advertising.
3.56
302
The Real Mad Men 요약
The Real Mad Men
Why you never saw a VW ad with tail fins: the revolt that birthed modern advertising.
저자: Andrew Cracknell 2011 224 페이지
3.56
302 개의 평점
The Business Model Canvas
저자: Magali Marbaise • 2015
Nine boxes on one page. A workshop. Your business model, stress-tested and rebuilt before Monday.
3.63
124
The Business Model Canvas 요약
The Business Model Canvas
Nine boxes on one page. A workshop. Your business model, stress-tested and rebuilt before Monday.
저자: Magali Marbaise 2015 36 페이지
3.63
124 개의 평점
The Burger King
저자: Jim McLamore • 1998
Betting on a bigger burger: how one Miami partnership built a fast-food giant.
3.82
249
The Burger King 요약
The Burger King
Betting on a bigger burger: how one Miami partnership built a fast-food giant.
저자: Jim McLamore 1998 286 페이지
3.82
249 개의 평점
The Investors Guide to Growing Wealth in Self Storage
저자: A.J. Osborne • 2020
How to buy underperforming self-storage facilities, fix the leaks, and double the revenue.
4.33
126
The Investors Guide to Growing Wealth in Self Storage 요약
The Investors Guide to Growing Wealth in Self Storage
How to buy underperforming self-storage facilities, fix the leaks, and double the revenue.
저자: A.J. Osborne 2020 184 페이지
4.33
126 개의 평점
Negotiating for Success
저자: George J. Siedel • 2014
Calculate your walk-away, anchor their mind, and write contracts that actually work.
4.04
500+
Negotiating for Success 요약
Negotiating for Success
Calculate your walk-away, anchor their mind, and write contracts that actually work.
저자: George J. Siedel 2014 160 페이지
4.04
500+ 개의 평점
Generation AI
저자: Matt Britton • 2025
Generation Alpha breathes AI like oxygen. Their $5.5 trillion will rewrite every rule by 2030.
3.60
72
Generation AI 요약
Generation AI
Generation Alpha breathes AI like oxygen. Their $5.5 trillion will rewrite every rule by 2030.
저자: Matt Britton 2025 256 페이지
3.60
72 개의 평점
IoT Inc
저자: Bruce Sinclair • 2017
Sensors turn products into services. Here's how to sell outcomes, not hardware.
3.92
144
IoT Inc 요약
IoT Inc
Sensors turn products into services. Here's how to sell outcomes, not hardware.
저자: Bruce Sinclair 2017 305 페이지
3.92
144 개의 평점
Cold Email Manifesto
저자: Robert Indries • 2023
Three-sentence email that lands meetings, slow warmup to dodge spam, and the commission-only team.
3.77
13
Cold Email Manifesto 요약
Cold Email Manifesto
Three-sentence email that lands meetings, slow warmup to dodge spam, and the commission-only team.
저자: Robert Indries 2023 198 페이지
3.77
13 개의 평점
Play Nice
저자: Jason Schreier • 2024
$80 million and seven years for a game that never shipped: the unraveling of Blizzard Entertainment.
4.16
7,000+
Play Nice 요약
Play Nice
$80 million and seven years for a game that never shipped: the unraveling of Blizzard Entertainment.
저자: Jason Schreier 2024 384 페이지
4.16
7,000+ 개의 평점
How to Understand Business Finance
저자: Bob Cinnamon • 2006
Finance for the non-accountant: balance sheets, cash flow, and the ratios that matter.
3.36
44
How to Understand Business Finance 요약
How to Understand Business Finance
Finance for the non-accountant: balance sheets, cash flow, and the ratios that matter.
저자: Bob Cinnamon 2006 176 페이지
3.36
44 개의 평점
The Customer Centricity Playbook
저자: Peter Fader • 2018
The average customer is a dangerous myth. Your real profits come from a tiny, identifiable fraction.
3.76
319
The Customer Centricity Playbook 요약
The Customer Centricity Playbook
The average customer is a dangerous myth. Your real profits come from a tiny, identifiable fraction.
저자: Peter Fader 2018 136 페이지
3.76
319 개의 평점
Financial Freedom with Real Estate Investing
저자: Michael Blank • 2018
Multifamily real estate replaces your salary in three years, with no money or experience needed.
4.17
472
Financial Freedom with Real Estate Investing 요약
Financial Freedom with Real Estate Investing
Multifamily real estate replaces your salary in three years, with no money or experience needed.
저자: Michael Blank 2018 259 페이지
4.17
472 개의 평점
Overcrowded
저자: Roberto Verganti • 2016
Ideas are everywhere; meaning is scarce. Winning requires love, not just better answers.
3.83
122
Overcrowded 요약
Overcrowded
Ideas are everywhere; meaning is scarce. Winning requires love, not just better answers.
저자: Roberto Verganti 2016 264 페이지
3.83
122 개의 평점
Craft, Inc.
저자: Meg Mateo Ilasco • 2007
The business playbook for makers: permits, pricing, branding, and getting into stores.
3.86
1,000+
Craft, Inc. 요약
Craft, Inc.
The business playbook for makers: permits, pricing, branding, and getting into stores.
저자: Meg Mateo Ilasco 2007 160 페이지
3.86
1,000+ 개의 평점
The Tao of the Side Hustle
저자: Don Hyun Kiolbassa • 2022
Most side hustle advice says work harder. This one says think like a strategist.
4.24
17
The Tao of the Side Hustle 요약
The Tao of the Side Hustle
Most side hustle advice says work harder. This one says think like a strategist.
저자: Don Hyun Kiolbassa 2022 240 페이지
4.24
17 개의 평점
Barnum
저자: Robert Wilson • 2019
He sold Americans a mermaid made from a monkey. Queen Victoria still invited him to tea.
3.70
500+
Barnum 요약
Barnum
He sold Americans a mermaid made from a monkey. Queen Victoria still invited him to tea.
저자: Robert Wilson 2019
3.70
500+ 개의 평점
The Profitable Hobby Farm
저자: Sarah Beth Aubrey • 2010
Your hobby farm can earn real money. The business blueprint for making local food pay.
3.71
157
The Profitable Hobby Farm 요약
The Profitable Hobby Farm
Your hobby farm can earn real money. The business blueprint for making local food pay.
저자: Sarah Beth Aubrey 2010 288 페이지
3.71
157 개의 평점
Killing the Sale
저자: Todd Duncan • 2004
The ten ways your sales approach pushes buyers away. Stop performing, start connecting.
4.01
80
Killing the Sale 요약
Killing the Sale
The ten ways your sales approach pushes buyers away. Stop performing, start connecting.
저자: Todd Duncan 2004 242 페이지
4.01
80 개의 평점
Two O'Clock on a Tuesday at Trevi Fountain
저자: Helene Sula • 2024
An Oxford comma got her fired. A shattered ankle got her blogging. Then Germany happened.
3.85
500+
Two O'Clock on a Tuesday at Trevi Fountain 요약
Two O'Clock on a Tuesday at Trevi Fountain
An Oxford comma got her fired. A shattered ankle got her blogging. Then Germany happened.
저자: Helene Sula 2024 224 페이지
3.85
500+ 개의 평점
Invent It, Sell It, Bank It!
저자: Lori Greiner • 2014
From idea to retail: how to prototype, patent, pitch, and sell your product on live TV.
3.97
500+
Invent It, Sell It, Bank It! 요약
Invent It, Sell It, Bank It!
From idea to retail: how to prototype, patent, pitch, and sell your product on live TV.
저자: Lori Greiner 2014 288 페이지
3.97
500+ 개의 평점
Conversations For Action and Collected Essays
저자: Fernando Flores • 2013
Your company runs on promises, not org charts. Conversational moves that make commitments stick.
4.40
112
Conversations For Action and Collected Essays 요약
Conversations For Action and Collected Essays
Your company runs on promises, not org charts. Conversational moves that make commitments stick.
저자: Fernando Flores 2013 158 페이지
4.40
112 개의 평점
Fire Your Boss
저자: Stephen M. Pollan • 2004
Depose your boss mentally, follow the money, and always fish for your next job from day one.
3.67
150
Fire Your Boss 요약
Fire Your Boss
Depose your boss mentally, follow the money, and always fish for your next job from day one.
저자: Stephen M. Pollan 2004 288 페이지
3.67
150 개의 평점
Vendes o vendes. Cómo salirte con la tuya en los negocios y en la vida
저자: Grant Cardone • 2013
Most success comes down to one skill nobody teaches. Here is the playbook.
4.11
330
Vendes o vendes. Cómo salirte con la tuya en los negocios y en la vida 요약
Vendes o vendes. Cómo salirte con la tuya en los negocios y en la vida
Most success comes down to one skill nobody teaches. Here is the playbook.
저자: Grant Cardone 2013
4.11
330 개의 평점
The Lean Marketplace
저자: Juho Makkonen • 2018
The lean playbook for launching a marketplace without dying on the chicken-and-egg problem.
4.30
243
The Lean Marketplace 요약
The Lean Marketplace
The lean playbook for launching a marketplace without dying on the chicken-and-egg problem.
저자: Juho Makkonen 2018 212 페이지
4.30
243 개의 평점
The Successful Speaker
저자: Grant Baldwin • 2020
Most speakers have a message but no business model. This book provides the missing half.
4.18
187
The Successful Speaker 요약
The Successful Speaker
Most speakers have a message but no business model. This book provides the missing half.
저자: Grant Baldwin 2020 288 페이지
4.18
187 개의 평점
Stop Asking Questions
저자: Andrew Warner • 2021
A therapist's secret tools for getting anyone to open up, from first hello to final reveal.
4.13
187
Stop Asking Questions 요약
Stop Asking Questions
A therapist's secret tools for getting anyone to open up, from first hello to final reveal.
저자: Andrew Warner 2021 209 페이지
4.13
187 개의 평점
Red Thread Thinking
저자: Debra Kaye • 2013
Innovation isn't genius. It's connecting what you already have to what consumers won't say.
3.74
201
Red Thread Thinking 요약
Red Thread Thinking
Innovation isn't genius. It's connecting what you already have to what consumers won't say.
저자: Debra Kaye 2013 273 페이지
3.74
201 개의 평점
Strangers To Superfans
저자: David Gaughran • 2018
Five hidden stages decide every reader sale; most authors misdiagnose which one is broken.
4.40
500+
Strangers To Superfans 요약
Strangers To Superfans
Five hidden stages decide every reader sale; most authors misdiagnose which one is broken.
저자: David Gaughran 2018 166 페이지
4.40
500+ 개의 평점
Go Mobile
저자: Jeanne Hopkins • 2011
Mobile marketing without a big budget: how to adapt Fortune 500 tactics to your business.
3.55
60
Go Mobile 요약
Go Mobile
Mobile marketing without a big budget: how to adapt Fortune 500 tactics to your business.
저자: Jeanne Hopkins 2011 256 페이지
3.55
60 개의 평점
Seducing Strangers
저자: Josh Weltman • 2015
Advertising's real job isn't selling. It's making people happy. A Mad Man shows you how.
3.84
317
Seducing Strangers 요약
Seducing Strangers
Advertising's real job isn't selling. It's making people happy. A Mad Man shows you how.
저자: Josh Weltman 2015 179 페이지
3.84
317 개의 평점
Decoded
저자: Jay-Z • 2009
His annotated lyrics reveal how the corner became a boardroom and rhyme became high poetry.
3.86
8,000+
Decoded 요약
Decoded
His annotated lyrics reveal how the corner became a boardroom and rhyme became high poetry.
저자: Jay-Z 2009 317 페이지
3.86
8,000+ 개의 평점
We Are All Weird
저자: Seth Godin • 2011
The bell curve is stretching: normal is vanishing, and the edges now dominate commerce.
3.55
4,000+
We Are All Weird 요약
We Are All Weird
The bell curve is stretching: normal is vanishing, and the edges now dominate commerce.
저자: Seth Godin 2011 112 페이지
3.55
4,000+ 개의 평점
No B.S. Business Success in the New Economy
저자: Dan S. Kennedy • 2009
No-nonsense rules for fast business growth: test everything, master selling, guard your cash.
4.43
69
No B.S. Business Success in the New Economy 요약
No B.S. Business Success in the New Economy
No-nonsense rules for fast business growth: test everything, master selling, guard your cash.
저자: Dan S. Kennedy 2009 274 페이지
4.43
69 개의 평점
Content Marketing Strategies For Dummies
저자: Stephanie Diamond • 2016
Turn scattered blog posts into a content system that attracts, converts, and keeps customers.
3.80
10
Content Marketing Strategies For Dummies 요약
Content Marketing Strategies For Dummies
Turn scattered blog posts into a content system that attracts, converts, and keeps customers.
저자: Stephanie Diamond 2016 416 페이지
3.80
10 개의 평점
Peebles Principles, The
저자: R. Donahue Peebles • 2007
Control the tenant, buy distressed, and never quit: a developer's twelve principles for winning big.
4.28
134
Peebles Principles, The 요약
Peebles Principles, The
Control the tenant, buy distressed, and never quit: a developer's twelve principles for winning big.
저자: R. Donahue Peebles 2007
4.28
134 개의 평점
Storytelling in Business
저자: Janis Forman • 2013
Strategy is a story. How the best organizations build storytelling into a systematic capability.
3.53
17
Storytelling in Business 요약
Storytelling in Business
Strategy is a story. How the best organizations build storytelling into a systematic capability.
저자: Janis Forman 2013 305 페이지
3.53
17 개의 평점
The 32 Unbreakable Laws of Money and Success
저자: Brian Tracy • 2024
Wealth is a habit: thirty-two laws that install it, from saving 10% to automated investing.
4.20
87
The 32 Unbreakable Laws of Money and Success 요약
The 32 Unbreakable Laws of Money and Success
Wealth is a habit: thirty-two laws that install it, from saving 10% to automated investing.
저자: Brian Tracy 2024 192 페이지
4.20
87 개의 평점
Sur/petition
저자: Edward de Bono • 1992
Competition keeps you alive. The real money is in building value no one else can offer.
4.01
81
Sur/petition 요약
Sur/petition
Competition keeps you alive. The real money is in building value no one else can offer.
저자: Edward de Bono 1992
4.01
81 개의 평점
Never Make the First Offer
저자: Donald Dell • 2009
Let them name their price first. The trust-and-leverage playbook of a master sports dealmaker.
3.69
143
Never Make the First Offer 요약
Never Make the First Offer
Let them name their price first. The trust-and-leverage playbook of a master sports dealmaker.
저자: Donald Dell 2009 225 페이지
3.69
143 개의 평점
The Alchemists
저자: Jim Ratcliffe • 2018
Four out of five acquisitions fail. INEOS bet on the opposite and built a global industrial empire.
3.74
110
The Alchemists 요약
The Alchemists
Four out of five acquisitions fail. INEOS bet on the opposite and built a global industrial empire.
저자: Jim Ratcliffe 2018 344 페이지
3.74
110 개의 평점
Design to Grow
저자: David Butler • 2015
Scale and agility usually fight; Coca-Cola used design to get both at once.
3.74
369
Design to Grow 요약
Design to Grow
Scale and agility usually fight; Coca-Cola used design to get both at once.
저자: David Butler 2015 256 페이지
3.74
369 개의 평점
40 Rules for Internet Business Success
저자: Matthew Paulson • 2014
Leave your day job behind: build a profitable online business that funds a life you choose.
4.02
213
40 Rules for Internet Business Success 요약
40 Rules for Internet Business Success
Leave your day job behind: build a profitable online business that funds a life you choose.
저자: Matthew Paulson 2014 200 페이지
4.02
213 개의 평점
Man Up
저자: Bedros Keuilian • 2018
An immigrant's tough-love playbook: fix the leader in the mirror, and the business fixes itself.
4.18
500+
Man Up 요약
Man Up
An immigrant's tough-love playbook: fix the leader in the mirror, and the business fixes itself.
저자: Bedros Keuilian 2018 192 페이지
4.18
500+ 개의 평점
e-Riches 2.0
저자: Scott Fox • 2009
Email, blogs, and social media: build an audience, earn their trust, then sell. The online playbook.
3.78
50
e-Riches 2.0 요약
e-Riches 2.0
Email, blogs, and social media: build an audience, earn their trust, then sell. The online playbook.
저자: Scott Fox 2009 336 페이지
3.78
50 개의 평점
Big Bang Disruption
저자: Larry Downes • 2014
When a product beats yours on every dimension, your industry doesn't just shrink. It disappears.
3.59
245
Big Bang Disruption 요약
Big Bang Disruption
When a product beats yours on every dimension, your industry doesn't just shrink. It disappears.
저자: Larry Downes 2014 272 페이지
3.59
245 개의 평점
Amazon
저자: Natalie Berg • 2019
The company that started with books now controls the infrastructure for how America buys everything.
3.77
196
Amazon 요약
Amazon
The company that started with books now controls the infrastructure for how America buys everything.
저자: Natalie Berg 2019 272 페이지
3.77
196 개의 평점
Never Play It Safe
저자: Chase Jarvis • 2024
Why the safe route is the biggest gamble, and how to build a life you actually want.
3.86
406
Never Play It Safe 요약
Never Play It Safe
Why the safe route is the biggest gamble, and how to build a life you actually want.
저자: Chase Jarvis 2024 256 페이지
3.86
406 개의 평점
Now, Build a Great Business! 7 Ways to Maximize Your Profits in Any Market
저자: Mark C. Thompson • 2010
Seven operational pillars that align your team, delight customers, and keep the profits coming.
3.88
118
Now, Build a Great Business! 7 Ways to Maximize Your Profits in Any Market 요약
Now, Build a Great Business! 7 Ways to Maximize Your Profits in Any Market
Seven operational pillars that align your team, delight customers, and keep the profits coming.
저자: Mark C. Thompson 2010 256 페이지
3.88
118 개의 평점
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