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SoBrief

Entrepreneurship Book Summaries

Cashvertising
by Drew Eric Whitman • 2008
Ad agency psychology: write headlines that get read, copy that sells, and prices no one resists.
4.35
2k+
Cashvertising Summary
Cashvertising
Ad agency psychology: write headlines that get read, copy that sells, and prices no one resists.
by Drew Eric Whitman 2008 208 pages
4.35
2k+ ratings
The Business of the 21st Century
by Robert T. Kiyosaki • 2010
One business runs on relationships, not capital. Commit five years, and it pays for a lifetime.
3.87
11k+
The Business of the 21st Century Summary
The Business of the 21st Century
One business runs on relationships, not capital. Commit five years, and it pays for a lifetime.
by Robert T. Kiyosaki 2010 117 pages
3.87
11k+ ratings
How Brands Grow
by Byron Sharp • 2010
The empirical laws that reveal why big brands keep winning, and why loyalty programs rarely work.
4.16
3k+
How Brands Grow Summary
How Brands Grow
The empirical laws that reveal why big brands keep winning, and why loyalty programs rarely work.
by Byron Sharp 2010 228 pages
4.16
3k+ ratings
Positioning
by Al Ries • 1980
Better products lose. The marketing war is about owning a single, simple word in the brain.
4.04
18k+
Positioning Summary
Positioning
Better products lose. The marketing war is about owning a single, simple word in the brain.
by Al Ries 1980 226 pages
4.04
18k+ ratings
Work Rules!
by Laszlo Bock • 2015
A data-driven blueprint for hiring, pay, and culture from Google's former head of people operations.
4.13
16k+
Work Rules! Summary
Work Rules!
A data-driven blueprint for hiring, pay, and culture from Google's former head of people operations.
by Laszlo Bock 2015 417 pages
4.13
16k+ ratings
Way of the Wolf
by Jordan Belfort • 2017
The closing system that runs on certainty, not charm, starting with the first four seconds.
3.95
9k+
Way of the Wolf Summary
Way of the Wolf
The closing system that runs on certainty, not charm, starting with the first four seconds.
by Jordan Belfort 2017 240 pages
3.95
9k+ ratings
Confessions of an Advertising Man
by David Ogilvy • 2004
Entertaining ads rarely sell. Great ones make a concrete promise, then repeat it for decades.
4
6k+
Confessions of an Advertising Man Summary
Confessions of an Advertising Man
Entertaining ads rarely sell. Great ones make a concrete promise, then repeat it for decades.
by David Ogilvy 2004 208 pages
4
6k+ ratings
The Startup Owner's Manual
by Steve Blank • 2012
Every business plan is guesswork. Here is the systematic way to replace guesses with customer facts.
4.11
12k+
The Startup Owner's Manual Summary
The Startup Owner's Manual
Every business plan is guesswork. Here is the systematic way to replace guesses with customer facts.
by Steve Blank 2012 608 pages
4.11
12k+ ratings
Marketing Management
by Philip Kotler • 1967
Most companies think marketing is selling. It's not. Here is the complete discipline.
4.06
6k+
Marketing Management Summary
Marketing Management
Most companies think marketing is selling. It's not. Here is the complete discipline.
by Philip Kotler 1967 729 pages
4.06
6k+ ratings
Day Trading Attention
by Gary Vaynerchuk • 2024
Forget followers. Create content algorithms reward, then put money only behind what already works.
4.18
1k+
Day Trading Attention Summary
Day Trading Attention
Forget followers. Create content algorithms reward, then put money only behind what already works.
by Gary Vaynerchuk 2024 272 pages
4.18
1k+ ratings
Duct Tape Marketing Revised and Updated
by John Jantsch • 2006
Replace random marketing with a staged system: attract ideal clients through education, not chasing.
3.94
2k+
Duct Tape Marketing Revised and Updated Summary
Duct Tape Marketing Revised and Updated
Replace random marketing with a staged system: attract ideal clients through education, not chasing.
by John Jantsch 2006 304 pages
3.94
2k+ ratings
Hook Point
by Brendan Kane • 2020
Three seconds to grab attention before the scroll. A system for hooks that actually stop thumbs.
3.49
1k+
Hook Point Summary
Hook Point
Three seconds to grab attention before the scroll. A system for hooks that actually stop thumbs.
by Brendan Kane 2020 304 pages
3.49
1k+ ratings
Radical Candor
by Kim Malone Scott • 2017
Good bosses care. Great bosses also confront. The framework that makes both possible.
4.05
58k+
Radical Candor Summary
Radical Candor
Good bosses care. Great bosses also confront. The framework that makes both possible.
by Kim Malone Scott 2017 404 pages
4.05
58k+ ratings
Brand Gap, The
by Marty Neumeier • 2003
Brands stumble not on bad strategy or poor design, but on the gap no one manages.
3.98
5k+
Brand Gap, The Summary
Brand Gap, The
Brands stumble not on bad strategy or poor design, but on the gap no one manages.
by Marty Neumeier 2003
3.98
5k+ ratings
Oversubscribed
by Daniel Priestley • 2015
When demand exceeds supply, you set the price. Here is the playbook for getting there.
4.19
2k+
Oversubscribed Summary
Oversubscribed
When demand exceeds supply, you set the price. Here is the playbook for getting there.
by Daniel Priestley 2015 224 pages
4.19
2k+ ratings
Law of Success
by Napoleon Hill • 2004
Carnegie, Ford, and Edison shared a mental code. Hill spent two decades extracting its sixteen laws.
4.32
13k+
Law of Success Summary
Law of Success
Carnegie, Ford, and Edison shared a mental code. Hill spent two decades extracting its sixteen laws.
by Napoleon Hill 2004 1035 pages
4.32
13k+ ratings
Unscripted
by M.J. DeMarco • 2017
Replace your salary with a business that earns while you sleep and never asks permission.
4.40
4k+
Unscripted Summary
Unscripted
Replace your salary with a business that earns while you sleep and never asks permission.
by M.J. DeMarco 2017 432 pages
4.40
4k+ ratings
The Strategy and Tactics of Pricing
by Thomas T. Nagle • 1986
Why cost-plus pricing fails: it overprices weak markets and leaves profit in strong ones.
4.08
500+
The Strategy and Tactics of Pricing Summary
The Strategy and Tactics of Pricing
Why cost-plus pricing fails: it overprices weak markets and leaves profit in strong ones.
by Thomas T. Nagle 1986 352 pages
4.08
500+ ratings
Company Of One
by Paul Jarvis • 2019
Growth is not the goal. The playbook for a deliberately small, fiercely profitable business.
3.91
6k+
Company Of One Summary
Company Of One
Growth is not the goal. The playbook for a deliberately small, fiercely profitable business.
by Paul Jarvis 2019
3.91
6k+ ratings
Ogilvy on Advertising
by David Ogilvy • 1985
Your headline is 90% of your budget. A master adman's craft rules for making every word sell.
4.15
11k+
Ogilvy on Advertising Summary
Ogilvy on Advertising
Your headline is 90% of your budget. A master adman's craft rules for making every word sell.
by David Ogilvy 1985 224 pages
4.15
11k+ ratings
The Little Red Book of Selling
by Jeffrey Gitomer • 2004
Build a personal brand, kill cold calling, and let social proof close your deals.
3.91
10k+
The Little Red Book of Selling Summary
The Little Red Book of Selling
Build a personal brand, kill cold calling, and let social proof close your deals.
by Jeffrey Gitomer 2004 230 pages
3.91
10k+ ratings
Scaling Up
by Verne Harnish • 2014
The scaling playbook: why cash speed and meeting rhythm matter more than the next big sale.
4.16
6k+
Scaling Up Summary
Scaling Up
The scaling playbook: why cash speed and meeting rhythm matter more than the next big sale.
by Verne Harnish 2014 272 pages
4.16
6k+ ratings
Never Enough
by Andrew Wilkinson • 2024
The barista who became a billionaire, then learned he had blown right past contentment.
4.38
4k+
Never Enough Summary
Never Enough
The barista who became a billionaire, then learned he had blown right past contentment.
by Andrew Wilkinson 2024 288 pages
4.38
4k+ ratings
One Thousand Ways to Make $1000
by F.C. Minaker • 2010
The encyclopedia of small ventures: how to start a business from whatever you already do well.
4.01
420
One Thousand Ways to Make $1000 Summary
One Thousand Ways to Make $1000
The encyclopedia of small ventures: how to start a business from whatever you already do well.
by F.C. Minaker 2010 410 pages
4.01
420 ratings
Launch
by Jeff Walker • 2014
The launch formula that compresses a year of sales into one week, no existing audience required.
3.99
4k+
Launch Summary
Launch
The launch formula that compresses a year of sales into one week, no existing audience required.
by Jeff Walker 2014 206 pages
3.99
4k+ ratings
The Book on Rental Property Investing
by Brandon Turner • 2015
The buy-and-hold playbook: how to find, fund, and manage rental properties that actually make money.
4.37
7k+
The Book on Rental Property Investing Summary
The Book on Rental Property Investing
The buy-and-hold playbook: how to find, fund, and manage rental properties that actually make money.
by Brandon Turner 2015 347 pages
4.37
7k+ ratings
Expert Secrets
by Russell Brunson • 2017
One webinar script that builds a paying movement: tell three stories, then ask four questions.
4.24
4k+
Expert Secrets Summary
Expert Secrets
One webinar script that builds a paying movement: tell three stories, then ask four questions.
by Russell Brunson 2017 302 pages
4.24
4k+ ratings
Epic Content Marketing
by Joe Pulizzi • 2013
The publishing playbook: stop interrupting, start teaching, and make customers seek you out.
3.96
1k+
Epic Content Marketing Summary
Epic Content Marketing
The publishing playbook: stop interrupting, start teaching, and make customers seek you out.
by Joe Pulizzi 2013 332 pages
3.96
1k+ ratings
Million Dollar Habits
by Brian Tracy • 1999
The specific routines that predict your income, and how to lock them in so they stick.
4.00
3k+
Million Dollar Habits Summary
Million Dollar Habits
The specific routines that predict your income, and how to lock them in so they stick.
by Brian Tracy 1999 293 pages
4.00
3k+ ratings
Sell or Be Sold
by Grant Cardone • 1998
Everyone is in sales, whether they know it or not. The unapologetic guide to winning.
4.05
8k+
Sell or Be Sold Summary
Sell or Be Sold
Everyone is in sales, whether they know it or not. The unapologetic guide to winning.
by Grant Cardone 1998 256 pages
4.05
8k+ ratings
The Daily Trading Coach
by Brett N. Steenbarger • 2009
101 daily lessons to turn your mind into your best trading tool, one morning at a time.
4.20
446
The Daily Trading Coach Summary
The Daily Trading Coach
101 daily lessons to turn your mind into your best trading tool, one morning at a time.
by Brett N. Steenbarger 2009 368 pages
4.20
446 ratings
Sales EQ
by Jeb Blount • 2017
The deal is won or lost before the spreadsheet opens. The psychology that decides complex sales.
4.28
1k+
Sales EQ Summary
Sales EQ
The deal is won or lost before the spreadsheet opens. The psychology that decides complex sales.
by Jeb Blount 2017 320 pages
4.28
1k+ ratings
Cashvertising
by Drew Eric Whitman • 2008
Eight primal desires drive every purchase. The ad psychology playbook for tapping each one.
4.35
2k+
Cashvertising Summary
Cashvertising
Eight primal desires drive every purchase. The ad psychology playbook for tapping each one.
by Drew Eric Whitman 2008 208 pages
4.35
2k+ ratings
Jab, Jab, Jab, Right Hook
by Gary Vaynerchuk • 2013
Three value posts for every ask: the platform-by-platform craft of social media.
3.95
9k+
Jab, Jab, Jab, Right Hook Summary
Jab, Jab, Jab, Right Hook
Three value posts for every ask: the platform-by-platform craft of social media.
by Gary Vaynerchuk 2013 195 pages
3.95
9k+ ratings
The Luxury Strategy
by Jean-Noël Kapferer • 2008
High prices increase desire, scarcity beats availability, and the customer is never king.
4.24
500+
The Luxury Strategy Summary
The Luxury Strategy
High prices increase desire, scarcity beats availability, and the customer is never king.
by Jean-Noël Kapferer 2008 384 pages
4.24
500+ ratings
Secrets of Closing the Sale
by Zig Ziglar • 1984
Objections reveal the path to yes: a question-based method for closing with integrity.
4.16
10k+
Secrets of Closing the Sale Summary
Secrets of Closing the Sale
Objections reveal the path to yes: a question-based method for closing with integrity.
by Zig Ziglar 1984 416 pages
4.16
10k+ ratings
How to Make a Few Billion Dollars
by Brad Jacobs • 2024
Ride a megatrend, buy companies, and hire people smarter than you. A billionaire's formula.
3.93
2k+
How to Make a Few Billion Dollars Summary
How to Make a Few Billion Dollars
Ride a megatrend, buy companies, and hire people smarter than you. A billionaire's formula.
by Brad Jacobs 2024 272 pages
3.93
2k+ ratings
The Jewish Phenomenon
by Steven Silbiger • 2000
A culture's seven principles for creating lasting wealth, and why they work for outsiders too.
3.98
390
The Jewish Phenomenon Summary
The Jewish Phenomenon
A culture's seven principles for creating lasting wealth, and why they work for outsiders too.
by Steven Silbiger 2000 256 pages
3.98
390 ratings
The Infinite Game
by Simon Sinek • 2017
Winning is a fiction. The companies that survive decades chase a purpose, not a finish line.
4.16
29k+
The Infinite Game Summary
The Infinite Game
Winning is a fiction. The companies that survive decades chase a purpose, not a finish line.
by Simon Sinek 2017 251 pages
4.16
29k+ ratings
The 10X Rule
by Grant Cardone • 2011
Why your targets are too small and your effort too weak: the discipline of multiplying both by ten.
3.93
30k+
The 10X Rule Summary
The 10X Rule
Why your targets are too small and your effort too weak: the discipline of multiplying both by ten.
by Grant Cardone 2011 256 pages
3.93
30k+ ratings
This Is Marketing
by Seth Godin • 2018
Mass appeal is a trap. Pick the smallest audience you can truly change, and earn their attention.
3.92
17k+
This Is Marketing Summary
This Is Marketing
Mass appeal is a trap. Pick the smallest audience you can truly change, and earn their attention.
by Seth Godin 2018 288 pages
3.92
17k+ ratings
Why We Buy
by Paco Underhill • 1999
The hidden choreography of shoppers, decoded from thousands of hours of store video.
3.88
13k+
Why We Buy Summary
Why We Buy
The hidden choreography of shoppers, decoded from thousands of hours of store video.
by Paco Underhill 1999 256 pages
3.88
13k+ ratings
The Think and Grow Rich Success Journal
by Napoleon Hill • 1937
One written goal, read with emotion twice a day, backed by persistence that outlasts every failure.
4.16
300k+
The Think and Grow Rich Success Journal Summary
The Think and Grow Rich Success Journal
One written goal, read with emotion twice a day, backed by persistence that outlasts every failure.
by Napoleon Hill 1937 160 pages
4.16
300k+ ratings
The Six Disciplines of Strategic Thinking
by Michael D. Watkins • 2024
Spotting threats before competitors do isn't a gift; six trainable mental skills drive it.
3.88
500+
The Six Disciplines of Strategic Thinking Summary
The Six Disciplines of Strategic Thinking
Spotting threats before competitors do isn't a gift; six trainable mental skills drive it.
by Michael D. Watkins 2024 192 pages
3.88
500+ ratings
Choose Your Enemies Wisely
by Patrick Bet-David • 2023
Most plans ignore the one factor that drives everything: the enemy you choose.
4.30
1k+
Choose Your Enemies Wisely Summary
Choose Your Enemies Wisely
Most plans ignore the one factor that drives everything: the enemy you choose.
by Patrick Bet-David 2023 304 pages
4.30
1k+ ratings
Sprint
by Jake Knapp • 2016
The five-day sprint that replaces endless debate with sketch, decide, prototype, and test.
4.18
23k+
Sprint Summary
Sprint
The five-day sprint that replaces endless debate with sketch, decide, prototype, and test.
by Jake Knapp 2016 274 pages
4.18
23k+ ratings
This Is Strategy
by Seth Godin • 2024
The best strategies don't wrestle the system. They let the system do the work.
3.54
500+
This Is Strategy Summary
This Is Strategy
The best strategies don't wrestle the system. They let the system do the work.
by Seth Godin 2024 256 pages
3.54
500+ ratings
Hacking Growth
by Sean Ellis • 2017
Build a team that runs 30 growth experiments a week; here is the structure and process.
4.11
5k+
Hacking Growth Summary
Hacking Growth
Build a team that runs 30 growth experiments a week; here is the structure and process.
by Sean Ellis 2017 320 pages
4.11
5k+ ratings
High Growth Handbook
by Elad Gil • 2018
The playbook for scaling from ten to ten thousand without the usual breakdowns.
4.08
2k+
High Growth Handbook Summary
High Growth Handbook
The playbook for scaling from ten to ten thousand without the usual breakdowns.
by Elad Gil 2018 344 pages
4.08
2k+ ratings
One to Many
by Jason Fladlien • 2018
Most webinars fail because they teach. The four-stage sequence that sells instead.
4.53
160
One to Many Summary
One to Many
Most webinars fail because they teach. The four-stage sequence that sells instead.
by Jason Fladlien 2018 348 pages
4.53
160 ratings
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