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Misbelief
by Dan Ariely • 2023
Conspiracy theories start not with stupidity but with cumulative, uncontrollable stress.
3.90
2k+
Misbelief Summary
Misbelief 95%
Conspiracy theories start not with stupidity but with cumulative, uncontrollable stress.
by Dan Ariely 2023
3.90
2k+ ratings
Hit Makers
by Derek Thompson • 2017
The psychology that turns a song, a show, or an idea into a global sensation.
3.90
7k+
Hit Makers Summary
Hit Makers 95%
The psychology that turns a song, a show, or an idea into a global sensation.
by Derek Thompson 2017
3.90
7k+ ratings
Mindware
by Richard E. Nisbett • 2015
You don't perceive reality. You construct it, using mental shortcuts you never knew you had.
3.75
2k+
Mindware Summary
Mindware 95%
You don't perceive reality. You construct it, using mental shortcuts you never knew you had.
by Richard E. Nisbett 2015
3.75
2k+ ratings
How to Stay Smart in a Smart World
by Gerd Gigerenzer • 2022
AI masters chess but fumbles real life. Why simple human judgment still outperforms algorithms.
3.82
502
How to Stay Smart in a Smart World Summary
How to Stay Smart in a Smart World 95%
AI masters chess but fumbles real life. Why simple human judgment still outperforms algorithms.
by Gerd Gigerenzer 2022
3.82
502 ratings
Under the Influence
by Robert H. Frank • 2020
Nobody decides alone. The $2 trillion proof that social contagion drives everything.
3.75
154
Under the Influence Summary
Under the Influence 95%
Nobody decides alone. The $2 trillion proof that social contagion drives everything.
by Robert H. Frank 2020
3.75
154 ratings
The Smarter Screen
by Shlomo Benartzi • 2015
Screens nudge you in 50 milliseconds. The rules for making that moment work for you.
3.96
365
The Smarter Screen Summary
The Smarter Screen 95%
Screens nudge you in 50 milliseconds. The rules for making that moment work for you.
by Shlomo Benartzi 2015
3.96
365 ratings
Irrationality
by Stuart Sutherland • 1992
Predictable mental errors everyone makes, from overconfidence to throwing good money after bad.
3.91
2k+
Irrationality Summary
Irrationality 95%
Predictable mental errors everyone makes, from overconfidence to throwing good money after bad.
by Stuart Sutherland 1992
3.91
2k+ ratings
The Age of Magical Overthinking
by Amanda Montell • 2024
Your brain mistakes repetition for truth, confidence for skill, and the present for a crisis.
3.42
31k+
The Age of Magical Overthinking Summary
The Age of Magical Overthinking 95%
Your brain mistakes repetition for truth, confidence for skill, and the present for a crisis.
by Amanda Montell 2024
3.42
31k+ ratings
Behavioural Economics
by David Orrell • 2021
The economic agent is a myth: psychology, not calculation, drives decisions.
3.55
175
Behavioural Economics Summary
Behavioural Economics 94%
The economic agent is a myth: psychology, not calculation, drives decisions.
by David Orrell 2021
3.55
175 ratings
Phishing for Phools
by George A. Akerlof • 2015
Your blind spots are a business model. Free markets reward deception as reliably as innovation.
3.43
2k+
Phishing for Phools Summary
Phishing for Phools 94%
Your blind spots are a business model. Free markets reward deception as reliably as innovation.
by George A. Akerlof 2015
3.43
2k+ ratings
The Elements of Choice
by Eric J. Johnson • 2021
Your choices feel free. But someone arranged the options, and that arrangement is doing the work.
3.91
523
The Elements of Choice Summary
The Elements of Choice 94%
Your choices feel free. But someone arranged the options, and that arrangement is doing the work.
by Eric J. Johnson 2021
3.91
523 ratings
Traffic
by Tom Vanderbilt • 2008
Remove the signs, roads grow safer. The psychology of why drivers misjudge danger.
3.72
8k+
Traffic Summary
Traffic 94%
Remove the signs, roads grow safer. The psychology of why drivers misjudge danger.
by Tom Vanderbilt 2008
3.72
8k+ ratings
The Certainty Illusion
by Timothy Caulfield • 2025
Science, reviews, and expert advice are corrupted by hype, profit, and bias.
3.95
614
The Certainty Illusion Summary
The Certainty Illusion 94%
Science, reviews, and expert advice are corrupted by hype, profit, and bias.
by Timothy Caulfield 2025
3.95
614 ratings
Az elvek csapodár természete
by Mérő László • 2008
Reason depends on emotion. Logic has limits. A psychologist's case for pragmatism over purity.
4.25
61
Az elvek csapodár természete Summary
Az elvek csapodár természete 94%
Reason depends on emotion. Logic has limits. A psychologist's case for pragmatism over purity.
by Mérő László 2008
4.25
61 ratings
Filterworld
by Kyle Chayka • 2024
Your Netflix queue reshapes what artists make: the global aesthetic is now algorithm-friendly.
3.62
5k+
Filterworld Summary
Filterworld 94%
Your Netflix queue reshapes what artists make: the global aesthetic is now algorithm-friendly.
by Kyle Chayka 2024
3.62
5k+ ratings
How Ideas Spread
by Jonah Berger • 2014
We share things to signal who we are. That single insight unlocks why ideas spread.
3.70
378
How Ideas Spread Summary
How Ideas Spread 94%
We share things to signal who we are. That single insight unlocks why ideas spread.
by Jonah Berger 2014
3.70
378 ratings
The Choice Factory
by Richard Shotton • 2018
Twenty-five behavioral biases steer every purchase. Here's what they are and how to use them.
4.11
2k+
The Choice Factory Summary
The Choice Factory 94%
Twenty-five behavioral biases steer every purchase. Here's what they are and how to use them.
by Richard Shotton 2018
4.11
2k+ ratings
On Rumors
by Cass R. Sunstein • 2009
Debunking a rumor often makes more people believe it. The cognitive traps that cause this.
3.28
299
On Rumors Summary
On Rumors 94%
Debunking a rumor often makes more people believe it. The cognitive traps that cause this.
by Cass R. Sunstein 2009
3.28
299 ratings
Conformity
by Cass R. Sunstein • 2019
We copy, therefore we err. The hidden logic of conformity and the architecture that counters it.
3.46
396
Conformity Summary
Conformity 94%
We copy, therefore we err. The hidden logic of conformity and the architecture that counters it.
by Cass R. Sunstein 2019
3.46
396 ratings
Discover Your Inner Economist
by Tyler Cowen • 2007
Hidden economics of love, lunch, and looking good: incentives that work when cash fails.
3.41
2k+
Discover Your Inner Economist Summary
Discover Your Inner Economist 94%
Hidden economics of love, lunch, and looking good: incentives that work when cash fails.
by Tyler Cowen 2007
3.41
2k+ ratings
The Brain Sell
by David R. Lewis • 2013
Brain scans, store scents, data trails: the invisible science of turning you into a buyer.
3.88
138
The Brain Sell Summary
The Brain Sell 94%
Brain scans, store scents, data trails: the invisible science of turning you into a buyer.
by David R. Lewis 2013
3.88
138 ratings
The Honest Truth About Dishonesty
by Dan Ariely • 2012
Everyone cheats a little and still feels honest. The hidden forces that widen that gap.
3.93
17k+
The Honest Truth About Dishonesty Summary
The Honest Truth About Dishonesty 94%
Everyone cheats a little and still feels honest. The hidden forces that widen that gap.
by Dan Ariely 2012
3.93
17k+ ratings
Buddhism
by Damien Keown • 1996
Buddhism has no god, no bible, no pope. What holds its many traditions together?
3.74
3k+
Buddhism Summary
Buddhism 94%
Buddhism has no god, no bible, no pope. What holds its many traditions together?
by Damien Keown 1996
3.74
3k+ ratings
What We Value
by Emily Falk • 2025
A single neural circuit prices every choice, from lunch to life partners. Adjust the inputs.
3.62
502
What We Value Summary
What We Value 94%
A single neural circuit prices every choice, from lunch to life partners. Adjust the inputs.
by Emily Falk 2025
3.62
502 ratings
The Advertising Effect
by Adam Ferrier • 2014
Most ads try to change minds. The ones that work change what people do first.
4.24
352
The Advertising Effect Summary
The Advertising Effect 94%
Most ads try to change minds. The ones that work change what people do first.
by Adam Ferrier 2014
4.24
352 ratings
Split-Second Persuasion
by Kevin Dutton • 2009
Influence is decided in an instant. Five learnable elements control that verdict.
3.66
2k+
Split-Second Persuasion Summary
Split-Second Persuasion 94%
Influence is decided in an instant. Five learnable elements control that verdict.
by Kevin Dutton 2009
3.66
2k+ ratings
Brandwashed
by Martin Lindstrom • 2011
From before you were born, marketers have been shaping what you buy. The playbook, exposed.
3.81
4k+
Brandwashed Summary
Brandwashed 94%
From before you were born, marketers have been shaping what you buy. The playbook, exposed.
by Martin Lindstrom 2011
3.81
4k+ ratings
Foolproof
by Sander van der Linden • 2023
Correcting lies comes too late. A weakened dose of manipulation, taken beforehand, builds immunity.
3.97
969
Foolproof Summary
Foolproof 94%
Correcting lies comes too late. A weakened dose of manipulation, taken beforehand, builds immunity.
by Sander van der Linden 2023
3.97
969 ratings
Sway
by Ori Brafman • 2008
Seven invisible biases that make rational people overpay, overstay, and reject free money.
3.78
20k+
Sway Summary
Sway 94%
Seven invisible biases that make rational people overpay, overstay, and reject free money.
by Ori Brafman 2008
3.78
20k+ ratings
Cool
by Steven Quartz • 2015
Cool began as rebellion; now it runs the economy. Blame the brain's hidden status circuits.
3.60
225
Cool Summary
Cool 94%
Cool began as rebellion; now it runs the economy. Blame the brain's hidden status circuits.
by Steven Quartz 2015
3.60
225 ratings
Consumerology
by Philip Graves • 2010
Consumers can't tell you why they buy. Asking them just invents false reasons. Watch them instead.
3.50
264
Consumerology Summary
Consumerology 94%
Consumers can't tell you why they buy. Asking them just invents false reasons. Watch them instead.
by Philip Graves 2010
3.50
264 ratings
Using Behavioral Science in Marketing
by Nancy Harhut • 2022
Seventeen cognitive biases that make customers click and buy, and the words to trigger each.
4.38
177
Using Behavioral Science in Marketing Summary
Using Behavioral Science in Marketing 94%
Seventeen cognitive biases that make customers click and buy, and the words to trigger each.
by Nancy Harhut 2022
4.38
177 ratings
Seducing the Subconscious
by Robert Heath • 2012
Looking away from an ad may make it work better: low attention bypasses your mental defenses.
3.98
181
Seducing the Subconscious Summary
Seducing the Subconscious 94%
Looking away from an ad may make it work better: low attention bypasses your mental defenses.
by Robert Heath 2012
3.98
181 ratings
Drunk Tank Pink
by Adam Alter • 2013
Your name, the weather, the color of the walls: invisible forces that decide before you do.
3.56
5k+
Drunk Tank Pink Summary
Drunk Tank Pink 94%
Your name, the weather, the color of the walls: invisible forces that decide before you do.
by Adam Alter 2013
3.56
5k+ ratings
Bottlenecks
by David C. Evans • 2017
Why users ignore you: invisible psychological filters that every digital product must survive.
4.14
175
Bottlenecks Summary
Bottlenecks 94%
Why users ignore you: invisible psychological filters that every digital product must survive.
by David C. Evans 2017
4.14
175 ratings
Rationality
by Steven Pinker • 2021
How a single mental toolkit built science, law, and democracy, and why it keeps short-circuiting.
3.84
7k+
Rationality Summary
Rationality 94%
How a single mental toolkit built science, law, and democracy, and why it keeps short-circuiting.
by Steven Pinker 2021
3.84
7k+ ratings
How to Become Famous
by Cass R. Sunstein • 2024
The Beatles weren't inevitable. A behavioral economist on the luck behind every success story.
3.48
127
How to Become Famous Summary
How to Become Famous 94%
The Beatles weren't inevitable. A behavioral economist on the luck behind every success story.
by Cass R. Sunstein 2024
3.48
127 ratings
Against Empathy
by Paul Bloom • 2016
Empathy zeroes in on one face, ignores a thousand deaths, and makes cruelty feel righteous.
3.57
7k+
Against Empathy Summary
Against Empathy 93%
Empathy zeroes in on one face, ignores a thousand deaths, and makes cruelty feel righteous.
by Paul Bloom 2016
3.57
7k+ ratings
The World Beyond Your Head
by Matthew B. Crawford • 2015
Your attention is being strip-mined by design. The way out is physical, skilled, and shared.
3.79
3k+
The World Beyond Your Head Summary
The World Beyond Your Head 93%
Your attention is being strip-mined by design. The way out is physical, skilled, and shared.
by Matthew B. Crawford 2015
3.79
3k+ ratings
Stop Reading the News
by Rolf Dobelli • 2019
You are not informed. You are addicted. The case for quitting news entirely.
3.71
4k+
Stop Reading the News Summary
Stop Reading the News 93%
You are not informed. You are addicted. The case for quitting news entirely.
by Rolf Dobelli 2019
3.71
4k+ ratings
How Customers Think
by Gerald Zaltman • 2003
Ninety-five percent of buying is unconscious. Your surveys only interview the other five.
4.00
443
How Customers Think Summary
How Customers Think 93%
Ninety-five percent of buying is unconscious. Your surveys only interview the other five.
by Gerald Zaltman 2003
4.00
443 ratings
Wiser
by Cass R. Sunstein • 2014
Teams amplify individual mistakes. The evidence why, and the fixes that reverse the damage.
3.62
437
Wiser Summary
Wiser 93%
Teams amplify individual mistakes. The evidence why, and the fixes that reverse the damage.
by Cass R. Sunstein 2014
3.62
437 ratings
Subtract
by Leidy Klotz • 2021
We add to fix things; subtraction works better. The cognitive bias that hides the shorter path.
3.40
2k+
Subtract Summary
Subtract 93%
We add to fix things; subtraction works better. The cognitive bias that hides the shorter path.
by Leidy Klotz 2021
3.40
2k+ ratings
Head in the Cloud
by William Poundstone • 2016
Why trivia knowledge beats education at predicting income, and why Google won't save you.
3.42
667
Head in the Cloud Summary
Head in the Cloud 93%
Why trivia knowledge beats education at predicting income, and why Google won't save you.
by William Poundstone 2016
3.42
667 ratings
How To Find a Black Cat in a Dark Room
by Jacob Burak • 2013
The hidden rules of trust, rivalry, and happiness that your brain follows without your permission.
3.61
74
How To Find a Black Cat in a Dark Room Summary
How To Find a Black Cat in a Dark Room 93%
The hidden rules of trust, rivalry, and happiness that your brain follows without your permission.
by Jacob Burak 2013
3.61
74 ratings
Don't Believe Everything You Think
by Thomas Kida • 2006
Your brain hunts for stories, ignores stats, and rewrites its memories. Skepticism is the repair.
3.82
853
Don't Believe Everything You Think Summary
Don't Believe Everything You Think 93%
Your brain hunts for stories, ignores stats, and rewrites its memories. Skepticism is the repair.
by Thomas Kida 2006
3.82
853 ratings
Methods of Persuasion
by Nick Kolenda • 2013
Every decision rides on invisible psychological rails. Here is how to lay the track.
4.14
2k+
Methods of Persuasion Summary
Methods of Persuasion 93%
Every decision rides on invisible psychological rails. Here is how to lay the track.
by Nick Kolenda 2013
4.14
2k+ ratings
Decoded
by Phil P. Barden • 2013
Two systems run every purchase. The fast, unconscious one decides; the slow, rational one explains.
4.18
1k+
Decoded Summary
Decoded 93%
Two systems run every purchase. The fast, unconscious one decides; the slow, rational one explains.
by Phil P. Barden 2013
4.18
1k+ ratings
Freakonomics Rev Ed
by Steven D. Levitt • 2005
Data, not experts, explains why crime fell, why teachers cheat, and why agents undersell your house.
4.01
902k+
Freakonomics Rev Ed Summary
Freakonomics Rev Ed 93%
Data, not experts, explains why crime fell, why teachers cheat, and why agents undersell your house.
by Steven D. Levitt 2005
4.01
902k+ ratings
FRICTION―The Untapped Force That Can Be Your Most Powerful Advantage
by Roger Dooley • 2019
The hidden force that decides what you buy, what you quit, and what you never start.
4.09
119
FRICTION―The Untapped Force That Can Be Your Most Powerful Advantage Summary
FRICTION―The Untapped Force That Can Be Your Most Powerful Advantage 93%
The hidden force that decides what you buy, what you quit, and what you never start.
by Roger Dooley 2019
4.09
119 ratings
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