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Books like This Is Service Design Doing

Designing for Growth
by JeanneLiedtka • 2011
Four questions, simple canvases, fast prototypes: the design thinking playbook for managers.
3.99
952
🧠 Design Thinking🏢 Corporate Innovation👥 Human-Centered Design💙 Customer Empathy⚡ Rapid Prototyping
Designing for Growth Summary
Designing for Growth 98%
Four questions, simple canvases, fast prototypes: the design thinking playbook for managers.
by JeanneLiedtka 2011
3.99
952 ratings
🧠 Design Thinking🏢 Corporate Innovation👥 Human-Centered Design💙 Customer Empathy⚡ Rapid Prototyping
The Design Thinking Playbook
by Michael Lewrick • 2018
A playbook for applying design thinking beyond products: ecosystems, digital transformation, and AI.
3.89
482
🧠 Design Thinking💻 Digital Transformation👤 Human-Centered Design🔧 Service Design🌐 Business Ecosystems
The Design Thinking Playbook Summary
The Design Thinking Playbook 97%
A playbook for applying design thinking beyond products: ecosystems, digital transformation, and AI.
by Michael Lewrick 2018
3.89
482 ratings
🧠 Design Thinking💻 Digital Transformation👤 Human-Centered Design🔧 Service Design🌐 Business Ecosystems
Design Your Thinking
by Pavan Soni • 2020
A five-stage system that treats creative problem-solving as a repeatable skill, not a rare gift.
4.62
283
🧠 Design Thinking💡 Creative Problem-Solving⚡ Rapid Prototyping❤️ Empathy In Business📉 Failure Culture
Design Your Thinking Summary
Design Your Thinking 97%
A five-stage system that treats creative problem-solving as a repeatable skill, not a rare gift.
by Pavan Soni 2020
4.62
283 ratings
🧠 Design Thinking💡 Creative Problem-Solving⚡ Rapid Prototyping❤️ Empathy In Business📉 Failure Culture
Design thinking
by Mauricio Vianna • 2012
Most innovation chases technology or markets. This method chases human meaning instead.
3.55
100
🧑‍🎨 Human-Centered Design📐 Design Methodology🚀 Innovation Management🔁 Iterative Prototyping🔍 User Research
Design thinking Summary
Design thinking 97%
Most innovation chases technology or markets. This method chases human meaning instead.
by Mauricio Vianna 2012
3.55
100 ratings
🧑‍🎨 Human-Centered Design📐 Design Methodology🚀 Innovation Management🔁 Iterative Prototyping🔍 User Research
The Art of Innovation
by Tom Kelley • 2001
How the firm behind Apple's first mouse systematized innovation into a repeatable process.
3.95
8k+
🧠 Design Thinking🎨 Product Design🔍 User Research🛠️ Rapid Prototyping✨ Experience Design
The Art of Innovation Summary
The Art of Innovation 97%
How the firm behind Apple's first mouse systematized innovation into a repeatable process.
by Tom Kelley 2001
3.95
8k+ ratings
🧠 Design Thinking🎨 Product Design🔍 User Research🛠️ Rapid Prototyping✨ Experience Design
Design a Better Business
by Patrick van der Pijl • 2016
Replace business plans with business experiments: the visual toolkit for strategy and innovation.
4.14
318
🧠 Design Thinking💼 Business Model Innovation👁️ Visual Thinking🛠️ Rapid Prototyping💗 Customer Empathy
Design a Better Business Summary
Design a Better Business 97%
Replace business plans with business experiments: the visual toolkit for strategy and innovation.
by Patrick van der Pijl 2016
4.14
318 ratings
🧠 Design Thinking💼 Business Model Innovation👁️ Visual Thinking🛠️ Rapid Prototyping💗 Customer Empathy
The Ten Faces of Innovation
by Tom Kelley • 2005
When every new idea gets shot down, ten specific roles can rescue innovation.
3.98
5k+
💡 Design Thinking🏢 Innovation Management🔧 Rapid Prototyping❤️ Customer Empathy🤝 Creative Collaboration
The Ten Faces of Innovation Summary
The Ten Faces of Innovation 97%
When every new idea gets shot down, ten specific roles can rescue innovation.
by Tom Kelley 2005
3.98
5k+ ratings
💡 Design Thinking🏢 Innovation Management🔧 Rapid Prototyping❤️ Customer Empathy🤝 Creative Collaboration
Designing Experiences
by J Robert Rossman • 2019
Turn any interaction into a journey: a design system from first anticipation to final memory.
3.97
159
🎨 Experience Design💡 Design Thinking🗺️ Journey Mapping📖 Narrative Design🤝 Co-Creation
Designing Experiences Summary
Designing Experiences 97%
Turn any interaction into a journey: a design system from first anticipation to final memory.
by J Robert Rossman 2019
3.97
159 ratings
🎨 Experience Design💡 Design Thinking🗺️ Journey Mapping📖 Narrative Design🤝 Co-Creation
CAD Monkeys, Dinosaur Babies, and T-Shaped People
by Warren Berger • 2009
How a single shift in problem solving, from solutions to questions, ignites innovation in any field.
4.06
469
💡 Design Thinking🏢 Business Innovation🧠 Creative Problem Solving🔄 Rapid Prototyping🔍 User Research
CAD Monkeys, Dinosaur Babies, and T-Shaped People Summary
CAD Monkeys, Dinosaur Babies, and T-Shaped People 97%
How a single shift in problem solving, from solutions to questions, ignites innovation in any field.
by Warren Berger 2009
4.06
469 ratings
💡 Design Thinking🏢 Business Innovation🧠 Creative Problem Solving🔄 Rapid Prototyping🔍 User Research
The Design of Business
by Roger L. Martin • 2009
Data tells you what worked yesterday. Breakthroughs demand a logic that works forward.
3.92
2k+
🧩 Design Thinking🏗️ Organizational Design💡 Innovation Strategy🫂 Human-Centered Design🎨 Creativity In Business
The Design of Business Summary
The Design of Business 96%
Data tells you what worked yesterday. Breakthroughs demand a logic that works forward.
by Roger L. Martin 2009
3.92
2k+ ratings
🧩 Design Thinking🏗️ Organizational Design💡 Innovation Strategy🫂 Human-Centered Design🎨 Creativity In Business
Undercover User Experience Design
by Cennydd Bowles • 2010
No budget, no mandate? A tactical guide for smuggling user experience into resistant organizations.
4.02
504
🗣️ Ux Advocacy🔄 Organizational Change💡 Design Thinking🧪 Usability Testing📉 Lean Ux
Undercover User Experience Design Summary
Undercover User Experience Design 96%
No budget, no mandate? A tactical guide for smuggling user experience into resistant organizations.
by Cennydd Bowles 2010
4.02
504 ratings
🗣️ Ux Advocacy🔄 Organizational Change💡 Design Thinking🧪 Usability Testing📉 Lean Ux
Well-Designed
by Jon Kolko • 2014
The best products win on emotion, not features. How to design with empathy instead of assumptions.
3.89
512
📐 Product Design🧩 User Experience📋 Product Management💡 Design Thinking🧠 Behavioral Design
Well-Designed Summary
Well-Designed 96%
The best products win on emotion, not features. How to design with empathy instead of assumptions.
by Jon Kolko 2014
3.89
512 ratings
📐 Product Design🧩 User Experience📋 Product Management💡 Design Thinking🧠 Behavioral Design
The Brand Flip
by Marty Neumeier • 2015
The internet handed customers the controls. Most companies still haven't noticed who's driving.
4.30
673
🎯 Brand Strategy✨ Customer Experience🎨 Design Thinking🧠 Consumer Psychology👥 Community Building
The Brand Flip Summary
The Brand Flip 96%
The internet handed customers the controls. Most companies still haven't noticed who's driving.
by Marty Neumeier 2015
4.30
673 ratings
🎯 Brand Strategy✨ Customer Experience🎨 Design Thinking🧠 Consumer Psychology👥 Community Building
Notes from a Friend
by Anthony Robbins • 1995
You are punishing loyal customers for the crimes of the 1 percent. A five-step reset.
3.97
2k+
🎯 Customer Experience🧩 Service Design🏷️ Brand Strategy💡 Experience Innovation🛠️ Complaint Recovery
Notes from a Friend Summary
Notes from a Friend 96%
You are punishing loyal customers for the crimes of the 1 percent. A five-step reset.
by Anthony Robbins 1995
3.97
2k+ ratings
🎯 Customer Experience🧩 Service Design🏷️ Brand Strategy💡 Experience Innovation🛠️ Complaint Recovery
The Designful Company
by Marty Neumeier • 2008
Your management model is obsolete. Design thinking as the operating system for nonstop innovation.
4.00
527
🧠 Design Thinking🏢 Organizational Culture💡 Innovation Management🤝 Creative Collaboration✨ Customer Experience
The Designful Company Summary
The Designful Company 96%
Your management model is obsolete. Design thinking as the operating system for nonstop innovation.
by Marty Neumeier 2008
4.00
527 ratings
🧠 Design Thinking🏢 Organizational Culture💡 Innovation Management🤝 Creative Collaboration✨ Customer Experience
Value Proposition Design
by Alexander Osterwalder • 2013
Map customer needs to product features with a single canvas, and kill the offerings nobody wants.
4.21
7k+
📐 Product Design📊 Business Modeling🔍 Customer Research💡 Design Thinking🔬 Iterative Testing
Value Proposition Design Summary
Value Proposition Design 96%
Map customer needs to product features with a single canvas, and kill the offerings nobody wants.
by Alexander Osterwalder 2013
4.21
7k+ ratings
📐 Product Design📊 Business Modeling🔍 Customer Research💡 Design Thinking🔬 Iterative Testing
Creative Confidence
by Tom Kelley • 2013
Creativity is a muscle anyone can build: start with empathy, prototype fast, and learn from failure.
3.97
14k+
👥 Human-Centered Design✍️ Creative Practice😨 Fear Of Failure🔄 Reframing Problems🧪 Prototyping Methods
Creative Confidence Summary
Creative Confidence 96%
Creativity is a muscle anyone can build: start with empathy, prototype fast, and learn from failure.
by Tom Kelley 2013
3.97
14k+ ratings
👥 Human-Centered Design✍️ Creative Practice😨 Fear Of Failure🔄 Reframing Problems🧪 Prototyping Methods
The Jobs To Be Done Playbook
by Jim Kalbach • 2020
Products get hired, not bought. The playbook for discovering the job your customers need done.
4.06
419
🗺️ Innovation Frameworks🔍 Customer Research🧠 Product Management🎯 Market Strategy💡 Design Thinking
The Jobs To Be Done Playbook Summary
The Jobs To Be Done Playbook 96%
Products get hired, not bought. The playbook for discovering the job your customers need done.
by Jim Kalbach 2020
4.06
419 ratings
🗺️ Innovation Frameworks🔍 Customer Research🧠 Product Management🎯 Market Strategy💡 Design Thinking
Product Design for the Web
by Randy J. Hunt • 2013
Why shipping early and designing the invisible parts matters more than getting the pixels right.
3.76
278
📱 Product Design✨ User Experience🔄 Iterative Design🧭 Usability🏗️ Lean Methodology
Product Design for the Web Summary
Product Design for the Web 96%
Why shipping early and designing the invisible parts matters more than getting the pixels right.
by Randy J. Hunt 2013
3.76
278 ratings
📱 Product Design✨ User Experience🔄 Iterative Design🧭 Usability🏗️ Lean Methodology
Design Thinking for the Greater Good
by Jeanne Liedtka • 2017
Innovate without a big R&D budget: borrowing designer methods that work in the public square.
4.00
50
🧠 Design Thinking🏛️ Social Sector Innovation🤲 Human-Centered Design🔄 Organizational Change🧪 Prototyping And Testing
Design Thinking for the Greater Good Summary
Design Thinking for the Greater Good 96%
Innovate without a big R&D budget: borrowing designer methods that work in the public square.
by Jeanne Liedtka 2017
4.00
50 ratings
🧠 Design Thinking🏛️ Social Sector Innovation🤲 Human-Centered Design🔄 Organizational Change🧪 Prototyping And Testing
Solving Problems with Design Thinking
by Jeanne Liedtka • 2013
Design thinking is a disciplined four-stage process, not a buzzword, and ten case studies prove it.
3.68
198
🧠 Design Thinking🏢 Corporate Innovation🔍 User Research🖍️ Prototyping🤝 Co-Creation
Solving Problems with Design Thinking Summary
Solving Problems with Design Thinking 96%
Design thinking is a disciplined four-stage process, not a buzzword, and ten case studies prove it.
by Jeanne Liedtka 2013
3.68
198 ratings
🧠 Design Thinking🏢 Corporate Innovation🔍 User Research🖍️ Prototyping🤝 Co-Creation
Innovation by Design
by Thomas Lockwood • 2017
Why design thinking fails without leadership alignment, and how Intuit, SAP, and GE got it to stick.
3.59
116
💡 Design Thinking🔁 Organizational Change🎯 Problem Framing🧭 Innovation Leaders🌊 Change Agents
Innovation by Design Summary
Innovation by Design 96%
Why design thinking fails without leadership alignment, and how Intuit, SAP, and GE got it to stick.
by Thomas Lockwood 2017
3.59
116 ratings
💡 Design Thinking🔁 Organizational Change🎯 Problem Framing🧭 Innovation Leaders🌊 Change Agents
Innovation Games
by Luke Hohmann • 2006
Turn customer discovery into a game: the play-based way to uncover what buyers really need.
3.98
305
🛠️ Product Development👥 Participatory Design💡 Design Thinking🔍 Customer Insights🧩 Workshop Facilitation
Innovation Games Summary
Innovation Games 95%
Turn customer discovery into a game: the play-based way to uncover what buyers really need.
by Luke Hohmann 2006
3.98
305 ratings
🛠️ Product Development👥 Participatory Design💡 Design Thinking🔍 Customer Insights🧩 Workshop Facilitation
What Customers Crave
by Nicholas J. Webb • 2016
Good customer service is killing your business. The design-driven method that replaces it.
3.69
289
🧩 Customer Experience Design🗺️ Customer Journey Mapping🧈 Frictionless Service❤️ Emotional Relevance🤝 Co-Creation
What Customers Crave Summary
What Customers Crave 95%
Good customer service is killing your business. The design-driven method that replaces it.
by Nicholas J. Webb 2016
3.69
289 ratings
🧩 Customer Experience Design🗺️ Customer Journey Mapping🧈 Frictionless Service❤️ Emotional Relevance🤝 Co-Creation
Lean UX
by Jeff Gothelf • 2012
Kill the wireframes: a system for testing UX assumptions one sprint at a time.
3.99
7k+
🏗️ Lean Startup🧠 Design Thinking🔄 Agile Development🎨 Ux Design🧪 Rapid Experimentation
Lean UX Summary
Lean UX 95%
Kill the wireframes: a system for testing UX assumptions one sprint at a time.
by Jeff Gothelf 2012
3.99
7k+ ratings
🏗️ Lean Startup🧠 Design Thinking🔄 Agile Development🎨 Ux Design🧪 Rapid Experimentation
Outside In
by Harley Manning • 2012
Customer experience is the moat competitors can't copy. A complete blueprint for engineering yours.
3.93
835
🛎️ Customer Experience🎨 Service Design🗺️ Journey Mapping🧭 Customer-Centric Culture💪 Employee Empowerment
Outside In Summary
Outside In 95%
Customer experience is the moat competitors can't copy. A complete blueprint for engineering yours.
by Harley Manning 2012
3.93
835 ratings
🛎️ Customer Experience🎨 Service Design🗺️ Journey Mapping🧭 Customer-Centric Culture💪 Employee Empowerment
Design Sprint
by Richard Banfield • 2015
Five days, one room, a tested prototype: the workshop that tells you what to build next.
3.79
219
📱 Product Design🔍 Ux Research🏗️ Rapid Prototyping🧑‍💻 User Testing🧑‍🏫 Workshop Facilitation
Design Sprint Summary
Design Sprint 95%
Five days, one room, a tested prototype: the workshop that tells you what to build next.
by Richard Banfield 2015
3.79
219 ratings
📱 Product Design🔍 Ux Research🏗️ Rapid Prototyping🧑‍💻 User Testing🧑‍🏫 Workshop Facilitation
The Experience Economy
by James H. Gilmore • 1999
Goods became services. Now services are becoming experiences. The next step: transformations.
3.80
3k+
🎨 Experience Design💬 Customer Experience🎯 Experiential Marketing⚙️ Mass Customization👁️ Sensory Design
The Experience Economy Summary
The Experience Economy 95%
Goods became services. Now services are becoming experiences. The next step: transformations.
by James H. Gilmore 1999
3.80
3k+ ratings
🎨 Experience Design💬 Customer Experience🎯 Experiential Marketing⚙️ Mass Customization👁️ Sensory Design
When Coffee and Kale Compete
by Alan Klement • 2018
Stop asking what features to add. Ask what progress your customer is trying to make.
4.01
696
🎨 Product Design📋 Product Management🔍 Customer Research💡 Innovation Strategy🔧 Lean Methodology
When Coffee and Kale Compete Summary
When Coffee and Kale Compete 95%
Stop asking what features to add. Ask what progress your customer is trying to make.
by Alan Klement 2018
4.01
696 ratings
🎨 Product Design📋 Product Management🔍 Customer Research💡 Innovation Strategy🔧 Lean Methodology
Good Services
by Lou Downe • 2020
Your service assumes a normal user. That user doesn't exist. The design rules that work anyway.
4.29
891
🧩 Service Design🤲 Human-Centered Design♿ Inclusive Design💻 Digital Transformation🔍 User Research
Good Services Summary
Good Services 95%
Your service assumes a normal user. That user doesn't exist. The design rules that work anyway.
by Lou Downe 2020
4.29
891 ratings
🧩 Service Design🤲 Human-Centered Design♿ Inclusive Design💻 Digital Transformation🔍 User Research
Insanely Simple
by Ken Segall • 2012
Apple's secret: a hatred of complexity that governs teams, products, marketing. An insider explains.
3.91
6k+
📱 Product Design🏢 Corporate Culture👥 Small Teams✨ User Experience🎯 Brand Strategy
Insanely Simple Summary
Insanely Simple 95%
Apple's secret: a hatred of complexity that governs teams, products, marketing. An insider explains.
by Ken Segall 2012
3.91
6k+ ratings
📱 Product Design🏢 Corporate Culture👥 Small Teams✨ User Experience🎯 Brand Strategy
Validating Product Ideas
by Tomer Sharon • 2016
Know if anyone wants it before you build. Lean experiments for testing product ideas, fast.
4.10
289
🎨 Product Design🔍 User Research🚀 Lean Startup💡 Design Thinking🧪 Lean Experimentation
Validating Product Ideas Summary
Validating Product Ideas 95%
Know if anyone wants it before you build. Lean experiments for testing product ideas, fast.
by Tomer Sharon 2016
4.10
289 ratings
🎨 Product Design🔍 User Research🚀 Lean Startup💡 Design Thinking🧪 Lean Experimentation
Red Thread Thinking
by Debra Kaye • 2013
Innovation isn't genius. It's connecting what you already have to what consumers won't say.
3.74
201
🔄 Innovation Strategy🧠 Design Thinking🔍 Consumer Research📱 Product Design🎨 Visual Communication
Red Thread Thinking Summary
Red Thread Thinking 95%
Innovation isn't genius. It's connecting what you already have to what consumers won't say.
by Debra Kaye 2013
3.74
201 ratings
🔄 Innovation Strategy🧠 Design Thinking🔍 Consumer Research📱 Product Design🎨 Visual Communication
Designing Products People Love
by Scott Hurff • 2015
Most products fail in their empty and error states: a playbook for designing all five.
4.11
271
🎨 Product Design🖥️ Ux Design🔍 Customer Research🛠️ Prototyping🧠 Behavioral Design
Designing Products People Love Summary
Designing Products People Love 95%
Most products fail in their empty and error states: a playbook for designing all five.
by Scott Hurff 2015
4.11
271 ratings
🎨 Product Design🖥️ Ux Design🔍 Customer Research🛠️ Prototyping🧠 Behavioral Design
Meaningful
by Bernadette Jiwa • 2015
Why solving the problems people have stopped noticing builds brands they never stop loving.
3.71
939
🎨 Design Thinking💛 Customer Empathy🎯 Product-Market Fit🤝 Brand Affinity💫 Emotional Design
Meaningful Summary
Meaningful 95%
Why solving the problems people have stopped noticing builds brands they never stop loving.
by Bernadette Jiwa 2015
3.71
939 ratings
🎨 Design Thinking💛 Customer Empathy🎯 Product-Market Fit🤝 Brand Affinity💫 Emotional Design
Sprint
by Jake Knapp • 2016
The five-day sprint that replaces endless debate with sketch, decide, prototype, and test.
4.18
24k+
🧠 Design Thinking🚀 Lean Startup🛠️ Rapid Prototyping🔍 User Research✅ Validated Learning
Sprint Summary
Sprint 95%
The five-day sprint that replaces endless debate with sketch, decide, prototype, and test.
by Jake Knapp 2016
4.18
24k+ ratings
🧠 Design Thinking🚀 Lean Startup🛠️ Rapid Prototyping🔍 User Research✅ Validated Learning
The Innovation Secrets of Steve Jobs
by Carmine Gallo • 2010
Jobs reduced 350 products to 10. The seven principles behind every breakthrough decision.
4.08
2k+
🧬 Innovation Principles✨ Simplicity Design🎯 Design Thinking📣 Business Storytelling💝 Customer Experience
The Innovation Secrets of Steve Jobs Summary
The Innovation Secrets of Steve Jobs 95%
Jobs reduced 350 products to 10. The seven principles behind every breakthrough decision.
by Carmine Gallo 2010
4.08
2k+ ratings
🧬 Innovation Principles✨ Simplicity Design🎯 Design Thinking📣 Business Storytelling💝 Customer Experience
Sense and Respond
by Jeff Gothelf • 2017
Plans break when markets shift fast. The winners listen, experiment, and adapt without waiting.
4.02
540
💻 Digital Transformation🔄 Organizational Change🔧 Lean Methodology🏃 Agile Organizations🎨 Design Thinking
Sense and Respond Summary
Sense and Respond 95%
Plans break when markets shift fast. The winners listen, experiment, and adapt without waiting.
by Jeff Gothelf 2017
4.02
540 ratings
💻 Digital Transformation🔄 Organizational Change🔧 Lean Methodology🏃 Agile Organizations🎨 Design Thinking
Introduction to Design Thinking for UX Beginners
by Uijun Park • 2023
UX is problem discovery, not decoration. A beginner's method from research to testing to hired.
4.09
114
🎨 Ux Design🧠 Design Thinking🔍 User Research🏗️ Information Architecture📋 Ux Career
Introduction to Design Thinking for UX Beginners Summary
Introduction to Design Thinking for UX Beginners 95%
UX is problem discovery, not decoration. A beginner's method from research to testing to hired.
by Uijun Park 2023
4.09
114 ratings
🎨 Ux Design🧠 Design Thinking🔍 User Research🏗️ Information Architecture📋 Ux Career
46 Rules of Genius, The
by Marty Neumeier • 2014
Break the rules, then build better ones: a designer's system for making creativity reliable.
3.85
302
🎨 Design Thinking🧩 Innovation Frameworks🔗 Systems Thinking✂️ Simplification🔍 Problem Framing
46 Rules of Genius, The Summary
46 Rules of Genius, The 95%
Break the rules, then build better ones: a designer's system for making creativity reliable.
by Marty Neumeier 2014
3.85
302 ratings
🎨 Design Thinking🧩 Innovation Frameworks🔗 Systems Thinking✂️ Simplification🔍 Problem Framing
Little Bets
by Peter Sims • 2011
Big visions are overrated. Real innovators run dozens of small experiments instead.
3.77
4k+
🧪 Innovation Methods🔄 Iterative Design📉 Learning From Failure🎨 Creative Process⚙️ Lean Methodology
Little Bets Summary
Little Bets 95%
Big visions are overrated. Real innovators run dozens of small experiments instead.
by Peter Sims 2011
3.77
4k+ ratings
🧪 Innovation Methods🔄 Iterative Design📉 Learning From Failure🎨 Creative Process⚙️ Lean Methodology
Articulating Design Decisions
by Tom Greever • 2015
Designing is easy. Explaining your choices to skeptical stakeholders is the real job.
4.14
2k+
🖥️ Ux Design🤝 Stakeholder Management💬 Persuasive Communication👂 Active Listening👤 User-Centered Design
Articulating Design Decisions Summary
Articulating Design Decisions 95%
Designing is easy. Explaining your choices to skeptical stakeholders is the real job.
by Tom Greever 2015
4.14
2k+ ratings
🖥️ Ux Design🤝 Stakeholder Management💬 Persuasive Communication👂 Active Listening👤 User-Centered Design
Rocket Surgery Made Easy
by Steve Krug • 2009
Usability testing sounds expensive and complex. A three-person, one-morning method proves it isn't.
4.14
4k+
🧪 Usability Testing🎨 User Experience Design👀 User Observation🌐 Web Design📦 Product Development
Rocket Surgery Made Easy Summary
Rocket Surgery Made Easy 95%
Usability testing sounds expensive and complex. A three-person, one-morning method proves it isn't.
by Steve Krug 2009
4.14
4k+ ratings
🧪 Usability Testing🎨 User Experience Design👀 User Observation🌐 Web Design📦 Product Development
Outcomes Over Output
by Josh Seiden • 2019
Stop asking what to build and start asking what your customers should do differently.
4.33
2k+
🧭 Product Management🚀 Lean Startup🛠️ Jobs To Be Done🧪 Lean Experiments📊 Behavioral Metrics
Outcomes Over Output Summary
Outcomes Over Output 95%
Stop asking what to build and start asking what your customers should do differently.
by Josh Seiden 2019
4.33
2k+ ratings
🧭 Product Management🚀 Lean Startup🛠️ Jobs To Be Done🧪 Lean Experiments📊 Behavioral Metrics
Building the Agile Business through Digital Transformation
by Neil Perkin • 2017
Technology is outpacing your company. The playbook for teams, habits, and vision that close the gap.
4.08
77
💻 Digital Transformation🔄 Agile Methodology🎯 Customer Focus💡 Design Thinking🚀 Change Leadership
Building the Agile Business through Digital Transformation Summary
Building the Agile Business through Digital Transformation 95%
Technology is outpacing your company. The playbook for teams, habits, and vision that close the gap.
by Neil Perkin 2017
4.08
77 ratings
💻 Digital Transformation🔄 Agile Methodology🎯 Customer Focus💡 Design Thinking🚀 Change Leadership
Insight Out
by Tina Seelig • 2015
Four stages carry an idea from imagination to impact. Skip the first, and nothing else follows.
3.78
432
🔧 Design Thinking🔄 Innovation Frameworks🚀 Entrepreneurial Mindset💡 Ideation Techniques🔍 Reframing Problems
Insight Out Summary
Insight Out 95%
Four stages carry an idea from imagination to impact. Skip the first, and nothing else follows.
by Tina Seelig 2015
3.78
432 ratings
🔧 Design Thinking🔄 Innovation Frameworks🚀 Entrepreneurial Mindset💡 Ideation Techniques🔍 Reframing Problems
Click
by Jake Knapp • 2025
Find what customers actually want in five days, with five people, before you build anything.
4.10
372
🎯 Product Strategy💡 Innovation Methods⚡ Rapid Prototyping🔍 Customer Discovery🗺️ Market Positioning
Click Summary
Click 95%
Find what customers actually want in five days, with five people, before you build anything.
by Jake Knapp 2025
4.10
372 ratings
🎯 Product Strategy💡 Innovation Methods⚡ Rapid Prototyping🔍 Customer Discovery🗺️ Market Positioning
Design Driven Innovation
by Roberto Verganti • 2009
User research cannot reveal the next breakthrough. Radical innovation is a proposal, not a response.
4.00
498
🧠 Innovation Strategy🎨 Design Management⚡ Radical Innovation🔧 Product Development♟️ Competitive Strategy
Design Driven Innovation Summary
Design Driven Innovation 95%
User research cannot reveal the next breakthrough. Radical innovation is a proposal, not a response.
by Roberto Verganti 2009
4.00
498 ratings
🧠 Innovation Strategy🎨 Design Management⚡ Radical Innovation🔧 Product Development♟️ Competitive Strategy
Think Like a UX Researcher
by David Travis • 2019
Observation beats opinion. How to run UX research that actually drives business decisions.
4.57
329
🧪 Design Research🔍 Usability Testing👁️ Behavioral Observation🤲 Human-Centered Design🔄 Iterative Design
Think Like a UX Researcher Summary
Think Like a UX Researcher 95%
Observation beats opinion. How to run UX research that actually drives business decisions.
by David Travis 2019
4.57
329 ratings
🧪 Design Research🔍 Usability Testing👁️ Behavioral Observation🤲 Human-Centered Design🔄 Iterative Design
The Innovator's Method
by Nathan Furr • 2014
Ten times the experiments, zero waste: a systematic approach to innovation for large organizations.
4.12
716
🏢 Corporate Innovation🚀 Lean Startup🎨 Design Thinking🔍 Customer Discovery⚡ Rapid Prototyping
The Innovator's Method Summary
The Innovator's Method 95%
Ten times the experiments, zero waste: a systematic approach to innovation for large organizations.
by Nathan Furr 2014
4.12
716 ratings
🏢 Corporate Innovation🚀 Lean Startup🎨 Design Thinking🔍 Customer Discovery⚡ Rapid Prototyping
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