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Misbehaving
by Richard H. Thaler • 2016
Economists built models of flawless decision makers. One professor proved those people don't exist.
4.16
24k+
Misbehaving Summary
Misbehaving 98%
Economists built models of flawless decision makers. One professor proved those people don't exist.
by Richard H. Thaler 2016
4.16
24k+ ratings
Buddhism
by Damien Keown • 1996
Buddhism has no god, no bible, no pope. What holds its many traditions together?
3.74
3k+
Buddhism Summary
Buddhism 97%
Buddhism has no god, no bible, no pope. What holds its many traditions together?
by Damien Keown 1996
3.74
3k+ ratings
Behavioural Economics
by David Orrell • 2021
The economic agent is a myth: psychology, not calculation, drives decisions.
3.55
175
Behavioural Economics Summary
Behavioural Economics 97%
The economic agent is a myth: psychology, not calculation, drives decisions.
by David Orrell 2021
3.55
175 ratings
economic naturalist
by Robert H. Frank • 2006
Why drive-up ATMs have Braille dots, and other mundane mysteries solved with economics.
3.46
3k+
economic naturalist Summary
economic naturalist 97%
Why drive-up ATMs have Braille dots, and other mundane mysteries solved with economics.
by Robert H. Frank 2006
3.46
3k+ ratings
The Elements of Choice
by Eric J. Johnson • 2021
Your choices feel free. But someone arranged the options, and that arrangement is doing the work.
3.91
523
The Elements of Choice Summary
The Elements of Choice 97%
Your choices feel free. But someone arranged the options, and that arrangement is doing the work.
by Eric J. Johnson 2021
3.91
523 ratings
The Winner's Curse
by Richard H. Thaler • 1991
Economic models assume you're rational; auctions, risk, and mental accounting prove otherwise.
3.82
611
The Winner's Curse Summary
The Winner's Curse 96%
Economic models assume you're rational; auctions, risk, and mental accounting prove otherwise.
by Richard H. Thaler 1991
3.82
611 ratings
Priceless
by William Poundstone • 2010
An arbitrary number shown moments before can change what you'll pay by a factor of ten.
3.82
2k+
Priceless Summary
Priceless 96%
An arbitrary number shown moments before can change what you'll pay by a factor of ten.
by William Poundstone 2010
3.82
2k+ ratings
Sway
by Ori Brafman • 2008
Seven invisible biases that make rational people overpay, overstay, and reject free money.
3.78
20k+
Sway Summary
Sway 96%
Seven invisible biases that make rational people overpay, overstay, and reject free money.
by Ori Brafman 2008
3.78
20k+ ratings
How To Find a Black Cat in a Dark Room
by Jacob Burak • 2013
The hidden rules of trust, rivalry, and happiness that your brain follows without your permission.
3.61
74
How To Find a Black Cat in a Dark Room Summary
How To Find a Black Cat in a Dark Room 96%
The hidden rules of trust, rivalry, and happiness that your brain follows without your permission.
by Jacob Burak 2013
3.61
74 ratings
What We Value
by Emily Falk • 2025
A single neural circuit prices every choice, from lunch to life partners. Adjust the inputs.
3.62
502
What We Value Summary
What We Value 96%
A single neural circuit prices every choice, from lunch to life partners. Adjust the inputs.
by Emily Falk 2025
3.62
502 ratings
Mind Over Money
by Claudia Hammond • 2016
Your brain on money: dopamine, loss aversion, and the hidden biases that control your wallet.
3.46
1k+
Mind Over Money Summary
Mind Over Money 96%
Your brain on money: dopamine, loss aversion, and the hidden biases that control your wallet.
by Claudia Hammond 2016
3.46
1k+ ratings
Why Smart People Make Big Money Mistakes And How To Correct Them
by Gary Belsky • 1999
The psychology that makes smart people fail with money, and the behavioral economics that fixes it.
3.96
2k+
Why Smart People Make Big Money Mistakes And How To Correct Them Summary
Why Smart People Make Big Money Mistakes And How To Correct Them 96%
The psychology that makes smart people fail with money, and the behavioral economics that fixes it.
by Gary Belsky 1999
3.96
2k+ ratings
How Economics Can Save the World
by Erik Angner • 2023
Economics isn't just about money; it's a proven toolkit for poverty, climate, and your wellbeing.
3.61
288
How Economics Can Save the World Summary
How Economics Can Save the World 96%
Economics isn't just about money; it's a proven toolkit for poverty, climate, and your wellbeing.
by Erik Angner 2023
3.61
288 ratings
Dollars and Sense
by Dan Ariely • 2017
Your money problem is a brain problem. The hidden forces that drain your wallet.
3.78
6k+
Dollars and Sense Summary
Dollars and Sense 96%
Your money problem is a brain problem. The hidden forces that drain your wallet.
by Dan Ariely 2017
3.78
6k+ ratings
Mindware
by Richard E. Nisbett • 2015
You don't perceive reality. You construct it, using mental shortcuts you never knew you had.
3.75
2k+
Mindware Summary
Mindware 96%
You don't perceive reality. You construct it, using mental shortcuts you never knew you had.
by Richard E. Nisbett 2015
3.75
2k+ ratings
FRICTION―The Untapped Force That Can Be Your Most Powerful Advantage
by Roger Dooley • 2019
The hidden force that decides what you buy, what you quit, and what you never start.
4.09
119
FRICTION―The Untapped Force That Can Be Your Most Powerful Advantage Summary
FRICTION―The Untapped Force That Can Be Your Most Powerful Advantage 96%
The hidden force that decides what you buy, what you quit, and what you never start.
by Roger Dooley 2019
4.09
119 ratings
Phishing for Phools
by George A. Akerlof • 2015
Your blind spots are a business model. Free markets reward deception as reliably as innovation.
3.43
2k+
Phishing for Phools Summary
Phishing for Phools 96%
Your blind spots are a business model. Free markets reward deception as reliably as innovation.
by George A. Akerlof 2015
3.43
2k+ ratings
Thinking Fast and Slow in 30 Minutes - The Expert Guide to Daniel Kahneman's Critically Acclaimed Book
by The 30 Minute Expert Series • 2013
You jump to conclusions because you're wired to. Those jumps follow a script you can learn.
3.87
31
Thinking Fast and Slow in 30 Minutes - The Expert Guide to Daniel Kahneman's Critically Acclaimed Book Summary
Thinking Fast and Slow in 30 Minutes - The Expert Guide to Daniel Kahneman's Critically Acclaimed Book 96%
You jump to conclusions because you're wired to. Those jumps follow a script you can learn.
by The 30 Minute Expert Series 2013
3.87
31 ratings
The Behavioral Investor
by Doctor Daniel Crosby • 2018
Markets run on psychology, not math. Your ancient brain needs systems, not instinct, to invest.
4.03
773
The Behavioral Investor Summary
The Behavioral Investor 95%
Markets run on psychology, not math. Your ancient brain needs systems, not instinct, to invest.
by Doctor Daniel Crosby 2018
4.03
773 ratings
The Art of Risk
by Kayt Sukel • 2016
Risk is a brain calculation, not a character trait. The neurobiology of better decisions.
3.56
141
The Art of Risk Summary
The Art of Risk 95%
Risk is a brain calculation, not a character trait. The neurobiology of better decisions.
by Kayt Sukel 2016
3.56
141 ratings
What Makes Your Brain Happy and Why You Should Do the Opposite
by David DiSalvo • 2011
Your brain favors certainty, shortcuts, and approval. The biases to catch and the override rules.
3.83
4k+
What Makes Your Brain Happy and Why You Should Do the Opposite Summary
What Makes Your Brain Happy and Why You Should Do the Opposite 95%
Your brain favors certainty, shortcuts, and approval. The biases to catch and the override rules.
by David DiSalvo 2011
3.83
4k+ ratings
Under the Influence
by Robert H. Frank • 2020
Nobody decides alone. The $2 trillion proof that social contagion drives everything.
3.75
154
Under the Influence Summary
Under the Influence 95%
Nobody decides alone. The $2 trillion proof that social contagion drives everything.
by Robert H. Frank 2020
3.75
154 ratings
The Honest Truth About Dishonesty
by Dan Ariely • 2012
Everyone cheats a little and still feels honest. The hidden forces that widen that gap.
3.93
17k+
The Honest Truth About Dishonesty Summary
The Honest Truth About Dishonesty 95%
Everyone cheats a little and still feels honest. The hidden forces that widen that gap.
by Dan Ariely 2012
3.93
17k+ ratings
Inside the Nudge Unit
by David Halpern • 2015
A government unit given two years to survive found a single word could bring in millions.
3.98
1k+
Inside the Nudge Unit Summary
Inside the Nudge Unit 95%
A government unit given two years to survive found a single word could bring in millions.
by David Halpern 2015
3.98
1k+ ratings
Inside the Investor's Brain
by Richard L. Peterson • 2007
Your brain is a catastrophic investor. Here is the neuroscience to override it.
3.81
84
Inside the Investor's Brain Summary
Inside the Investor's Brain 95%
Your brain is a catastrophic investor. Here is the neuroscience to override it.
by Richard L. Peterson 2007
3.81
84 ratings
Your Money and Your Brain
by Jason Zweig • 2007
Your brain treats market losses like charging predators. Every investor should know why.
3.97
2k+
Your Money and Your Brain Summary
Your Money and Your Brain 95%
Your brain treats market losses like charging predators. Every investor should know why.
by Jason Zweig 2007
3.97
2k+ ratings
The Advertising Effect
by Adam Ferrier • 2014
Most ads try to change minds. The ones that work change what people do first.
4.24
352
The Advertising Effect Summary
The Advertising Effect 95%
Most ads try to change minds. The ones that work change what people do first.
by Adam Ferrier 2014
4.24
352 ratings
The Choice Factory
by Richard Shotton • 2018
Twenty-five behavioral biases steer every purchase. Here's what they are and how to use them.
4.11
2k+
The Choice Factory Summary
The Choice Factory 95%
Twenty-five behavioral biases steer every purchase. Here's what they are and how to use them.
by Richard Shotton 2018
4.11
2k+ ratings
Catalyst
by Jonah Berger • 2020
Pushing harder makes people dig in. Real persuasion works by removing the obstacles in their path.
3.92
3k+
Catalyst Summary
Catalyst 95%
Pushing harder makes people dig in. Real persuasion works by removing the obstacles in their path.
by Jonah Berger 2020
3.92
3k+ ratings
Why We Make Mistakes
by Joseph T. Hallinan • 2009
Your brain edits reality, rewrites your memories, and is certain you're above average.
3.91
9k+
Why We Make Mistakes Summary
Why We Make Mistakes 95%
Your brain edits reality, rewrites your memories, and is certain you're above average.
by Joseph T. Hallinan 2009
3.91
9k+ ratings
Sidetracked
by Francesca Gino • 2013
Hidden forces quietly derail every decision you make; spotting them is a trainable skill.
3.45
286
Sidetracked Summary
Sidetracked 95%
Hidden forces quietly derail every decision you make; spotting them is a trainable skill.
by Francesca Gino 2013
3.45
286 ratings
The Human Element
by David Schonthal • 2021
Great ideas fail not from weak features, but from the psychological friction nobody removes.
4.14
581
The Human Element Summary
The Human Element 95%
Great ideas fail not from weak features, but from the psychological friction nobody removes.
by David Schonthal 2021
4.14
581 ratings
Using Behavioral Science in Marketing
by Nancy Harhut • 2022
Seventeen cognitive biases that make customers click and buy, and the words to trigger each.
4.38
177
Using Behavioral Science in Marketing Summary
Using Behavioral Science in Marketing 95%
Seventeen cognitive biases that make customers click and buy, and the words to trigger each.
by Nancy Harhut 2022
4.38
177 ratings
Methods of Persuasion
by Nick Kolenda • 2013
Every decision rides on invisible psychological rails. Here is how to lay the track.
4.14
2k+
Methods of Persuasion Summary
Methods of Persuasion 95%
Every decision rides on invisible psychological rails. Here is how to lay the track.
by Nick Kolenda 2013
4.14
2k+ ratings
The small BIG
by Robert B. Cialdini • 2014
Persuasion runs on tiny levers: one sentence, a number, a name. Big arguments rarely move anyone.
3.78
1k+
The small BIG Summary
The small BIG 95%
Persuasion runs on tiny levers: one sentence, a number, a name. Big arguments rarely move anyone.
by Robert B. Cialdini 2014
3.78
1k+ ratings
How We Decide
by Jonah Lehrer • 2009
When to stop thinking and start trusting your gut, and the neuroscience that explains why.
3.85
42k+
How We Decide Summary
How We Decide 95%
When to stop thinking and start trusting your gut, and the neuroscience that explains why.
by Jonah Lehrer 2009
3.85
42k+ ratings
Sludge
by Cass R. Sunstein • 2021
Confusing forms and long waits aren't just annoying. They're a design failure with a name.
3.34
354
Sludge Summary
Sludge 95%
Confusing forms and long waits aren't just annoying. They're a design failure with a name.
by Cass R. Sunstein 2021
3.34
354 ratings
I'm Afraid Debbie From Marketing Has Left for the Day
by Morten Münster • 2019
Why motivation fails and how environment design wins: the playbook for real-world behavior change.
4.08
2k+
I'm Afraid Debbie From Marketing Has Left for the Day Summary
I'm Afraid Debbie From Marketing Has Left for the Day 95%
Why motivation fails and how environment design wins: the playbook for real-world behavior change.
by Morten Münster 2019
4.08
2k+ ratings
The Influential Mind
by Tali Sharot • 2017
Facts alone rarely change minds. The brain has a backdoor, and influence knows where it is.
3.91
3k+
The Influential Mind Summary
The Influential Mind 95%
Facts alone rarely change minds. The brain has a backdoor, and influence knows where it is.
by Tali Sharot 2017
3.91
3k+ ratings
The Upside of Irrationality
by Dan Ariely • 2010
Irrationality's upside: biases that warp judgment also fuel motivation, meaning, and persistence.
4.03
36k+
The Upside of Irrationality Summary
The Upside of Irrationality 95%
Irrationality's upside: biases that warp judgment also fuel motivation, meaning, and persistence.
by Dan Ariely 2010
4.03
36k+ ratings
Traffic
by Tom Vanderbilt • 2008
Remove the signs, roads grow safer. The psychology of why drivers misjudge danger.
3.72
8k+
Traffic Summary
Traffic 95%
Remove the signs, roads grow safer. The psychology of why drivers misjudge danger.
by Tom Vanderbilt 2008
3.72
8k+ ratings
The Voltage Effect
by John A. List • 2022
Why ideas win small but fail big: the psychological and economic traps that derail scaling.
3.93
1k+
The Voltage Effect Summary
The Voltage Effect 95%
Why ideas win small but fail big: the psychological and economic traps that derail scaling.
by John A. List 2022
3.93
1k+ ratings
The Smarter Screen
by Shlomo Benartzi • 2015
Screens nudge you in 50 milliseconds. The rules for making that moment work for you.
3.96
365
The Smarter Screen Summary
The Smarter Screen 95%
Screens nudge you in 50 milliseconds. The rules for making that moment work for you.
by Shlomo Benartzi 2015
3.96
365 ratings
Tightwads and Spendthrifts
by Scott Rick • 2024
Tightwads and spendthrifts attract, then the traits that drew them together pull the marriage apart.
3.75
269
Tightwads and Spendthrifts Summary
Tightwads and Spendthrifts 95%
Tightwads and spendthrifts attract, then the traits that drew them together pull the marriage apart.
by Scott Rick 2024
3.75
269 ratings
Freakonomics Rev Ed
by Steven D. Levitt • 2005
Data, not experts, explains why crime fell, why teachers cheat, and why agents undersell your house.
4.01
902k+
Freakonomics Rev Ed Summary
Freakonomics Rev Ed 95%
Data, not experts, explains why crime fell, why teachers cheat, and why agents undersell your house.
by Steven D. Levitt 2005
4.01
902k+ ratings
Irrationality
by Stuart Sutherland • 1992
Predictable mental errors everyone makes, from overconfidence to throwing good money after bad.
3.91
2k+
Irrationality Summary
Irrationality 95%
Predictable mental errors everyone makes, from overconfidence to throwing good money after bad.
by Stuart Sutherland 1992
3.91
2k+ ratings
The Mental Edge in Trading
by Jason Williams • 2012
Your brain's wiring determines your trading edge. Measure it, then build the strategy that fits.
3.87
52
The Mental Edge in Trading Summary
The Mental Edge in Trading 95%
Your brain's wiring determines your trading edge. Measure it, then build the strategy that fits.
by Jason Williams 2012
3.87
52 ratings
100 mental models
by Wisdom Theory
Why a hundred borrowed concepts from physics, economics, and psychology beat expertise alone.
4.00
105
100 mental models Summary
100 mental models 95%
Why a hundred borrowed concepts from physics, economics, and psychology beat expertise alone.
by Wisdom Theory
4.00
105 ratings
Happy Ever After
by Paul Dolan • 2019
Wealth, marriage, parenthood: sold as happiness guarantees. A behavioral scientist checks the data.
3.66
993
Happy Ever After Summary
Happy Ever After 95%
Wealth, marriage, parenthood: sold as happiness guarantees. A behavioral scientist checks the data.
by Paul Dolan 2019
3.66
993 ratings
Yes!
by Noah J. Goldstein • 2008
Why people say yes is predictable. Fifty research-backed levers you can pull.
3.97
12k+
Yes! Summary
Yes! 95%
Why people say yes is predictable. Fifty research-backed levers you can pull.
by Noah J. Goldstein 2008
3.97
12k+ ratings
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