Лучшие книги по дизайну | Саммари и аудио

Саммари книг

Кради как художник

— Остин Клеон • 2012

Steal from a hundred heroes, start before you're ready, and let your flaws become your style.

3.96

300 000+

📚 Creativity Guides 🎛️ Remix Culture 🔧 Practical Creativity 📅 Daily Creative Practice ⏰ Creative Routine

Иммерсивные

Кради как художник

Steal from a hundred heroes, start before you're ready, and let your flaws become your style.

— Остин Клеон 2012 174 стр.

3.96

300 000+ оценок

📚 Creativity Guides 🎛️ Remix Culture 🔧 Practical Creativity 📅 Daily Creative Practice ⏰ Creative Routine

Корпорация гениев

— Эд Кэтмелл • 2014

Success makes you blind to what kills creativity. A Pixar co-founder explains how to see it clearly.

4.2

100 000+

🎨 Creative Leadership 🏢 Organizational Culture 👥 Team Dynamics 💬 Candor And Feedback 🔄 Embracing Failure

Иммерсивные

Корпорация гениев

Success makes you blind to what kills creativity. A Pixar co-founder explains how to see it clearly.

— Эд Кэтмелл 2014 368 стр.

4.2

100 000+ оценок

🎨 Creative Leadership 🏢 Organizational Culture 👥 Team Dynamics 💬 Candor And Feedback 🔄 Embracing Failure

Сделано, чтобы прилипать

— Чип Хиз • 2007

The gap between a forgotten memo and an urban legend is six teachable traits.

3.98

100 000+

🏢 Business Communication 💡 Idea Transmission ✂️ Message Design 📖 Storytelling In Business 🧠 Cognitive Biases

Сделано, чтобы прилипать

The gap between a forgotten memo and an urban legend is six teachable traits.

— Чип Хиз 2007 291 стр.

3.98

100 000+ оценок

🏢 Business Communication 💡 Idea Transmission ✂️ Message Design 📖 Storytelling In Business 🧠 Cognitive Biases

Путь художника каждый день

— Джулия Кэмерон • 2009

Three pages of daily longhand writing, a weekly solo play date, and a year of creative unblocking.

3.90

52 000+

🌀 Creative Recovery 📝 Daily Creative Practice ✨ Creative Spirituality 🧱 Overcoming Creative Blocks 🔇 Inner Critic

Путь художника каждый день

Three pages of daily longhand writing, a weekly solo play date, and a year of creative unblocking.

— Джулия Кэмерон 2009 417 стр.

3.90

52 000+ оценок

🌀 Creative Recovery 📝 Daily Creative Practice ✨ Creative Spirituality 🧱 Overcoming Creative Blocks 🔇 Inner Critic

На крючке

— Нир Эяль • 2013

The psychology behind every habit-forming app, distilled into a four-step product design cycle.

4.12

50 000+

🎨 Product Design 🔄 Habit Formation 🧠 Behavioral Design 📊 User Engagement 📈 Behavioral Economics

Иммерсивные

На крючке

The psychology behind every habit-forming app, distilled into a four-step product design cycle.

— Нир Эяль 2013 154 стр.

4.12

50 000+ оценок

🎨 Product Design 🔄 Habit Formation 🧠 Behavioral Design 📊 User Engagement 📈 Behavioral Economics

Дизайн привычных вещей

— Дональд А. Норман • 1988

Why you can't figure out a simple door: the design classic that blames objects, not people.

4.15

48 000+

🖥️ User Experience 📐 Product Design 🧠 Design Psychology 🔧 Usability 💡 Design Thinking

Дизайн привычных вещей

Why you can't figure out a simple door: the design classic that blames objects, not people.

— Дональд А. Норман 1988 257 стр.

4.15

48 000+ оценок

🖥️ User Experience 📐 Product Design 🧠 Design Psychology 🔧 Usability 💡 Design Thinking

Running Lean

— Эш Маурья • 2012

A one-page model, a few uncomfortable customer conversations, and zero code until someone pays.

4.10

20 000+

🔄 Lean Startup 🌱 Early Stage Founders 📘 Startup Playbooks 🗺️ Business Model Design 🗣️ Customer Development

Running Lean

A one-page model, a few uncomfortable customer conversations, and zero code until someone pays.

— Эш Маурья 2012 367 стр.

4.10

20 000+ оценок

🔄 Lean Startup 🌱 Early Stage Founders 📘 Startup Playbooks 🗺️ Business Model Design 🗣️ Customer Development

Хорошая стратегия, плохая стратегия

— Ричард П. Румельт • 2011

Most 'strategy' is just goals with a fancy title. The discipline to build one that wins.

4.13

17 000+

🏢 Corporate Strategy 🏆 Competitive Advantage 🧠 Strategic Thinking 🔄 Problem Reframing 🧩 Cognitive Biases

Хорошая стратегия, плохая стратегия Саммари

Иммерсивные

Хорошая стратегия, плохая стратегия

Most 'strategy' is just goals with a fancy title. The discipline to build one that wins.

— Ричард П. Румельт 2011 323 стр.

4.13

17 000+ оценок

🏢 Corporate Strategy 🏆 Competitive Advantage 🧠 Strategic Thinking 🔄 Problem Reframing 🧩 Cognitive Biases

Сторителлинг с данными

— Коул Нуссбаумер Кнафлик • 2015

A repeatable process for turning messy spreadsheets into clear charts that drive action.

4.38

8 000+

🖥️ Data Visualization 💼 Business Communication 📊 Data Storytelling 👁️ Visual Perception 🎤 Presentation Skills

Сторителлинг с данными

A repeatable process for turning messy spreadsheets into clear charts that drive action.

— Коул Нуссбаумер Кнафлик 2015 288 стр.

4.38

8 000+ оценок

🖥️ Data Visualization 💼 Business Communication 📊 Data Storytelling 👁️ Visual Perception 🎤 Presentation Skills

Lean Analytics

— Алистер Кролл • 2013

Pick the right metric, ignore the rest: a stage-by-stage field guide to startup analytics.

4.11

8 000+

🚀 Startup Strategy 📊 Business Metrics 🔄 Lean Methodology 📈 Product Analytics 🎯 Data-Driven Decisions

Lean Analytics

Pick the right metric, ignore the rest: a stage-by-stage field guide to startup analytics.

— Алистер Кролл 2013 440 стр.

4.11

8 000+ оценок

🚀 Startup Strategy 📊 Business Metrics 🔄 Lean Methodology 📈 Product Analytics 🎯 Data-Driven Decisions

Confessions of an Advertising Man

— David Ogilvy • 2004

Entertaining ads rarely sell. Great ones make a concrete promise, then repeat it for decades.

6 000+

🎨 Advertising Craft ✍️ Copywriting 🏗️ Brand Building 🧠 Sales Psychology 🥃 Madison Avenue

Confessions of an Advertising Man

Entertaining ads rarely sell. Great ones make a concrete promise, then repeat it for decades.

— David Ogilvy 2004 208 стр.

6 000+ оценок

🎨 Advertising Craft ✍️ Copywriting 🏗️ Brand Building 🧠 Sales Psychology 🥃 Madison Avenue

Empowered

— Marty Cagan • 2020

Stop telling your teams what to build. Give them problems to solve, then get out of the way.

4.25

3 000+

📦 Product Management 💻 Tech Leadership 🔓 Team Autonomy 🔄 Organizational Change 🎯 Coaching At Work

Empowered

Stop telling your teams what to build. Give them problems to solve, then get out of the way.

— Marty Cagan 2020 432 стр.

4.25

3 000+ оценок

📦 Product Management 💻 Tech Leadership 🔓 Team Autonomy 🔄 Organizational Change 🎯 Coaching At Work

Swipe to Unlock

— Parth Detroja • 2017

Why Google and Facebook give everything away free, and how you can repurpose their strategies.

4.22

3 000+

🧩 Tech Strategy 🏗️ Platform Businesses 🔄 Subscription Models 📈 Data-Driven Decisions 🚀 Startup Playbooks

Swipe to Unlock

Why Google and Facebook give everything away free, and how you can repurpose their strategies.

— Parth Detroja 2017 323 стр.

4.22

3 000+ оценок

🧩 Tech Strategy 🏗️ Platform Businesses 🔄 Subscription Models 📈 Data-Driven Decisions 🚀 Startup Playbooks

Feck Perfuction

— James Victore • 2019

Perfection kills more work than criticism ever did. A designer's guide to making things anyway.

4.04

1 000+

🎨 Creative Process 🚫 Anti-Perfectionism 💪 Embracing Failure 🎭 Authentic Expression 🧨 Breaking Rules

Feck Perfuction

Perfection kills more work than criticism ever did. A designer's guide to making things anyway.

— James Victore 2019 160 стр.

4.04

1 000+ оценок

🎨 Creative Process 🚫 Anti-Perfectionism 💪 Embracing Failure 🎭 Authentic Expression 🧨 Breaking Rules

Работа, которая должна быть выполнена

— Энтони У. Алвик • 2016

Customers measure success with metrics they never say aloud. Map them and build what actually wins.

3.73

500+

🏗️ Innovation Frameworks 📋 Jobs To Be Done 🔍 Customer Discovery 🎯 Market Segmentation ⚙️ Product Development

Работа, которая должна быть выполнена

Customers measure success with metrics they never say aloud. Map them and build what actually wins.

— Энтони У. Алвик 2016 202 стр.

3.73

500+ оценок

🏗️ Innovation Frameworks 📋 Jobs To Be Done 🔍 Customer Discovery 🎯 Market Segmentation ⚙️ Product Development

Дизайн для роста

— Джин Лидтка • 2011

Four questions, simple canvases, fast prototypes: the design thinking playbook for managers.

3.99

500+

🧠 Design Thinking 🏢 Corporate Innovation 👥 Human-Centered Design 💙 Customer Empathy ⚡ Rapid Prototyping

Дизайн для роста

Four questions, simple canvases, fast prototypes: the design thinking playbook for managers.

— Джин Лидтка 2011 248 стр.

3.99

500+ оценок

🧠 Design Thinking 🏢 Corporate Innovation 👥 Human-Centered Design 💙 Customer Empathy ⚡ Rapid Prototyping

Meaningful

— Bernadette Jiwa • 2015

Why solving the problems people have stopped noticing builds brands they never stop loving.

3.71

500+

🎨 Design Thinking 💛 Customer Empathy 🎯 Product-Market Fit 🤝 Brand Affinity 💫 Emotional Design

Meaningful

Why solving the problems people have stopped noticing builds brands they never stop loving.

— Bernadette Jiwa 2015 176 стр.

3.71

500+ оценок

🎨 Design Thinking 💛 Customer Empathy 🎯 Product-Market Fit 🤝 Brand Affinity 💫 Emotional Design

The Art of Client Service, Revised and Updated Edition

— Robert Solomon • 2003

The advertising guide that teaches one thing: the relationship is the product, not the campaign.

3.95

500+

📺 Advertising 🗂️ Account Management 🤝 Client Relationships 📊 Presentation Skills 💡 Creative Direction

The Art of Client Service, Revised and Updated Edition

The advertising guide that teaches one thing: the relationship is the product, not the campaign.

— Robert Solomon 2003 208 стр.

3.95

500+ оценок

📺 Advertising 🗂️ Account Management 🤝 Client Relationships 📊 Presentation Skills 💡 Creative Direction

The Fortune Cookie Principle

— Bernadette Jiwa • 2013

Twenty design decisions that make your brand a story worth telling and sharing.

3.88

500+

🧱 Brand Building 📖 Brand Narrative 🎯 Purpose Driven 🧭 Values Alignment 💯 Authentic Branding

The Fortune Cookie Principle

Twenty design decisions that make your brand a story worth telling and sharing.

— Bernadette Jiwa 2013 202 стр.

3.88

500+ оценок

🧱 Brand Building 📖 Brand Narrative 🎯 Purpose Driven 🧭 Values Alignment 💯 Authentic Branding

Serious Creativity

— Edward de Bono • 1992

Make creativity a skill, not an accident: the deliberate techniques for thinking sideways.

3.81

500+

🧩 Creative Problem Solving 💡 Idea Generation 🏗️ Structured Creativity 🔓 Breaking Mental Patterns 🧠 Conceptual Thinking

Serious Creativity

Make creativity a skill, not an accident: the deliberate techniques for thinking sideways.

— Edward de Bono 1992 338 стр.

3.81

500+ оценок

🧩 Creative Problem Solving 💡 Idea Generation 🏗️ Structured Creativity 🔓 Breaking Mental Patterns 🧠 Conceptual Thinking

The Grid

— Matt Watkinson • 2017

Nine forces shape every business choice. A single framework for seeing them all before they collide.

4.10

343

🧠 Systems Thinking 📊 Business Strategy 💰 Pricing Strategy 🎯 Competitive Positioning ✨ Customer Experience

The Grid

Nine forces shape every business choice. A single framework for seeing them all before they collide.

— Matt Watkinson 2017 352 стр.

4.10

343 оценок

🧠 Systems Thinking 📊 Business Strategy 💰 Pricing Strategy 🎯 Competitive Positioning ✨ Customer Experience

Product Design for the Web

— Randy J. Hunt • 2013

Why shipping early and designing the invisible parts matters more than getting the pixels right.

3.76

278

📱 Product Design ✨ User Experience 🔄 Iterative Design 🧭 Usability 🏗️ Lean Methodology

Product Design for the Web

Why shipping early and designing the invisible parts matters more than getting the pixels right.

— Randy J. Hunt 2013 214 стр.

3.76

278 оценок

📱 Product Design ✨ User Experience 🔄 Iterative Design 🧭 Usability 🏗️ Lean Methodology

How to Launch a Brand

— Fabian Geyrhalter • 2020

Where brand names come from, how logos earn attention, and what turns a business into a brand.

3.90

191

🧭 Brand Strategy 🎨 Visual Identity 🏷️ Brand Naming 🎯 Brand Positioning 🚀 Startup Branding

How to Launch a Brand

Where brand names come from, how logos earn attention, and what turns a business into a brand.

— Fabian Geyrhalter 2020 122 стр.

3.90

191 оценок

🧭 Brand Strategy 🎨 Visual Identity 🏷️ Brand Naming 🎯 Brand Positioning 🚀 Startup Branding

The Game Changer

— Джейсон Фокс • 2014

Pep talks fail. Visible progress works. A game-design playbook for building it into work.

3.88

185

🏗️ Change Management 💼 Workplace Motivation 🎮 Gameful Design 📊 Visible Progress 🎯 Motivational Design

The Game Changer

Pep talks fail. Visible progress works. A game-design playbook for building it into work.

— Джейсон Фокс 2014 240 стр.

3.88

185 оценок

🏗️ Change Management 💼 Workplace Motivation 🎮 Gameful Design 📊 Visible Progress 🎯 Motivational Design

Словарь геймдизайна

— Анна Антропи • 2013

The grammar of game design: how to script a back-and-forth that players lose themselves in.

3.94

134

📗 Game Design ⚙️ Game Mechanics 🧩 Game Systems 🧠 Player Experience 📖 Emergent Narrative

Словарь геймдизайна

The grammar of game design: how to script a back-and-forth that players lose themselves in.

— Анна Антропи 2013 211 стр.

3.94

134 оценок

📗 Game Design ⚙️ Game Mechanics 🧩 Game Systems 🧠 Player Experience 📖 Emergent Narrative

Design thinking

— Mauricio Vianna • 2012

Most innovation chases technology or markets. This method chases human meaning instead.

3.55

100

🧑‍🎨 Human-Centered Design 📐 Design Methodology 🚀 Innovation Management 🔁 Iterative Prototyping 🔍 User Research

Design thinking

Most innovation chases technology or markets. This method chases human meaning instead.

— Mauricio Vianna 2012 161 стр.

3.55

100 оценок

🧑‍🎨 Human-Centered Design 📐 Design Methodology 🚀 Innovation Management 🔁 Iterative Prototyping 🔍 User Research

Color, Form, and Magic

— Nicole Pivirotto • 2021

Color and shape are spells you're already casting. Here's how to wield them on purpose.

3.58

🎨 Color Theory 🔮 Modern Witchcraft ✨ Everyday Magic 🌈 Color Psychology 🔺 Symbolism

Color, Form, and Magic

Color and shape are spells you're already casting. Here's how to wield them on purpose.

— Nicole Pivirotto 2021 112 стр.

3.58

84 оценок

🎨 Color Theory 🔮 Modern Witchcraft ✨ Everyday Magic 🌈 Color Psychology 🔺 Symbolism

Play to Learn

— Sharon Boller • 2017

The step-by-step playbook for designing learning games that slash training time and boost retention.

3.95

🎮 Game Design 🛠️ Instructional Design 🎲 Game-Based Learning 🎯 Serious Games 🏢 Corporate Training

Play to Learn

The step-by-step playbook for designing learning games that slash training time and boost retention.

— Sharon Boller 2017 168 стр.

3.95

42 оценок

🎮 Game Design 🛠️ Instructional Design 🎲 Game-Based Learning 🎯 Serious Games 🏢 Corporate Training

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