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SoBrief

비즈니스 도서 요약

진화된 마케팅 그로스 해킹
저자: 션 엘리스 • 2017
Build a team that runs 30 growth experiments a week; here is the structure and process.
4.11
5,000+
진화된 마케팅 그로스 해킹 요약
진화된 마케팅 그로스 해킹
Build a team that runs 30 growth experiments a week; here is the structure and process.
저자: 션 엘리스 2017 320 페이지
4.11
5,000+ 개의 평점
디즈니가 당신의 병원을 운영한다면
저자: 프레드 리 • 2004
Patients compare your hospital to Disney, not the one across town. Courtesy decides who wins.
4.01
1,000+
디즈니가 당신의 병원을 운영한다면 요약
디즈니가 당신의 병원을 운영한다면
Patients compare your hospital to Disney, not the one across town. Courtesy decides who wins.
저자: 프레드 리 2004 216 페이지
4.01
1,000+ 개의 평점
The Attention Merchants
저자: Tim Wu • 2016
Your attention has been for sale since 1833. The hidden industry that trades in it.
4.07
4,000+
The Attention Merchants 요약
The Attention Merchants
Your attention has been for sale since 1833. The hidden industry that trades in it.
저자: Tim Wu 2016 403 페이지
4.07
4,000+ 개의 평점
하이 그로스 핸드북
저자: 엘라드 길 • 2018
The playbook for scaling from ten to ten thousand without the usual breakdowns.
4.08
2,000+
하이 그로스 핸드북 요약
하이 그로스 핸드북
The playbook for scaling from ten to ten thousand without the usual breakdowns.
저자: 엘라드 길 2018 344 페이지
4.08
2,000+ 개의 평점
원 투 매니
저자: 제이슨 플래들리엔 • 2018
Most webinars fail because they teach. The four-stage sequence that sells instead.
4.53
160
원 투 매니 요약
원 투 매니
Most webinars fail because they teach. The four-stage sequence that sells instead.
저자: 제이슨 플래들리엔 2018 348 페이지
4.53
160 개의 평점
Genesis
저자: Henry Kissinger • 2024
AI rewrites power, prosperity, and human dignity. A statesman on the philosophy to meet it.
3.53
1,000+
Genesis 요약
Genesis
AI rewrites power, prosperity, and human dignity. A statesman on the philosophy to meet it.
저자: Henry Kissinger 2024 288 페이지
3.53
1,000+ 개의 평점
시간 관리
저자: 브라이언 트레이시 • 2014
A veteran coach's system for gaining two extra hours a day by doing less, not more.
4.12
2,000+
시간 관리 요약
시간 관리
A veteran coach's system for gaining two extra hours a day by doing less, not more.
저자: 브라이언 트레이시 2014 112 페이지
4.12
2,000+ 개의 평점
브랜드는 어떻게 아이콘이 되는가
저자: 더글러스 B. 홀트 • 2004
Brands become icons by telling myths that resolve cultural tensions.
3.84
392
브랜드는 어떻게 아이콘이 되는가 요약
브랜드는 어떻게 아이콘이 되는가
Brands become icons by telling myths that resolve cultural tensions.
저자: 더글러스 B. 홀트 2004 288 페이지
3.84
392 개의 평점
저스트 킵 바잉
저자: 닉 마줄리 • 2022
One calculation tells you whether to save more or invest better. Most people get it backwards.
4.12
5,000+
저스트 킵 바잉 요약
저스트 킵 바잉
One calculation tells you whether to save more or invest better. Most people get it backwards.
저자: 닉 마줄리 2022 296 페이지
4.12
5,000+ 개의 평점
기브 앤 테이크
저자: 애덤 그랜트 • 2013
Why helping others drives your success more than taking ever could.
4.07
40,000+
기브 앤 테이크 요약
기브 앤 테이크
Why helping others drives your success more than taking ever could.
저자: 애덤 그랜트 2013 321 페이지
4.07
40,000+ 개의 평점
The New Trading for a Living
저자: Alexander Elder • 2014
The psychiatrist's guide to trading: stay sane, manage risk, and build a system that works.
4.34
1,000+
The New Trading for a Living 요약
The New Trading for a Living
The psychiatrist's guide to trading: stay sane, manage risk, and build a system that works.
저자: Alexander Elder 2014 304 페이지
4.34
1,000+ 개의 평점
나의 광고 인생과 과학적 광고
저자: 클로드 C. 홉킨스 • 1923
Before creativity ruled, advertising was a science. The man who proved it gives his rules.
4.23
1,000+
나의 광고 인생과 과학적 광고 요약
나의 광고 인생과 과학적 광고
Before creativity ruled, advertising was a science. The man who proved it gives his rules.
저자: 클로드 C. 홉킨스 1923 336 페이지
4.23
1,000+ 개의 평점
창업자의 딜레마
저자: 노암 와서먼 • 2011
Not the market. Not the product. The data points to founder decisions as the real startup killer.
4.02
5,000+
창업자의 딜레마 요약
창업자의 딜레마
Not the market. Not the product. The data points to founder decisions as the real startup killer.
저자: 노암 와서먼 2011 480 페이지
4.02
5,000+ 개의 평점
솔루션이 아니라 문제와 사랑에 빠져라
저자: 우리 레빈 • 2023
Startup survival: obsess over the problem, not your first solution. From the co-founder of Waze.
4.36
1,000+
솔루션이 아니라 문제와 사랑에 빠져라 요약
솔루션이 아니라 문제와 사랑에 빠져라
Startup survival: obsess over the problem, not your first solution. From the co-founder of Waze.
저자: 우리 레빈 2023 304 페이지
4.36
1,000+ 개의 평점
캐피탈 리턴즈
저자: 에드워드 챈슬러 • 2015
When money floods an industry, returns crash. A supply-side lens reveals the timing.
4.38
1,000+
캐피탈 리턴즈 요약
캐피탈 리턴즈
When money floods an industry, returns crash. A supply-side lens reveals the timing.
저자: 에드워드 챈슬러 2015 225 페이지
4.38
1,000+ 개의 평점
브레이브 뉴 워즈
저자: 살만 칸 • 2024
AI tutors that adapt, simulate history, and fix math: Sal Khan on education's biggest leap.
3.58
3,000+
브레이브 뉴 워즈 요약
브레이브 뉴 워즈
AI tutors that adapt, simulate history, and fix math: Sal Khan on education's biggest leap.
저자: 살만 칸 2024 272 페이지
3.58
3,000+ 개의 평점
매직 워드
저자: 조나 버거 • 2023
Your word choices reveal biases, shape identities, and predict who gets promoted, paid, or arrested.
3.90
1,000+
매직 워드 요약
매직 워드
Your word choices reveal biases, shape identities, and predict who gets promoted, paid, or arrested.
저자: 조나 버거 2023 256 페이지
3.90
1,000+ 개의 평점
휴머노크라시
저자: 게리 해멀 • 2020
Bureaucracy costs trillions and kills autonomy. The fix: companies run on ownership, not authority.
4.01
1,000+
휴머노크라시 요약
휴머노크라시
Bureaucracy costs trillions and kills autonomy. The fix: companies run on ownership, not authority.
저자: 게리 해멀 2020 368 페이지
4.01
1,000+ 개의 평점
Revenge of the Tipping Point
저자: Malcolm Gladwell • 2024
Why the opioid crisis, a TV miniseries, and a pandemic all follow the same hidden rules.
4.02
64,000+
Revenge of the Tipping Point 요약
Revenge of the Tipping Point
Why the opioid crisis, a TV miniseries, and a pandemic all follow the same hidden rules.
저자: Malcolm Gladwell 2024 352 페이지
4.02
64,000+ 개의 평점
프리
저자: 크리스 앤더슨 • 2009
Free is not a price point; it's a business model built on attention, trust, and the new scarcities.
3.88
17,000+
프리 요약
프리
Free is not a price point; it's a business model built on attention, trust, and the new scarcities.
저자: 크리스 앤더슨 2009 288 페이지
3.88
17,000+ 개의 평점
Mastering The Market Cycle
저자: Howard Marks • 2018
Market cycles are driven by emotion, not economics. Learn to read them before the crowd does.
4.04
5,000+
Mastering The Market Cycle 요약
Mastering The Market Cycle
Market cycles are driven by emotion, not economics. Learn to read them before the crowd does.
저자: Howard Marks 2018 336 페이지
4.04
5,000+ 개의 평점
리더십의 21가지 불변의 법칙
저자: 존 C. 맥스웰 • 1998
Why your title means nothing and your influence means everything: the twenty-one laws of leadership.
4.16
57,000+
리더십의 21가지 불변의 법칙 요약
리더십의 21가지 불변의 법칙
Why your title means nothing and your influence means everything: the twenty-one laws of leadership.
저자: 존 C. 맥스웰 1998 336 페이지
4.16
57,000+ 개의 평점
클린 아키텍처
저자: 로버트 C. 마틴 • 2017
Why your database should never be the center: building business logic that outlives its frameworks.
4.21
7,000+
클린 아키텍처 요약
클린 아키텍처
Why your database should never be the center: building business logic that outlives its frameworks.
저자: 로버트 C. 마틴 2017 432 페이지
4.21
7,000+ 개의 평점
브로큰 머니
저자: 린 알든 • 2023
Gold, fiat, Bitcoin: a 5,000-year story of money, and why the newest chapter may finally stick.
4.60
2,000+
브로큰 머니 요약
브로큰 머니
Gold, fiat, Bitcoin: a 5,000-year story of money, and why the newest chapter may finally stick.
저자: 린 알든 2023 538 페이지
4.60
2,000+ 개의 평점
부자, 현명한, 행복한
저자: 윌리엄 그린 • 2021
Great investors agree: the discipline that compounds wealth also compounds a good life.
4.52
7,000+
부자, 현명한, 행복한 요약
부자, 현명한, 행복한
Great investors agree: the discipline that compounds wealth also compounds a good life.
저자: 윌리엄 그린 2021 304 페이지
4.52
7,000+ 개의 평점
설득의 심리학
저자: 로버트 B. 치알디니 • 1984
Why you say yes against your will: hidden triggers hijack instinct and only awareness can stop them.
4.21
100,000+
설득의 심리학 요약
설득의 심리학
Why you say yes against your will: hidden triggers hijack instinct and only awareness can stop them.
저자: 로버트 B. 치알디니 1984 260 페이지
4.21
100,000+ 개의 평점
사용자를 생각하게 하지 마!
저자: 스티브 크루그 • 2000
Users scan, guess, never read. The compact guide to websites that work first try.
4.24
30,000+
사용자를 생각하게 하지 마! 요약
사용자를 생각하게 하지 마!
Users scan, guess, never read. The compact guide to websites that work first try.
저자: 스티브 크루그 2000 201 페이지
4.24
30,000+ 개의 평점
안전마진
저자: 세스 A. 클라만 • 1991
Find hidden bargains, demand a deep discount, and wait for the catalyst that pays.
4.33
7,000+
안전마진 요약
안전마진
Find hidden bargains, demand a deep discount, and wait for the catalyst that pays.
저자: 세스 A. 클라만 1991 248 페이지
4.33
7,000+ 개의 평점
Rich Dad's Guide to Investing
저자: Robert T. Kiyosaki • 2000
Wealthy people do not trade stocks. They build assets that pay monthly, using other people's money.
4.02
18,000+
Rich Dad's Guide to Investing 요약
Rich Dad's Guide to Investing
Wealthy people do not trade stocks. They build assets that pay monthly, using other people's money.
저자: Robert T. Kiyosaki 2000 403 페이지
4.02
18,000+ 개의 평점
The Art of Strategy
저자: Avinash K. Dixit • 1991
Why cooperation fails, why auctions overpay, and how to tilt every strategic game in your favor.
3.80
4,000+
The Art of Strategy 요약
The Art of Strategy
Why cooperation fails, why auctions overpay, and how to tilt every strategic game in your favor.
저자: Avinash K. Dixit 1991 512 페이지
3.80
4,000+ 개의 평점
반론
저자: 젭 블라운트 • 2018
The predictable psychology behind every 'no' and a step-by-step system for reversing it.
4.21
1,000+
반론 요약
반론
The predictable psychology behind every 'no' and a step-by-step system for reversing it.
저자: 젭 블라운트 2018 240 페이지
4.21
1,000+ 개의 평점
The Definitive Book of Body Language
저자: Allan Pease • 1981
Your body speaks louder than your words. Learn its vocabulary, from handshake to courtship.
3.95
28,000+
The Definitive Book of Body Language 요약
The Definitive Book of Body Language
Your body speaks louder than your words. Learn its vocabulary, from handshake to courtship.
저자: Allan Pease 1981 400 페이지
3.95
28,000+ 개의 평점
브레인 룰스
저자: 존 메디나 • 2008
Your attention lasts ten minutes. What your brain actually needs to learn, sleep, and work.
4.01
34,000+
브레인 룰스 요약
브레인 룰스
Your attention lasts ten minutes. What your brain actually needs to learn, sleep, and work.
저자: 존 메디나 2008 301 페이지
4.01
34,000+ 개의 평점
The Master Key System
저자: Charles F. Haanel • 1912
Twenty-four weeks to prove a simple claim: thought does not describe reality; it makes it.
4.21
7,000+
The Master Key System 요약
The Master Key System
Twenty-four weeks to prove a simple claim: thought does not describe reality; it makes it.
저자: Charles F. Haanel 1912 236 페이지
4.21
7,000+ 개의 평점
게임 디자인의 기술
저자: 제시 셸 • 2008
Players feel your work, they don't read it. A hundred ways to design what they feel.
4.39
3,000+
게임 디자인의 기술 요약
게임 디자인의 기술
Players feel your work, they don't read it. A hundred ways to design what they feel.
저자: 제시 셸 2008 520 페이지
4.39
3,000+ 개의 평점
The Wealth Money Can't Buy
저자: Robin Sharma • 2024
More money won't fill what's empty. The habits that build wealth in every domain that counts.
4.21
6,000+
The Wealth Money Can't Buy 요약
The Wealth Money Can't Buy
More money won't fill what's empty. The habits that build wealth in every domain that counts.
저자: Robin Sharma 2024 416 페이지
4.21
6,000+ 개의 평점
린 인
저자: 셰릴 샌드버그 • 2013
Women pay a likeability tax on every promotion. The rules for navigating it without losing yourself.
3.95
200,000+
린 인 요약
린 인
Women pay a likeability tax on every promotion. The rules for navigating it without losing yourself.
저자: 셰릴 샌드버그 2013 240 페이지
3.95
200,000+ 개의 평점
The Hero and the Outlaw
저자: Margaret Mark • 2001
The deepest brands play a role your customer already knows; here is the full cast.
4.13
500+
The Hero and the Outlaw 요약
The Hero and the Outlaw
The deepest brands play a role your customer already knows; here is the full cast.
저자: Margaret Mark 2001 384 페이지
4.13
500+ 개의 평점
The Playbook
저자: Mike Bellafiore • 2012
Build an archive of your best setups, trade fewer names, and lock in profits before they slip.
4.17
340
The Playbook 요약
The Playbook
Build an archive of your best setups, trade fewer names, and lock in profits before they slip.
저자: Mike Bellafiore 2012 434 페이지
4.17
340 개의 평점
A Random Walk Down Wall Street
저자: Burton G. Malkiel • 1973
Stock prices already reflect everything knowable. Beating the market is a game almost nobody wins.
4.14
41,000+
A Random Walk Down Wall Street 요약
A Random Walk Down Wall Street
Stock prices already reflect everything knowable. Beating the market is a game almost nobody wins.
저자: Burton G. Malkiel 1973 432 페이지
4.14
41,000+ 개의 평점
Built to Last
저자: Jim Collins • 1994
Great companies aren't built on ideas or charisma. They're built on specific, repeatable habits.
4.06
85,000+
Built to Last 요약
Built to Last
Great companies aren't built on ideas or charisma. They're built on specific, repeatable habits.
저자: Jim Collins 1994 336 페이지
4.06
85,000+ 개의 평점
팀의 다섯 가지 기능장애
저자: 패트릭 렌시오니 • 2002
A fractured executive team, a new CEO, and the chain of breakdowns that destroys every group.
4.11
100,000+
팀의 다섯 가지 기능장애 요약
팀의 다섯 가지 기능장애
A fractured executive team, a new CEO, and the chain of breakdowns that destroys every group.
저자: 패트릭 렌시오니 2002 240 페이지
4.11
100,000+ 개의 평점
The 3-Minute Rule
저자: Brant Pinvidic • 2019
The sequence that leads audiences to sell themselves in under three minutes.
4.17
500+
The 3-Minute Rule 요약
The 3-Minute Rule
The sequence that leads audiences to sell themselves in under three minutes.
저자: Brant Pinvidic 2019 256 페이지
4.17
500+ 개의 평점
Reminiscences of a Stock Operator
저자: Edwin Lefèvre • 1923
A lone speculator made and lost millions reading the tape. His rules still govern trading now.
4.18
20,000+
Reminiscences of a Stock Operator 요약
Reminiscences of a Stock Operator
A lone speculator made and lost millions reading the tape. His rules still govern trading now.
저자: Edwin Lefèvre 1923 308 페이지
4.18
20,000+ 개의 평점
바빌론의 가장 부유한 사람
저자: 조지 S. 클라슨 • 1926
Wealth's oldest formula: save one-tenth, invest it wisely, and let compound interest finish the job.
4.23
200,000+
바빌론의 가장 부유한 사람 요약
바빌론의 가장 부유한 사람
Wealth's oldest formula: save one-tenth, invest it wisely, and let compound interest finish the job.
저자: 조지 S. 클라슨 1926 195 페이지
4.23
200,000+ 개의 평점
Titan
저자: Ron Chernow • 1998
A pious Baptist created the Standard Oil octopus, gave away millions to be remembered as a saint.
4.15
38,000+
Titan 요약
Titan
A pious Baptist created the Standard Oil octopus, gave away millions to be remembered as a saint.
저자: Ron Chernow 1998 832 페이지
4.15
38,000+ 개의 평점
The Gap and The Gain
저자: Dan Sullivan • 2021
You've been measuring wrong. The fix: backward from where you started, not forward to an ideal.
4.23
8,000+
The Gap and The Gain 요약
The Gap and The Gain
You've been measuring wrong. The fix: backward from where you started, not forward to an ideal.
저자: Dan Sullivan 2021 244 페이지
4.23
8,000+ 개의 평점
탁월한 아이디어는 어디서 오는가
저자: 스티븐 존슨 • 2010
Breakthroughs come from networks, borrowed parts, and gradual insights, not lone geniuses.
3.99
15,000+
탁월한 아이디어는 어디서 오는가 요약
탁월한 아이디어는 어디서 오는가
Breakthroughs come from networks, borrowed parts, and gradual insights, not lone geniuses.
저자: 스티븐 존슨 2010 340 페이지
3.99
15,000+ 개의 평점
100 Baggers
저자: Christopher W. Mayer • 2015
What stocks that returned a hundredfold have in common, and why the next ones start small.
4.20
3,000+
100 Baggers 요약
100 Baggers
What stocks that returned a hundredfold have in common, and why the next ones start small.
저자: Christopher W. Mayer 2015 215 페이지
4.20
3,000+ 개의 평점
피플 스킬
저자: 로버트 볼턴 • 1979
Twelve conversational reflexes that shut people down, and three skills that reopen the door.
4.01
1,000+
피플 스킬 요약
피플 스킬
Twelve conversational reflexes that shut people down, and three skills that reopen the door.
저자: 로버트 볼턴 1979 300 페이지
4.01
1,000+ 개의 평점
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