31 Books like Demand-Side Sales 101

What Great Salespeople Do

by Michael Bosworth • 2011

Your best sales tool is a story told honestly enough to make a buyer feel safe.

3.88

224

📊 Sales Methodology 📖 Storytelling For Business 🧠 Neuromarketing 👂 Empathic Listening 🤝 Consultative Selling

What Great Salespeople Do 97%

Your best sales tool is a story told honestly enough to make a buyer feel safe.

by Michael Bosworth 2011

3.88

224 ratings

📊 Sales Methodology 📖 Storytelling For Business 🧠 Neuromarketing 👂 Empathic Listening 🤝 Consultative Selling

Sales Pitch

by April Dunford • 2023

Overwhelmed buyers default to doing nothing. The pitch framework that turns indecision into action.

4.22

538

💼 B2b Sales 📋 Sales Methodology 🎯 Positioning Strategy 🧠 Buyer Psychology 📖 Storytelling In Business

Sales Pitch 96%

Overwhelmed buyers default to doing nothing. The pitch framework that turns indecision into action.

by April Dunford 2023

4.22

538 ratings

💼 B2b Sales 📋 Sales Methodology 🎯 Positioning Strategy 🧠 Buyer Psychology 📖 Storytelling In Business

The New Rules of Sales and Service

by David Meerman Scott • 2014

Buyers now control the process. The playbook for winning with speed, stories, and service.

3.87

143

🛠️ Sales Playbooks 📝 Content Marketing 🧲 Inbound Marketing 🤝 Social Selling 🧑‍💼 Consultative Selling

The New Rules of Sales and Service Summary

The New Rules of Sales and Service 96%

Buyers now control the process. The playbook for winning with speed, stories, and service.

by David Meerman Scott 2014

3.87

143 ratings

🛠️ Sales Playbooks 📝 Content Marketing 🧲 Inbound Marketing 🤝 Social Selling 🧑‍💼 Consultative Selling

Sell the Way You Buy

by David Priemer • 2020

A sales method you'd want used on you: empathy and behavioral science, minus the pressure.

4.25

131

🛠️ Sales Methodology 🧠 Behavioral Economics 💡 Emotional Intelligence 🎯 Buyer Psychology 💼 Sales Professionals

Sell the Way You Buy 96%

A sales method you'd want used on you: empathy and behavioral science, minus the pressure.

by David Priemer 2020

4.25

131 ratings

🛠️ Sales Methodology 🧠 Behavioral Economics 💡 Emotional Intelligence 🎯 Buyer Psychology 💼 Sales Professionals

When Coffee and Kale Compete

by Alan Klement • 2018

Stop asking what features to add. Ask what progress your customer is trying to make.

4.01

696

🎨 Product Design 📋 Product Management 🔍 Customer Research 💡 Innovation Strategy 🔧 Lean Methodology

When Coffee and Kale Compete 96%

Stop asking what features to add. Ask what progress your customer is trying to make.

by Alan Klement 2018

4.01

696 ratings

🎨 Product Design 📋 Product Management 🔍 Customer Research 💡 Innovation Strategy 🔧 Lean Methodology

Buyer Personas

by Adele Revella • 2015

Most marketers guess why customers buy. The answer is in a handful of interviews, done right.

3.84

436

📊 Marketing Strategy 🧩 Customer Insights 🛒 Buyer Personas 🛤️ Buying Journey 🤝 Sales Enablement

Buyer Personas 96%

Most marketers guess why customers buy. The answer is in a handful of interviews, done right.

by Adele Revella 2015

3.84

436 ratings

📊 Marketing Strategy 🧩 Customer Insights 🛒 Buyer Personas 🛤️ Buying Journey 🤝 Sales Enablement

From Impossible To Inevitable

by Aaron Ross • 2016

One niche, four sales roles, three lead engines: the growth formula that makes revenue predictable.

4.19

1k+

🏢 B2b Sales 📈 Startup Scaling 🎯 Lead Generation 🔍 Niche Strategy 👥 Sales Team Structure

From Impossible To Inevitable 96%

One niche, four sales roles, three lead engines: the growth formula that makes revenue predictable.

by Aaron Ross 2016

4.19

1k+ ratings

🏢 B2b Sales 📈 Startup Scaling 🎯 Lead Generation 🔍 Niche Strategy 👥 Sales Team Structure

The Mom Test

by Rob Fitzpatrick • 2013

Everyone's lying about your business idea. Especially your mom. A method for getting real answers.

4.37

14k+

🚀 Startup Playbooks 🔍 Customer Discovery ✅ Idea Validation 📐 Lean Startup 📋 Customer Research

The Mom Test 96%

Everyone's lying about your business idea. Especially your mom. A method for getting real answers.

by Rob Fitzpatrick 2013

4.37

14k+ ratings

🚀 Startup Playbooks 🔍 Customer Discovery ✅ Idea Validation 📐 Lean Startup 📋 Customer Research

Lean B2B

by Étienne Garbugli • 2014

Consumer startup advice fails B2B. A lean method for finding problems that unlock enterprise sales.

4.17

244

🏢 B2b Startups 💼 Enterprise Sales 📦 Product Management 🔍 Customer Discovery 🎯 Product-Market Fit

Lean B2B 96%

Consumer startup advice fails B2B. A lean method for finding problems that unlock enterprise sales.

by Étienne Garbugli 2014

4.17

244 ratings

🏢 B2b Startups 💼 Enterprise Sales 📦 Product Management 🔍 Customer Discovery 🎯 Product-Market Fit

Founding Sales - The Startup Sales Handbook

by Peter Kazanjy

Sales is a learnable system, not a personality. The full pipeline for founders who must sell.

4.37

186

🏢 B2b Sales 🚀 Startup Founders 📋 Sales Methodology 🎯 Prospecting 🔄 Pipeline Management

Founding Sales - The Startup Sales Handbook Summary

Founding Sales - The Startup Sales Handbook 96%

Sales is a learnable system, not a personality. The full pipeline for founders who must sell.

by Peter Kazanjy

4.37

186 ratings

🏢 B2b Sales 🚀 Startup Founders 📋 Sales Methodology 🎯 Prospecting 🔄 Pipeline Management

SNAP Selling

by Jill Konrath • 2010

Your pitch gets deleted because it adds work. Flip the equation with four principles.

3.88

537

📋 Sales Methodology 🏢 B2b Selling 🧠 Buyer Psychology 🔄 Sales Process 💎 Value-Based Selling

SNAP Selling 96%

Your pitch gets deleted because it adds work. Flip the equation with four principles.

by Jill Konrath 2010

3.88

537 ratings

📋 Sales Methodology 🏢 B2b Selling 🧠 Buyer Psychology 🔄 Sales Process 💎 Value-Based Selling

Rainmaking Conversations

by Mike Schultz • 2011

Master a four-part conversation framework that turns buyer problems and goals into closed deals.

3.79

175

📋 Sales Methodology 🏢 B2b Selling 🤝 Consultative Selling 🧠 Buyer Psychology 🛡️ Objection Handling

Rainmaking Conversations 96%

Master a four-part conversation framework that turns buyer problems and goals into closed deals.

by Mike Schultz 2011

3.79

175 ratings

📋 Sales Methodology 🏢 B2b Selling 🤝 Consultative Selling 🧠 Buyer Psychology 🛡️ Objection Handling

The Challenger Sale

by Matthew Dixon • 2011

Complex sales punish relationship builders. The top reps teach customers what they didn't know.

3.91

11k+

💡 Insight Selling 🏢 Complex B2b Sales 📊 Evidence-Based Sales 🎯 Sales Coaching 🤝 Stakeholder Management

The Challenger Sale 96%

Complex sales punish relationship builders. The top reps teach customers what they didn't know.

by Matthew Dixon 2011

3.91

11k+ ratings

💡 Insight Selling 🏢 Complex B2b Sales 📊 Evidence-Based Sales 🎯 Sales Coaching 🤝 Stakeholder Management

No B.S. Sales Success In The New Economy

by Dan S. Kennedy • 2010

Prepare for the worst, sell to emotions, and make them chase you: the no-nonsense sales system.

4.31

153

🛠️ Sales Methodology 📬 Direct Response Marketing ❤️ Emotional Persuasion 🎯 Expert Positioning 🛡️ Objection Handling

No B.S. Sales Success In The New Economy Summary

No B.S. Sales Success In The New Economy 96%

Prepare for the worst, sell to emotions, and make them chase you: the no-nonsense sales system.

by Dan S. Kennedy 2010

4.31

153 ratings

🛠️ Sales Methodology 📬 Direct Response Marketing ❤️ Emotional Persuasion 🎯 Expert Positioning 🛡️ Objection Handling

The Sales Development Playbook

by Trish Bertuzzi • 2016

A blueprint for an inside sales team that fills your reps' calendars with qualified meetings.

4.18

691

🏢 Inside Sales 🚀 Startup Sales 📞 Cold Outreach 🔍 Lead Qualification 🎯 Sales Coaching

The Sales Development Playbook 96%

A blueprint for an inside sales team that fills your reps' calendars with qualified meetings.

by Trish Bertuzzi 2016

4.18

691 ratings

🏢 Inside Sales 🚀 Startup Sales 📞 Cold Outreach 🔍 Lead Qualification 🎯 Sales Coaching

The Art of the Sale

by Philip Delves Broughton • 2012

Selling and living are the same craft. Lessons from a worldwide tour of master persuaders.

3.68

400

🧠 Sales Psychology 🤝 Relationship Selling 🎭 Authentic Selling ❤️ Emotional Intelligence 🎯 Consultative Selling

The Art of the Sale 96%

Selling and living are the same craft. Lessons from a worldwide tour of master persuaders.

by Philip Delves Broughton 2012

3.68

400 ratings

🧠 Sales Psychology 🤝 Relationship Selling 🎭 Authentic Selling ❤️ Emotional Intelligence 🎯 Consultative Selling

Jeffrey Gitomer's 21.5 Unbreakable Laws of Selling

by Jeffrey Gitomer • 2013

Cold calling yields 95 percent rejection. The attraction principles that flip that math to yes.

4.05

209

📈 Sales Methodology 📩 Inbound Selling 🎁 Value-First Selling 👤 Personal Branding 🧠 Sales Mindset

Jeffrey Gitomer's 21.5 Unbreakable Laws of Selling Summary

Jeffrey Gitomer's 21.5 Unbreakable Laws of Selling 96%

Cold calling yields 95 percent rejection. The attraction principles that flip that math to yes.

by Jeffrey Gitomer 2013

4.05

209 ratings

📈 Sales Methodology 📩 Inbound Selling 🎁 Value-First Selling 👤 Personal Branding 🧠 Sales Mindset

Shark Tank Jump Start Your Business

by Michael Parrish DuDell • 2013

Launch a business that survives, wins customers, and gets investors, guided by Shark Tank lessons.

3.62

600

🏢 Startup Playbooks 💰 Small Business Finance 🎤 Investor Pitching 🏷️ Brand Strategy 🌱 Company Culture

Shark Tank Jump Start Your Business Summary

Shark Tank Jump Start Your Business 96%

Launch a business that survives, wins customers, and gets investors, guided by Shark Tank lessons.

by Michael Parrish DuDell 2013

3.62

600 ratings

🏢 Startup Playbooks 💰 Small Business Finance 🎤 Investor Pitching 🏷️ Brand Strategy 🌱 Company Culture

Gap Selling

by Keenan • 2018

Features don't close deals. The measurable gap between a customer's pain and their goal does.

4.27

2k+

🛠️ Sales Methodology 🏢 B2b Sales 🧠 Buyer Psychology 🛡️ Objection Handling 📊 Pipeline Management

Gap Selling 96%

Features don't close deals. The measurable gap between a customer's pain and their goal does.

by Keenan 2018

4.27

2k+ ratings

🛠️ Sales Methodology 🏢 B2b Sales 🧠 Buyer Psychology 🛡️ Objection Handling 📊 Pipeline Management

To Sell Is Human in 30 Minutes

by Garamond Press • 2013

Nine out of ten workers now influence and persuade for a living, with no transaction in sight.

4.09

🔄 Modern Selling 💬 Everyday Persuasion 🧠 Behavioral Economics 🌊 Resilience 🖼️ Problem Framing

To Sell Is Human in 30 Minutes 96%

Nine out of ten workers now influence and persuade for a living, with no transaction in sight.

by Garamond Press 2013

4.09

43 ratings

🔄 Modern Selling 💬 Everyday Persuasion 🧠 Behavioral Economics 🌊 Resilience 🖼️ Problem Framing

The New Solution Selling

by Keith M. Eades • 2003

Average salespeople can sell like stars: a repeatable process that finds the pain before the pitch.

3.84

302

💬 Consultative Selling 🏢 B2B Sales 🧩 Sales Process Design 🧠 Buyer Psychology 🎣 Prospecting Techniques

The New Solution Selling 96%

Average salespeople can sell like stars: a repeatable process that finds the pain before the pitch.

by Keith M. Eades 2003

3.84

302 ratings

💬 Consultative Selling 🏢 B2B Sales 🧩 Sales Process Design 🧠 Buyer Psychology 🎣 Prospecting Techniques

The Jobs To Be Done Playbook

by Jim Kalbach • 2020

Products get hired, not bought. The playbook for discovering the job your customers need done.

4.06

419

🗺️ Innovation Frameworks 🔍 Customer Research 🧠 Product Management 🎯 Market Strategy 💡 Design Thinking

The Jobs To Be Done Playbook 96%

Products get hired, not bought. The playbook for discovering the job your customers need done.

by Jim Kalbach 2020

4.06

419 ratings

🗺️ Innovation Frameworks 🔍 Customer Research 🧠 Product Management 🎯 Market Strategy 💡 Design Thinking

Insight Selling

by Mike Schultz • 2014

Winning sellers don't pitch harder. They bring ideas that change how buyers see their own business.

3.76

160

🎯 Sales Methodology 🏢 B2b Sales 🧠 Buyer Psychology 💎 Value Propositions 🤝 Trust Building

Insight Selling 96%

Winning sellers don't pitch harder. They bring ideas that change how buyers see their own business.

by Mike Schultz 2014

3.76

160 ratings

🎯 Sales Methodology 🏢 B2b Sales 🧠 Buyer Psychology 💎 Value Propositions 🤝 Trust Building

Mastering the Complex Sale

by Jeff Thull • 2003

In complex sales, pitching kills deals. Prove the problem first, then co-design the solution.

3.91

457

🏢 Complex Sales 🏭 B2b Sales 🩺 Diagnostic Selling 💬 Consultative Selling 📋 Sales Methodology

Mastering the Complex Sale 96%

In complex sales, pitching kills deals. Prove the problem first, then co-design the solution.

by Jeff Thull 2003

3.91

457 ratings

🏢 Complex Sales 🏭 B2b Sales 🩺 Diagnostic Selling 💬 Consultative Selling 📋 Sales Methodology

Jobs to be Done

by Anthony W. Ulwick • 2016

Customers measure success with metrics they never say aloud. Map them and build what actually wins.

3.73

985

🏗️ Innovation Frameworks 📋 Jobs To Be Done 🔍 Customer Discovery 🎯 Market Segmentation ⚙️ Product Development

Jobs to be Done 96%

Customers measure success with metrics they never say aloud. Map them and build what actually wins.

by Anthony W. Ulwick 2016

3.73

985 ratings

🏗️ Innovation Frameworks 📋 Jobs To Be Done 🔍 Customer Discovery 🎯 Market Segmentation ⚙️ Product Development

Forget the Funnel

by Georgiana Laudi • 2023

Stop chasing leaky funnels. The customer insight method that turned revenue up 900% in two years.

4.14

159

📊 Saas Marketing 🧭 Customer Experience 🎯 Jobs-To-Be-Done 🗺️ Customer Journey 🏆 Customer Success

Forget the Funnel 96%

Stop chasing leaky funnels. The customer insight method that turned revenue up 900% in two years.

by Georgiana Laudi 2023

4.14

159 ratings

📊 Saas Marketing 🧭 Customer Experience 🎯 Jobs-To-Be-Done 🗺️ Customer Journey 🏆 Customer Success

The StorySelling Method

by Philipp Humm • 2023

End the pitch. Start the story. A repeatable framework for selling with narrative, not features.

4.11

520

🎤 Sales Storytelling 🏗️ Narrative Structure 🤝 Customer Trust 🛡️ Objection Handling 💬 Persuasive Communication

The StorySelling Method 96%

End the pitch. Start the story. A repeatable framework for selling with narrative, not features.

by Philipp Humm 2023

4.11

520 ratings

🎤 Sales Storytelling 🏗️ Narrative Structure 🤝 Customer Trust 🛡️ Objection Handling 💬 Persuasive Communication

Brain Surfing

by Heather Lefevre • 2015

Marketing's top minds agree: empathy, agility, and culture beat data and planning every time.

4.16

233

🎯 Marketing Strategy 🏗️ Brand Building 🔍 Consumer Insights ⚡ Agile Strategy 🌍 Cultural Intelligence

Brain Surfing 96%

Marketing's top minds agree: empathy, agility, and culture beat data and planning every time.

by Heather Lefevre 2015

4.16

233 ratings

🎯 Marketing Strategy 🏗️ Brand Building 🔍 Consumer Insights ⚡ Agile Strategy 🌍 Cultural Intelligence

The Lost Art of Closing

by Anthony Iannarino • 2017

The close is a myth. Deals advance on commitments traded for value step by step.

4.25

500

🏢 B2b Sales 🏗️ Complex Sales 🤝 Consultative Selling 💡 Insight-Led Selling 🧩 Stakeholder Alignment

The Lost Art of Closing 96%

The close is a myth. Deals advance on commitments traded for value step by step.

by Anthony Iannarino 2017

4.25

500 ratings

🏢 B2b Sales 🏗️ Complex Sales 🤝 Consultative Selling 💡 Insight-Led Selling 🧩 Stakeholder Alignment

The New Strategic Selling

by Robert B. Miller • 1985

Organizations buy for results; individuals buy for personal reasons. Turn that into a signed deal.

3.90

1k+

🏢 Complex Sales 🧠 Buyer Psychology 🗺️ Stakeholder Management 🔽 Funnel Management 🤝 Consultative Selling

The New Strategic Selling 96%

Organizations buy for results; individuals buy for personal reasons. Turn that into a signed deal.

by Robert B. Miller 1985

3.90

1k+ ratings

🏢 Complex Sales 🧠 Buyer Psychology 🗺️ Stakeholder Management 🔽 Funnel Management 🤝 Consultative Selling

Disciplined Entrepreneurship

by Bill Aulet • 2013

Replace startup guesswork with a repeatable system for finding customers and proving they will pay.

4.27

2k+

🚀 Startup Methodology 👤 Customer Development 📋 Business Model Design ✅ Market Validation 📈 Customer Acquisition

Disciplined Entrepreneurship 96%

Replace startup guesswork with a repeatable system for finding customers and proving they will pay.

by Bill Aulet 2013

4.27

2k+ ratings

🚀 Startup Methodology 👤 Customer Development 📋 Business Model Design ✅ Market Validation 📈 Customer Acquisition

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