شركات ناشئة

يتطلب بناء شركة من الصفر مزيجاً متساوياً من الرؤية والإصرار والمعرفة الاستراتيجية، سواء كنت تطلق مشروعك الأول أو توسّع نطاق شركة يونيكورن قادمة. تأخذك هذه الكتب إلى عقول المؤسسين وآليات النمو السريع والدروس المستخلصة بشق الأنفس من النجاحات المذهلة والقصص التحذيرية في عالم ريادة الأعمال.

شركات ناشئة ملخصات الكتب

Strategy That Works

بقلم Paul Leinwand • 2016

Close the gap between strategy and execution: build a few signature capabilities.

3.88

٢٧٥

🏢 Corporate Strategy 🎯 Strategic Execution 🛠️ Capability Building 🔗 Organizational Alignment 💰 Cost Optimization

Strategy That Works

Close the gap between strategy and execution: build a few signature capabilities.

بقلم Paul Leinwand 2016 288 صفحة

3.88

٢٧٥ تقييم

🏢 Corporate Strategy 🎯 Strategic Execution 🛠️ Capability Building 🔗 Organizational Alignment 💰 Cost Optimization

Follow Every Rainbow

بقلم Rashmi Bansal • 2012

Everest at 48, a baking empire from home: the pattern behind 25 Indian women who built empires.

3.82

٥٠٠+

👩‍💼 Women Entrepreneurs 🇮🇳 Indian Women 💪 Overcoming Adversity ❤️ Passion Projects ⚖️ Work Life Balance

Follow Every Rainbow

Everest at 48, a baking empire from home: the pattern behind 25 Indian women who built empires.

بقلم Rashmi Bansal 2012 361 صفحة

3.82

٥٠٠+ تقييم

👩‍💼 Women Entrepreneurs 🇮🇳 Indian Women 💪 Overcoming Adversity ❤️ Passion Projects ⚖️ Work Life Balance

Eat People

بقلم Andy Kessler • 2011

Find what gets cheaper every year, waste it prodigiously, and let the market eat the rest.

3.63

٣٩٣

🚀 Tech Entrepreneurship 💥 Creative Destruction 🏛️ Austrian Economics 🖥️ Platform Economics 📉 Zero Marginal Cost

Eat People

Find what gets cheaper every year, waste it prodigiously, and let the market eat the rest.

بقلم Andy Kessler 2011 256 صفحة

3.63

٣٩٣ تقييم

🚀 Tech Entrepreneurship 💥 Creative Destruction 🏛️ Austrian Economics 🖥️ Platform Economics 📉 Zero Marginal Cost

The Upstarts

بقلم Brad Stone • 2017

How two apps turned trust into a product, and the brutal global battle to keep it.

4.04

٧٬٠٠٠+

🏡 Sharing Economy 📲 Platform Businesses 🚀 Startup Sagas 🌉 Silicon Valley Culture ⚖️ Regulatory Disruption

The Upstarts

How two apps turned trust into a product, and the brutal global battle to keep it.

بقلم Brad Stone 2017 384 صفحة

4.04

٧٬٠٠٠+ تقييم

🏡 Sharing Economy 📲 Platform Businesses 🚀 Startup Sagas 🌉 Silicon Valley Culture ⚖️ Regulatory Disruption

Sticky Branding

بقلم Jeremy Miller • 2015

Email averages $44 for every dollar. The nurture sequence that turns strangers into customers.

3.93

١٧٦

📧 Email Marketing 💻 Digital Marketing 🎯 Lead Generation 🚀 Sales Funnels 🤖 Marketing Automation

Sticky Branding

Email averages $44 for every dollar. The nurture sequence that turns strangers into customers.

بقلم Jeremy Miller 2015 216 صفحة

3.93

١٧٦ تقييم

📧 Email Marketing 💻 Digital Marketing 🎯 Lead Generation 🚀 Sales Funnels 🤖 Marketing Automation

Who Does What By How Much?

بقلم Jeff Gothelf • 2024

Your OKRs measure the wrong thing. Shifting from output to customer behavior makes them work.

4.36

١٠٧

🎯 Goal Frameworks 📊 Outcomes Over Outputs 🔗 Organizational Alignment 👥 Customer-Centric Strategy 🧭 Team Autonomy

Who Does What By How Much?

Your OKRs measure the wrong thing. Shifting from output to customer behavior makes them work.

بقلم Jeff Gothelf 2024 282 صفحة

4.36

١٠٧ تقييم

🎯 Goal Frameworks 📊 Outcomes Over Outputs 🔗 Organizational Alignment 👥 Customer-Centric Strategy 🧭 Team Autonomy

One Simple Idea for Startups and Entrepreneurs

بقلم Stephen Key • 2012

Before the patent, before the loan: sell. One product, one shelf, real money. The rest follows.

3.78

١٢٩

🏭 Physical Product Business 🥾 Bootstrapping 📐 Lean Methodology ⚖️ Intellectual Property 📣 Guerrilla Marketing

One Simple Idea for Startups and Entrepreneurs

Before the patent, before the loan: sell. One product, one shelf, real money. The rest follows.

بقلم Stephen Key 2012 256 صفحة

3.78

١٢٩ تقييم

🏭 Physical Product Business 🥾 Bootstrapping 📐 Lean Methodology ⚖️ Intellectual Property 📣 Guerrilla Marketing

Winning Now, Winning Later

بقلم David M. Cote • 2020

Most leaders pick quarterly wins or long-term bets. A Honeywell CEO's method for delivering both.

4.03

٥٠٠+

🔄 Corporate Turnarounds 📖 Ceo Memoirs ⏳ Short-Termism ⚙️ Process Improvement 🏢 Corporate Culture

Winning Now, Winning Later

Most leaders pick quarterly wins or long-term bets. A Honeywell CEO's method for delivering both.

بقلم David M. Cote 2020 288 صفحة

4.03

٥٠٠+ تقييم

🔄 Corporate Turnarounds 📖 Ceo Memoirs ⏳ Short-Termism ⚙️ Process Improvement 🏢 Corporate Culture

The Lean Marketplace

بقلم Juho Makkonen • 2018

The lean playbook for launching a marketplace without dying on the chicken-and-egg problem.

4.30

٢٤٣

🛒 Online Marketplaces 🔗 Network Effects 🧪 Lean Startup 📈 Growth Hacking 🏗️ Platform Economy

The Lean Marketplace

The lean playbook for launching a marketplace without dying on the chicken-and-egg problem.

بقلم Juho Makkonen 2018 212 صفحة

4.30

٢٤٣ تقييم

🛒 Online Marketplaces 🔗 Network Effects 🧪 Lean Startup 📈 Growth Hacking 🏗️ Platform Economy

Startup Weekend

بقلم Marc Nager • 2011

An idea, a weekend, and the right strangers: how 54 hours launches a startup.

3.58

٢٧٢

🛠️ Lean Startup 🧪 Experiential Learning 🎤 Pitching Skills 🔍 Customer Validation 🚀 Startup Formation

Startup Weekend

An idea, a weekend, and the right strangers: how 54 hours launches a startup.

بقلم Marc Nager 2011 208 صفحة

3.58

٢٧٢ تقييم

🛠️ Lean Startup 🧪 Experiential Learning 🎤 Pitching Skills 🔍 Customer Validation 🚀 Startup Formation

Dear Founder

بقلم Maynard Webb • 2018

Founder letters for the moments no one warns you about: from co-founder fights to cash crises.

3.76

٢٥٠

🚀 Startup Playbooks 💌 Founder Advice 🤝 Co-Founder Dynamics 🧑‍💼 Hiring And Culture 💰 Fundraising Strategy

Dear Founder

Founder letters for the moments no one warns you about: from co-founder fights to cash crises.

بقلم Maynard Webb 2018 352 صفحة

3.76

٢٥٠ تقييم

🚀 Startup Playbooks 💌 Founder Advice 🤝 Co-Founder Dynamics 🧑‍💼 Hiring And Culture 💰 Fundraising Strategy

Rich20Something

بقلم Daniel Dipiazza • 2017

Validate your business idea on the side, replace your salary, then walk away for good.

3.93

٣٤٠

🧭 Millennial Career Guides 💸 Side Hustles 💻 Online Business 🏦 Passive Income ✅ Business Validation

Rich20Something

Validate your business idea on the side, replace your salary, then walk away for good.

بقلم Daniel Dipiazza 2017 280 صفحة

3.93

٣٤٠ تقييم

🧭 Millennial Career Guides 💸 Side Hustles 💻 Online Business 🏦 Passive Income ✅ Business Validation

Blueprints for a SaaS Sales Organization

بقلم Jacco van der Kooij • 2015

In SaaS, the close is only halftime. Build a sales team for the full revenue journey.

4.34

٣٢٣

☁️ Saas Business Models 🏢 B2b Sales 🔁 Recurring Revenue ⚙️ Sales Operations 📊 Data-Driven Sales

Blueprints for a SaaS Sales Organization

In SaaS, the close is only halftime. Build a sales team for the full revenue journey.

بقلم Jacco van der Kooij 2015 185 صفحة

4.34

٣٢٣ تقييم

☁️ Saas Business Models 🏢 B2b Sales 🔁 Recurring Revenue ⚙️ Sales Operations 📊 Data-Driven Sales

أساطير ونماذج الشركات الناشئة

بقلم رضوان فيرك • 2020

The startup models behind market timing, founder alignment, and an exit that actually pays.

4.13

٥٢

🚀 Startup Playbooks 💰 Venture Capital 🌱 Early Stage Startups 🤝 Founder Alignment 🧩 Product-Market Fit

أساطير ونماذج الشركات الناشئة

The startup models behind market timing, founder alignment, and an exit that actually pays.

بقلم رضوان فيرك 2020 288 صفحة

4.13

٥٢ تقييم

🚀 Startup Playbooks 💰 Venture Capital 🌱 Early Stage Startups 🤝 Founder Alignment 🧩 Product-Market Fit

Building Products for the Enterprise

بقلم Blair Reeves • 2018

Your user isn't your customer. The enterprise PM playbook for when those two have never met.

4.07

١٩٨

🏢 Enterprise Software 📋 Product Management 🏭 B2b Products 🔍 Customer Discovery 🤝 Organizational Alignment

Building Products for the Enterprise

Your user isn't your customer. The enterprise PM playbook for when those two have never met.

بقلم Blair Reeves 2018 184 صفحة

4.07

١٩٨ تقييم

🏢 Enterprise Software 📋 Product Management 🏭 B2b Products 🔍 Customer Discovery 🤝 Organizational Alignment

Product-Led Onboarding

بقلم Ramli John • 2021

Retention starts before signup, not after. The system for turning trial users into loyal customers.

4.18

٤٤٠

🧱 Product Management 🔄 Customer Retention 🧠 Behavioral Design 🎯 Jobs-To-Be-Done 🚀 Product-Led Growth

Product-Led Onboarding

Retention starts before signup, not after. The system for turning trial users into loyal customers.

بقلم Ramli John 2021 312 صفحة

4.18

٤٤٠ تقييم

🧱 Product Management 🔄 Customer Retention 🧠 Behavioral Design 🎯 Jobs-To-Be-Done 🚀 Product-Led Growth

السابق 3 4 5

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