Best Marketing Books | Summaries & Audio

Marketing Book Summaries

Solution Selling

by Michael T. Bosworth • 1994

Ask questions that surface hidden pain, and your product becomes the buyer's own idea.

3.95

339

🏢 B2b Sales 📋 Sales Methodology 🤝 Consultative Selling 🧠 Buyer Psychology 📊 Pipeline Management

Solution Selling

Ask questions that surface hidden pain, and your product becomes the buyer's own idea.

by Michael T. Bosworth 1994 224 pages

3.95

339 ratings

🏢 B2b Sales 📋 Sales Methodology 🤝 Consultative Selling 🧠 Buyer Psychology 📊 Pipeline Management

New Law Practice

by D Carr • 2017

Launch a solo law practice on a budget: attract clients and build a sustainable firm.

3.00

⚖️ Solo Law Practice 📢 Legal Marketing 💰 Bootstrapping 🤝 Client Acquisition 🗂️ Practice Management

New Law Practice

Launch a solo law practice on a budget: attract clients and build a sustainable firm.

by D Carr 2017

3.00

2 ratings

⚖️ Solo Law Practice 📢 Legal Marketing 💰 Bootstrapping 🤝 Client Acquisition 🗂️ Practice Management

The Customer Education Playbook

by Daniel Quick • 2022

Build a customer education function that drives growth, reduces churn, and proves its ROI.

4.29

🎓 Customer Education 🧠 Instructional Design 💻 Saas Playbooks 📋 Learning Strategy 🔄 Customer Retention

The Customer Education Playbook

Build a customer education function that drives growth, reduces churn, and proves its ROI.

by Daniel Quick 2022 230 pages

4.29

35 ratings

🎓 Customer Education 🧠 Instructional Design 💻 Saas Playbooks 📋 Learning Strategy 🔄 Customer Retention

The Art of Profitability

by Adrian J. Slywotzky • 2002

Thirty repeatable profit patterns inside every industry, taught in a year of weekly talks.

3.95

1k+

🧮 Profit Models ♟️ Business Strategy 🏷️ Pricing Strategy 🔗 Value Chain Analysis 🔄 Business Model Innovation

The Art of Profitability

Thirty repeatable profit patterns inside every industry, taught in a year of weekly talks.

by Adrian J. Slywotzky 2002 272 pages

3.95

1k+ ratings

🧮 Profit Models ♟️ Business Strategy 🏷️ Pricing Strategy 🔗 Value Chain Analysis 🔄 Business Model Innovation

The $150M secret

by Guillaume Moubeche • 2022

Venture capital is optional: one bootstrapper's path from freelancing to a $150M SaaS exit.

4.24

210

🚀 Bootstrapping 🖥️ Saas Startups 📣 Building In Public ✅ Customer Validation 🔍 Radical Transparency

The $150M secret

Venture capital is optional: one bootstrapper's path from freelancing to a $150M SaaS exit.

by Guillaume Moubeche 2022 222 pages

4.24

210 ratings

🚀 Bootstrapping 🖥️ Saas Startups 📣 Building In Public ✅ Customer Validation 🔍 Radical Transparency

Hair Salon and Day Spa

by Entrepreneur Magazine • 2014

Most salon startups fail on the business side, not the styling. Ten steps fix that.

✂️ Service Business 🚀 Small Business Startup 📋 Startup Playbooks 📐 Business Planning 🏷️ Brand Building

Hair Salon and Day Spa

Most salon startups fail on the business side, not the styling. Ten steps fix that.

by Entrepreneur Magazine 2014 1263 pages

✂️ Service Business 🚀 Small Business Startup 📋 Startup Playbooks 📐 Business Planning 🏷️ Brand Building

The Customer Success Economy

by Nick Mehta • 2020

Customers can walk anytime. A CEO's playbook for turning every department into a retention engine.

4.12

112

🔄 Subscription Economy 💰 Recurring Revenue 🎯 Customer Success 🧱 Silo Breaking 🔐 Customer Retention

The Customer Success Economy

Customers can walk anytime. A CEO's playbook for turning every department into a retention engine.

by Nick Mehta 2020 360 pages

4.12

112 ratings

🔄 Subscription Economy 💰 Recurring Revenue 🎯 Customer Success 🧱 Silo Breaking 🔐 Customer Retention

Chatbots - how to master the marketing strategies of the big marketplaces

by digital world • 2024

51% of customers expect 24/7 support. The guide to chatbots that answer when you cannot.

🖥️ Customer Service Automation 💬 Conversational Ai 🔄 Omnichannel Strategy ⚙️ Business Automation 🎨 Customer Experience Design

Chatbots - how to master the marketing strategies of the big marketplaces

51% of customers expect 24/7 support. The guide to chatbots that answer when you cannot.

by digital world 2024 40 pages

🖥️ Customer Service Automation 💬 Conversational Ai 🔄 Omnichannel Strategy ⚙️ Business Automation 🎨 Customer Experience Design

How Clients Buy

by Tom McMakin • 2018

Professional services can't be sold like products. The design-thinking guide to making the buy easy.

4.04

💼 Professional Services 📈 Business Development 🗣️ Consultative Selling 🎯 Niche Specialization 🗺️ Buyer Journey

How Clients Buy

Professional services can't be sold like products. The design-thinking guide to making the buy easy.

by Tom McMakin 2018 272 pages

4.04

27 ratings

💼 Professional Services 📈 Business Development 🗣️ Consultative Selling 🎯 Niche Specialization 🗺️ Buyer Journey

Start Your Own Day Spa and More

by Preethi Burkholder • 2007

Plan, hire, market, and earn loyalty: the spa startup's complete business blueprint.

3.00

🧖 Wellness Industry 🏪 Service Businesses 📘 Startup Guides 🔄 Customer Retention 👃 Sensory Branding

Start Your Own Day Spa and More

Plan, hire, market, and earn loyalty: the spa startup's complete business blueprint.

by Preethi Burkholder 2007 168 pages

3.00

6 ratings

🧖 Wellness Industry 🏪 Service Businesses 📘 Startup Guides 🔄 Customer Retention 👃 Sensory Branding

They Ask, You Answer

by Marcus Sheridan • 2019

Stop hiding from customer questions. Honest answers turn a 25 percent close rate into 80.

4.42

🚀 Inbound Marketing ✍️ Content Marketing 🪟 Radical Transparency 📚 Customer Education 🤝 Sales And Marketing Alignment

They Ask, You Answer

Stop hiding from customer questions. Honest answers turn a 25 percent close rate into 80.

by Marcus Sheridan 2019

4.42

12 ratings

🚀 Inbound Marketing ✍️ Content Marketing 🪟 Radical Transparency 📚 Customer Education 🤝 Sales And Marketing Alignment

Agents Of Change

by John M. Tate • 2017

Turn a 5% retention bump into 85% more profit. The community-driven playbook for insurance agencies.

4.12

🏢 Insurance Agencies 🔁 Customer Retention 🗣️ Referral Marketing 💝 Cause Marketing 🤝 Relationship Selling

Agents Of Change

Turn a 5% retention bump into 85% more profit. The community-driven playbook for insurance agencies.

by John M. Tate 2017 177 pages

4.12

26 ratings

🏢 Insurance Agencies 🔁 Customer Retention 🗣️ Referral Marketing 💝 Cause Marketing 🤝 Relationship Selling

The 3-Minute Rule

by Brant Pinvidic • 2019

A three-minute pitch formula that earns the yes before you ever ask for it.

4.15

🎤 Pitching And Presenting 📖 Business Storytelling ✂️ Concise Communication 📐 Information Design 👁️ Attention Design

The 3-Minute Rule

A three-minute pitch formula that earns the yes before you ever ask for it.

by Brant Pinvidic 2019 256 pages

4.15

39 ratings

🎤 Pitching And Presenting 📖 Business Storytelling ✂️ Concise Communication 📐 Information Design 👁️ Attention Design

How to Win Client Business When You Don't Know Where to Start

by Doug Fletcher • 2021

Replace the sales pitch with problem-solving partnerships and a pipeline that never goes dry.

4.03

💼 Consulting Practice ☔ Rainmaking 🤝 Consultative Selling 🧘 Introvert Strengths 🔁 Habit Design

How to Win Client Business When You Don't Know Where to Start

Replace the sales pitch with problem-solving partnerships and a pipeline that never goes dry.

by Doug Fletcher 2021 240 pages

4.03

30 ratings

💼 Consulting Practice ☔ Rainmaking 🤝 Consultative Selling 🧘 Introvert Strengths 🔁 Habit Design

Product-Led Onboarding

by Ramli John • 2021

Retention starts before signup, not after. The system for turning trial users into loyal customers.

4.18

440

🧱 Product Management 🔄 Customer Retention 🧠 Behavioral Design 🎯 Jobs-To-Be-Done 🚀 Product-Led Growth

Product-Led Onboarding

Retention starts before signup, not after. The system for turning trial users into loyal customers.

by Ramli John 2021 312 pages

4.18

440 ratings

🧱 Product Management 🔄 Customer Retention 🧠 Behavioral Design 🎯 Jobs-To-Be-Done 🚀 Product-Led Growth

The New Small

by Phil Simon • 2010

Five technologies gave small companies enterprise power. The smart ones now compete with anyone.

3.46

🏪 Small Business Strategy 💻 Technology Adoption ☁️ Cloud Computing 🌐 Distributed Teams 🔓 Open Source

The New Small

Five technologies gave small companies enterprise power. The smart ones now compete with anyone.

by Phil Simon 2010 316 pages

3.46

24 ratings

🏪 Small Business Strategy 💻 Technology Adoption ☁️ Cloud Computing 🌐 Distributed Teams 🔓 Open Source

by Jessica Zweig • 2021

Most personal branding advice demands a performance. This one proves authenticity pays better.

3.88

329

🧱 Personal Branding 🌱 Authentic Leadership 💻 Online Presence 📝 Content Strategy 🌍 Conscious Capitalism

Most personal branding advice demands a performance. This one proves authenticity pays better.

by Jessica Zweig 2021 272 pages

3.88

329 ratings

🧱 Personal Branding 🌱 Authentic Leadership 💻 Online Presence 📝 Content Strategy 🌍 Conscious Capitalism

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