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SoBrief

Books by Michael Masterson

Ready, Fire, Aim
by Michael Masterson • 2007
Speed beats perfection: a four-stage field guide from zero to $100 million.
3.96
7k+
Ready, Fire, Aim Summary
Immersive
Ready, Fire, Aim
Speed beats perfection: a four-stage field guide from zero to $100 million.
by Michael Masterson 2007 400 pages
3.96
7k+ ratings
Great Leads
by Michael Masterson • 2011
Six reusable openings for any sales message, keyed to how much your reader already knows.
4.57
500+
Great Leads Summary
Immersive
Great Leads
Six reusable openings for any sales message, keyed to how much your reader already knows.
by Michael Masterson 2011 206 pages
4.57
500+ ratings
Seven Years to Seven Figures
by Michael Masterson • 2006
Stop saving more. Start earning exponentially: building wealth through equity, not coupons.
3.84
470
Seven Years to Seven Figures Summary
Seven Years to Seven Figures
Stop saving more. Start earning exponentially: building wealth through equity, not coupons.
by Michael Masterson 2006 247 pages
3.84
470 ratings
The Reluctant Entrepreneur
by Michael Masterson • 2012
Keep your job, start a side business, test cheaply, and let cash flow replace your salary.
3.61
174
The Reluctant Entrepreneur Summary
The Reluctant Entrepreneur
Keep your job, start a side business, test cheaply, and let cash flow replace your salary.
by Michael Masterson 2012 192 pages
3.61
174 ratings
The Architecture of Persuasion
by Michael Masterson • 2009
Every sales letter follows the same hidden structure. Learn its five parts and sell anything.
4.25
166
The Architecture of Persuasion Summary
The Architecture of Persuasion
Every sales letter follows the same hidden structure. Learn its five parts and sell anything.
by Michael Masterson 2009 121 pages
4.25
166 ratings
Changing the Channel
by Michael Masterson • 2008
Twelve channels, one system: the direct-response playbook for an $8M to $26M revenue leap.
3.75
59
Changing the Channel Summary
Changing the Channel
Twelve channels, one system: the direct-response playbook for an $8M to $26M revenue leap.
by Michael Masterson 2008 304 pages
3.75
59 ratings
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